Rows of chairs are neatly arranged below, and several senior media people sitting on them are chatting.
"Summit has not held such a large-scale press conference for many years."
"Yeah, the crisis at the peak this time is too great. Look at the information that is fermenting on the Internet."
The woman took out her mobile phone and opened a video on the short video platform.
What appeared on it was a little-known little Internet celebrity. He was standing at the entrance of a movie theater belonging to the top, holding two movie tickets in front of the ticket gate.
The whole person spoke indignantly to the camera.
"I bought a movie ticket for the movie [Deep Space] at the theater at 8 o'clock yesterday evening. I bought the ticket at 8 o'clock and was notified to enter the theater at 8:10. There was an accident, yesterday's movie theater was full, but when we communicated with the theater staff, we were treated very perfunctorily!
The person in charge first refused to refund the tickets on the grounds of changing the show and letting us watch other shows. After we refused, he had to wait for the equipment to be repaired. As consumers, we did not feel that we were treated sincerely!Moreover, the equipment was not repaired that day, and the theater has been delayed again and again. Until today, we have not seen a shadow of the movie!As ordinary people, we can't resist capital, and theaters are encroaching on our time and money! ! ! "
This Internet celebrity didn't mention Summit Media at all, but he talked about Summit Media everywhere!
After watching the video, the two media people started talking again.
"I heard that Su Dong and An Dong went overseas to hold a symposium with foreign businessmen, so who is holding the press conference this time? The top executives of the summit? It seems that the force is not strong enough..."
.......
After negotiating with Summit's top management and the crisis public relations department.
Su Qing and Zhao Fengqi went to sit in the conference room backstage.
The two of them are also watching the news about the summit on the Internet.
Not only short video platforms, but also various platforms and post bars that can spread news, are complaining about a series of things such as not showing on time, amusing the public, and not refunding tickets in time.
"This...there should be more people posting and commenting on the Internet than buying movie tickets, right? You can really join in the fun."
Su Qing took a deep breath of cigarettes, and couldn't help feeling a little funny.
Zhao Fengqi nodded, "The incident of Summit seems to have given them the traffic password, and just because netizens talk a lot, they are more daring to speak online."
Yes, the netizens now share the same hatred, so even if the other party is a media giant as big as Dingfeng, they dare to speak out. Downgrade this thing.
It is even more impossible to delete comments. First, there is no way to delete negative comments. Second, if they are deleted, the public will find an excuse. Now they themselves feel that the top is inaction and bullying others.
Su Qing thought, "And Juxing used to be in the media industry. Now in these videos and posts, there must be people from Juxing coming out to lead the rhythm."
"Yes, so in the current situation where the public outrage is so serious, it is impossible to judge how effective this press conference will be. I am afraid that the sinking market will not buy it."
Su Qing nodded, but smiled slackly in the next second.
"It's not a big problem, maybe it can be a blessing in disguise. After all, the entire network is now discussing Dingfeng, and people use this as a traffic code. Why can't Dingfeng use this to increase publicity? Compared with the previous star conferences and road shows It’s all a small-scale exposure, it’s all movie audiences and celebrity fans, and now...but it’s being discussed all over the Internet.”
"Su Qing, you are in a good mood."
Su Qing smiled lightly, he was indeed in a good mood, after all he really thought this was a good opportunity.
Although the summit is a leading industry.
But it has always been its stars and film and television dramas that have been exposed to the outside world.
And at the peak behind it, the exposure rate is actually not great.
Therefore, if we can establish a very good image for Dingfeng when the entire network is discussing Dingfeng, the brand image and value can be increased by another level, and this kind of network-wide exposure is better than any offline. Publicity is useful!
"Boom boom boom boom boom boom..."
There was a knock on the door.
"Come in." Su Qing said.
Manager Liu opened the door and walked in, "Master, everyone is here, it's time for you to go on stage and hold a press conference."
"Understood." Su Qing stood up, picked up the Xizhuan coat from behind the chair, and put it on while walking towards the door.
Zhao Fengqi glanced at the paper on the conference table.
"Su Qing, don't you also bring the manuscript written by the crisis public relations team?"
Su Qing turned her head and smiled meaningfully, "There's no need for that."
Zhao Fengqi thought so too, Su Qing is a high-achieving student in the Department of Acting, she must have a good command of lines, and of course there is no need to read the manuscript for a manuscript of several hundred words.
.......
At this time, the venue was already overcrowded. Reporters from various magazines, media and TV stations rushed to the forefront of the venue, with their cameras on, for fear of missing any news of the press conference.
At this time, the members of the summit board of directors also walked along the entrance area to the front of the position. Although they were tall and looked calm, they were worried.
"Why are the members of Summit's board of directors sitting in the audience? Then who is the person who came to the stage to hold a press conference?" A fashion weekly editor-in-chief sitting in the audience has many contacts with Summit, and the senior management has naturally seen it before. The companion asked.
"Yeah, I wouldn't send someone from the management team to hold this press conference, right? Summit doesn't pay much attention to this..."
Before he could say what was behind him, he heard the sound of discussions beside him explode.
"The person who came to this press conference is the young master of the Su family!"
"really?"
"It's him, he's talking to someone in the side entry area, I saw him!"
"The young master of the Su family has never attended the summit's large-scale events, but this time he came to the press conference!"
"The two heads of the Su family are not here. As the only son of the Su family, Su Qing is indeed the best candidate, but...he is still young. I remember that he is still in college, and I haven't had much contact with him. Peak’s industrial operations, can he handle so much media well?”
"I will be ordered in danger..."
(Little crow loves the treasures mua!(*╯3╰))
"Summit has not held such a large-scale press conference for many years."
"Yeah, the crisis at the peak this time is too great. Look at the information that is fermenting on the Internet."
The woman took out her mobile phone and opened a video on the short video platform.
What appeared on it was a little-known little Internet celebrity. He was standing at the entrance of a movie theater belonging to the top, holding two movie tickets in front of the ticket gate.
The whole person spoke indignantly to the camera.
"I bought a movie ticket for the movie [Deep Space] at the theater at 8 o'clock yesterday evening. I bought the ticket at 8 o'clock and was notified to enter the theater at 8:10. There was an accident, yesterday's movie theater was full, but when we communicated with the theater staff, we were treated very perfunctorily!
The person in charge first refused to refund the tickets on the grounds of changing the show and letting us watch other shows. After we refused, he had to wait for the equipment to be repaired. As consumers, we did not feel that we were treated sincerely!Moreover, the equipment was not repaired that day, and the theater has been delayed again and again. Until today, we have not seen a shadow of the movie!As ordinary people, we can't resist capital, and theaters are encroaching on our time and money! ! ! "
This Internet celebrity didn't mention Summit Media at all, but he talked about Summit Media everywhere!
After watching the video, the two media people started talking again.
"I heard that Su Dong and An Dong went overseas to hold a symposium with foreign businessmen, so who is holding the press conference this time? The top executives of the summit? It seems that the force is not strong enough..."
.......
After negotiating with Summit's top management and the crisis public relations department.
Su Qing and Zhao Fengqi went to sit in the conference room backstage.
The two of them are also watching the news about the summit on the Internet.
Not only short video platforms, but also various platforms and post bars that can spread news, are complaining about a series of things such as not showing on time, amusing the public, and not refunding tickets in time.
"This...there should be more people posting and commenting on the Internet than buying movie tickets, right? You can really join in the fun."
Su Qing took a deep breath of cigarettes, and couldn't help feeling a little funny.
Zhao Fengqi nodded, "The incident of Summit seems to have given them the traffic password, and just because netizens talk a lot, they are more daring to speak online."
Yes, the netizens now share the same hatred, so even if the other party is a media giant as big as Dingfeng, they dare to speak out. Downgrade this thing.
It is even more impossible to delete comments. First, there is no way to delete negative comments. Second, if they are deleted, the public will find an excuse. Now they themselves feel that the top is inaction and bullying others.
Su Qing thought, "And Juxing used to be in the media industry. Now in these videos and posts, there must be people from Juxing coming out to lead the rhythm."
"Yes, so in the current situation where the public outrage is so serious, it is impossible to judge how effective this press conference will be. I am afraid that the sinking market will not buy it."
Su Qing nodded, but smiled slackly in the next second.
"It's not a big problem, maybe it can be a blessing in disguise. After all, the entire network is now discussing Dingfeng, and people use this as a traffic code. Why can't Dingfeng use this to increase publicity? Compared with the previous star conferences and road shows It’s all a small-scale exposure, it’s all movie audiences and celebrity fans, and now...but it’s being discussed all over the Internet.”
"Su Qing, you are in a good mood."
Su Qing smiled lightly, he was indeed in a good mood, after all he really thought this was a good opportunity.
Although the summit is a leading industry.
But it has always been its stars and film and television dramas that have been exposed to the outside world.
And at the peak behind it, the exposure rate is actually not great.
Therefore, if we can establish a very good image for Dingfeng when the entire network is discussing Dingfeng, the brand image and value can be increased by another level, and this kind of network-wide exposure is better than any offline. Publicity is useful!
"Boom boom boom boom boom boom..."
There was a knock on the door.
"Come in." Su Qing said.
Manager Liu opened the door and walked in, "Master, everyone is here, it's time for you to go on stage and hold a press conference."
"Understood." Su Qing stood up, picked up the Xizhuan coat from behind the chair, and put it on while walking towards the door.
Zhao Fengqi glanced at the paper on the conference table.
"Su Qing, don't you also bring the manuscript written by the crisis public relations team?"
Su Qing turned her head and smiled meaningfully, "There's no need for that."
Zhao Fengqi thought so too, Su Qing is a high-achieving student in the Department of Acting, she must have a good command of lines, and of course there is no need to read the manuscript for a manuscript of several hundred words.
.......
At this time, the venue was already overcrowded. Reporters from various magazines, media and TV stations rushed to the forefront of the venue, with their cameras on, for fear of missing any news of the press conference.
At this time, the members of the summit board of directors also walked along the entrance area to the front of the position. Although they were tall and looked calm, they were worried.
"Why are the members of Summit's board of directors sitting in the audience? Then who is the person who came to the stage to hold a press conference?" A fashion weekly editor-in-chief sitting in the audience has many contacts with Summit, and the senior management has naturally seen it before. The companion asked.
"Yeah, I wouldn't send someone from the management team to hold this press conference, right? Summit doesn't pay much attention to this..."
Before he could say what was behind him, he heard the sound of discussions beside him explode.
"The person who came to this press conference is the young master of the Su family!"
"really?"
"It's him, he's talking to someone in the side entry area, I saw him!"
"The young master of the Su family has never attended the summit's large-scale events, but this time he came to the press conference!"
"The two heads of the Su family are not here. As the only son of the Su family, Su Qing is indeed the best candidate, but...he is still young. I remember that he is still in college, and I haven't had much contact with him. Peak’s industrial operations, can he handle so much media well?”
"I will be ordered in danger..."
(Little crow loves the treasures mua!(*╯3╰))
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