Doom Smuggler

After Zhou Dandan finished speaking, he took the computer and turned back to his office.

It was only at this time that Wu Guangzhi had a chance to speak: "I never thought that Penguin could do such a thing? Logically speaking, with Penguin's huge size and terrifying revenue capacity, let alone from us There are dozens of people in the past, even if there are hundreds or thousands of employees who don't work at all, can they afford to support them? As for the direct dismissal so soon?"

Chen Yang sighed, and said helplessly: "Because the fundamental purpose of the Penguin Company to poach them is to cause trouble for us. It's just a pity that the Penguin Company did not expect that there would be so few people they could poach, and it would have no impact on us at all." It didn’t happen. This led to the fact that the people who were poached couldn’t become our problem, but instead reminded them of the mistakes they made every moment.”

Wu Guangzhi was stunned for a moment, and asked with some uncertainty: "You mean, although Penguin Company can fully support these people, letting them stay in the company is tantamount to asking The face of an executive who 'poached' the idea?"

Chen Yang nodded and said: "That's right, and it should not be the executives, but Brother Xiao Ma himself. After such a short time, he will be directly fired. How much impact will this have on Penguin's reputation? Will Penguin executives not know?

How much is the face of a high-level executive worth in front of the company's reputation?But if it was Brother Xiao Ma himself, it would be different.Little Ma is the god of penguins.Letting them keep slapping Brother Ma in the face, can Brother Ma be able to bear it?The company's reputation is worthless in front of Xiao Ma's face. "

Wu Guangzhi blinked, then nodded thoughtfully.

607.6 Comprehensive Promotion of Chapter [-]

In the next few days, things developed just as Chen Yang expected.

Although some media reported Xin Jian's suicide by jumping off a building, the suicide note was also spread by many people in the communication software.

But it was as if there was an invisible big hand covering it all the time, preventing the whole thing from being really detonated, and unable to form a real focus and climax.

If it becomes the focus of heated discussions among the people, then of course it will be very troublesome for Penguin.

But if there is no focus, it is basically negligible if it is only the attention of some people.

The public's attention is limited and easily distracted.

There are too many things happening in this world every moment.

As long as it is not the focus of popular discussion among the people, it will be quickly ignored by the people as time goes by.

And this kind of passage of time does not need to accumulate for too long, it may only take three to five days, and everyone will pay attention to other things.

So Xin Jian committed suicide by jumping off a building, just like that, was perfunctorily dismissed by Penguin Company without much effort.

Since there was no heated discussion among the people, the statement issued by Chenyang Technology on this matter naturally did not arouse much discussion.

But in the eyes of Chenyang Technology and those diehard users who follow all the trends of Chenyang Technology, this countermeasure of Chenyang Technology has really greatly increased their favorability!

As for those who want to come back, there will be cuts in treatment, and at least in the next year, it will be impossible to receive such measures as bonuses, and no one thinks it is inappropriate at all.

After all, it was those employees who were disloyal in the first place, and Chenyang Technology did not have any mistakes or omissions.

Under such circumstances, Chenyang Technology is still willing to let go of the previous suspicions and give those employees who change jobs a chance, which is already a great kindness.

While Penguin was concentrating on settling this matter and trying not to let this matter have a serious negative impact on the company, Chenyang Games' MOBA mobile game aimed at the glory of the king ended its own internal testing, quietly The non-stop real public beta has begun!

"Dear family members, this is the MOBA mobile game that our company just tested today. The name is Endless Showdown. Although it is the first day of the public test, I have been playing it since the internal test, so I know this game very well. Today, I will use the live broadcast method to show everyone."

In the office area of ​​Chenyang Games, Cheng Qian spoke to the camera while fiddling with her mobile phone.

After the Chinese New Year holiday, she immediately came to Chenyang Games for an internship.

According to Chen Yang's arrangement for her, the live broadcast basically took up almost all of her working time.

The loyal users of Chenyang Technology are indeed very curious about the work content of Chenyang Technology and Chenyang Games, and Cheng Qian herself is also outstanding, so her live broadcast has attracted a large number of viewers from the very beginning.

A good starting foundation, coupled with the enviable working environment of Chenyang Games and Chenyang Technology, and at the same time, Cheng Qian was able to obtain the internal test qualification for games that have not yet been officially operated, allowing those loyal users to see Chenyang in advance The real situation of the game has not yet been released, so it is no surprise that Cheng Qian quickly became popular.

"Because it is just a public beta test, the number of heroes in the game is not too many. Currently, there are only 42 heroes to choose from. But each hero has its own characteristics, and at the same time, it is also perfectly balanced. You see, this It is the hero interface of the game, isn’t it very delicate? At least on the screen, I personally think that this game has no shortcomings.”

Cheng Qian showed it to all the audience with a smile.

In her live broadcast room, the actual number of online users displayed in the backstage at this time reached 12, which is actually quite an astonishing number.

Although there are many live broadcast platforms, the online number of some anchors shows that it can reach several million or even tens of millions.

But as long as someone with a little IQ can judge it, how can such a number be real?

The live broadcast platform generally has an extremely exaggerated multiple increase in the number of people online or the display of popularity.

A host who seems to be very popular and has dozens of millions of online viewers may only have a few thousand viewers.

So Cheng Qian was able to gather such popularity in such a short period of time after joining the live broadcast industry. Seriously speaking, it was really a miracle.

Of course, behind this miracle, there is an increasingly large group of loyal users of Chenyang Technology, and Cheng Qian is the only channel for these loyal users to understand the internal situation of Chenyang Technology and Chenyang Games.

It's not just Cheng Qian who is live-broadcasting the game of Endless Showdown. With the open beta of Endless Showdown starting today, basically all the famous anchors on the whole network are broadcasting Endless Showdown!

In order to achieve this, Chenyang Games invested a lot of promotion funds.

The scale of this fund is even calculated in billions!

Although it costs a lot, the effect can be very significant!

Because after so many years of development, there are too many users who are used to watching live webcasts!

As of last year, the number of live webcast users in China reached an astonishing [-] million!

And webcast users have a very high degree of overlap with online game users!

Except for a small number of users who only want to watch some special live broadcasts, the vast majority of users actually watch game live broadcasts.

Therefore, in the early game promotion of Endless Showdown, it directly covered almost all well-known game anchors with massive funds, allowing these game anchors to present Endless Showdown in the eyes of the majority of users at the first time. medicine!

It is tantamount to letting hundreds of millions of gamers know about Endless Showdown on the first day of the public beta!

The next thing to look at is the game quality of Endless Showdown!

If the game quality of Endless Showdown is poor, it will be like a dying patient, unable to make up for it.

Those who were directly hit by this powerful drug died on the spot.

However, if the game quality of Endless Showdown reaches the corresponding standard, allowing the vast majority of players to enter and choose to stay, then the game will directly skip the accumulation period at the beginning and quickly enter the game that can bring a lot of profits. Active period!

This will greatly increase the profitability of endless duels!

At the same time, in the shortest time, it will bring huge pressure to Penguin's ace game king!

608.6 Chapter Eight

Brother Xiao Ma paced back and forth in his office with an anxious expression on his face.

Recently, he has had the illusion that things are not going well, as if no matter what he wants to do, the final result will be completely different from what he expected.

He hadn't experienced this kind of frustration for many years.

Since that year, Penguin Company began to gain a firm foothold in the domestic Internet field, and through a series of value-added services such as good accounts, memberships, and Penguin Shows, it solved the most troublesome monetization problem of major Internet companies at that time. Leading the development of Penguin, it can be said that it has been smooth sailing!

Especially after the rise of the mobile Internet!

Relying on his keen sense of the market, he did not choose to rest on his laurels, but successfully hatched another heavyweight product WeChat through the Penguin platform.

Since then, Penguin has started to walk on two legs, which has truly established the status of the first brother of domestic Internet companies.

From that time until now, for nearly ten years, Xiao Ma has actually lived a very happy life.

Penguin has always maintained strong performance growth, and the company's various shareholders have almost unconditional support for him.

Although the company's shares he holds, the overall proportion is getting lower and lower due to the continuous financing for the company's development before. Today, the shareholding ratio of Brother Xiao Ma is less than [-]% of Penguin's total share capital.

But this does not affect the absolute leadership of Brother Pony over Penguin Company.

Because Penguin implements a shareholding structure that distinguishes between dividend rights and management rights.

That is to say, although the major shareholders of the company hold more shares, these shares can basically only be used for dividends and transactions.

As for the voting rights and decision-making rights of the shares, they actually belong to Xiao Ma.

So even though Brother Pony holds less than [-]% of the total share capital of Penguin Company, within Penguin Company, Brother Pony still holds his promise.

In addition, over the years, Penguin has changed its business strategy. From the beginning, it wanted to get involved in various industries in person, and changed to angel investment.

For promising companies in the industry, capital injection and financing are directly used to achieve the purpose of holding shares in the actual sense, and then through the huge resources of Penguin, these companies will be supported by traffic.

Relying on the characteristics and genius ideas of the management of these companies, they quickly seize the market of emerging industries.

This kind of business strategy has allowed Penguin to taste a huge sweetness, and now, the Penguin family has almost ruled half of the domestic Internet!

Such as Zhihu, such as Kuaishou, such as Sogou, such as JD.com, plus Meituan, Didi, Station B, Himalaya, China Literature, etc., which are leading or occupying a place in their respective fields. Penguin's capital is mixed with it.

This is just a part of the enterprises that Penguin has invested in in recent years.

Many other businesses in which Penguin has equity interests, not yet listed!

From this point, it can be seen how terrifying the current Penguin company is.

After more than [-] years of development, Penguin is not only an oligarch in the social field, but also has a pivotal position in various other vertical fields.

Its industrial chain is complete, and the overall closed loop formed is rigorous and meticulous, almost to the extent that there are no weaknesses!

Therefore, over the years, with the steady progress of the Penguin company's industrial layout, Xiao Ma's life is actually very comfortable.

There is quite a feeling of looking down on the world and being invincible at a glance.

But did not expect ...

"The endless duel of Chenyang Games, just one day after its launch, the DAU has exceeded [-] million levels? Is this data correct? How could it be so exaggerated? Even if Chenyang Games spent a lot of promotion funds, it has almost reached the entire audience. The coverage of the scope, but tens of millions of daily activities can be piled up in a day, is this still too incredible?"

After pacing back and forth for a long time, Brother Xiao Ma finally stopped and asked with a straight face.

The person in charge of the interactive entertainment business group, who was standing on the opposite side of Xiao Ma's desk, couldn't help but smile wryly.

Opened the mouth and said: "From the data I got, this is the fact. Today is the third day of the endless duel open beta, and yesterday's next day retention data has come out, which is 90.00% [-] that I have never heard of. At the same time The number of people still maintained a crazy growth trend.

What I know so far is that this kind of anchor live broadcast event covering the entire network will last for a week, and Chenyang Games has prepared more than one billion cash for this to maintain this large-scale full-scale promotion .Coupled with other normal promotions, the promotion funds prepared by Chenyang Games for Endless Showdown should reach about 20 billion.

According to the current trend, by the end of the one-week network-wide coverage promotion, Endless Showdown will take away at least half of King’s active users. The particularity of MOBA games makes this kind of game basically winner-takes-all.As long as the endless duel really starts, then...Pony, we will be affected, but it will be too great..."

Brother Xiao Ma's face was gloomy.

Why doesn't he know this?

The previous 'Survival' has already caused heavy losses to similar games under Penguin.

In just over a month, the daily activity of similar games under Penguin has shrunk to only about one-third of its peak period.

The magnitude of the decline is simply shocking!

And this kind of decline, there is still no sign of stopping the downward trend, that is to say, one-third of the daily active users are far from bottoming out!

This is really terrible!

According to the internal estimates of the interactive entertainment business group, if a good solution cannot be thought of, then the lifespan of similar games under Penguin will be greatly shortened. It is estimated that the server will have to be shut down within a year...

And this kind of situation doesn't just happen to chicken-eating games, as long as it is a game that Chenyang Games is operating, then all similar games of Penguin Games will be similarly affected!

And for other types of games, the situation is actually much more serious than that of 'chicken-eating' games.

Facing Chenyang Games' attack on dimensionality reduction with its absolutely leading game technology, Penguin Games has no power to fight back. Even if it almost gathers the strength of the entire company to resist during this period of time, it is still defeated...

Now... the game that has suffered a murderous hand is finally the turn of the company's trump card.

As for Penguin Company, it is obvious that there is no way to retreat!

609.6 Zero Nine Chapters Desperate

"How about the few products we imitated from Chenyang Games?"

After a long silence, Brother Xiaoma finally asked.

The person in charge of the interactive entertainment business group lost his face, and said helplessly: "Pony, brothers have tried their best. All the brothers in charge of game development have almost all lived in the company these days, and their working hours have reached [-] hours a day. For more than an hour, the work intensity is so great that it even exceeds the limit that can be tolerated under normal circumstances.

But even so, the brothers can't make products that can compete with Chenyang Games.It's not that the brothers don't work hard, it's because Chenyang Games is too perverted.To be honest, the new speed of games like Chen Yang Games and the quality of the games displayed.I feel that even if all game production practitioners across the country are gathered, it is impossible to support it.

But Chenyang Games did it, and it did it so perfectly. Pony, this is really not a problem with the brothers, it is entirely due to the fact that Chenyang Games is too powerful.We want to rely on the previous method to seize the market by copying games and supporting large traffic, which is absolutely impossible for Chenyang Games. "

Brother Xiao Ma is actually very aware of this, but he is just not reconciled.

That's why I asked again.

But after getting such an affirmative answer, Brother Xiao Ma still couldn't give up.

He couldn't just watch Penguin's game industry die suddenly and inexplicably!

"Xin Jian's suicide follow-up, is it over?"