Homecoming of Rebirth

"If you don't register the patent, Mr. Nan will not be able to use the patent to invest in Changxiang to own shares, and it will be convenient for Uncle Liu to drive the old man out!"

"What the hell, using other people's patents, stealing other people's achievements, all the credits are taken by you, and you still have the face to say that you are a national enterprise? Industry benchmark?"

"Once Mr. Nan leaves, what are you left with? A national enterprise relying on its own capital?"

As soon as this blog post came out, Liu Ji counted whoever was next to him, and was completely dumbfounded!

Even Manager Wen is not embarrassed anymore.

The grandson's firepower was so fierce that he couldn't even talk back.

Liu Jixiang was furious, but there was nothing he could do.

At this time, he couldn't open his mouth even if he wanted to, and couldn't fight!

I can only... I can only send an open letter to all the employees of Imagination.

"All colleagues! Family members!"

"Thinking of the most critical moment, the time to test us has arrived!"

"All of us in Imagination, we must face up to difficulties, fear no strong enemy, and fight until the last moment!!"

Well, it is said to be an open letter to the employees of Imagine, but such a high degree of attention is impossible not to flow to the society.

Even if the employees are honest and don't tell outsiders what the boss says, Lao Liu has to find a way to let it out, because this is his attitude.

There is no way to retaliate, nor can the public opinion continue to ferment, so what should we do?

There is only one gesture to show!You see, I am so wronged, I am so angry!

We dream about all and defend our honor to the death!

Quite nice, this wave of sympathy... It's useless.

And will public opinion really see Xiangxiang's attitude and sympathize with Xiangxiang's situation, as Lao Liu expected?

He thinks too much.

From the beginning to the present, Imagination's public relations can be described as out of order.Although he hadn't made a fool of himself yet, he was cornered by Qi Lei.

On the other hand, for Qi Lei, attracting public attention, setting agendas, breaking through the upper limit effect, and replacing stereotypes, it seems brutal and domineering, even aggressive, but it is progressive and orderly.

Replay down.

Qi Lei first provoked trouble, waiting for Imagination to respond, this is to attract traffic.

And then refute the imagined responses one by one.

Moreover, there is a pit buried in it.

The three rebuttals, the first and the second, blocked the mouth of Xiang Xiang.

Imagination is determined not to announce its financial status, let alone the process of Kistler's acquisition of Imagination Group.

Only the third one left a seemingly omission.

The third one, Qi Lei is just talking about it, but it has no substance.

The only thing Imagination can respond to is the third one.

And when Imagination responds, the acquisition agenda will be replaced by the agenda of whether Imagination is a benchmark for national enterprises.

Qi Lei then threw out Mr. Nan again, using Mr. Nan's experience, he said half of it, and kept the other half to continue digging.

The public's curiosity will break the [upper limit effect], so continue to pay attention to this matter.

Otherwise, all the rumors will be released at once, and the two quarrels will soon annoy the public, and they will come back, "It's just the acquisition and not wanting to be acquired. What's so interesting about two profiteers arguing?"

At the same time, Qi Lei also replaced a [stereotype], that is, Imagination is the benchmark of national enterprises?Or is it the imagination of the old Nan that is the benchmark of national enterprises?

this point is very important.

This era is different from the later generations. The imagination of later generations stinks, but the imagination of this era is still praised by everyone.

Such an outrageous acquisition by Qi Lei, regardless of the large number of fans and the loud voice, will inevitably arouse some people's resentment.

However, if Mr. Nan's thunder came out, then these people had to think about it.

First of all, there is no doubt that Liu Jixiang is a successful entrepreneur.

Qi Lei is also successful, at least he can be considered a big businessman, an entrepreneur almost means nothing, right?

For outsiders, they don't care who will host the imagination, what they care about is that the imagination will continue to be awesome.

So, it seems that it doesn't matter who Qi Lei and Liu Ji Xiang are in charge of.

In this regard, Liu Jixiang may have an advantage.

After all, Liu Jixiang is mature and has experience in running Imagination.

However, here comes the question, after Qi Lei throws this thunder out, everyone will think, is Changxiang still a national enterprise now?Is there no result of Nanlao?

What did Liu Jixiang do?

Then if...

If Mr. Qi bought Imagination, wouldn't Mr. Nan return to Imagination?

Mr. Nan returned to Imagination. Imagination is really a national enterprise, right?

The technical core is back again. Do you want to have the imagination of Mr. Nan, or the imagination of Liu Jixiang?

wrong! !

It should be, do you want a fantasy with Mr. Nan and Mr. Qi, or a fantasy with only Liu Jixiang?

And just when the public was still a little confused, ambiguous and unclear about this concept, Qi Lei dropped another blog post.

"Answering Some Questions on the Internet"

The content has changed from the previous style, which is very solemn.

"I would like to solemnly reply to the current online question about me deliberately stealing orders from Internet cafes, causing Imagination to fall into crisis, and taking the opportunity to carry out commercial plundering."

"Let me just say one statistic. Before I invested in Shenzhou Computer, their quotation was 21.4% cheaper than Imagination's price in previous years."

"Attention! In the case of the same configuration, it is a little more than one-fifth cheaper."

"Many people don't understand what kind of concept this is. Let's put it this way, Sanshi Company is expected to purchase 2001 to 40 computers in 50, saving about 1000 yuan per computer, which is a cost reduction of [-] to [-] million yuan."

"And after Sanshi became a shareholder of Shenzhou, thanks to Sanshi's technical team and Nanlao's joining, the Shenzhou computer has been able to further reduce the cost on the premise that the quality is not inferior to Imagination and the performance is reliable, and the gap has reached 29.8%."

"Everyone can do the business calculations for themselves. In China's Internet cafe industry, the purchase contract for this year is 150 million units. How much money can it save?"

"We are a business, you can't ask me to buy Imagination, right? Besides, every penny saved is the owner's hard-earned money, and it will be given back to the owner of the Internet cafe."

As soon as this blog came out, the first reaction of the majority of netizens was:

Who?Who is out of their minds?Can you attack Mr. Qi from such a stupid angle?

"Xiao Qi doesn't need to explain, we support you!!"

……

"Some people just stand and talk without pain in their backs, and it's not your money that they spent together."

……

"Hey! People just can't be too good! Otherwise, all kinds of cats and dogs will jump out!"

……

Imagination was also pondering over there, "Who? Who the hell questioned it? Why didn't I see it? Isn't this a waste of help?"

Qi Lei was short-sighted and imagined, taking away the order, Imagination has been kept, and the masters are reserved so that they can make a big move.

Well now, the road is blocked.

Who the hell! ?

Imaginative public relations, and even netizens never dreamed of it, there is a shameless technique in later generations called - making up bullet screens.

And... it's over just by blocking you to death?

Naive, lad!

Immediately afterwards, the second blog popped up again.

"What some netizens said was pertinent. It was indeed our switch to another company, which led to Imagination's business crisis."

"I'm sorry here. Sanshi has no intention of endangering the survival of Imagination! To be honest, even if I have no intention of acquiring, I don't want to harm the interests of this Chinese company."

"The reason for launching the acquisition is just that I personally want to fulfill my wish for Mr. Nan."

"I want to see the old man return to the place where his dream started, and he will be upright, and he will go back without looking at people's faces!"

"Please rest assured that once the acquisition is successful, Sanshi will send part of Shenzhou's orders back to Imagination in the form of OEM, so as to save Nanlao's hard work!"

……

Old Qin was dumbfounded, who could beat him?How did you come up with it?

The netizens who watched were very excited.

"I really want to see Mr. Nan come back and imagine..."

……

"I want to see it too, Mr. Nan is really not easy."

……

"It has to be said that Mr. Qi dared to extend an olive branch to Mr. Nan with the size of a well-known house back then. It really took courage!"

"Both sides need it!"

……

"Uncle Liu... let's sell it! It's worth while it's still worth it."

……

I saw the imaginative public relations, and Lao Liu was jumping.

"Despicable!! So despicable!! Compassionate!!"

Then the problem is coming.

Now the public opinion is that it is better for Xiangxiang to be taken over by President Xiao Qi and Mr. Nan, or is it better for Liu Jixiang to continue to take charge?

The last blog conveyed a lot of information, not just for sympathy, but paved the way for the acquisition from both rational and objective perspectives.

First, only Sanshi can save Xiangxiang!

Second, the drama of Nan Laorong returning to his hometown, I ask you whether you want to watch it or not?

Don't underestimate these things. Unlike in the West, public opinion is public opinion, and decisions are decisions.

In China, public sentiment and public opinion still carry weight, and the public opinion of the people is such that everyone must consider the consequences of violating public opinion.

If not decisive, it is at least an important consideration.

Hehe, playing with public opinion?

Qi Lei can play you to death!

The only pity is that...

"This is all a small fight, and the real big pit Imagination still hasn't jumped!"

Lao Qin said from the side: "It means that Xiangxiang also has two brushes, and you still have to work hard."

Qi Lei leaned on the sofa chair, stared at the computer and pondered for a long while: "Imagination's public relations has something, and I really need to work harder."

"Let me think."

Logically speaking, after Qi Lei's combination of punches, the idiot will also be three-pointed, right?

But, how can Imagination's public relations be so stable?

Think again, make a ruthless one!

And Imagination is looking forward to the stars and the moon, and finally the master of Desheng is looking forward to it!

Senior consultant of Desheng public relations department, authoritative scholar of creative public relations at Stanford Business School - Levi Stein.

An old Jewish man in his 50s with gray hair, he is knowledgeable and his public relations skills are awesome.