In the photo, Ye Heng and Stiller were holding hot cocoa in their hands, with smiles on their faces, and behind them were the busy crew.

"Damn it! I even went to climb the snow mountain!"

"My God! What kind of movie is this!"

"Can this movie be released soon? I'm really looking forward to it!"

……

At this time, the official of Italy could not help but feel tense when he saw this scene.

Grandma's, all the heat has been robbed!

If the box office and popularity of "Sea Pianist" is affected by a movie that has not been released, they will definitely cry to death.

As for Ye Heng, anyway, he made the two movies, whoever killed the other, he was the winner in the end.

Therefore, in order to ensure the box office and successful cultural export of "Sea Pianist", Italy also started marketing.

But they knew that "The Pianist on the Sea" definitely couldn't compare to the excitement of this movie co-produced by Ye Heng and Iceland.

After all, "Sea Pianist" can be called exciting, and there is only the scene of blowing up the boat.

On the other side of Iceland, there are already high-altitude sea jumps, volcanic eruptions and snow mountain climbing, and the excitement is definitely unmatched.

What they can do is to open up a new path.

After pondering for a long time, they decided to take the line of literature and art!

Not long after, the official of Italy released a video of more than one minute.

And this video is part of the movie.

From the first time I saw the girl in 1900 to the whole period when I played the piano.

Facts have proved that their choice is correct.

Not long after the video was released, the total number of views exceeded 3 million. In [-] hours, the number of views on the entire network exceeded [-] million, and it is still rising, and the speed is getting faster and faster.

Five hours later, the total number of views of this video has exceeded 5 billion views.

"What's the name of this piano piece! Does anyone have resources!"

"This clip is so poignant! Don't say anything! Movie tickets are reserved!"

"I don't care about this piano piece, I just want to know the name of the hero, he is so handsome! It feels like his eyes are full of stories!"

With just one video, the popularity of "Sea Pianist" surpassed that of "Daydreamer".

But apart from the fact that this clip is really good, there is also a large part of the reason, because "Daydreamer" is still far away, and "Sea Pianist" is only a few days away. .

Anyway, the two movies are released in two time slots, which will not affect fans watching, so why don't they watch the one that was released earlier.

The Icelandic officials who saw this scene also chose to stop the update.

Almost all the previous photos and promotions were made secretly by them.

This is naturally done to create momentum for the movie.

Otherwise, who can take these clear pictures with tricky angles?

And several other countries, such as the White Flag and Denmark, have also begun to prepare their own propaganda.

But of course, they wouldn't choose to broadcast their own promotion at the time when Yidali was about to show the movie.

Doing so will undoubtedly cause dissatisfaction on the side of Italy, my movie is about to be released, and you are here to promote your own movie, isn't it a mess!

And in order not to disturb each other, Italy, Denmark, Baiqi, Iceland and even the next few countries that have not filmed movies have also made agreements.

Promotion of one's own film is not permitted during the week before a film in another country is ready to be released.

Without the intervention of other countries, Italy also began to use the greatest firepower to promote its own movies.

"Show your movie tickets and win a Steinway piano, limited to 10 units worldwide!"

Although this trick is very clichéd, it is really useful.

Not long after this news was sent, the popularity of the movie rose by tens of millions, and many people posted their movie tickets one after another.

These Steinway pianos were not specially prepared by the Italian government, but were left over from the previous filming.

After all, they directly prepared a full 100 units at the beginning, and Ye Heng used less than 10 units for filming.

There were more than 90 sets in the back, and Ye Heng took out 50 sets and gave them to many people in the crew.

Especially the leading actor Tim, who took 10 sets back directly.

But even so, there were still more than 30 left unclaimed, and Ye Heng didn't want it. It was troublesome to move around, so he returned all of them to the Italian government.

And the 10 presented here are basically prepared during the shooting, and they are not used up in stock.

Because of this simple news, the pre-purchase of movie tickets directly filled up the first five days, and basically all the movie tickets for the five days after the release were sold out.

Someone started howling in the comments section.

"You guys are beasts! Not even a single ticket is reserved!!"

"In less than an hour, all the five-day tickets are gone. Are you still human?"

"If you don't understand, just ask, what brand is this Steinway? It sounds like a high-end product."

Not long after the news was released, some people looked at the millions of movie tickets in the comment area and couldn't help asking questions.

And soon, someone sent a message back to him.

"Let's put it this way, it's almost like a fighter jet in a tractor."

"Hearing what you said, it seems to be really powerful."

"Without metaphors, you just need to know that such a piano costs four to five million yuan."

"Even for some special customized models, millions or tens of millions are not a problem."

As soon as this remark came out, there were millions of comments on the screenshot of the movie ticket in the comment area.

After seeing the enthusiasm of the people, the Italian government directly upgraded the original 10 Steinway pianos to 20.

Seeing this, many movie theaters wisely extended the pre-sale of movie tickets to 10 days later.

In this way, the pre-sale box office of "Sea Pianist" has already exceeded 200 billion in Longguo before the movie is even released.

The world box office has reached an astonishing 150 billion knives, which makes others envious.

Chapter 430 Adaptation

When Ye Heng and Qian Jun arrived in Sweden, they were arranged to travel.

This seems to have become a consensus among various countries, as long as they go to a place, they will take Ye Heng to travel first.

However, Ye Heng didn't dislike it, on the contrary, he thought it was quite good.

After all, who's mad at traveling everywhere for free?

At this time, the National Conference of Sweden was being held.

However, unlike before, this time it was not for any major international event, but because of Ye Heng's filming.

Judging from the information they got, the countries that are cooperating with Ye Heng to make movies can basically be divided into three factions.

One, the national faction, directly asked Ye Heng to put some important elements of the country into it.

Such as the romance of the White Flag State, and the reflection of the Swastika State on World War II.

The second school is the adaptation school. When the original work comes out, Ye Heng is directly asked to adapt it.

Mao Xiongguo and Yidali are both doing this routine, a book of "War and Peace" and a book of "Sea Pianist".

This can not only show their own cultural heritage, but also promote the writers at home by the way.

And even if the movie is a big success, you can say with the cheek that the original book is also responsible for the movie's success.

The third faction, the random faction, only started in the two most recent countries, Denmark and Iceland.

They don't have any requirements, or make very small requirements, and basically don't interfere with the theme.

Iceland just put its own scenery into it, but it didn't interfere with the concept and theme of the movie.

And Denmark is even more ruthless. Basically, apart from the actors and crew, there is nothing Danish owns.

The issues discussed are also social issues, not related to a certain country.

Now they have three answers given by other countries in front of them, and what they have to do is to choose one of them.

In their opinion, the first one is definitely the best choice to promote the country.

But the difficulty will be higher, after all, you have to raise the requirements yourself, and you must not mention things that others have.

The second and third are relatively simple.

But the third choice is always the last choice. After all, they spent 10 billion, is it just to let Ye Heng engage in free creation?

So after a heated discussion, they chose the second method.

But if you want to talk about good works and good novels, as long as the culture is not so poor that it is almost zero, there will always be some good works.

And from these works, choosing a good enough work to adapt has become a problem that makes them hesitate.

"If not, let's go straight to the referendum."

Hearing this, everyone present was stunned for a moment, and then seemed to think of something.

"It seems like a good decision, but isn't it good to let people know what movie we're going to make too early?"

"Isn't this simple? Wouldn't it be good to change the topic?"

"How to change?"

"Change it to, what do you think is the best book in Sweden, isn't it enough?"

Everyone nodded their heads one after another, as if they all thought the idea was good.

So people were immediately arranged to start a referendum.

"Which book do you think is Sweden's best 'credential'?"

Not long after this launch, it immediately attracted the attention of many people.

"Do you need to ask? It must be "Jerusalem" by Selma!"

"Despite both, I still like The Girl with the Dragon Tattoo."

"Please, we're choosing a national book! It's not a best-selling novel!"

"You don't mind me! I just like this one!"

"Then I choose "A Man Called Ove Decided to Die" and no one has any objections?"

All of a sudden, all kinds of books poured in.

There are classics, novels, philosophies, and chicken soup for the soul, and even some people who don't think it's a big deal to watch the excitement. The textbooks were also voted in.

""Swedish Primary School Education", I think this book is our national book!"

"No, no, "On Eighteen Ways of Raising Pigs" is our credential!"

"You are all too weak. In my opinion, "The Art of Flower Arrangement" is the most correct choice!"

"What book are we picking?"

"Family, I just released a book called "From Sweden to Sweden" on the Internet. Please vote for me and let me become the author of the credential. After that, I will make you ministers!"

"That's a good idea. I also want to write a book called "Swedes in Sweden."

"Then I'll get a copy of The Swedes Are Not in Sweden."

"Will you leave it here?"

……

All of a sudden, all kinds of strange books poured in.

But fortunately, the rankings of these spoof books are not too high, and they are basically out of the top [-], so the Swedish government doesn't care too much.

And the number one is Frederick's "A Man Called Ove Decides to Die".

This is the hottest best-selling book in Sweden recently. Many people bought it and many people read it. Naturally, it has become the book with the highest approval rate.

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