Ordinary Road 2010

Ms. Yu Xiujuan couldn't help complaining: "Are you so busy? I didn't get home until the evening of the New Year's Eve. I don't think Ma Jieke has worked as hard as you."

The big bosses are actually not so easy to be, and there are many piers to call on every year and year.

Lin Yi tactfully did not talk about this, but admitted his mistake honestly: "I am still in the stage of starting a business, and there have been many things recently."

Only my own mother can be so comfortable, and the attitudes of other relatives have changed somewhat. For example, the cousin who was familiar with me was a little timid when greeting me, or my uncle, who was not very involved in family conversations before, took the initiative to smooth things over:

"Xiaojie's identity is different now, don't tell me, many brothers in our taxi said that Xiaojie must be the next Jack Ma!"

Lin Yi knew why the taxi driver had a good impression of him.

Because of this wave of subsidy wars, they jumped repeatedly between several taxi-hailing apps and made a lot of money. They can be called the biggest winners, and this battle started with Wanli Travel.

Lin Yi didn't bother with their attitudes, but asked about things that hadn't been settled when he left in October.

"How does your house look?"

Lin's father and Lin's mother still live in the old house of the previous unit. Ms. Yu Xiujuan replied:

"I've sent you a message before, you must not have read it. We have chosen the house, and Xiaohui will go through the formalities. How is Xiaohui now?"

Cousin Cheng Zihui was already prepared, and took out a house purchase contract and handed it over: "I signed it a long time ago. I bought an off-plan house, and the delivery date is the year after next."

"But with Xiaojie's current wealth, it might be too shabby to live in such a house next year, isn't it Xiaojie?"

The small matter of buying a house can be done quickly with Cheng Zihui's efficiency. Lin Yi guessed that he might have waited for him to come back before taking it out.

Of course, my relatives have seen the news that Wanli Travel has raised 1.2 million US dollars, and Cheng Zihui is probably the one who understands the meaning best.

Lin Yi didn't think he was too thoughtful, so he just explained casually: "The valuation of the company is not counted. You have also seen how fierce the competition is recently. If you accidentally fail and go bankrupt, all your previous money will be wasted. .”

"The purchase of the house this time is thanks to my cousin. Next time, I will have to trouble you if I am temporarily relocating."

Although Lin Yi didn't directly announce his current net worth, Cheng Zihui didn't ask any further questions, and continued following his topic:

"It's still different. Even if it doesn't work this time, there will be a next time. The people you meet are of different grades. I read in the news that you have a very good relationship with Li Robin from Xiongchang, so you sit next to him."

Lin Yi smiled, and half-truthfully said: "Everyone is just playing around."

The topic about Lin Yi was over, and then they started chatting about other people's past year.

Most of the life of the parents' generation was stable and did not change much. Cheng Zihui did a good job this year and I heard that he made some money. As for his cousin Lin Xiaoqian, she is now a sophomore in high school and will be in her third year in the second half of the year.

Lin Yi didn't get too involved in their conversation, and ran to the balcony to digest after the New Year's Eve dinner.

"How are you and Xiao Gu? I've been seeing her on TV recently."

Lin Yi recognized that the voice behind him was Lin Guoqing, because his uncle and aunt's family didn't know about Gu Caiwei's affairs, so he didn't ask him face to face when he was inside.

"She..."

It is forbidden to set off fireworks in Lin'an City, so the New Year's atmosphere seems a bit dull in the silent night sky, and Lin Yi's thoughts have already drifted away.

Chapter 418 Gu Caiwei's New Year's Eve

Lin Guoqing said that he has been seeing Gu Caiwei on TV recently, and he was referring to the "Singer" program that has attracted much attention on Mango Channel.

In fact, both Lin's parents and Lin's mother are not interested in pop music, otherwise Lin Yi would not have become musically illiterate, and at best he could only find music bacteria all over his body.

The two of them wouldn't watch that kind of program, but Mango TV's influence as the number one local TV station is not for nothing.

This show is really popular recently, so Ms. Yu Xiujuan found the trace of the girl with a good impression when she changed the channel.

Before the Spring Festival, the second season of "Singer" had aired four episodes. After two rounds of elimination, Gu Caiwei was not out of the competition, but often appeared in the top half of the ranking.

She has already secured her position in this show. After several episodes of the show, not only was she not eliminated as easily as many people predicted at the beginning, but her identity as a "powerful young female singer" has become more and more recognized.

The recent period was a critical period for Lin Yi and Gu Caiwei in their careers, so not only did they not meet each other, but they also lost contact.

But at least Lin Yi knew that although the program "Singer" was broadcast normally on the first day of the new year, of course it was recorded and broadcast.

On New Year's Eve, Gu Caiwei should be reunited at Yuezhou's home at this moment.

……

"Wow, our big star is back!"

Gu Caiwei's appearance was warmly welcomed by all the family members.

I used to be able to go home at least twice a year when I was studying in Lin'an, but the time became tighter and tighter after I became a trainee.

In the short vacation before her debut, Ms. Gu Changge originally planned to take her home, but it was delayed because of encountering Yu Xiujuan in the hospital, so it has been a whole year since she has not been back to Yuezhou.

What's more, Gu Caiwei was originally the only little princess in the family, and her frequent appearances on TV recently made the whole family proud.

The second elder was most curious about the return of his eldest granddaughter, and he was as happy as something.

Gu Caiwei greeted the elders in a circle, and did not forget the two little cousins: "Zixuan, Ziyan, come here and bring you gifts!"

Of course, she didn't buy the presents by herself. On the one hand, apart from practicing singing, she didn't go out of the house during this period of time, just like a lady from a big family.

On the other hand, Gu Caiwei can now be called a "popular idol", if she goes to the street without preparation, it will easily cause riots.

Recently, Ms. Gu Changge has been taking care of her daily life. Besides leading a few other female team members, Peng Yuchen must also go to the scene during each recording session, and even sent her a separate assistant.

In short, Gu Caiwei has already experienced a little bit what it feels like to be "popular", but she hasn't had the opportunity to understand what it is like to play a big name yet.

Among the former two little ones, Gu Zixuan, who was taller, was already an older child in the third and fourth grades, and he could vaguely see the appearance of a little handsome guy, with a calmer personality.

Gu Ziyan, who was younger, had only just started elementary school and had always been quite reckless. He asked childishly, "Sister, why are you able to be on TV? Can I also want to be on TV?"

Gu Caiwei found it interesting, so she agreed casually: "Of course, you can go when you are older."

She was just perfunctory to children at first, but the second uncle Gu Changqing not far away seemed to be serious, and actually asked her:

"Xiaowei, your company should also recruit boys, right? Why don't you take Ziyan with you?"

Gu Changqing thinks that Gu Caiwei has only signed a contract for two years and debuted for half a year, but she is now popular. It seems that it is not difficult to be a star?

In fact, this happened by accident. Although "Singer" is a top-level resource, it was eliminated in the first round of the show, and there were quite a few singers who didn't make any splashes.

Gu Caiwei knew that after GIVE ME FIVE, Peng Yuchen planned to launch a boy group. After all, the economic value of a boy group is higher.

But at this moment, she could only express dumbfoundingly: "Isn't Ziyan too young?"

The uncle Gu Changning on the other side interrupted: "Don't listen to your second uncle talking nonsense, how old is Zi Yan now, it's not enough to be a child star."

"Too."

Gu Changqing rarely talked back to his brother, but nodded in approval, thinking that he could send Gu Ziyan to learn the children's version of singing and dancing for a few years, and then he would have time to talk about it later.

Because Gu Caiwei came out too quickly, he felt that this road was easy, and he thought very narcissistically that it must be because of their Gu family's good genes.

Or it's because Gu Caiwei's boss has a strong background, in short, it's a good way to make a lot of money easily.

Over there, Gu Changning asked with a pleasant face: "Xiao Wei, with your current popularity, there should be many announcements to run around every year, right?"

This is no secret, Gu Caiwei told him: "Mr. Peng said that there are indeed many invitations to parties and commercial performances, but she rejected them all, and only let my other teammates run."

"Mr. Peng said that my only task now is to concentrate on preparing for the competition, and will not arrange any other work for me until the end of "Singer"."

Peng Yuchen is not a short-sighted boss, he knows how to keep things flowing.

"Your boss treats you well."

Gu Changning complimented her words, and then asked again, "I think you've been very popular recently, news about you is everywhere on the Internet and TV, it shouldn't be cheap for you to go out and sing now, right?"

Gu Caiwei said proudly: "It is said that I was quoted the price of a first-line star for an event, but I don't know the specifics. The income of all events is negotiated by Mr. Peng."

Peng Yuchen didn't fool her. The reason why he was able to get this price was because "Singer" was currently on the air, so she was very topical, and it didn't mean her actual status.

If there is no continuous work coming out, it is likely to fall after being popular for a while. It is said that Peng Yuchen plans to start preparing for the second album of GIVE ME FIVE after she finishes recording this program.

Gu Changning felt a little pity after hearing this, and felt that this kind of money would not be earned for nothing.

Before he could continue his cliché, Gu Changge came over and interrupted their chat, and then the family sat around and ate the New Year's Eve dinner.

At the table, Gu Changning seemed to have thought of something, and asked calmly, "Xiao Wei, you are a star now, and those... classmates from high school before, have you stopped seeing each other?"

Although he asked cryptically, of course Gu Caiwei understood, she said bluntly: "No, we are still together."

Gu Changning is still digesting the news. He originally thought that Gu Caiwei broke up after the college entrance examination, because before his debut, Gu Changge lived with his daughter every day, and after his debut, he followed her from time to time. There was no chance at all.

Did she actually agree?

Over there, Gu Changqing has already scolded self-consciously: "Little brat, isn't this delaying the future of our Xiaowei? She has already gone to college, so she doesn't know if she deserves it or not?"

What this person is thinking is that if the news of Gu Caiwei's relationship is announced, it will definitely affect the popularity. Wouldn't that delay making money?

Of course Gu Changge would not share news about Lin Yi with these two crouching dragons and phoenix chicks, so they didn't even know each other's real name.

Gu Caiwei didn't care at first, but since Gu Changqing said something bad about Lin Yi, she had to argue for Lin Yi:

"That's not it, Lin Yi is already super powerful, I have to work very hard to be worthy of him."

"Ok?"

Not only Gu Changning and Gu Changqing were surprised by these words, even the two old people turned their doubtful eyes to Gu Changge, and she pondered for a while and said:

"He's really good."

Chapter 419 The Gradually Crazy Plot

This is the shortest year Lin Yi has ever lived.

He only stayed at home for two days, and flew back to the capital on the evening of the second day of the Lunar New Year. According to the agreement, he would be on duty from the third day of the Lunar New Year.

However, their caution did not come in handy, because during the Spring Festival, there was no disturbance and no accidents occurred.

On February 2, Wanli Travel held a mobilization meeting for the opening of the year, and all managers above the middle level arrived at their posts, ready for battle.

Friday, February 2th, the eighth day of the first month of the lunar calendar, is the first legal working day after the new year.

In fact, a lot of people asked for leave on the 7th and 8th, so they could add Sunday together and stay at home for an extra three days.

But apparently, someone couldn't wait.

On the same day, Dudu Taxi announced the launch of the second round of marketing activities in cooperation with Goose Factory Payment. The budget for this activity is 10 billion yuan.

The difference from before is that many red envelopes in this round are distributed through WeChat, which intentionally increases social attributes and fun, in order to increase user stickiness through interaction with friends.

Lin observed that Dudu used the function of corporate red envelopes a year ago, but at that time it was still relatively small. After all, most people were busy celebrating the New Year, so it was useless to send out.

This time is different, Lin Yi doesn't know how much the 10 billion Dudu announced to the outside world is, but it is indeed "click to send", there is almost no threshold.

"Cheng Wei really spent his money this time."

Lin Yi could only comment in this way when discussing countermeasures internally. Li Moyan hadn't met Cheng Wei yet, so he wasn't interested in it.

"Is there anything we need to do about it?"

"Being not."

Lin Yi has his own reasons: "It can be seen that Cheng Wei has high hopes for the red envelope trick. After all, during the Chinese New Year, Goose Factory paid by relying on red envelopes to achieve epic user growth, and it took almost a few days to catch up. Zhifubao has achieved results for several years."

"Tutu Taxi must be greedy for this, so I especially hope to replicate this miracle in myself."

"But the taxi-hailing industry is different from social software after all. Red envelopes are just a way to distribute subsidies. Obviously, consumers still care more about the intensity of subsidies."

"If Zhifubao issued a subsidy of 11 yuan, would you go to receive the 10 yuan red envelope because of WeChat?"

"Of course, the corporate red envelopes of Dudu Taxi have a certain volume on social networks, and it will definitely have some publicity effect, but I don't think it may have a big effect, because after the subsidy war last month, the taxi-hailing software itself The number of users has reached a large scale."

Lin Yi is not optimistic about Dudu's marketing strategy of relying on the goose factory. Of course, it is not a way of spiritual victory, but it is indeed a helpless move.

After all, I have tried my best to collect the resources that Xiongchang can provide.

If the increase in the number of users paid by Goose Factory occurred before the subsidy war, then I may have to worry about the additional adaptation costs due to user habits and unwillingness to switch from Goose Factory to Bear Factory.

But the fact is that when the subsidy war started, Goose Factory Payment was far from the momentum it is now. Therefore, as the first taxi-hailing app to start subsidizing, a large number of users have already registered the Xiongchang Wallet in order to receive the subsidy for traveling thousands of miles. This does not constitute a big problem. Big disadvantage.

What's more, Zhifubao has always had the most advantage in payment. Isn't Kuaido still lagging behind?

"It's actually the end of the holiday. Economic activities have not fully recovered. We can wait and see for two more days. If there is any change in Dudu, it will not be too late to deal with it."

……

The development of the matter was surprisingly similar to Lin Yi's expectation.

The first three days after the official announcement of the tuk-tuk ride-hailing service were uneventful. Except for the amount of "10 billion yuan" that attracted a lot of media attention, it did not have any impact on the market.

On Monday, February 2th, it was the first full working week after the year.

However, it didn’t wait for the ambition of Dudu Taxi to show its strength, and the limelight was already taken away by Kuaidu Taxi in an instant.