Rebirth 1981: Kick your scumbag wife away and become rich instantly

Shanhe Trading Company.

In the past few days, Zhao Shanhe has ushered in the most glorious moment since his rebirth. Every day, dealers from all over the country drive over to pick up goods.

Although I had the attitude of giving it a try, it happened to coincide with Zhao Shanhe’s marketing strategy.

After all, the inventory in the warehouse is limited, and the key is to reserve some space for Ancheng Department Store and Ancheng Wujiaohua.

With the continued hot sales of Fengtian 100, some of the [-] million items mentioned last time have been sold out, and they have to come in every day to restock.

According to such estimates, Zhao Shanhe's inventory will soon be stretched thin, so when dealers in cities and counties come to pick up goods, Zhao Shanhe emphasized the need to stock up rationally when talking to them on the phone before coming.

After all, if the water is tested in the early stage, if it is indeed marketable in the local market, dealers can rest assured about the supply of goods.

They will never be out of stock.

These dealers also find it interesting. As an upstream company, they have always advised downstream companies to pick up more goods. How can there be a situation where they have to do work for themselves with money and suggest discounts on the quantity of goods picked up?

However, after Zhao Shanhe arranged patient communication with Wang Cai Li Hu and others, most dealers accepted Zhao Shanhe's suggestion.

Appropriately reduce the quantity of goods planned to be picked up, first check the response of the local market, and then decide on the specific quantity of goods to be picked up next time.

Speaking of these dealers is quite interesting. At the first Home Appliances Expo held last time, some of the participating dealers disappeared silently after the dinner and after checking out the next day.

The angry Wang Cai Li Hu and others came back and scolded them, saying that these dealers were ruthless and unjust. Even a dog would wag its tail at you if you fed it enough.

Of course, some did not leave quietly, but chose to stay in the room, waiting to meet and say goodbye to the Shanhe traders before leaving.

After Wang Cai, Li Hu and others went to the guest house the next day, according to Zhao Shanhe's arrangement, everyone went into groups to visit some familiar dealers and ask for their opinions and suggestions on this trade fair.

Some dealers expressed their gratitude to Zhao Shanhe for his warm hospitality, and also cordially invited Wang Cai, Li Hu, and others, telling Boss Zhao that if he had the opportunity to visit them, he would make clear arrangements as the host.

Others, such as Zhang Benshun from Tiewuan, Dong Runzhou from Liao'an, Wancheng from Xintai, and Zhen Youdao from Jincheng, visited Shanhe Trading Company one after another. After talking with Zhao Shanhe, they initially reached an agreement.

These days, dealers, whether they have been to the store or not, are calling based on the information left in the brochure.

After understanding the inventory situation in Zhaoshanhe in advance, they made a preliminary decision on the number of home appliances they needed on the phone. After asking Zhaoshanhe to prepare the goods for them in advance, they drove to pick up the goods with the money.

Zhao Shanhe attaches great importance to this kind of customers. After coming over, he not only warmly receives them, but also persuades them to leave after they finish their meal.

Strengthening customer relationships is an important means of marketing.

After all, familiarity is a treasure.

The dealers who felt at home were very moved. In addition, Zhao Shanhe would personally accompany the people who came to pick up goods, no matter how big or small they were.

While drinking and drinking, Zhao Shanhe continued to gain the friendship of dealers from all over the world, and his circle of friends gradually spread from Fengtian to surrounding cities and counties.

In order to cultivate the communication skills of Wang Cai Li Hu and others, Zhao Shanhe took the customers with him to accompany them according to the areas that were previously divided for them.

Then give a live demonstration to see how you can chat and laugh with these dealers at the wine table, and finally become business friends.

These few days have also benefited Wang Cai, Li Hu and others a lot. At the same time, they have established initial friendship with those dealers, laying a solid foundation for the next step of in-depth cooperation.

this day.

During the inventory count in the sales department, Zhao Shanhe saw that his inventory was about to run out, so he summoned Wang Cai, Li Hu and others to analyze the sales of these two batches of goods.

Through analysis, we can find out the preferences of customers and dealers, which products sell well and have more enthusiastic responses from customers.

Which products are selling relatively slowly? It is because customers have too little awareness of these products, or because the publicity and promotion efforts are not enough.

In short, this kind of data analysis has given Wangcai Li Hu and others a headache, but they have benefited a lot. They know that real business is not a blind man riding a blind horse with his eyes closed, but still needs data support.

Only in this way can your inventory be more reasonable, the occupation of funds can be achieved, and all good steel can be used on the cutting edge.

Considering that their educational level was still low, Zhao Shanhe invented a lot of tables and then patiently explained them to them in simple and easy-to-understand terms.

Zhao Shanhe believes that hard work can make up for weakness, and their enthusiasm for work can make up for their lack of ability. Now asking them to do data analysis is impossible.

Zhao Shanhe still has to do these things personally.

But now we need to cultivate their awareness. Once they have this awareness, let them slowly explore the rest.

After all, as the company expands, it is necessary to have professional financial personnel and establish a complete financial system and inventory turnover system.

It's just that building a team now does not happen overnight. Zhao Shanhe also knows that there is no need to rush. If you don't take small steps, you won't reach a thousand miles.

After having a phone call with Guo Bingchang today, after having an in-depth and detailed communication with Guo Bingchang about the sales situation, I reported the product plan to Guo Bingchang again, and then waited for him to arrange delivery.

At this stage, Zhao Shanhe deliberately created a gap period. There is a marketing strategy in later generations called "hunger marketing". Zhao Shanhe was prepared to follow the same method. After all, sales were extremely hot during this period.

Zhao Shanhe is very confident in the products he distributes based on his memories of his previous life and thorough market research.

Basically, they are in line with the needs of the public in this era. In other words, they are popular products. We will consider those niche products before the market matures.

And those niche products such as video recorders, cameras, and air conditioners can actually bring huge profits to Zhao Shanhe.

However, Zhao Shanhe is not in a hurry. Everything is progressing in an orderly manner. Only by grasping the best market timing can he launch hot products.

Just like after a while, Zhao Shanhe will go to Yangcheng to discuss the details of cooperation with Guo Bingchang in electronics factories. The timely launch of electric fans will be a hit.

After all, this summer is full of hot stoves, and even if you have to queue up day and night for an electric fan, it is hard to find one in many areas of the country.

Now it is necessary to let these customers and dealers calm down again, and at the same time to cool down the market first.

Taking a few steps back now is actually a warm-up exercise before taking off next time.

"Shanhe, I think you've been very busy these days. How about I treat you to a dinner of your choice tonight?"

"What's going on? Did you get a promotion or get rich?"

When Cong Kui opened the door and walked in with a smile on his face, Zhao Shanhe guessed that something good was coming when he saw the chrysanthemums blooming.

"A great thing, a great thing. Look what this is."