Hong Kong's new giants

Long Jingchang suggested: "Boss, I have a little suggestion based on your idea!"

"Tell me about it!"

Long Jingchang said confidently: "We can expand the size of the star group and pick those handsome and beautiful young stars with potential. This is a long-term investment. As long as we sign a good card authorization contract with them, those copycats will want to find authorization in the future." , there is no other way!"

Lin Zuhui nodded, and said, "It's doable! Anyway, we only pay [-] cents for the authorization fee for each copy, no loss!"

As if thinking of something, Lin Zuhui said: "I remember there was a magazine "Youth" in the market, did they copy us badly?"

A flash of anger flashed across Long Jingchang's face, and he said, "Yes, this "Youth" magazine was not popular before, and it has been in a downturn for several years. Now their boss has made a lot of money by copying our ideas and selling cards. !"

"Then take it as a model and prepare to sue "Youth". After all, we can't say nothing!"

"Okay, I'll get ready!"

……

"GOOD" magazine has signed an 'exclusive license' for card portrait rights with more than 30 celebrities at a lightning speed, the speed is astounding!

The reason is very simple. The resources of Wanhui Publishing House are very important to them. "FHM" and "GOOD" magazines are like the compass of the entertainment industry. Only famous stars or companies with potential can be listed.

What's more, the GOOD card is the only star card that brings them income. Other counterfeit cards on the market have never brought them income, and they haven't even greeted them.

Next, all the GOOD cards sold in the market will have the words "produced by GOOD, authorized by genuine" on the reverse side, which is very eye-catching.Because the reverse side is usually lyrics or celebrity messages, etc., "produced by GOOD, authorized by genuine" not only does not affect the sense of experience, but increases the weight of this small card.

a middle school.

"A Bao, I bought brother's flash card, envy!"

The student named A Bao took a look at his friend's card, and immediately laughed and said: "Haha, you are a fake, but you still said that your brother is your idol, and you actually bought a fake card. If my brother knows about this , I will look down on you very much!"

"Fake? Bao, what nonsense are you talking about?"

I saw Ah Bao proudly took out a card collection bag from the bag, and then carefully pulled out a GOOD card of Leslie Cheung.

"Look, this card produced by GOOD magazine is the exclusive authorization approved by my brother, and the words 'Authorized Authorized' and 'Producted by GOOD' are written on the reverse side. Haven't you read GOOD magazine? GOOD magazine has joined hands with nearly a hundred celebrities to sign In order to guarantee the interests of our idols, these stars have not received income from the cards produced by other companies, and only "GOOD" magazine has been paying the portrait licensing fees of the stars."

A Bao's classmate asked stupidly: "Does that matter?"

Abao sneered and said: "Now our card friends have an unwritten rule, that is, we only collect genuine cards, and it is a shame to collect counterfeit cards, because we are idols who really like us! Even if it is the cards that have been collected before, we Also plan to re-collect.”

"Ah! I will buy genuine products in the future, Bao, don't tell others, I can't afford to lose this person!"

"If you know what you're wrong, you can correct it, and the good is great!"

……

"Youth" magazine.

Lu Zhangji is the boss and editor-in-chief of "Youth" magazine. Recently, he made a windfall.It turns out that although "Youth" magazine has been established for more than three years, it has been tepid.

Since the establishment of "GOOD" magazine, "Youth" magazine has also started to learn, and the users are also looking at the group of middle school students, and the campus gossip news is capitalized. Unexpectedly, the effect is unexpectedly good. Originally, the monthly sales volume was only a few thousand copies, but now It has stabilized at more than [-] copies and has become a best-selling magazine.

Of course, it is still far from comparable to the overlord "GOOD" magazine in this field, but Lu Zhangji is confident that the profits of "Youth" will continue to increase.Sure enough, "GOOD" magazine soon issued a GOOD card, and "Youth" magazine immediately followed up, which made Lu Zhangji fall into ecstasy.

The monthly sales volume of the cards issued by "Youth" magazine is as high as 60, and the net profit is as high as 25 (not including the license fee and [-]% profit), which is comparable to the monthly profit of a best-selling magazine.

Chapter 118 [Fatal Strike]

"The boss is not good, the big thing is not good!"

A staff member walked into Lu Zhangji's office panting, with a horrified expression on his face.

Lu Zhangji felt a 'thump' in his heart, but tried his best to maintain the majesty of the boss.

"What's the panic, there's no city at all!"

The staff didn't know where to start for a while, and they paused for a few seconds before realizing it, and handed some GOOD cards to Lu Zhangji.

"Boss, such a GOOD card suddenly appeared on the market!"

Lu Zhangji took it over and looked at it, his expression changed slightly, because the words "produced by GOOD" and "authorized by genuine" on the reverse side were very eye-catching, it seems that Wanhui Publishing House is going to punish everyone.

As long as the words 'GOOD produced' are printed, these counterfeiters have to consider the risks. After all, once they are seized, it is clear plagiarism and it will break the law.

Lu Zhangji suddenly felt a pain in his heart. This is a net profit of 25 per month. Why should he back down?

"Boss, boss!"

Suddenly, another employee walked in with a magazine in his hand with a panicked expression.

Lu Zhangji suddenly felt bad again!

"whats the matter?"

The employee handed over a new issue of "GOOD" magazine, and then said: "There is a news on it. It is about GOOD magazine having obtained the exclusive authorization of the card portraits of nearly a hundred stars, and calling on everyone to boycott fake cards. I heard that many students are now Start refusing to buy star cards issued by non-GOOD magazines!"

Lu Zhangji's mood fell instantly. The students had already made their choices, which meant that it was irreversible.

"I see, I'll figure out a way!" Lu Zhangji was still a little unwilling.

"Boss, boss, it's bad!"

"It's not over!"

When the third employee walked into Lu Zhangji's office in a panic, his emotions finally broke out.

The staff who came in looked confused, but didn't dare to say anything, and hurriedly handed over a document.

"Boss, we have been sued, this is a summons from the court!"

Lu Zhangji suddenly became bald, and picked up the summons in fear. Wanhui Publishing House is rich and powerful, and if he gets serious, he will peel off his skin even if he doesn't die.

What's more, he had heard about Lin Zuhui's illustrious reputation. He was the leader of the old Ma family who dared to attack him, forcing the Ma family to spend nearly [-] million yuan to protect the country. He also heard that Ma Qingwei, the head of the Ma family, was getting divorced.

Lu Zhangji also knows that Wanhui Publishing House is definitely not suing all those who plagiarized, but must have caught himself as a model!

What a bad luck!

"Why panic, go to work!" Lu Zhangji finally stabilized his mood, and arranged for the three mourners to go to work.

After the three employees left, Lu Zhangji said: "I don't believe it, they can sue me! Hmph!"

Now that the matter has come to this point, Lu Zhangji can only respond to the lawsuit. He believes that the problem is not serious, and the most he can do is to fine him some money.After all, he has already made millions from "GOOD", so a fine of hundreds of thousands is acceptable.

In just one week, Wanhui Publishing House has successfully handled the counterfeit card business.

Of course, the follow-up rights protection is still going on, and Wanhui Publishing House will spend a lot of money to protect its own rights and interests.

Compared with rights protection funds, the profit growth of Wanhui Publishing House is more important, and that little money for rights protection is not worth mentioning.

The rights protection funds in the later period were mainly used to make unannounced visits to see if any printing factory dared to print "GOOD produced" without authorization; as long as there is evidence, the police can be notified to arrest people, which is easier to deal with.

As for the counterfeit "GOOD" magazine, it is generally difficult to defend its rights. After all, as long as the content is not copied, it is difficult to be caught.

The reason why Lin Zuhui dealt with the copycat issue seriously this time was because the 'backdoor listing' was imminent and he did not allow any accidents.

The three magazines of Wanhui Publishing House are the assets of the 'backdoor listing', and any accidents in each of them can affect the valuation.

"FHM" has high advertising costs, high sales volume, and great influence; "GOOD" has high profits, especially card sales; "Capital" is a financial magazine. It has already occupied a place in Hong Kong's financial magazines.

Once these three magazines are backdoored and listed, Lin Zuhui can make full use of the stock market and quickly complete his own media empire.At that time, his status in Xiangjiang will directly catch up with the veteran tycoon.

The real estate group is his wealth, and the media empire is his influence. A two-pronged approach is the best development plan.

……

Exchange Square is located in the land of Central Ferry Wharf, which belongs to the "Land King" in Hong Kong's "Land King".Because of this project, Hongkong Land once became the "debt king" of Heung Kong, owed a total debt of 1981 billion yuan, while the land and construction costs of Exchange Square were more than 47.5 billion yuan.

At that time, Hongkong Land’s major projects included Miramar Hotel’s old wing (30 billion yuan) and Baibishan’s huge villa complex project (20 billion yuan). Because Hongkong Land was too aggressive, it almost went bankrupt and lost the Hong Kong Electric Group Company.

Not worth the candle!

置地以29亿的代价卖出去港灯集团，但港灯集团在80s中后期开始，每年的纯利就已经上了12亿以上。按照置地持股35％计算，置地仅需5年就能赚回29亿。

Not to mention, the old Ap Lei Chau power plant owned by HK Electric is the land of a large housing estate, and the land alone is worth billions.

Of course, it's not about selling Exchange Square, after all, Exchange Square is also a proper cash cow, but other properties should be cleaned up.

Exchange Square is divided into two phases to complete, the first phase is two 2-story buildings, the second phase is a 52-story building and a shopping mall.

At present, the two buildings of the first phase of Exchange Square have been completed and put into use.

After the first phase of Exchange Square is put into use, the lower floors are used for shopping malls, and the upper floors are used for office buildings and some high-end restaurants and hotels for lease.

……

Exchange Square, in the private room of a high-end restaurant.

Lin Zuhui and Guan Jiahui are having dinner with Pan Dickson and Michelle Yeoh.

When Pan Dickson saw Guan Jiahui holding Lin Zuhui's arm, he was a little stunned.

Since Guan Jiahui followed Lin Zuhui, her temperament and courage have improved, and she joked: "Mr. Pan saw that there are other girls holding his arm like me!"

Dickson Poon quickly said, "No, no, brothers and sisters, don't get me wrong. I just marvel at how beautiful you are. No wonder you were called the 'No. [-] Beauty in Hong Kong' by the magazine. You really deserve your reputation."

Lin Zuhui looked at Michelle Yeoh and said in surprise, "Miss Yang is the champion of Miss Malaysia, you are much more beautiful than on TV!"

Of course it is flattery, Michelle Yeoh can only be said to be tasteful, more distinctive than those stereotyped beauties in later generations, besides, she does not survive in the entertainment circle by virtue of her looks.

Michelle Yeoh came from a famous family, compared to Guan Jiahui's charming and playful, she just said generously: "Thank you Lin Sheng for your compliment!"

As soon as men meet, they praise each other's girlfriends for their beauty, which is obviously more suitable for gatherings to open up the situation.

After the four of them sat down, they became familiar with each other.

During the meal, Lin Zuhui talked about business: "Brother Pan, we want to enter the fashion brand retail industry, so we plan to learn from you, or invite you to join us!"

Dickson Poon is the famous brand king of Xiangjiang. He has the franchise rights of many foreign famous brands (Xiangjiang). After the establishment of Dickson and its listing, it has been prosperous all the way.

"You want to build a boutique?" Pan Dickson asked generously.This business is not in conflict with his business. After all, what he does is franchise rights, and it is impossible for Lin Zuhui to take over the management rights.

Lin Zuhui said with a smile: "You have snatched up all the boutiques. If I go to a boutique again, it will serve as a foil for you! What I want to do is a trendy fashion chain retail store, which mainly sells some first-class brands in Europe and the United States. The focus is on young people and students, creating a fashion-forward retail brand.”

Dickson Poon's eyes lit up when he heard this, he thought this business was very interesting, and it didn't overlap with his own business.

"Brother is amazing! With your magazine and film company, especially "GOOD" magazine, it's like a tiger with wings added!"

Lin Zuhui said in his heart, this is the path that the predecessors have traveled, I will just walk it again, how could it not be successful!

After he decided to enter the clothing industry, he quickly thought of a successful case, which was the IT group owned by Qiu Shuzhen's husband Shen Jiawei in his previous life; although the growth of the IT group's model is limited, and the highest market value is only 20 billion, it is easy to get started!

As for the establishment of his own clothing brand, Lin Zuhui intends to let Kwan Jiahui familiarize himself with this business, and then consider setting up a women's clothing brand to test the waters;

If it grows according to Lin Zuhui's expectation, the group will be able to enter fast-moving chain clothing stores, high-end men's/women's wear, sports brands, etc. in the future, which has a bright future.

The prospect of the clothing industry is the same as that of the catering industry, which will never be out of date. After the group grows, the loss of a certain brand will not affect the operation of the entire group.

Lin Zuhui said to Pan Dickson who was moving: "Since Brother Pan is interested in this fashion brand clothing retail store brand, I can sell [-]% of the shares to welcome you to join and use your experience to develop."

This is just a retail fashion brand owned by him, not the whole of his clothing empire. In the future, he will establish his own clothing brand independently.The point is, Lin Zuhui hopes to have a professional person to do things together, which can save a lot of energy.

His main focus is still on real estate.

Pan Dickson said with a smile: "Being able to work with brother Lin, no matter what business I do!"

He was sure that Lin Zuhui would achieve great things in the future, and making friends at this time would bring a great return on investment.

Lin Zuhui responded: "To be precise, Jiahui is the founder of this brand, and I will only help her with advice behind the scenes!"

He plans to hold 50% of the shares himself, and he will hold the shareholding in the form of an offshore company, not seeking fame but truth; and Guan Jiahui is the spokesperson of this brand and the boss on the surface.

Of course, it is still limited to this one fashion retail brand, let’s talk about future clothing brands!

Dickson Poon immediately had a feeling of sympathy, he spent 1500 million for Michelle Yeoh, and invited Fatty Hong to shoot three movies, just to chase girls.

Michelle Yeoh also marveled at Lin Zuhui's handwriting, for being willing to give a woman such a 'huge' career!

When Guan Jiahui heard about the business, she listened silently like a good student and memorized it like a good student. Although she knew that Lin Zuhui would be behind her, and now she has the support of seniors in this industry, she was still worried that things would get messed up.

She thinks this is a very good career, so she has already taken care of it, and she has been a little absent-minded in filming recently.

This gathering was just a general discussion. At the end of the month, when Guan Jiahui's filming is over, the company will be formally established.

Chapter 119 [Beautiful and murderous]

Causeway Bay, Russell Street.

Lin Zuhui and Gao Yi are standing outside a shop with an area of ​​about 1350 square feet (150 square meters). He just spent 1200 million to buy this shop, which made him very happy.

Russell Street in Causeway Bay will become the most expensive retail location in the world in the future, and the monthly rent per square foot can reach 1700 yuan.

In his previous life, Yang Shoucheng spent 3.8 million to buy a 56-square-meter shop on Russell Street, Causeway Bay, Hong Kong;