"Another way to play?" Su Weiguo said while touching his chin, looking at Su Feng curiously.

Before explaining to Su Weiguo how to play this game, Su Feng first gave Su Weiguo a popular science about the current status of "Phenomenon" in the "Go Ba" family.

As the two most profitable brands under "Gouba", since its establishment, the "Phenomena" series has achieved today's market share mainly because Su Feng "fooled" Carter into the "Phenomena" camp back then.

Because the American market has a higher degree of recognition of Carter's "half-human, half-god" series, after Su Feng and Carter joined forces, and the joint models launched by "Phenomenon" in succession, in recent years... .

"Phenomenon" has shown a trend of "I still call you brother, but in the market you have to call me dad, and we have different opinions" on "a cone".

So, at this point in time...

Su Feng believed that unless the high-level executives of "Go Ba" had a brain, no matter how much cash Su Weiguo gave, they would only think that Su Weiguo was here to make a joke.

"Little bastard, listen to what you say...

Why do I always feel that no matter what game you play, 'Gouba' will not accompany you to the gambling table? "Looking at Su Feng, Su Weiguo said.

But after smiling, Su Feng said, "Dad, listen to me first."

It is true that at present, trying to snatch the "phenomenon" from the hands of "Gouba" is tantamount to nonsense.

However, if Su Feng wants...

Isn't that the whole 'phenomenon'?

In Su Feng's original time and space, in the future, after Anta acquired all the rights and interests of Fila's trademark usage rights and franchise rights in China, in fact, Fila China has no relationship with the original parent company.

Therefore, Su Feng's alternative way of playing is to cut the "phenomenon" in half, and one half is "phenomena America"...

The other half is "Phenomenon China".

"No, little bastard, even if that's the case, 'Gouba' won't just sit and watch the 'phenomenon' being cut in half, right?" Su Weiguo said after listening to Su Feng's other way of playing.

"Why not?"

Looking at Su Weiguo, Su Feng paused for a moment, and then explained why he thought "Gou Ba" would definitely agree to do this.

In Su Feng's previous life, before "A Cone" was born, in order to be able to completely hold Jordan, "Gouba" once added 4.5% of his shares as part of their gambling agreement with Jordan.

As a result, because Jordan couldn't bear Jordan's constant criticism of "Gouba"'s products and designs after retiring, "Gouba" used two-thirds of the annual income of "A Cone" to transfer this part from Joe's boss. The shares were exchanged back.

But right now, Su Feng is very clear...

He was holding a chip similar to Boss Joe's in his hand.

That is his veto power in "Phenomenon".

In the past two years, on the surface, it seemed that Su Feng and "Gouba" had a very happy cooperation, but Su Feng knew very well in his heart that for the "one-vote veto" that he added to the gambling agreement back then, "Gouba" was actually very happy. Has been very unhappy.

Because in this way, Su Feng will always be holding on to a Shang Fang sword.

Even if "Gouba" wants to adjust the personnel of "Phenomena", they must first obtain Su Feng's consent.

And if you are a senior executive of "Gouba", would you be willing to see the spokesperson of your subsidiary company with greater power than you?

The answer, of course, is no.

Therefore, from the perspective of actual interests and operations, once the "phenomenon" is cut in half, it will be beneficial rather than harmful to "Gouba".

Because on the one hand, they can not only get a lot of cash.

On the other hand, they can use this to take back Su Feng's veto power over the "phenomenon".

As for the "Phenomena China" that was split off?

wake up...

"Gouba" really wants to make money in the rabbit's house, but its basic business is not in the rabbit's house.

Therefore, as long as the benefits of cutting in half are properly distributed, "Gou Ba" will definitely agree to the deal.

As far as Su Feng is concerned, perhaps after the division, his personal income will decrease in the short term...

But from a long-term perspective, "Phenomenon China" will become his personal brand in a real sense.

Moreover, after decoupling from "Gouba", whoever "Phenomena China" wants to cooperate with in the future is up to Su Feng to decide.

As for issues such as brand logos, it is easy for "Phenomena America" ​​to continue using them, as long as they pay themselves money every year.

"Not...if after splitting the 'phenomenon' they still have to pay you...

Will they really agree to this split? "Looking at Su Feng, Su Weiguo said.

Hearing this, Su Feng smiled and said: "Of course, because for 'Gouba' right now, the Chinese market is not as big as the US market.

Secondly, judging from the size of the current 'phenomenon', what they split out in this split is only a dispensable part of them.

Moreover, I am very clear that in the past two years, the reason why "Phenomena" has not been able to achieve the all-round suppression of "A Cone" as I thought, is because "Gouba" is afraid of the veto power in my hand .

And if they can get back a veto in this split, then for them, this is the real benefit. "

In the house, after taking out his small notebook, Su Feng settled the accounts for Su Weiguo.

After reading this account, Su Weiguo quickly understood it at a glance.

First of all, before splitting up "Phenomena", "Gouba" not only had to pay Su Feng a certain amount of dividends every year, but they also had to seek Su Feng's consent when developing and operating.

But what about after the split?

Not only can they expand the business scale of "Phenomena America" ​​without any scruples, but at the same time, they can continue to use the golden signboard of "Phenomena" by only paying Su Feng a small endorsement fee every year.

In addition, they can even get a large sum of money from the sale of "Phenomena China" to allow them to acquire other sports brands...

Therefore, it is impossible for "Gouba" not to be tempted by this transaction.

Even Su Feng dared to guarantee that as long as he dared to mention it, the relevant departments of "Go Ba" would be able to sort out the agreement materials within a few days.

"I'll go. Hearing what you said, little bastard, why do I feel that I'm asking you to cede land and pay compensation!" Looking at Su Feng, Su Weiguo said.

"Hmm... It's really a bit of a cession of land and compensation, so when negotiating an agreement with 'Gouba' this time, I plan to include Yao Ming's 'Great Wall' series and Kobe's 'Black Mamba' series into it." Phenomenon China'."

After thinking for a while, Su Feng said to Su Weiguo.

"I heard that Dayao's shoes are only bought in China, right?

But your high school classmate, isn't he very famous in America? "Su Weiguo said.

"It's famous, but it's also true that he's not a reassuring spokesperson."

Thinking about the two days ago when the designer of "Phenomena" complained to him that Kobe always told them what to do, so as to delay the progress of the construction period, Su Feng felt that Kobe was really interesting.

As the best-selling "half-human, half-god" series of the "Phenomena" series, Su Feng knew that in this negotiation, 'Gouba' would definitely not agree to the contract that he took away Carter.

Therefore, the contract between Yao Ming and Kobe is what Su Feng really wants.

The former, for "Gouba", is basically a money-losing business.

And the latter...

If it is not of certain value in the joint name, then look at Kobe's operation that can easily drive designers and engineers crazy...

I'm afraid the top executives of "Gouba" have long been dissatisfied with the sky-high contract they offered Kobe?

In this life, Kobe is actually more popular in China than in the United States.

Especially his status as Su Feng's high school children's shoe, it makes the rabbits naturally have a good impression of him.

Therefore, after the "land cession and compensation", Su Feng believed that "Go Ba" would have a high probability this time, and would agree to take away the contract between Yao Ming and Kobe.

"But little bastard... that way, in case you don't want 'Tick Eight' to use your logo again in the future...

Wouldn't the 'Phenomenon America' be finished? "Looking at Su Feng, Su Weiguo asked curiously.

But after shaking his head, Su Feng said: "Dad, you don't really think that the earth won't turn without someone in this world, do you?"

Su Feng is very clear that after this split, "Phenomenon America" ​​will definitely focus on Carter's "Half-Man, Half-God" series, gradually diluting the influence of Su Feng's "Meteor Mark" on "Phenomena America".

And as for the brand name...

Su Feng estimated that "Go Eight" would probably buy out the right to use "Phenomena America" ​​by then.

And in this way, in Su Feng's opinion, it is also very good.

Because in the future, "Gouba" really doesn't want to pay retirement wages for himself, that's a big deal, you use your "Phenomenon America", I use my "Imagine China"...

In short, after this split, not only did "Gouba" get back their corresponding rights, but for Su Feng, in a sense, he also gained free.

And next...

It is to consider building a factory in Wenzhou and turning "Phenomena China" into a national brand.

"Oh, by the way, Dad, how much money are you going to give to help your son 'redemption' this time?" Looking at Su Weiguo, Su Feng asked curiously.

And a few seconds later...

After learning that Su Weiguo took out this number this time...

Su Feng always felt that if he hadn't had a firm heart...

Then I'm afraid he won't be able to withstand the "temptation to go home" long ago, and he will go home to inherit Su Weiguo's billions of dollars in wealth.

……

On September 9th, after returning to the United States with the Su Group's team in charge of negotiating with the "Gouba" this time, as Su Feng expected, the "Gouba" executives quickly negotiated a settlement with the Su Group. Disassemble the general framework of the "phenomenon".

According to the preliminary agreement between the two parties, after the formal agreement is reached, the brand "Phenomenon China", as well as Su Feng's personal logo, as well as the contracts of Kobe and Yao Ming, will be owned by the Su Group.

And "Gouba" will get a sum of 30 billion U.S. dollars in cash, and get back Su Feng's veto right on "Phenomenon".

And, as Su Feng expected, "Gouba" requested to obtain the permanent right to use the brand name "Phenomena America" ​​after the agreement was reached.

As for Su Feng's "Meteor Logo", "Gouba" will give Su Feng 1500 million US dollars per year to obtain the right to use it.

In other words, after this deal is concluded, Su Feng and "Phenomenon China" will be completely decoupled from "Gouba".

Of course, the cooperation agreement that the two parties have made before will still be implemented in accordance with the content of the previously signed agreement.

For example, for Su Feng and Kobe's "Raul Merion Joint Style", "Gouba" will still take the lead.

"Young...Master, don't you think that you are really at a loss by doing this?"

On this day, when they walked out of the "Gouba" headquarters, the negotiating team of the Su Group all felt worthless for Su Feng.

After all, after this agreement, in fact, Su Feng will lose nearly 1 million US dollars in income every year.

What's more, Su Feng gave "Gouba"..."Phenomenon America" ​​the golden signboard for nothing.

"Loss? Loss? Maybe it is indeed a loss.

But guys, have you ever thought that from now on, 'Phenomenon China' will no longer be controlled by foreign capital? "

Long before he decided to play with "Gou Ba" in a different way, Su Feng knew that he would lose a lot of money in the short term.

But the thing about money...

For him...

It really doesn't make any sense now.

From Su Feng's point of view, taking the opportunity of a certain important person to say hello to Su Weiguo this time, he not only gained a broader future...

Moreover, he also took away a sports brand with complete technology and a certain scale from "Gouba".

Therefore, in a short period of time, the dollars that Su Feng lost were nothing in Su Feng's eyes.

After all, no matter how much you earn in dollars, you can't match the speed of printing money in the United States.

But earning RMB, Su Feng not only earns comfortably, but also, as long as "Phenomena China" can seize the current opportunity of the rabbit nation's burst of confidence, it will become the No. 1 in the Chinese market...

At that time, what is it worth if you lose this little money now?

……

On the 15th, the day Su Feng was about to return to Miami, "Gouba" officially announced that "Phenomena" would be split into "Phenomena China" and "Phenomenon America".

In addition, on the day when the official announcement of the split phenomenon, "Gouba" also announced that they will further expand the operating area of ​​"Phenomenon America".

As a result, the shares of "Phenomenon America" ​​even rose a lot overnight.

As for the "gouba" behavior of splitting a subsidiary into two to make money, the bigwigs on Wall Street even called them experts.

In fact, just like people who buy "a cone" in the future may not know Jordan.

When a brand reaches a certain level, what the brand spokesperson plays for the brand is more of an icing on the cake.

Therefore, this is also the reason why Su Feng told Su Weiguo before that the earth can turn around without anyone.

For most people who eat melons, why do they care that the "phenomenon" is split into "phenomenon China" and "phenomenon America"?

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