Entertainment: Boss of Rebirth Coal, started with red poplar honey

The attention of this film is also not to be underestimated.

Although it can't be compared with Brother Cheng and Li Lianjie's "The King of Kung Fu", many people in China, Hong Kong, Wanwan, and Hollywood have a great interest in Li An's new work.

In addition to these two films, Tianxing Entertainment also has small and medium-sized production films such as "Falling Leaves Returning", "Women in the Mountain" and "Men and Women's Hats".

According to Wang Jinhua's expectations, in the next two years, there will be at least 10 films that will be filmed and released solely by Tianxing Entertainment, and the TV series will be slightly weaker, and may only release 5-8.

Leaving aside the quality, in terms of production alone, Skyline Entertainment has definitely achieved No. 1 in the entire Dragon Entertainment. After all, Huayi released at most three or four movies a year at the time, and other companies were even less pitiful.

In the foreseeable future, the domestic film and television market may be dominated by Tianxing's films to a certain extent.

This made it difficult for many domestic film and television companies.

Because no matter what they do in the future, as long as the film they invest in is released and broadcast in China, it will definitely hit Skyline Entertainment, and the fight for box office and ratings is almost inevitable.

Under such circumstances, how could they be friendly?

Skyline Entertainment!die!

……

Just when Xiao Xing increased investment and Tian Xing Entertainment was busy producing film and television works.

In early November.

"Night Smoke", which has been promoted for less than half a year, finally met with national audiences for the first time.

In the small tail of this summer file, a large number of blockbusters are slowly coming to an end.

Produced by China's top giant Huayi, directed by Feng Xiaogang, a top domestic commercial director, and starring international chapters, Ge You, Wu Yanzu, Zhou Xun and many other well-known big names in historical action dramas.

"Night Smoke" achieved impressive results once it was released.

The box office on the first day was 1550 million, which was 1200 million higher than the 350 million in Xiao Xingyuan's time and space. This relatively "cold" release schedule has created the peak box office of films starting on Tuesday, and it has achieved the highest first-day box office of domestic films so far this year. Most importantly, it has changed the first-day box office of domestic films. The box office is lower than that of imported films.

The key point is that "Night Smoke" was released simultaneously in Xiangjiang, Wanwan, Malaysia, Singapore and other places. The box office on the first day was also exciting. Huo Huo 厍  Tomb Gu Hu Huo Zai Liao Pit [-], embedded hiccup blowing na gorge umbrella.

Chapter 123 Huayi Increases the Promotion of Movies

"Ding!"

"Congratulations to Director Feng for another great achievement!"

In the private room of a high-end hotel in Kyoto, Wang Jun, Wang Lei, Feng Xiaogang and other high-level executives of Huayi celebrated the success of "Ye Yan" in advance.

The Wang brothers, who have been suppressed for a long time, after "Night Smoke" won a domestic box office of 1550 million, the faces of the two brothers once again revealed their former glory.

Feng Xiaogang is also full of ambitions now. The success of "Night Smoke" has once again proved his strength as a top domestic commercial director and further consolidated his position in the domestic entertainment industry.

Although in his heart, long before "Night Smoke" was released, Feng Xiaogang had a rare opponent in the field of domestic commercial films.

But the success of "Night Smoke" once again made Feng Xiaogang's confidence burst again.

The field of domestic commercial films.

He Feng Xiaogang is the king.

Counting the domestic director circles, there may be only one national teacher who is qualified to comment with him.

The change in mentality did not show on Feng Xiaogang's face. At this moment, he still appeared extraordinarily humble in the face of everyone's praise.

"The success of "Yeyan" is inseparable from the support of the two presidents, and it is inseparable from the efforts of everyone. I just did what I should do. Besides, "Yeyan" is a very good story. Even if another director is used to shoot, it can still produce such good results."

Feng Xiaogang smiled reservedly.

Wang Jun looked at him with admiration, "Hey, Xiaogang, you are too modest. The book of "Night Smoke" is good, but are the scripts of other films poor? I think every film that can get the capital's favor The script must have its unique features.

At least before shooting, it can be recognized by everyone, but why the results after shooting are often not very satisfactory?

In the final analysis, it depends on the director. A good director, even if you give him an ordinary story, he can still make a story that the audience likes.

For a director with insufficient ability, even if you give him the best story, he can only make a bad film.

As for you, Xiaogang, among all the good directors, you are also the top, haha..."

Others also chimed in.

"That's right. Director Feng's films over the past few years have been better than the last, especially this time "Night Smoke", which shocked even me, an old filmmaker who has read countless films..."

"Director Feng, don't be humble anymore. In the domestic director circle, you are definitely like this now. Come on, I respect you."

Faced with repeated toasts by the crowd, Feng Xiaogang drank one cup after another, blushing quickly, the atmosphere at the wine table was very lively, everyone showed kindness to Feng Xiaogang, just as the sentence said, one person succeeds When you are around, there are good people around you.

The banquet was halfway through, just when everyone was very happy.

Wang Lei suddenly said, ""Yeyan" had a domestic box office of 1550 million on the first day. If we work harder, is there any hope that we can suppress that broken rock of Tianxing?"

As soon as this is said,

Instant cold.

Several high-level Huayi executives looked at me and I looked at you, and their expressions became very awkward.

The wine glass that Feng Xiaogang was holding froze in mid-empty.

Wang Jun also gave his younger brother a hard look, cursing inwardly, which pot is really not open and which pot to lift.

Wang Lei didn't realize that his words hit the pain points in everyone's hearts, and he didn't realize that the atmosphere on the wine table was getting a little bit wrong.

He was still thinking about himself and said: "The fact that Tianxing's broken stone can win such a high box office is nothing more than relying on the investment in publicity far exceeding other films. We can learn from this aspect. It is not impossible for us to get 3000 to 3000 million yuan." What's more, with the lineup and quality of "Ye Yan", we may not use 1000 to 800 million, maybe [-] million, or [-] million, and we can still produce the same effect as Tianxing."

Hearing these words, the senior management of Huayi was faintly touched.

Wang Jun thought about it carefully, and felt that Wang Lei's suggestion was feasible.

"Xiaogang, what do you think?"

Feng Xiaogang shook his head, "I think what Xiao Wang said is very reasonable. As far as the film itself is concerned, "Night Smoke" must have completely surpassed that "Crazy Stone". The promotional strength of the film may not be enough, at least it is not comparable to "Crazy Stone".

According to the effect of "Crazy Stone", if "Night Smoke" can achieve the same publicity effect, then... the final score, I dare not say that it will definitely surpass "Crazy Stone", but it is still no problem to get close. "

Wang Lei immediately clapped his hands and laughed loudly when he heard the words: "What is close, if you want me to say, this is a very sure thing. Tianxing's broken stone can get that kind of result. To put it bluntly, we have never thought about it before Movie promotion costs so much, that's why they took the lead, but now that we already know how good promotion will increase the movie's box office, why don't we do it? It may be an extra 3000 million, [-] million, or even [-] million With a domestic box office of [-] million, what is [-] to [-] million? Is this account still worth it?"

As soon as Wang Lei finished speaking, several Huayi executives nodded one after another, obviously agreeing with his opinion.

Feng Xiaogang was overjoyed in his heart. If anyone present wanted to make this happen the most, it would undoubtedly be him, the director of the film.

But Wang Jun, who was the only one who could make a decision on the spot, seemed a little hesitant at this time.

"Brother, why are you hesitating?"

Wang Lei asked puzzledly.

Wang Jun was silent for a moment, frowned and said: "Let me think about this matter again, don't worry, we are not Tianxing, and our company does not have a coal boss. For Tianxing Entertainment, the 3000 to [-] million may only belong to the coal boss. Pocket money, but if we want to take out this money, we must plan in advance, otherwise it may affect the normal operation of the company."

These words left Wang Leiqian speechless.

Desire to gain momentum, but the money bag is not enough,

What can he do with this.

……

And for the next two days,

The popularity of the entire entertainment industry was once occupied by "Night Smoke".

The second day of the show.

"Night Smoke" won a single-day box office of 1647 million in China, which blinded many people's eyes.

The third day of the show.

"Night Smoke" has a box office of 1710 million domestically, and the cumulative box office figure in three days is close to the 5000 million mark.

Seeing this number, everyone knows that this domestically produced blockbuster produced by Huayi will definitely become another masterpiece of Huayi in the history of Dragon Entertainment Films.

The box office is over [-] million, and you can pinch it with your hands.

Whether it can break through 2 million, and what height can it reach in the end.

It depends on the follow-up box office trend of "Night Smoke".

At the moment when the domestic single-day box office results were released on the third day, after a lot of hard work by Wang Lei, Wang Jun finally made a decision to follow the example of "Crazy Stone" and increase the promotion of "Night Smoke".

As soon as you make a move, it is 1000!

In an instant.

"Night Smoke" swept the country.

The streets and alleys of major cities across the country once again reproduced the grand publicity scene like "Crazy Stone".

Chapter 124 The Gradually Distorted Public Opinion

Hengdian.

"Night Smoke" caused such a big commotion in the domestic film market, of course it was impossible for Wang Jinhua not to pay attention.

Therefore, Wang Jinhua was keenly aware of Huayi's intentions as soon as Huayi stepped up its promotion of "Night Smoke".

This is to imitate their Tianxing Entertainment and improve the movie's box office performance through publicity.

Regarding this, Wang Jinhua smiled lightly and did not give any comments.

But she doesn't say it.

It doesn't mean others don't say it.

Wang Lei, who is far away in the capital, is not one who can hold his breath.

On the day when "Yeyan" stepped up its promotional efforts, during an interview with reporters, he unabashedly showed his confidence in "Yeyan" and his disdain for Skyline Entertainment.

"Mr. Wang, what is Hua Yi's box office expectation for "Night Smoke"?"

"There is no upper limit, I only know that "Night Smoke" will definitely break many records, don't ask me why, just watch and think for yourself."

The reporter got excited: "Mr. Wang, can I understand that in your eyes, "Night Smoke" may even hope to break the box office record of 2.76 million domestic films set by "Crazy Stone", is that true?"

Facing the camera, Wang Lei crossed his legs, his aura was fully open, and his posture was proud, "You can think so."

Reporter: "What's the reason? I think since you have shown so much confidence, Mr. Wang, then you must have sufficient reasons to prove that the box office potential of "Ye Yan" exceeds that of "Crazy Stone". I think not only me, but many people can hardly believe the current box office results of "Smoke" at the domestic box office. The final box office of "Smoke at Night" can exceed the legendary box office data of 2.76 million domestic films."

Wang Lei's posture became more arrogant, he looked down at the camera from a high position, and said in a firm tone: "Of course I have good reasons. The success of "Crazy Stone" before is not so much the audience's recognition of the film. More like a change in the film market, "Crazy Stone" fully demonstrates how important publicity work is for a film. As long as the publicity is done well, a bad film may also get a super high box office, and vice versa. Of course."

The reporter's eyes began to light up: "Mr. Wang, may I think that in your eyes, "Crazy Stone" released by Tianxing Entertainment is a bad movie, or it doesn't deserve such a high box office. The reason why it has achieved such good results is entirely because Tianxing Entertainment invested unprecedented publicity expenses on it, and with the promotion and popularization of this model, countless films similar to "Crazy" will surely emerge in the domestic film market in the future. "The Stone" works?"

Wang Lei responded confidently: "That's right! That's why Huayi spent a lot of money to promote "Ye Yan" this time. Even that kind of bad movie can do something, "Ye Yan" can't do it. It will only do better and do better. Here, I also hope that the audience can give more support to excellent domestic films, instead of wasting your hard-earned money on a non-nutritious Lagoon film. ..."

……

Once this report was released, it immediately attracted countless onlookers and comments.

online.

All the sticky posts on major movie forums have been replaced with related discussion posts.

"Boss Xiao Wang said these words to my heart. I felt that Crazy Stone's grades were a bit abnormal. To be honest, I also watched that movie. I really didn't think it was good."

"It doesn't look good, do you still watch it? Are you cheap?"

"The stone is not bad. Anyway, I couldn't help laughing after watching it. I can't find a few domestic films that look better than it."

"In a deep sense, "Crazy Stone" is definitely not comparable to those well-known works, but "Crazy Stone" itself is just a comedy, and the theme is also black humor. Generally speaking, this movie is still worth the price. "

"If you say that, I won't be sleepy. I don't comment on Mr. Wang's previous remarks. "Night Smoke" is very good. I personally think those views on the film market are quite reasonable, but he actually Saying that my big rock is a bad movie? I can’t bear it! Wang Lei! Come out and apologize immediately! How many movies do you know! Are you qualified to judge my big rock?!!!”

"Hehe, let's not talk about bad movies? A freak movie with an investment of only 300 million and it was created entirely by advertising, can it still be called a good movie? Do you really think the audience all over the country are idiots?"

"Everyone understands the world of capital. I heard that the film was invested by a coal boss. To be honest, I am now very suspicious of how much water is in the 2.76 million..."

"Damn it! I remembered it when you said it. The coal boss of Tianxing Entertainment is rich. He spent billions on the building before. If it was him, he might really spend a word or two. Buy box office..."

"Weakly ask, isn't investing in movies just to make money? Buying the box office yourself... Isn't that going to lose money?"

"You don't understand this, the coal boss is not short of money, what he wants is face, think about it, if he invests in any movie, he can win the box office champion of domestic films in history, what a comparison, what a face... "

"It seems, it seems, there is some truth to it."

With the deliberate guidance of some suspected naval forces, public opinion on the Internet has shifted unconsciously.

And in reality.

The headlines of the major entertainment news media also successively published relevant reports and their respective evaluations.