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Chapter 323: Difficulties of e-commerce

Li Sijie rushed over soon!

I don't know if she stayed up all night, but she looked very haggard. Although she was not unkempt, she was wearing no makeup and the dark circles under her eyes were obvious!

"Sister, don't work so hard!"

Tang Qinghua couldn't stand it anymore and said with concern: "The body is the capital of the revolution. Although work is very important, don't destroy your body and pay attention to the balance between work and rest!"

"Mr. Tang, it's no problem... I just have a lot of colds recently, and I often stay up late, so my image is not good."

Li Sijie smiled helplessly.

"That's fine. What do you want from me?"

Tang Qinghua stopped interrupting.

"The main reason for looking for you is that I feel confused!"

Li Sijie did not hesitate and said quickly: "Mr. Tang, are you really optimistic about online shopping? To be honest, I am not optimistic about it myself. Although it is not difficult to place an order online, it is too complicated to actually get the goods to your home."

"First of all, it is to confirm the quality and authenticity of the goods! When shopping in a physical store, you can see and touch things, and the size and quality are clear at a glance, but when shopping online, you can only see pictures... So how do we make users believe that we are the first A difficult point!"

"Secondly, there is the issue of logistics costs and speed. It is too expensive to send things now, a letter costs more than [-] yuan, and even if it is the next city, it takes several days to arrive, which greatly increases the difficulty of shopping for users."

"The third issue is the convenience of payment. Shopping in physical stores is simple, and you can get money directly if you like something. But for online shopping, you must first have online banking, which limits most users. Online banking payment is difficult, and it is really possible to combine Not many are willing to use it.”

"Fourth is the problem of merchants settling in. It has been two years since Taobao you mentioned opened, and they still don't have many merchants. Even if they have customers, it is difficult to find so many merchants!"

Li Sijie said a lot in one breath!

Tang Yueer was immediately confused after hearing this. No wonder Li Sijie has been suffering from dark circles under her eyes all day long and has no mood to put on makeup. It turns out that she faces so many problems. If you think about it carefully, online shopping is not a good phenomenon at all!

There are so many physical stores, simple, clear and authentic. Why do people have the courage to be deceived and shop online?

"very good--"

Tang Qinghua clapped his hands lightly and praised: "Sister Si Jie can ask so many questions, which shows that you have considered it very carefully. I can tell you clearly that I am very optimistic about online shopping. I think in the future, online shopping will become Mainstream, even surpassing traditional offline shopping.”

"why?"

Li Sijie asked puzzledly.

Not only was she puzzled, but Tang Yueer was too!

“Why shop online?”

Tang Qinghua took a deep breath: "First, it's convenience. Nowadays, many people are busy working during the day and are as tired as dogs. They don't want to move at night. Even if they have time, they don't have the energy to go shopping in person. But if you can shop online, you can shop online every day. You can browse the store, find what you like, and then place an order to buy it with one click.”

"Second, it's rich. Traditional stores are limited to geographical areas, and the items they can buy are leisurely. But if I can shop online, I can browse things from all over the world at home. I buy roast duck from Beijing today, grapes from Xinjiang tomorrow, and Shandong the day after tomorrow. Apple... has greatly enriched the options available to users."

"With the development of the Internet, online shopping is an inevitable trend, and the future is definitely full of prospects!"

"..."

Li Sijie fell into deep thought.

"But, how to solve the four problems that Sister Sijie mentioned?"

Tang Yueer couldn't help but speak, and then felt that she was indifferent, and stuck out her tongue shyly.

Li Sijie also raised her head and looked at Tang Qinghua closely!

"These four difficult problems..."

Tang Qinghua hesitated slightly.

Tang Yueer regretted a little. Is this a question that the boss should think about?If the boss knew about it, what would he do to the employees below... Wouldn't I be putting him in a difficult position!

"The first point is how customers trust us."

"Our online street can have two types of stores: First, we cooperate with big brand manufacturers, and we will supervise and open online flagship stores of big brands. Such stores can guarantee authenticity and enhance the credibility of users."

"Secondly, to enter a store, you need to have a score rating, and the store can choose to hand over a deposit to ensure the store's credibility. The higher the score, the better the reputation, and there is a deposit. If the merchant defaults, we can deduct the customer's losses."

"The second point is the issue of logistics speed."

"Logistics is expensive because the cost is too high, but once there are more goods, the cost will drop quickly. Of course, this will take a long time. Moreover, I am planning to set up a logistics company."

"Establishing a national logistics company will provide express delivery to major cities in the early stage, then expand to the district and county level, and finally to the township level. This is a huge and long-term project, but the future prospects are very good, and it is very necessary."

"The third point is payment convenience."

"The current operation requires jumping from the web page to the bank page, then to the payment page, then entering the bank account number, then entering the security card... it is too cumbersome."

"And I decided to cooperate with major banks to enable the online wallet function. Users only need to bind the card for the first time. After selecting the items in the future, they only need to click to pay and enter a simple payment password."

"Fourth, the scarcity of merchants."

"This is indeed a difficult problem. It needs to be done step by step, relying on credibility and publicity. Merchants will have it. As long as shopping is convenient and fast, the merchants will naturally have it when the number of people increases... At that time, we will have to restrict it."

Tang Qinghua spoke a whole article in one breath!

Li Sijie listened with great interest, and she had considered what Tang Qinghua said, but some aspects were wrongly considered, such as the issue of credibility; some aspects were not high enough and courageous enough, so she always felt that it could not be solved.

Tang Qinghua's few words cleared away the fog and made her suddenly enlightened!

Tang Yue'er's eyes were sparkling, and her lips had grown up for a long time and she forgot to close them!

He knew that Tang Qinghua was very capable, otherwise he would not have been able to start such a large group company out of thin air at such a young age, but he never thought that his vision would be so broad, and that he would short-circuit several major problems that had been difficult for Li Sijie for so long. Cracked in a short time!

Not to mention cracking,

But it did open the door for her!

"This man is so handsome——"

Looking at his angular face, Tang Yueer suddenly felt a little moved!

She has had many suitors since she was a child, but there are almost none who can make her heart beat. The main reason is that she is too good. Not only is she beautiful, she has good grades, and her family background is also good, so she is still single!

But at this moment, she was really moved!

Only such a man can be worthy of himself!

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