Comeback 1992
Page 212
"Then I know what to do!" Xu Lu felt that she really needed to study real estate carefully.
After all, this year, Fuller Liquor will start to slowly accumulate a lot of funds on its books.
Chapter 286 Township Market
Xu Lu naturally understands that the most uneconomical thing is to put money in the bank.Then it would be a good thing to do some investment and the like.
As for whether the house built in the orchestra pit can be sold, Xu Lu is really not worried.
With so many employees in Fuller Liquor, can they be mobilized to buy a house.
Today's people quite hope to become city dwellers.
After all, schools in cities are better than schools in the countryside.
Fuller Liquor is below, and re-registered a company without Fuller's name, called Lechi Sunshine Real Estate Company.
Why the name Sunshine?
It's very simple, just to give everyone the warmth of the sun, so it's called this.
After Sunshine Real Estate was established, it quickly won a piece of land from the orchestra.
The land is very good, and a park will be built next to it.
After the community is built, the park can be half surrounded directly.
It's not bad to go out to the park.
It will be almost March to finish the business of Sunshine Real Estate.
Han Songlin took his family back to Jiangzhong, and by the way, arranged for Han Ting to attend preschool at Hongxing Middle School.
Han Ting happily went to school with her schoolbag on her back, which is good.
As for Han Yumeng, Han Songlin originally said that he would also send him to the kindergarten, but Liu Yuyan said that he was waiting and would send Han Yumeng to the kindergarten in the second half of the year.
Han Ting is about to go to elementary school, and Han Yumeng is going to go to kindergarten too. Han Songlin has to lament that time flies.
Next, Han Songlin didn't say that he paid too much attention to companies like Fuxing Power. He personally sat in the middle of the river and began to improve some of his previous ideas.
The tentacles of Fumanduo Supermarket will extend from cities to towns, serving the rural market.
"Lucky for you over there in Rongcheng!"
Li Gang nodded seriously: "Don't worry, boss, it's fine!"
Li Gang officially went to Rongcheng to open the prelude to the expansion of Fumanduo Supermarket.
Sitting in the office, Han Songlin had a map spread out in front of him. On the map, the situation of each town in the river was marked.
Han Songlin has already sent people to various small towns to find franchisees.
Why do you say that Han Songlin didn't open a store directly in the town?
Han Songlin has also thought about this problem, and the cost pressure is too great.
One management cost, one labor cost.
In the end, it doesn't make much money, so why not cooperate and become a supply channel provider with peace of mind?
There is endless money to be made in the world, so it is good to earn the difference in the middle price with peace of mind.
When Fumanduo Supermarket looks for franchise stores in small towns, it usually looks for those that have already opened stores in small towns first.
Ask them if they are interested in joining the Fumanduo system. After joining, the supply will be carried out by Fumanduo in the future.
In terms of the supply price, it will definitely be much lower than they used to get the goods alone.
If they don't, go find out if anyone else is interested in doing it.
Han Songlin also went to several villages and towns to see in person; the current stalls can't be too big all at once, so let's try slowly first.
Anyway, in terms of time, there is really no rush.
In the entire Jiangzhong, or in other words, the entire southwest region, there is no company that competes with Fumanduo.
So on the layout, you can take your time.
In fact, now Fumanduo Supermarket should pay more attention to the city.
The villages and towns can indeed radiate to the rural areas of Everbright, but it must be known that the consumption level in rural areas is relatively low compared to cities.
The consumption power of individuals in rural areas is definitely lower than that in urban areas; however, there are a large number of people in rural areas, and each person who spends one yuan in Fumanduo supermarkets is more than 8 million!
In addition to setting up villages and towns, Han Songlin is also engaged in community convenience stores and the like.
Community convenience stores are mainly self-operated and franchised. For franchised stores, Fumanduo provides decoration solutions, as well as cashier systems and goods. As for management, it is up to the store owner to manage it.
In a small town in Jiangzhong, Han Songlin came here with the new person in charge of Jiangzhong Company of Fumando Supermarket.
The new person in charge is He Hongshun, who previously worked for the Jiangzhong Supply and Marketing Cooperative, but was hired by Han Songlin.
After talking with He Hongshun, Han Songlin decided to let him be the person in charge of Fumanduo Supermarket in Jiangzhong.
It is only 20 days since he took office.
But within 20 days, He Hongshun showed strong management ability, and now he has taken over the management of the supermarket.
For example, He Hongshun is busy with the opening of community stores and franchise stores in townships.
Han Songlin has a lot of ideas, and he just needs someone who can turn those ideas into reality.
"Old He, since this township supermarket has our Fumanduo supermarket brand on it, it cannot be said that it is a franchise store and will not be managed. The training that should be carried out is still necessary."
He Hongshun: "Boss, don't worry, in the franchised store, we will strictly implement that all purchases must pass through us, and no other purchases are allowed casually."
Han Songlin pointed to the shop under renovation: "Go, go in and have a look!"
"Hey, Mr. He!"
"Hello Boss Xia, let me introduce you. This is Han Songlin, the owner of our supermarket!"
Xia Yongshan is more than 30 years old, and there are not many traces of suffering on his face.
In this town, he is also considered to be the part of the people who got rich first.
At this time in Huaguo, as long as they dare to start a business, it is relatively easy to make money.Of course, there are also many people who lose money. After all, there are many people who lose money in the bull market.
In other words, in a bull market, just buy a stock and lie down, not to mention how much you earn, at least you shouldn’t lose money!
"Boss Xia, hello!" Han Songlin smiled and shook hands with Xia Yongshan. Fumanduo Supermarket and Xia Yongshan belonged to a cooperative relationship.
Xia Yongshan was a little excited in his heart, this is the richest man in Jiangzhong, he has been famous for a long time, now he can be regarded as seeing a real person.
Why did Xia Yongshan cooperate with Fumanduo Supermarket? First of all, he must value the strength of Fumanduo Supermarket.
After Fumanduo Supermarket sent people over to discuss cooperation, Xia Yongshan felt that this model seemed to be quite good.
So I went to learn about the situation of Fumanduo supermarket, and of course went to the Fumanduo main store in the city to experience it.
Also visited the community store.
To cooperate with people, to cooperate without getting to know each other, how much experience do you need?
Secondly, when Xia Yongshan knew that Fumanduo Supermarket belonged to Han Songlin's property, he took a high look in his heart for a moment.
There is no way, the name of the person, the shadow of the tree; Han Songlin is quite famous in the whole Jiangzhong, and the local newspapers in Jiangzhong and Jiangzhong TV have reported it many times.
Even the provincial newspapers have specially reported on it.
Promote Xinghai Group as a benchmark for the development of private enterprises in Shuchuan.
"In front of you, I dare not call you the boss; Boss Han just call me Xia Yutou." Xia Yongshan held Han Songlin's hand with both hands, very enthusiastic.
Xia Yutou, Han Songlin couldn't help laughing: "Sorry, to be honest, Boss Xia, your nickname is a bit surprising!"
Xia Yongshan wasn't annoyed by this at all, he also laughed and said, "I like to eat taro. I used to grow a lot of taro at home. In the village, this has such a nickname!"
Taro likes dampness and shade, and is generally planted in dry paddy fields or shady land.
Taro, this is a good thing. It can protect teeth and prevent cancer.
"Boss Xia, this shop is almost finished, isn't it?"
"Well, it's almost finished now, and it will be finished in two days!"
When Han Songlin entered the store, the entire store was quite large, about a hundred square meters.
"This building belongs to you, Boss Xia?"
"Yes, my own. The lower part is a store, and the upper part is for living."
This building is a two-story house, which is different from rural houses. This house is a frame house.
Before that, Xia Yongshan also opened a convenience store here, but the area must not have been fully used.
But now, around the wall, there is a circle of shelves placed directly.
In the middle position, there are also two rows of shelves.
Chapter 287 Trademarks
The most important decoration of this store is the facade!Whether a store is good or not depends on its recognition.
The facade of Fumanduo is mainly decorated with three colors of red, yellow and green.
On the facade, there is a trademark of Fumanduo; the trademark is composed of a circle with a Chinese character back and a mutated character Fu.
The word "Fu" is in the middle of the back pattern.
The whole logo looks like a classic Huaguo. One can tell by looking at the logo that this store must be opened by a Huaguo person.
Then there are three big characters Fumanduo, and in the lower right corner, there are three small characters: XX store!
The small print belongs to the place name, indicating that this is a certain chain store.
With this distinction, it is also convenient for management.
After Han Songlin looked at it briefly, he chatted with Xia Yongshan briefly, and then he and He Hongshun prepared to continue running to the next place.
When Xia Yongshan heard that Han Songlin and the others were leaving, he asked them to have a light meal together.
Han Songlin naturally expressed his gratitude and said that he would go to several places today, so he would not eat this meal.
Han Songlin also said very politely: "Boss Xia, next time I have a chance, I will treat you to dinner!"
Xia Yongshan: "Boss Han, I remember what you said!"
"Haha, remember well, if there is a chance, I will definitely invite you! Then we will leave first, and if there is anything in the future, please call directly!"
"Okay, then drive slowly!"
"Well, don't send it away!"
Saying goodbye to the enthusiastic Xia Yongshan, Han Songlin and He Hongshun went on to the next location.
This franchise store here has already opened.
Han Songlin and He Hongshun chatted with the store owner, asking about the business situation and whether the goods they sent were selling well.
Does Fumanduo Supermarket have any requirements on product categories and logistics?
Han Songlin was still on the liquor shelf in the store, and saw the liquor produced by Fuller Wine Industry, which was placed in a more conspicuous position.
Inside the Fumanduo supermarket, the sales of the supermarket are also constantly summed up.
What kind of products should be placed, how should they be placed, what time period should be placed, and different placement methods will affect sales.
For different commodities, what is the optimal pricing can stimulate customers' desire to buy.
What's more, in different time periods and different seasons, those products should be promoted, discounted and so on.
Different regions, the acceptance of goods and the like.
There is also a lot of knowledge in selling something.
Anyway, Han Songlin revealed all the contents of the supermarket in the future, and then asked everyone to study together.
Even Han Songlin specially set up a data analysis department inside Fumanduo Supermarket to analyze various data of the supermarket.
Of course, there are also a lot of various trainings in the supermarket.
In the future, Han Songlin did have shopping experiences from convenience stores to medium-sized supermarkets and large supermarkets, but before that, he entered as a customer.
Now, Han Songlin is the operator.
A qualified operator must have the psychology of customers, and must consider issues from the perspective of customers.
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