Back to 2003

Penguin’s 825 million people online are slowly accumulated after several years of promotion - there is no falsehood in it!

But Feifeihao’s 530 million is the result of a collection of users from the four major websites. This is completely a trick!

But I have to admit that FF’s rapid rise in competition with Penguin has put Penguin Group under tremendous pressure, and has vaguely threatened Penguin’s dominance in the chat field.

"The highest number of people online at the same time is 530 million? What a joke!"

The promotion manager of Penguin Group firmly does not believe this data: "Does he think that users are just weeds in the water? They can have as many as they want?"

"Definitely not 530 million!"

The advertising manager nodded: "But they dare to report a figure of 530 million, which means that their users are roughly 200 million to 300 million... But even if it is only 200 million, it is an unimaginable number."

It took Penguin two years to go from 0 to 200 million!

And from 0 to 300 million, it took three years!

"It just doesn't make sense—"

The promotion manager gritted his teeth and promised everyone: "Our promotion department will do its best to promote it, but it will also report to Mr. Ma that this opponent is not playing according to reason... Let the R&D department try to develop new features and cooperate with them to launch Version."

"Damn, you put it lightly!"

When the boss of the R&D department heard this, he immediately complained with a sad face: "Those bastards in the FF R&D department have specially fine-tuned all our functions. The pages have been refined and the functions have been advanced. They only want to attract users, and they don't even think about it. If the water is too thin, it will flow forever..."

"For example, if our members can create a group, he can create a group with a normal account; if our member can change his avatar, he can change his avatar with a normal account... In short, every detail is targeted at us."

"There is no way, no matter how hard or tired you are, you have to change!"

A senior executive made a speech to encourage the two of them: "Now, compared to FF, we still have big advantages in all aspects... But if we don't make progress, they will catch up soon, and then we will try to widen the gap with them." , that would be difficult.”

"Everyone, don't be so pessimistic!"

Another senior management comforted several people: "Feifei was able to have the current terrifying data within a month because he absorbed users from several major websites... But these users have almost come to an end... Next month, we will have to Compete with us with real swords and guns, and then they will show their prototypes!"

"It makes sense!"

Everyone's hearts lit up and they nodded.

But no matter what, under the strong pressure of FF, all departments of Penguin are running like crazy, and they are constantly improving from research and development to promotion. Many features that will be interviewed only after several years are already in the plan.

……

a month.

The promotion of FF has achieved great success, which even Tang Qinghua did not expect.

Originally, he thought that even if FF was prepared mentally and unintentionally, it would still not be an easy task to fight its way out under the light of the Penguin, at least it would not be possible in a few months!

I didn’t expect that in just one month, I could achieve such an achievement!

"Little boss——"

He Xiaodie came to report in person: "As of January 31st, the total number of FF registrations was 5932 million, and the highest number of people online was 531, of which 2846 million were bound to mobile phone numbers... 2647 of the prepared servers have been used %."

"Very good, the server will be ready as soon as possible!"

Tang Qinghua clapped his hands in praise: "Don't be proud, continue to collect user feedback, and optimize Feifei from all aspects... Don't fall behind in terms of publicity. In the next six months, we will strive to make progress every month."

"no problem……"

He Xiaodie nodded, then hesitated: "In terms of publicity expenses..."

"Don't worry, I will transfer 1000 million to Feifei's account first. As long as it is normal expenses, feel free to use it."

Tang Qinghua said firmly: "We might as well send out the news. Anyone who finds a bug in FF or puts forward feasible suggestions can receive bonuses ranging from 1000 yuan to 100 million yuan... A few people will be selected as rewards every month to gain gimmicks." !”

"Okay, Mr. Tang——"

He Xiaodie nodded in agreement.

FF is still in the period of spending money, especially in the first three months. It is impossible to have any income. On the contrary, it is still devouring the income of several major websites, especially Tianying.com and UFO.com, which are very important membership income, directly because of FF and disappeared!

On the surface, FF can easily achieve unimaginable results, but in fact it is in exchange for the interests of the four major websites... Of course, Tang Qinghua is willing to exchange for this. Once FF's users reach a certain number, it will naturally happen. Spontaneous publicity.

Just like Penguin, there was almost no publicity in the middle and later stages, but its users skyrocketed!

This is very simple. If your friends are using this, you will definitely use it, and once you use it, you will also recommend your other friends to use it. In this way, even if the publicity is not strong, the effect will be amazing!

"How do you hope OL will turn out?"

Tang Qinghua asked Zhao Zhuoyan.

After He Xiaodie left, the game department did not have a director, but only two deputy directors, responsible for Heavenly Sword II and Hope OL respectively. The two departments are independent of each other, but in terms of publicity and operations, two departments are needed to coordinate!

"Last month, Hope OL's total revenue was 3275 million, Yitian Sword II's total revenue was 4360 million, and the website's total revenue exceeded 1038 million for the first time, reaching 8670 million. Therefore, Feiniao's gross revenue last month reached [-] million."

"On Youth Network, "My Garden" has revenue of 380 million, "God of War" has revenue of 365 million, advertising and membership revenue of 233 million, gross revenue of 978 million, which is close to the 350 million mark, but the promotion cost is 113 million, and the salary and The remaining costs are as high as [-] million."

"On the UFO website, advertising revenue is 233 million, membership revenue is 268 million, and the remaining revenue is over 30... They originally had nearly 268 paying members, but because of the 230% discount on first-time membership, they only have [-] million in revenue... …But the cost of promotion, labor, and copyright is as high as more than [-] million yuan.”

"On Feiying.com, the website's VIP share revenue exceeds 336 million, membership income is 139 million, and the total cost of promotion and labor is about 270 million... Less than half a year after buying it, it has turned a profit."

"In addition to the 5177 network, the total income is 165 million and the total expenditure is 43. Since there is almost no promotion and publicity, the expenditures are all labor wages and wear and tear. I suggest to provide a small amount of employee wages and maintain a positive and positive work attitude. "

Zhao Zhuoyan has a detailed financial table on his desktop.

The above five major companies are the profitable companies of Feixiang Group, while the independently established R&D companies and UFO Entertainment are all money-losers that only burn money but do not make profits for the time being.

"Has the R&D company been registered?"

Tang Qinghua thought for a while and saved Zhao Zhuoyan again.

"It has been registered. It is called Alien Technology Co., Ltd. with a registered capital of 2000 million. The legal person is Xu Chunxiang. You hold 95% of the shares and he holds 5% of the shares. You serve as the company's supervisor and he serves as the general manager. "

Zhao Zhuoyan has already prepared for this.

"Formally promoted to the group company and recognized, responsible for all affairs in the research and development field!"

Tang Qinghua said slowly.

When establishing the group company previously, Tang Qinghua and Xu Chunxiang said that they would establish a company focusing on research and development, with him as the legal person of the company.

Otherwise, as an important veteran of Feiniao, his status is still higher than that of Qiao Ya and others, and it is impossible for Xu Chunxiang not to join the group company.