1987: Sleepless Tonight
Chapter 388
"Okay."
"I'm ready too."
Su Min and Chen Linjiao nodded and looked at Lu Hao very seriously.
Both of them couldn't wait to learn something from Lu Hao.
Lu Hao encouraged the two of them to do the rice wine stall business. It was very good. At the beginning, they sold one enamel pot of rice wine a day, then two enamel pots, and now three enamel pots.
I moved from a roadside stall to a department store that can shelter from wind and rain. With a fixed stall, the business is very good, and there are many regular customers.
Repeat customers are the best affirmation for businessmen.
"I'll continue with that." Lu Hao nodded, "For making steamed buns and steamed buns, most of the flour on the market uses two types of flour, one is standard flour and the other is rich and strong flour. If you want to make steamed buns and steamed buns, just Use rich powder."
Standard flour is flour with a higher flour yield in the case of food shortages. It is not as fine as rich and strong flour. 100 catties of wheat can grind about 85 catties of standard flour, which is between high-gluten flour and low-gluten flour. The flour in the middle is also called all-purpose flour.
Fuqiang flour is finer and has a lower flour extraction rate. About 100 kilograms of flour can be ground from 72 kilograms of wheat, which is high-gluten flour.
Before 49 years, domestic flour was distinguished by No. 1, No. 2, No. 3, and No. 4. After the 50s, this brand was canceled and changed to No. 2, No. 3, and No. 4 flour, which were named Fuqiang and Jianjian respectively. , production brand, the quality is equivalent to the original No. [-], [-], and [-] powder, hence the name Fuqiang powder.
The steamed buns and steamed buns made from Fuqiang powder taste slightly better, but the nutritional value is actually not as high as that of standard powder.
Both can be used to make steamed buns and steamed buns, but most of the steamed buns and steamed buns on the market use standard flour, one is cheaper, and the other is easier to make steamed buns and steamed buns.
"Standard flour is cheaper, at 3 cents per catty, and rich and strong flour is more expensive, at 8 cents per catty." Su Min said, "It is more difficult to make steamed buns and buns with rich and strong flour, but the chewiness is better."
She also made steamed buns at home.
There seems to be little difference between the price of standard flour and rich and strong flour per catty, only 5 cents apart. The amount of flour that can be used to make steamed buns and steamed buns is very large, and the cost of using rich and strong flour will be much higher.
"It is very difficult to make steamed buns and steamed buns with Fuqiang flour. It is cheaper and more expensive than standard flour. Few people use it to make steamed buns and steamed buns. This is a disadvantage, but it is also a characteristic." Lu Hao conveyed his experience to the two.
"There are already many small vendors in the market, and they are also selling steamed buns and steamed buns. There is a lot of competition. If you two want to do it, you are latecomers. You must come up with new tricks to be competitive."
He looked at Su Min and Chen Linjiao, "Use Fuqiang flour to make steamed buns and steamed buns, and then write 'Fuqiang flour steamed buns and meat buns, better and more chewy' in front of the booth, showing characteristics and attracting customers more. Good at highlighting one's own advantages and highlighting differences."
Expensive is the truth!
The raw materials used are expensive, but the price of the final product is the same. Customers will only feel that the boss has a conscience!
"In the department store, I'm covering you two. There are no competitors, but what about other places? It's definitely not the case. In the future, you two will open stores in other places. When the business is good, someone will open a store next to you. , so we must highlight our own advantages and make something different." Lu Hao pointed out.
"Open a shop elsewhere?" Chen Linjiao asked.
Lu Hao looked at her, "Yes, open a branch store, open all over Qiaokou District, and open all over Jiangcheng, and you two will be the female bosses, Boss Su and Boss Chen!"
What he said made Chen Linjiao and Su Min itchy.
Emotionally.
"How many steamed buns can one catty of flour make?" Lu Hao asked.
"It depends on the weight of a steamed bun." Su Min said, "A catty of flour can be about one and a half catties after fermentation. The steamed buns can be big or small. You can make 10 big ones and 15 small ones."
Lu Hao frowned slightly.
He is calculating cost and gross profit.
The cost of a catty of Fuqiang flour is 4 cents, and the price of a steamed bun is 3 cents, and 5 are 10 cents. According to this figure, a catty of flour is made into a big steamed bun, and the gross profit is only 5 cents.
This is gross profit. If labor, water and electricity, and booth rent are removed, the profit will be even lower.
To make small steamed buns, you can make 15 buns, each cost 5 cents, and you can sell them for 7 cents. The gross profit has increased a lot, with 5 cents.
"Make small steamed buns, rectangular ones, not round ones." Lu Hao gave an idea.
Even if you make small steamed buns, one actually has a weight of 50 grams, and then make it into a rectangular shape, and the appearance can be changed to make up for the impression brought by the reduced weight.
"Okay." Su Min nodded.
"In the past few days, I have kept track of the number of people who came to ask if there are steamed buns and buns for sale. About 50 people came to ask each day." Chen Linjiao said.
She made money selling rice wine, and she became addicted to it, so she paid special attention to these aspects.
"There are quite a few people who are not ashamed to ask, just look at it and leave. I guess they want to buy steamed buns and steamed buns, and they leave when they see that there is no sale." She said, "There are many such customers."
"This is for sure, just like an iceberg, only one tenth of it is visible above the surface of the sea, and nine tenths of it is under the sea." Lu Hao affirmed, "Food is the most important thing for the people. There is no shortage of customers.”
The important thing is to beat other competitors.
Su Min and Chen Linjiao got together and wrote and drew in the small book.
"Husband, are there bamboo drawers for steaming steamed buns in department stores?" Su Min asked suddenly.
"Yes, and it's quite big. It's very suitable for steaming steamed buns and buns." Lu Hao nodded.
These drawers are all made of bamboo. They are imported from the countryside and made by bamboo craftsmen bit by bit. The quality is very good.
Not just bamboo drawers, but also dustpans, bamboo baskets, bamboo brushes, etc., are found in department stores, and there are quite a few of them.
These goods are purchased from the countryside through the Municipal Supply and Marketing Cooperative, delivered by the Municipal Supply and Marketing Cooperative’s local specialty company, and sold in Wanjia Department Store.
Sales are still going well.
"There's no need to find another place to buy it, just buy it from a department store." Su Min said, "Later, Chen Linjiao and I will go back early and make some steamed buns and buns first. Husband, try it and see how it tastes."
"This is using me as a guinea pig." Lu Hao said, "I don't agree?"
"If you don't agree, you have to agree." Su Min looked at him playfully, "If you want, you have to, if you don't, you have to have it, you can't go back on your word, who made you my husband."
"You just have to be so strong in other aspects." Lu Hao said with a smile, "Okay, then I'll be the guinea pig. You go back and make steamed buns and buns. I'll taste them when they're ready. By the way, tea leaves There are also in the store, take some back home to make tea eggs.”
"I want to be a guinea pig too." On the side, Nini hurriedly raised her hand.
"Okay, you can be a guinea pig too, we are both guinea pigs." Lu Hao patted her head.
"I'm a little white mouse, Dad, you're a big white mouse." Nini corrected.
Su Min and Chen Linjiao got up and cleaned up the rice wine stall. The work that women do in this area is really meticulous and quick, and it was cleaned up in a while.
Very neat.
After picking up the tools and materials in the department store, Lu Hao drove his wife and Chen Linjiao back.
"I'm ready too."
Su Min and Chen Linjiao nodded and looked at Lu Hao very seriously.
Both of them couldn't wait to learn something from Lu Hao.
Lu Hao encouraged the two of them to do the rice wine stall business. It was very good. At the beginning, they sold one enamel pot of rice wine a day, then two enamel pots, and now three enamel pots.
I moved from a roadside stall to a department store that can shelter from wind and rain. With a fixed stall, the business is very good, and there are many regular customers.
Repeat customers are the best affirmation for businessmen.
"I'll continue with that." Lu Hao nodded, "For making steamed buns and steamed buns, most of the flour on the market uses two types of flour, one is standard flour and the other is rich and strong flour. If you want to make steamed buns and steamed buns, just Use rich powder."
Standard flour is flour with a higher flour yield in the case of food shortages. It is not as fine as rich and strong flour. 100 catties of wheat can grind about 85 catties of standard flour, which is between high-gluten flour and low-gluten flour. The flour in the middle is also called all-purpose flour.
Fuqiang flour is finer and has a lower flour extraction rate. About 100 kilograms of flour can be ground from 72 kilograms of wheat, which is high-gluten flour.
Before 49 years, domestic flour was distinguished by No. 1, No. 2, No. 3, and No. 4. After the 50s, this brand was canceled and changed to No. 2, No. 3, and No. 4 flour, which were named Fuqiang and Jianjian respectively. , production brand, the quality is equivalent to the original No. [-], [-], and [-] powder, hence the name Fuqiang powder.
The steamed buns and steamed buns made from Fuqiang powder taste slightly better, but the nutritional value is actually not as high as that of standard powder.
Both can be used to make steamed buns and steamed buns, but most of the steamed buns and steamed buns on the market use standard flour, one is cheaper, and the other is easier to make steamed buns and steamed buns.
"Standard flour is cheaper, at 3 cents per catty, and rich and strong flour is more expensive, at 8 cents per catty." Su Min said, "It is more difficult to make steamed buns and buns with rich and strong flour, but the chewiness is better."
She also made steamed buns at home.
There seems to be little difference between the price of standard flour and rich and strong flour per catty, only 5 cents apart. The amount of flour that can be used to make steamed buns and steamed buns is very large, and the cost of using rich and strong flour will be much higher.
"It is very difficult to make steamed buns and steamed buns with Fuqiang flour. It is cheaper and more expensive than standard flour. Few people use it to make steamed buns and steamed buns. This is a disadvantage, but it is also a characteristic." Lu Hao conveyed his experience to the two.
"There are already many small vendors in the market, and they are also selling steamed buns and steamed buns. There is a lot of competition. If you two want to do it, you are latecomers. You must come up with new tricks to be competitive."
He looked at Su Min and Chen Linjiao, "Use Fuqiang flour to make steamed buns and steamed buns, and then write 'Fuqiang flour steamed buns and meat buns, better and more chewy' in front of the booth, showing characteristics and attracting customers more. Good at highlighting one's own advantages and highlighting differences."
Expensive is the truth!
The raw materials used are expensive, but the price of the final product is the same. Customers will only feel that the boss has a conscience!
"In the department store, I'm covering you two. There are no competitors, but what about other places? It's definitely not the case. In the future, you two will open stores in other places. When the business is good, someone will open a store next to you. , so we must highlight our own advantages and make something different." Lu Hao pointed out.
"Open a shop elsewhere?" Chen Linjiao asked.
Lu Hao looked at her, "Yes, open a branch store, open all over Qiaokou District, and open all over Jiangcheng, and you two will be the female bosses, Boss Su and Boss Chen!"
What he said made Chen Linjiao and Su Min itchy.
Emotionally.
"How many steamed buns can one catty of flour make?" Lu Hao asked.
"It depends on the weight of a steamed bun." Su Min said, "A catty of flour can be about one and a half catties after fermentation. The steamed buns can be big or small. You can make 10 big ones and 15 small ones."
Lu Hao frowned slightly.
He is calculating cost and gross profit.
The cost of a catty of Fuqiang flour is 4 cents, and the price of a steamed bun is 3 cents, and 5 are 10 cents. According to this figure, a catty of flour is made into a big steamed bun, and the gross profit is only 5 cents.
This is gross profit. If labor, water and electricity, and booth rent are removed, the profit will be even lower.
To make small steamed buns, you can make 15 buns, each cost 5 cents, and you can sell them for 7 cents. The gross profit has increased a lot, with 5 cents.
"Make small steamed buns, rectangular ones, not round ones." Lu Hao gave an idea.
Even if you make small steamed buns, one actually has a weight of 50 grams, and then make it into a rectangular shape, and the appearance can be changed to make up for the impression brought by the reduced weight.
"Okay." Su Min nodded.
"In the past few days, I have kept track of the number of people who came to ask if there are steamed buns and buns for sale. About 50 people came to ask each day." Chen Linjiao said.
She made money selling rice wine, and she became addicted to it, so she paid special attention to these aspects.
"There are quite a few people who are not ashamed to ask, just look at it and leave. I guess they want to buy steamed buns and steamed buns, and they leave when they see that there is no sale." She said, "There are many such customers."
"This is for sure, just like an iceberg, only one tenth of it is visible above the surface of the sea, and nine tenths of it is under the sea." Lu Hao affirmed, "Food is the most important thing for the people. There is no shortage of customers.”
The important thing is to beat other competitors.
Su Min and Chen Linjiao got together and wrote and drew in the small book.
"Husband, are there bamboo drawers for steaming steamed buns in department stores?" Su Min asked suddenly.
"Yes, and it's quite big. It's very suitable for steaming steamed buns and buns." Lu Hao nodded.
These drawers are all made of bamboo. They are imported from the countryside and made by bamboo craftsmen bit by bit. The quality is very good.
Not just bamboo drawers, but also dustpans, bamboo baskets, bamboo brushes, etc., are found in department stores, and there are quite a few of them.
These goods are purchased from the countryside through the Municipal Supply and Marketing Cooperative, delivered by the Municipal Supply and Marketing Cooperative’s local specialty company, and sold in Wanjia Department Store.
Sales are still going well.
"There's no need to find another place to buy it, just buy it from a department store." Su Min said, "Later, Chen Linjiao and I will go back early and make some steamed buns and buns first. Husband, try it and see how it tastes."
"This is using me as a guinea pig." Lu Hao said, "I don't agree?"
"If you don't agree, you have to agree." Su Min looked at him playfully, "If you want, you have to, if you don't, you have to have it, you can't go back on your word, who made you my husband."
"You just have to be so strong in other aspects." Lu Hao said with a smile, "Okay, then I'll be the guinea pig. You go back and make steamed buns and buns. I'll taste them when they're ready. By the way, tea leaves There are also in the store, take some back home to make tea eggs.”
"I want to be a guinea pig too." On the side, Nini hurriedly raised her hand.
"Okay, you can be a guinea pig too, we are both guinea pigs." Lu Hao patted her head.
"I'm a little white mouse, Dad, you're a big white mouse." Nini corrected.
Su Min and Chen Linjiao got up and cleaned up the rice wine stall. The work that women do in this area is really meticulous and quick, and it was cleaned up in a while.
Very neat.
After picking up the tools and materials in the department store, Lu Hao drove his wife and Chen Linjiao back.
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