Hong Kong's new giants

Lin Zuhui came to the headquarters of Radio ATV, and his motorcade drove into the building under the guidance of security personnel.

During the period, he looked at the reporters and fans on both sides through the car window, and couldn't help showing a smile.

This is called "Star's Way to Work", which is a kind of "fan economy" secretly guided by ATV. Every Friday when "Music Bank" is filming, many reporters and fans come to ATV headquarters, in the designated area of ​​ATV Shoot and interact with stars.

And ATV has a rule that all artists who participate in "Music Bank" must walk through this "star's work route" in advance; as for whether to interact with fans, ATV only requires YG Entertainment to do a good job in fan management, and other agencies do not. ask.

The Korean wave in the previous life was so powerful, but the system developed in all aspects, such as fan clubs, fan clubs, etc.; these things were all played by YG Entertainment.

"Who is this, the car can still drive in?" a brain-dead fan said angrily.

Why should one's idol walk in, while privileged people drive luxury cars into ATV.

"That's the godfather of Hong Kong Stream, you're chasing stars and fools!" A fan said angrily.After despising the fans of the HOT group, the fan shouted to Lin Zuhui's team: "Mr. Lin Zuhui, I hope to give our Shinhwa group some more resources, they are working hard!"

"Ah, I'm sorry...Mr. Lin Zuhui, please take care of our HOT group!"

Immediately, a group of fans immediately refused to be outdone, and canvassed for their idols one after another.

Lin Zuhui's ears are sensitive. Although he didn't have a window, he could still hear what was going on outside, which made him a little inconceivable.

In his previous life, he always heard that the citizens of Xiangjiang treated celebrities like ordinary people.

Why is it like this now!

Come to the ATV building.

Immediately, it aroused admiration from artists and staff. "Hong Kong culture" was first proposed by Lin Zuhui, so some Hong Kong media called Lin Zuhui "the godfather of Hong Kong culture".

The influence is too great, and no one in Xiangjiang's historical showbiz circle can compare with it.

After all, if the Hong Kong culture had not become popular, or if the so-called "Hong Kong culture" had only developed on the basis of the predecessors, Lin Zuhui would not have such a high influence.

However, the "Hong Kong Stream Culture" led by Lin Zuhui is a brand new entertainment culture, which includes new forms and directions of three kinds of entertainment programs: music, drama series and variety shows, and has achieved great success in Asia.

In the office, Lin Zuhui asked his assistant to call the executives one by one to report.

Lin Zuhui was quite satisfied with the results of the report. ATV has a lot of talents. As the commander in chief, Lin Zuhui's job is getting easier and easier now.

Xiangjiang's territory is very small, with a population of only 600 million, so ATV is a one-stop production line.Drama Production Department, Variety Show Production Department, News Department, Broadcasting Department, Public Relations Department...do not need any outsourcing situation, they are all self-sufficient.

If you really want to talk about the outsourcing department, you can only say that you have cooperated with some brokerage companies, that's all.

ATV also has many subsidiaries, such as Asia Satellite TV, DreamWorks, YG Entertainment, record companies, advertising companies, etc., which can be described as huge.

Today's ATV has more than 4000 employees, nearly double that of TVB, mainly due to the addition of companies such as DreamWorks, YG Entertainment, and Asia Satellite TV.

ATV is already a blue-chip stock of Heung Kong, and its annual profit this year may reach as high as 10 billion. It has become a veritable giant company, and its profit is more than three times that of TVB.

Lin Zuhui stretched himself, sometimes listening to reports was a boring thing, but it was more fun when he assigned tasks.But the reporting work is very important, otherwise I don't know how the layout work is done!

"dong dong"

"Come in"

Several people walked in, and Lin Zuhui naturally knew them all, including the person in charge and director of the Hong Kong TV series, the first-generation Hallyu actor Athena Chu, and the female screenwriter.

"boss"

"Sit first!"

After everyone sat down, Lin Zuhui asked curiously, "Why are you looking for me?"

The female screenwriter handed a script to Lin Zuhui and said, "Boss, the script of "Full House"!"

Lin Zuhui said with a smile: "Just shoot directly. Hong Kong stream dramas have become a system in ATV, and I, a layman, need to participate there." Having said that, Lin Zuhui opened it casually and looked at it.

The director immediately said: "How about Zhu Ying as the heroine?"

Lin Zuhui raised his head and looked at Zhu Ying generously. There is no need to look for an actress like Song Hye Kyo. After all, it is the work that makes the actor, not the actor who makes the work.

But then again, Athena Chu is quite beautiful, a bit different from her previous life, she is now wearing a 'Hong Kong style' style of dress and makeup.

Lin Zuhui only told his subordinates what the "Korean wave" makeup was like in the previous life, that is, it needs to be delicate, the hair should be slightly dyed, and the eyebrows must be done... In short, the makeup system was systematic at the beginning.It is not required to be exactly the same, but the style needs to be similar.

"How old is Miss Zhu?"

Zhu Ying dared to look at each other, and immediately avoided it, like a deer.

"Boss, I'm 21 years old!"

Lin Zuhui smiled and said: "It's incredible! At the age of 21, being popular in Asia is definitely something that many artists envy. I value "Full House" because it will open a new model of Hong Kong dramas. I no longer continue the tragic love in the past, I want to tell the audience to be happy and lively, and they can also talk about love..."

When talking about the plot, Lin Zuhui seemed to recall "Full House" starring Song Hye Kyo and Jung Ji Hoon in his previous life. For a while, the screenwriter and director listened carefully, for fear of missing it.

In fact, Lin Zuhui may have already said everything he should have said.

"The heroine here is a script writer with weird ideas, she loves to daydream...Although it seems to have many shortcomings, in fact, this is human nature. And the important thing is that the heroine is strong and independent, with a high self-esteem. Strong. She may be careless, but her character is definitely loved by all men, because she is kind and enthusiastic. The characters of the heroine and the heroine are a kind of contrast. The hero is a big star, but he is not very good at expressing feelings, and he is a bit introverted. Good natured, with a child-like personality, often quarreling for no reason."

"Let me tell you a small plot, for example, the heroine bit her lip and looked at the hero with some 'contemptuous eyes', expressing a kind of disdain for the hero's 'children' temper. In fact, this is bickering love!"

I couldn't help talking, and as soon as the words fell, everyone couldn't help applauding.

In the end, Lin Zuhui asked: "Has the house of Romance House been built yet?"

The person in charge of the Hong Kong drama quickly said: "The final construction is still in progress, and it is expected to start filming in mid-September!"

Lin Zuhui nodded, and the house full of romance is cooperating with the New Era Group.The land and funds were provided by New Era Group, and the plan was designed by ATV.

The New Era Group didn't lose money either, because it was paid for placing advertisements.

Finally, Lin Zuhui said: "Let's do this. If there is any situation, I will contact you. If there is no situation, I will prepare to shoot! As long as this series is successful, the culture of Hong Kong TV dramas has already been mastered by you. I hope you will come up with more in the future. Lots of great work."

"Yes, boss"

Seeing everyone leaving one after another, Lin Zuhui couldn't help but want to call Zhu Yin to stay, and the two discussed the script.

But think about it or forget it, Hong Kong culture is an important part of him, and he can't mess around.

Although female idols from Hong Kong in the future will become the targets of Hong Kong's rich and powerful, but there is no real chaebol in Hong Kong, and no one can threaten the stars.

Of course, temptation is normal.

Chapter 464 [Public Opinion Storm]

Tuesday, July 9.

245 Park Avenue, Manhattan, New York.

In the conference room, the management, consultants, and lawyers of New Era Group and Olympia York Company are signing the largest transaction in the history of American real estate.

Outside, reporters from the United States, Xiangjiang and other regions gathered, and they were also very eager to know whether the deal was concluded as soon as possible.

The lawyers were reviewing the details of the contract, and Lin Zuhui and Richman had different expressions. Lin Zuhui smiled confidently, and Richman smiled lonely.

Richman seems to have seen that once Olympia York gets the money, the bond banks will rush in, and they have only one sentence - pay back the money.

Maybe Olympia York can be relieved for a while, but unless European and American commercial real estate is booming immediately, things will turn around; otherwise, this huge amount of 17.5 billion US dollars still cannot save Olympia York.

Therefore, Richman is still not happy.

As for Lin Zuhui, even with 30 billion U.S. dollars, Olympia York could not last for a year and had to go bankrupt.

The debt of 200 billion US dollars is nearly 10 billion US dollars in interest a year.The asset value of Olympia York Company is actually not worth 200 billion, and it is estimated that a [-]% discount is about the same.

"Mr. Richerman, there is an old saying in China that victory or defeat is a common matter in military affairs. I believe that with your courage and leadership in the 'Canary Wharf' project, you will definitely make a comeback in the future."

Naturally, it was the 'Canadian brat' who fooled Richman, and next year, Richman would become their part-time worker.It seems that he will still be the commander-in-chief of the 'Canary Wharf' project in the future, but in fact it has existed in name only. Once the project is successful (completed and the occupancy rate is over 90%), New Times Group can rely on its strong financial strength to purchase other investors. Equity, a little bit to increase the right to speak.

In this world, capital is king!

Richman was deeply moved. He felt that if Lin Zuhui hadn't arrived, the company would have gone bankrupt this year, and next year he would have to woo investors everywhere to redeem the Canary Wharf project and carry out restructuring.

But in that case, because he has no money, the shares must be very small.

And Lin Zuhui promised to lend him 10% of the shares (need to redeem with money, it was in the hands of New Times Group before), which will be his greatest wealth.

After all, assuming the project is successful, he can easily get a loan from the bank and redeem 10% of Lin Zuhui's shares.Then pay dividends with 10% of the shares to repay the bank interest and principal, and eventually he will have a lot of wealth, which is better than complete bankruptcy.

Of course, Richman also knew that the reason why Lin Zuhui gave such good conditions was also because Lin Zuhui wanted him to make New Times Group the largest shareholder, possibly with 50% of the shares.

But Richman is very curious, can New Era Group still get billions of dollars?

"It's a pleasure to meet a friend like Mr. Lin. Don't worry, Mr. Lin. I will not be defeated. I will definitely complete the Canary Wharf project!" Richman said sternly.

The people in the room are more curious, some people even say that you are going to go bankrupt, what are you so excited about doing.

The Canadian reckless man is famous all over the world.This Canadian family is over!

Lin Zuhui nodded!

After a while, under the witness of the lawyer, Lin Zuhui and Richman signed the name and affixed the official seal.

"Happy cooperation!"

"Happy cooperation!"

For a while, high-level executives from both sides shook hands to celebrate this cooperation.

"Mr. Lin, let's announce the good news to our journalist friends!" Richman said enthusiastically.

It was Richerman's idea to hold a press conference. He had a good calculation, that is, he wanted to use public opinion to cause the rise of commercial real estate in the United States; and he announced that the Olympia York Company had not yet closed down, and got another 17.5 billion Cash flow in dollars.

Lin Zuhui nodded. He couldn't refuse the meeting. After all, for such a large deal, he still wanted to be friends with the American media.

In fact, Americans probably hope that Hong Kong investors will buy their commercial real estate, so as to revitalize the office market.

When everyone came to the press conference, the American reporters were in a mess for a while, and the organizers worked hard to rectify the order.

There were all kinds of questions, and everyone was obviously more interested in Lin Zuhui, and few questions were asked of Richman.

Lin Zuhui naturally answered some questions very cautiously. In summary, this project is a long-term investment project, and there is no short-term preparation for profit.

……

After Lin Zuhui explained to the management of Fuli Real Estate Investment Management Company, he set off to return to Hong Kong. He was worried that the local public opinion would be unfavorable, so he wanted to go back to sit in charge.

As for Futura Real Estate Investment Management, the current asset value is already very high: office buildings of 136 billion Hong Kong dollars in New York, commercial real estate projects of 30 billion Hong Kong dollars in California, and US stocks worth about 43 billion Hong Kong dollars (at a cost of 35 billion Hong Kong dollars).

A full asset value of 210 billion is also huge enough.

Moreover, the value of the eight office buildings is actually more than 136 billion.

Futura Real Estate's asset value has doubled suddenly, and the management personnel naturally need to be strengthened accordingly, so Lin Zuhui asked people to directly recruit some "foreign management" from Olympia York Company to form a mixed management model.

September 9th, Xiangjiang.

Lin Zuhui returned to Xiangjiang and found that the local public opinion was extremely fierce.

Some people said that Lin Zuhui was transferring capital, and some even made small reports to Xinshe;

Most public opinion is very optimistic about this investment, after all, the price is cheap!

Lin Zuhui approached Gao Yi, the president of Chinese Real Estate and director of New Era Group, and ordered: "You hold a press conference and explain the advantages of this investment. In addition, you must also disclose the US stocks we invested in. There have been nearly 10 billion book profits."

Gao Yi nodded and said, "Okay, I will hold a press conference this evening to officially announce the transaction and explain the reasons and advantages of the investment."

He is Lin Zuhui's core executive, so he naturally knows how cost-effective this investment is, because Lin Zuhui has analyzed it.

1180 million square feet of office buildings, even if the vacancy rate is 20%, the rent per square foot is 30 US dollars per year, and the annual rental income is 2.8 million US dollars.

Because of the high taxes, high wages, and high maintenance costs in the United States, there is no net interest rate of about [-]% for the Xiangjiang office building, and it should be only [-]% to [-]%.

Calculated in this way, the minimum net profit income is 1.4 million US dollars (maybe more than that, but if there is a major maintenance, it will be a bit low).

Not counting interest, rent increases and other factors, the payback is 12.5 years.

Xiangjiang generally considers paying back the capital in ten years, regardless of other factors.

So this transaction is not very bad on the books.

After all, it’s so cheap to buy!

……

Although Lin Zuhui did not attend the press conference, his friends called one after another to inquire about the situation.

Zheng Yutong: "Zu Hui, what is the situation of commercial real estate in the United States? How can you buy so many office buildings at such a low price?"

Lin Zuhui: "Uncle Tong, this transaction is a bit complicated. I didn't buy it at the normal price, so I bought it at a low price."

Zheng Yutong: "Well, let me just say, you bought it at a price of about [-] to [-]%. Even if the office buildings over there are sluggish, a discount of [-]% is very rare."

Lin Zuhui: "This is almost the case. The Olympia York Company is about to go bankrupt, and Richman has nowhere to go."

Zheng Yutong: "Haha, you have the ability to pick up this bargain! By the way, do you still have the real estate fund you mentioned?"