Fight to the third generation

The physical stores and special counters opened are more like fixed billboards, and the monthly income may not be enough to pay the rent of the store, just like the mainland flagship store opened on the Bund, which is purely for making money at a loss, and is used to shape Brand.

This kind of thinking is relatively advanced now, so Su Yehao is not in a hurry to bring it up to Nong Qingying.

He himself has lost part of the joy of running a business, and he has lost the uncertainty of worrying about gains and losses, just like knowing the winning numbers before the lottery draw, or knowing the score at the beginning of a football game.

While it still feels great to make money, something is missing.

Success came so naturally that it seemed a bit dull. SK2 was a career given to her by Su Yehao. He only helped find the right direction and provided some necessary funds. He didn't want to ruin Nong Qingying's passion for starting a business.

So I came to the SK2 headquarters again, when Nong Qingying was negotiating with colleagues to discuss whether to buy.

Su Yehao just listened from the side and didn't interfere from the beginning to the end.

It is difficult to complete the acquisition of a company as a whole through one negotiation alone.

The other party offered 5000 million yen, and Nong Qingying was only willing to pay [-] million yen. The disagreement was a bit big, but they didn't say anything, and the negotiation had to continue.

The SK270 was created in the 1980s, and the first product was launched in [-].

development so far.

The company has a history of more than 20 years. Like most companies in Japan, it has formed a hierarchical pyramid model internally. The hard work is handed over to newcomers. It is difficult for subordinates to violate the wishes of their superiors. In case something goes wrong, It may also be dispatched to the production plant in Kobe.

After listening to Nong Qingying, Su Yehao realized that the secret recipe of this skin care product was some kind of natural active yeast essence found in the brewery.

In order to avoid industrial pollution, it is best for the factory to be far away from the urban area. Kobe has natural spring water and is close to the rice raw material production area. The labor cost is two-fifths lower than that in Tokyo, which is indeed suitable for building a factory.

Japanese companies generally do not lay off employees, but they will transfer employees who are not capable enough to unimportant and promising positions.

The production plant in Kobe has become the company's "retirement place", and it is difficult to make performance.

The pressure of competition is high, and involution is particularly serious, causing the company's employees to be cautious.

For example, the president before the acquisition, and now the vice president, led a group of employees to bow and salute to Su Yehao after finishing the business of negotiating.

Seeing this scene, Su Yehao's face beamed with joy, and Nong Qingying made arrangements on the spot to invite everyone to dinner tonight...

Chapter 410 Buying People's Hearts

Kosuke Nikaido, the former president of SK2, became the vice president after Nong Qingying airborne.

Before that, Procter & Gamble Group also set up a position similar to the chief operating officer in the company, and its power was also greater than that of the president Kosuke Nikaido.

Therefore, Nong Qingying's parachute does not affect the company's internal power structure, and the former president is not considered a demotion.

Actually.

As SK2 was resold by Procter & Gamble Group to Su Yehao and Nong Qingying, Kosuke Nikaido’s power became a bit stronger, and more funds could be used. In terms of personnel appointments, Nong Qingying gave him a lot of autonomy right.

In terms of business mind, Nong Qingying is actually smarter.

She deliberately avoided breaking the "ecological balance" within SK2, and has been trying to grasp the big and let go of the small.

After all, the Japanese are the ones who know the Japanese market best, and she is mainly in charge of the overseas market. In the past two months, she has just established the Southeast Asia and Greater China market areas, and recruited more than ten employees from Hong Kong City and Baodao. The current Tokyo headquarters is in charge of development.

At this moment.

The vice president, Kosuke Nikaido, said a lot in Japanese, and the translator was in charge of relaying it to Su Yehao.

The content is probably that the company is in a period of transition and the future is bright. Everyone should respect the new boss and pay more for the company in the future.

In the end, he asked Su Yehao to say a few words to encourage the employees.

In Su Yehao's opinion, this scene is a bit of a secondary school. The cultural atmosphere is different, and it is difficult to adapt to it if there is little contact. However, even Nong Qingying joined in the fun and applauded. Looking forward to the speech of Su Yehao, the major shareholder, he still rushes to the shelves and is ready to say a few words .

Facing the eyes of dozens of people, Su Yehao took a deep breath.

He told:

"Everyone should have heard that my main business is not in the field of skin care products. The reason why I am optimistic about this company is that there are people who strongly recommend this company's products to me in Hong Kong City. This made me realize that SK2 It is a particularly excellent company, and it is worth investing money to make it bigger and stronger!"

After finishing speaking, I waited for others to translate, and paused for a while on purpose.

These remarks were obviously outrageous, and the corners of Nong Qingying's mouth turned up. It was she who recommended SK2 to Su Yehao, but she just wanted to win the agency right at the beginning.

After the translator finished speaking, Su Yehao continued to speak:

"I don't want to mention anything else. Your work is already very hard, and what I can do is to provide you with money, promotion opportunities, and better benefits. Next is the company's expansion period, and I will choose to add more Investment, maybe $5000 million, maybe $[-] million, and then..."

Seeing that the translation could not keep up with the rhythm, he paused and waited.

Listening to the enhanced tone of the translator, Su Yehao continued to say while thinking about being interesting:

"Our company will compete with the world's first-line skin care brands, and sell our products to the United States, London and Paris. This means that there will be a large number of management positions, with appreciation and salary increases. As long as everyone works hard, everyone present can become Winner!"

After the translator finished speaking, the eyes of the employees standing upright in front of them began to shine brightly.

As the company grows, countless opportunities will inevitably emerge. They can understand Su Yehao's meaning, even many old employees who have worked for many years, their minds are also active, and they want to seize the opportunity to go up.

It doesn't matter if you don't understand the language, Su Yehao can see that he has mobilized their enthusiasm, saying:

"It's been rumored outside that Japan has fallen silent and has fallen into a lost era. Maybe some companies are like this, but our SK2 is just at the beginning. I left in a hurry when I acquired the company. Today I will give you a welcome gift. Later Everyone will be given 50 yen, and another [-] yen will be given at Christmas, plus one month's salary, as long as you work hard, you will have everything you want."

Wait for the translation to finish.

Nikaido Kosuke raised his hands high and shouted Long live!

Then he bowed again, talking about meeting such a boss, death is not a pity, and so on.

I am afraid that I am often flattered by others, and the vice president Kosuke Nikaido is also a good hand at flattering himself.

Nong Qingying counted the number of employees, and asked in a low voice: "The production factory also pays according to this standard? Your method of winning people's hearts is really simple and direct. There are more than 100 people in total, and [-] million yen may cost It's gone."

"During the expansion period, you can't try to save money. They are all good employees..."

Su Yehao was surrounded by dozens of people, bowing and shouting long live, and at the moment he was feeling secretly refreshed.

If you go to other countries, you can't see this scene.

70 million yen, converted into US dollars, is about [-] US dollars, which is not enough to buy half a supercar, and if it is shared equally among everyone, it can get about [-] US dollars.

The windfall is really not small.

Give employees money in Silicon Valley, even if they give more, they will only feel that they deserve it.

In private, I even think that the pay is not proportional to the return, and I complain to the trade union every now and then. When it’s time to get off work, I run faster than a rabbit. Occasionally working overtime feels like killing them.

It became more and more clear why Nong Qingying said that he was like a queen, and he also experienced the joy in it.

Perhaps it was because other companies squeezed too much, the on-site employees were so happy, and the management was the same, mainly because they felt that the future was promising and the rewards were sudden.

Happiness is not just a comparison.

Needless to say, Su Yehao, the vice president Kosuke Nikaido took the opportunity to start a lecture, secretly prodding Su Yehao and Nong Qingying's flattery, let them seize the "rarely encountered in life" opportunity, and work hard for the company Make a contribution, strive to create a first-line skin care brand comparable to L'Oreal and Estee Lauder, and repay the appreciation of Su Yehao and Nong Qingying...

Finding that rewards are so easy to use, Su Yehao has some new ideas.

Back in the office, I started to discuss with Nong Qingying to take out some shares, about 5%, to stimulate the executives and make the company bigger to a certain scale before it will take effect.

Only the right to dividends, resignation or abdication is automatically recovered, and the dry shares that can be rewarded to others are equivalent to becoming a partner of the company.

Although it is divided into several key positions, each person can't share much, but it looks very attractive and shows their status.

SK2 is currently valued at about 80 billion yen, and a 5% stake is just right.

Thus.

By stimulating executives, they can make more contributions to the company and have the opportunity to achieve healthy competition.

If executives want to keep their positions, they must do a good job. Others must work hard if they want to be in the top position. Cooperating with other rewards and punishments can stimulate the fighting spirit of employees.

In terms of imagery, it is the carrot that attracts the donkey to pull the millstone...

Chapter 411 Electronic Commerce

With the help of a translator, I had a difficult meeting with the executives.

Originally, it could be done in about half an hour, but a group of people flattered and expressed their determination, so it took more than an hour to finish.

After the meeting.

Su Yehao went to Nong Qingying's office and sat for a while.

I used my computer to check the status quo of the Japanese online game industry, and also tried to find more reliable local Internet companies from the Internet.

The game industry is still dominated by Nintendo and Sony, and no interesting projects have been encountered.

As for Internet companies, the one with the highest market value is now called "Yahoo Japan". This company was jointly established by Yahoo and Softbank. Yahoo owns 34% of its shares, and Sun Zhengyi owns 51% of the shares.

As the founder of Softbank, Masayoshi Son invested in Yahoo much earlier than Su Yehao, ranking as the second largest shareholder.

At the peak, Softbank held 33% of the shares in Yahoo’s parent company, and later cashed out 5% to make a profit of 5000 million US dollars. Now the remaining shares are getting more and more valuable. Compared with him, Su Yehao is just a small investor.

a few days ago.

SoftBank Group also tried to throw an olive branch to TVT, trying to raise US$5000 million based on a valuation of US$[-] million.

Su Yehao would definitely not agree to this kind of condition, besides, he didn't lack the 5000 million US dollars.

Instant messaging software has always been underestimated by investment institutions because they cannot find a profit model to monetize users. If the company does not make money, it naturally does not receive attention.

As Su Yehao tries to reverse the situation, more and more people are paying attention to TVT and ICQ, which is enough to illustrate this point.

One day in the future, Su Yehao might be driven to the shelves by rich capital, spit out some of his fat, and spend money in exchange for safety.

With the greed of capital, this can be expected in advance.

He didn't think that he could eat alone all the time, but in a short time, there is no need to release the shares.

Compared with those dazzling Silicon Valley giants, his company is still in its infancy and faces huge losses.When the pressure starts to mount, it is estimated that the Nasdaq bubble will also collapse, and the funds will only retreat crazily.

According to this analysis, the next few years should be the golden period of wretched development, and there is no need to worry about safety issues for a while.

In addition to Yahoo Japan.

Another Japanese Internet company that Su Yehao took a fancy to was called "RAKUTEN".

It's like Amazon.

From the English information I found, it can be seen that the operator of Rakuten Market, the largest electronic shopping mall in Japan last year, invested in the establishment of the RAKUTEN (Rakuten) online shopping website.

In just one year, the company's valuation has risen to about 2000 million US dollars, and it has been called "the new hope of Japanese Internet e-commerce" by the media.

I found the website, went in and took a look. Su Yehao found that there were a lot of Chinese, and he could barely understand part of the content.

Nong Qingying brewed tea and gave it to him, and accidentally caught a glimpse of the picture on the screen, she suddenly had a strange expression, and said with contempt: "Your taste is really strange, do you like these aunt's underwear?"

"..."

Su Yehao's attention was focused on the user experience of this e-commerce website, and he didn't pay attention to the content of the products at all. He mainly focused on the sales volume and price.

Seeing that Nong Qingying misunderstood, she couldn't laugh or cry and explained:

"How is it possible, the picture is just loaded, and you still don't know what style I like? Silicon Valley has started to pilot the broadband network, and the speed of the network is much faster than here in Tokyo. I feel that this company is worth investing in, at least I can find a direction for starting a business. Well, I'm also looking at the e-commerce space."

Just teasing him, Nong Qingying of course knows that Su Yehao likes sexy ones.

Knowing that she can invest to make money, she immediately shifted her attention and asked with interest:

"Then, while you're here, hurry up and talk to the other party? I read that it was mentioned in the newspaper that this round of Internet companies' surge is due to the upgrade of communication technology. In the future, the Internet speed will be very fast, and the number of Internet users will also change. If you invest in high-tech companies now, your profits will definitely not be bad.”

"Hey, you still pay attention to the news in this area? There are fashion magazines at home, so I thought you were not interested."

"...Nonsense, didn't I invest so much money in Yahoo?"

After hearing this, Su Yehao smiled cheerfully, and then said to her: "The owner of this company seems to be quite rich, so he may not be willing to accept financing, and the website is too small, with only more than 2000 products in total."

"Is it possible to invest in it?"

"There is no need to worry for the time being. When you have spare cash, you can try it. In fact, the most promising one is Amazon. Unfortunately, the market value is already scary. Wait patiently for a while, and there is still a chance to get in the car."

Su Yehao continued to read the content displayed on the computer screen, and closed the webpage casually.

The reason why he didn't pay much attention was not that doing e-commerce like RAKUTEN didn't make money, but that he was afraid of trouble.

Supporting a start-up company is not only time-consuming and labor-intensive, but also more troublesome.

On the one hand, its founders seem to be quite rich, which means that financing requires a high premium.

on the other hand.

With RAKUTEN's current scale, Su Yehao can completely bypass it, and create a wholly-owned subsidiary based on the model of Amazon or JD.com, and use TVT and ICQ to attract traffic and open up the Asian market.

Playing with RAKUTEN, the one who suffers is Su Yehao.