Maybe Harden has come to New York now, which makes his commercial value be favored by Adidas in advance.

Later generations of Adidas often send Harden a truckload of shoes, including shoes of various styles and colors, and they will never forget him like a lover, and want him to "return from the wrong way" to see how comfortable your lover is now.

Before the contract between Harden and Nike expired, Adidas took a fancy to Harden, wanted to sign him as the spokesperson of sneakers, and promised to give him signed shoes, and was willing to offer a super endorsement worth 2 million US dollars. contract.

Harden's old club, Nike, was not so straightforward, and he was unwilling to match such a high endorsement contract, and he was unwilling to give him signed sneakers, so Harden signed with Adidas. The 13-year 2 million contract made him a new player. Adidas facade.

As soon as Harden said those words just now, the other four people in the office froze.

"Okay, I know."

Although it is embarrassing, it is still time to talk. With Adi almost bidding, it can only play the friendship card.

This is the last thing he wants. If possible, he also wants to win with the company's own strength in two or three years.

Because he believes that Chaoshen Sports will be very successful if it develops for two or three years without star endorsements, and the design concepts and new scientific research achievements he mentioned will soon show its strength.

But now that the opportunity is in front of him, he can't wait five years before giving the two a high-priced contract, which will be a loss for both parties.

Opportunity before signing!

Jiang Chao took a sip of tea, and looked at the two lottery with innocent eyes:

"It's like this. Didn't I create an independent brand with China's largest sneaker factory Anta? It has been completed recently, but now I don't have a commercial spokesperson. I decided to give my own benefits first. I decided to let the two of you What do you guys think about being the spokesperson for my brand's sneakers?"

"Anta?? I haven't heard much about it." Harden's agent always felt that Jiang Chao was fooling around.

Next to Austin: "The recent acquisition of Fila, the strength should be good."

"That's okay. Messina often wears Fila's T-shirts, which look good."

"Of course, it's an Italian brand."

Curry was the first to reply expectantly:

"Do you have sample shoes? I'll know as soon as I wear them!"

Chapter 124: The White Demon Beast stomps on KOBE4, and there is nowhere to find it after breaking through the iron shoes!

Chapter 124: The White Warcraft stomps on kbe4, and there is nowhere to find it after breaking through the iron shoes!

Jiang Chao's Luffy-style innocent smile is still useful, at least Curry is very interested.

I also asked about the specific signs and names.

"Legenary! God-man! Boss, you're not taking it lightly!"

Harden was playing with the Chaoshen Sports logo in his hand. The feeling of this Tai Chi fish was indeed different from all other brand logos.

"Well, in China, legendary has the meaning of transcending everything, and the Tai Chi pattern emphasizes harmony and benevolence, the unity of nature and man. I also think that my sports equipment and the person wearing it are integrated into one, natural and elegant."

But the next second he heard Curry's question, he was embarrassed:

"Um, well, because the company was only established this month, the sample shoes haven't been made yet, but I can guarantee with my character that they are definitely the type you like."

Jiang Chao can't help it, if you really wait for the sample shoes to come out, the day lily will be cold.

Generally speaking, as soon as the regular season starts, the Nike family will start.

It’s not that they don’t have time, but it doesn’t matter. Except Griffin is the player they need to compete with Adidas before the draft, everyone else is almost the same. They are basically guards. They usually raise them for five years. After the five-year commodity contract, whoever can play will give a more expensive or highest-level signature sneaker contract.

Nike is more in the field of basketball shoes in the United States than it is in China. It is not arrogant, and basically only recognizes this sports brand.

Austin's eyes suddenly became awkward, why does this sound so unreliable?

It was Harden's agent who was speaking to Jiang Chao:

"Indeed, I just saw that it was registered in the financial newspaper just this month, and the design + manufacturing process will take at least one month, but the boss, you said to sign the sneaker contract for us?"

"Yes, I have found signature boots, designers and other employees. I will come to tailor them for you. I will mass-produce them after you wear them and think they are suitable. It will also be the first of our Chaoshen Sports. Two shoes."

If it weren't for Anta's backing, Chaoshen Sports would actually be a start-up shell company without its own industrial chain.

What about the white wolf with empty gloves?

Austin is not so easy to be fooled. If it weren't for the fact that Jiang Chao is the boss of Curry, he would probably call the police, which is too foolish.

After talking a lot, there is nothing. From this point of view, it is impossible to go to the factory to see it.

"Boss, how can we cooperate specifically?"

"That must be a surprise."

It seems that knowing that it is difficult to convince, Jiang Chao directly made such a violent accusation, the kind that the two managers directly knelt down.

Throw money!

Just hit it!

Jiang Chao didn't have any idea that if I was your boss, you would give me a cheaper idea, and directly stated that both of them would give a five-year 5 million signed sneaker contract.

Originally, he really wanted to save some money, but since Adi came to make an offer, and Jiang Chao, the two future super giants, didn't want to let it go, then let's bleed, and there is no need to pay in one lump sum anyway.

There is also 5% of the net profit royalties!

As soon as these words came out, both Curry and Harden gasped. This is more than their rookie contract earns, isn't it too cool? ? ? ?

Just looking at the money is enough.

Because Adidas offered Harden a five-year 5 million cash endorsement contract, Jiang Chao almost doubled it.

Then there are 1-2 pairs of exclusive signature boots at the beginning of each season, with 3-10 colors.

That is, at least one pair of shoes made for you in a season, with at least 3 colors.

This is much better than those sneakers that have been signed, but only have one or two color schemes.

Jiang Chao directly handed the conceptual design drawings of Yushuai and the design drawings of the eighth generation of Kobe Bryant and the fifth generation of Owen to the hands of the four in front of him:

"This is the concept version of the design drawing drawn by myself, and I promise in my own name that I will give you the greatest advertising promotion, and everyone will make a lot of money together."

He has firmly grasped the mentality of players and agents. If a player is handsome or good-looking, he needs to sign his boots.

Brokers want money.

Although Jiang Chao is a new company, they have all been given!

Although I can give it, but Jiang Chao's heart is bleeding, this damn Nike and Adi, it is really a monopoly, so that the start-up companies like them must have enough money.

If it weren't for Ding Shizhong's promise to share the signing fee equally between the two parties after signing the star, Jiang Chao really couldn't eat two at a time. Ding Shizhong has always wanted to expand Anta's influence.

It is not an exaggeration to count this money as an advertising fee, because the two brands of Anta and Chaoshen do not conflict, and when the time comes to send it to the star's home, he can wear whichever he likes.

That's why Jiang Chao threw money so decisively, and the money had to be thrown.

The second year after the sneaker is born, the speed of sales will be paid back faster than anything else.

The cost of signed and unsigned sneakers is the same, but the price difference may be four or five times, and the profit in this is astonishing.

As soon as Jiang Chao said these two conditions, the four people in front of him used superficial calm to conceal their inner satisfaction.

Both Harden and Curry stared at the concept of "Yu Shuai" in a daze:

Emperor Li Shimin of the prosperous Tang Dynasty found inspiration in the stone carving of "White-hoofed Crow" in the "Six Horses of Zhaoling", and then embellished with traditional silver and bronze design details to create this pair of strong Chinese-style combat boots

Damn, they think they are handsome just by looking at the introduction! ! !

In their minds, China is a mysterious ancient oriental country. After coming to New York, they also went to Chinatown to eat several times. In addition, Curry's female votes and Chinese ancestry, this concept is so cool.

Looking at the concepts of Irving 5 and Kobe Bryant [-], Jiang Chao changed the two pairs of shoes by replacing LG with Chaoshen Sports. Anyway, these two pairs of shoes have not been designed yet. He first put them on the market and they are his. product.

Why draw these two pairs of shoes first, because Jiang Chao knows that these two pairs of guard shoes will be sold out in later generations, and the joint name of Irving 5 has been released to SpongeBob SquarePants.

One looks agile and elegant.

One is full of sense of technology. The lace area adopts a flytrap-like shoe cover design. The overall padding of the shoe cover is quite substantial, covering the instep area of ​​the sneakers, and connecting with the dynamic flying lines on the outside of the shoe. The block shoe cover can control the tightness with the adjustment of the shoelace.

The concept of these three guard shoes has completely exceeded the expectations of the two.

The two agents didn't look at the sneaker design, they just looked at the money, aside from the high endorsement fee, none of them offered a signed sneaker contract to them.

No, Peak made an offer, but it was resolutely rejected because it was only 5 million in 1000 years.

Then, Adidas does not have the royalty share of 5, but the signature sneakers come with a royalty share. The more they are sold in the future, the more players will get.

If they really sign, they will be in the same boat as Chaoshen Sports, and they will also madly advertise their sneakers.

Best of all is the price itself.

The kg-level James only got a 7-year 9000 million Nike contract in his rookie season, but it's James!

Kobe signed a little earlier. When he was a rookie, he took 6 years and 4800 million.

And for example, Evans, the second place in this year's list, has a great style of play, and he has not yet received an offer from Nike. I heard that it is not very high.

In fact, what they don’t know is that Jiang Chao has really invested a lot of money. The rookie Fat Tiger who got the best sneaker contract before he entered the league, was already a winner in life when he got AJ’s 19-year 7 million contract at the age of 7500. At that time, Li Ning thought Go to soar the price, but never soared, and was slammed by Nike.

And the recent Durant, Westbrook, etc. are all a little short of 1000 million a year. It can be said that Jiang Chaoka's offer is just right, just a little bit better than Nike's offer.

The reason why Jiang Chao has set this price now is because I think I am not afraid of you raising the price. I will kill you with a single blow and let you retreat. Even if this price reaches the rich and powerful Adi, there will definitely be a shareholders meeting to decide. .

Adidas's wealth and wealth were also forced by Nike. It was a contract of [-] million yuan for Rose. The five tigers of Adidas were all permanent contracts. McGrady's rookie permanent contract can be called the strongest rookie sneaker contract in history.

So, now it seems that as long as the quality of the sneakers is decent, not to mention comparable to Adidas, it is a fact not to make the players uncomfortable.

Because of the heavy weight of nba players, the elasticity, cushioning and technological effects of the sneakers are relatively weak. More importantly, they are fit and durable. important.

Thinking of this, Austin suddenly thought of what Jiang Chao said just now:

"Wait, boss, you just said that you designed the design concepts of these three shoes yourself?"

"correct."

"Cool!" The two managers also took it over and looked at it, their eyes widened immediately.

If it is really the design drawing made by Jiang Chao, then it is really a miracle.

According to Curry, it is "with the boss bff!"

"If you sign a contract with our company, you can participate in the design of the lg and the signature, which is basically the position." In order to let them have a sense of participation, Jiang Chao indicated that the two can freely design their own lg.

Just like the logo of the Black Mamba, fans will buy it too much after the stars themselves participate in the design, although most players don't design it well.

Harden said subconsciously: "I want a retro bearded Peugeot."

"Okay, are you really not going to cut your beard?"

"Yes, the beard will be my symbol in the league." Harden's beard has grown a lot after playing in Xialian. He also told the media that he would never shave it off again, and he felt very annoyed.

"I'm going to have a '3' logo because I love shooting 3s."

The two of Austin were speechless. Jiang Chao's persuasive words were too good. He hadn't signed a contract yet. A man who has nothing to say.

What's even more coquettish is that in the middle of the conversation, Liu Yan, the tall secretary, brought a few milkshakes. Jiang Chao asked Harden to choose one first. Know everything?

Just pick up a large glass of strawberry flavor and drink it up.

Both agents admire this man who eats these two lottery shows to death. Whether it is drinking tea, popcorn or milkshake, the boss's attitude is directly inferior to that of a small manager of Nike. 100 times better.

You must know that they are not what they want to delay. It is Nike who ignores their requests. Their eyes are all on Griffin.

Thinking of this, I can't help but take a sip of the milkshake and pair it with salty and sweet popcorn, it's really delicious.

"As I said, these privileges can only be granted by signing with Chaoshen Sports. Also, these three models have not been put into the market. Whoever signs first can choose the style first. These 3 models can be selected first."

"Then sign!"

"I want to sign!"

"Sign and sign!"

Both Curry and Harden are obviously more interested in Yushuai. If the sneakers with oriental elements are spread out, they will definitely be the most beautiful boy in the audience. There are many things about American culture, and I have never seen this kind.

After all, it was Jiang Chao's masterpiece to promote the national trend. Jiang Chao was very satisfied after seeing their reaction, and this effect was what he wanted.

Even Americans like Chinese culture so much, why don't the Chinese themselves have self-confidence?

I would have known that Lai Shixian was called to watch this scene. The kingly way he preached is not just bragging!

However, he did not say that he would sign the two now, because Jiang Chao knew that the two agents were obviously still in the hesitation stage.

The two managers really couldn't hold back, after all, every point Jiang Chao said was too poignant for them.

Austin quickly said:

"Boss, give us a few days. Let's go and see the quotations from other companies. They haven't given quotations yet, can you?"

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