My documentary really doesn't want high ratings

Taking a deep breath, she tried her best to accept Hu Xiaoqing's jump in thinking.

......

The next day

As soon as Xu Wen came to the office, he heard a whisper.

"are you sure?"

"Not yet, but I got the news from the variety show group like today"

"Tsk tsk, it's time to eat lemons again"

......

Two colleagues with coffee were talking about it while chatting.

Seeing Xu Wen, he waved and greeted Xu Wen.

"Morning Director Xu"

"Good morning"

Xu Wen glanced at them suspiciously, then walked to his station.

Since he walked into the office, this whispering voice has not stopped.

It seemed that everyone was discussing a well-known matter, but Xu Wen didn't know it.

Such doubts continued until Liu Ke arrived.

Liu Ke sat down at his desk with a sandwich in his mouth.

"Is there anything going to happen on the TV station today?"

Xu Wen looked at Liu Ke.

Liu Ke nodded and took a sip of milk.

"You don't know? Today is the investment promotion day of the TV station."

"Investment day?"

Xu Wen was taken aback.

He remembered it instantly.

Advertising investment in this world seems to be a bit different from his previous world.

In his previous world, he would hold a business promotion meeting before the broadcast of the program, and he would communicate with the donor’s father in advance, the form of sponsorship, the amount of sponsorship, etc.

But there are different types of advertising sponsorship in this world.

Buy out the exclusive broadcasting rights, oral broadcasting, long-term and so on.

One of these is the short-term form.

Such as sponsoring a few programs or a short-term form such as a month.

Therefore, the investment promotion day of the TV station came into being.

It's just that the original owner has never participated in such an investment promotion day in the second group of the life column.

Because the ratings of the second group of the life column are so poor that they are about to disband

How could it be eligible to participate in any investment promotion meeting?

Let's take part in the recruitment first.

In short, the people in the second group of the life column are very yearning for this kind of investment promotion.

Because the success of investment promotion means that your performance will be multiplied several times.

After all, work is to make money, and who doesn't want to have more money.

Xu Wen didn't expect that he would run into the China Merchants Association not long after he joined the documentary team.

No wonder everyone looked worried early in the morning.

When it comes to salary performance, everyone is very nervous.

At this moment, Yu Guangguang stepped on his high heels, walked into the office room, hurried out with a few things in his office, and yelled at the office room.

"Xu Wen, Hutong, follow me"

Xu Wen heard his name being called, got up and followed Yu Guangguang's pace.

Inside the elevator to the conference room.

Yu Guangguang said to Xu Wen.

"It stands to reason that you wouldn't have contacted the China Merchants Association so early, because the targets of the China Merchants Association on TV stations are the people in charge of major programs, but no one would have thought that not long after you joined the documentary team, there would be own program, so you can also participate in this time’s investment promotion conference”

"But why do Hutong director and team leader look so indifferent? I heard that this investment promotion meeting seems to be related to performance."

Xu Wen pointed to the alley and said with a smile.

Hutong's demeanor at the moment was as if he was going to attend a meeting that was forced to open, and he had no fighting spirit.

It is completely different from the excited state where there were discussions in the office before and the whole people discussed it.

Yu Guangguang smiled wryly.

"The targets of this investment promotion meeting are major brand owners. What they look at is not necessarily how high the ratings of your program are. Of course, those who have entered the top ten ratings in the country are mainly variety shows and TV dramas. It is a program that the brand side likes. Every time there is a business promotion meeting, some variety shows and TV dramas with mediocre ratings are invested by the brand side. On the contrary, those of us with stable ratings and niche works are not interested. So, just listen to it in the past Just listen to the sound and gain knowledge.”

"Why? Isn't the brand interested in our documentary?"

Xu Wen was taken aback for a moment, somewhat incomprehensible.

In his world, if the documentary is well-made, there will still be a lot of brands who come to advertise.

Yu Guangguang said with a smile.

"It's not that we don't have any brand sponsors in our recording team, but that compared with those variety shows, our sponsorship is pitifully small. All along, we have only had one regular partner brand sponsoring us, and no new brand owners have taken a fancy to us. of"

Xu Wen nodded, suddenly understood.

At this moment, the elevator stopped, and Xu Wen followed Yu Guangguang out of the elevator to the conference room.

Xu Wen has never been to the biggest conference room of this TV station, but today is the first time.

The meeting room at this moment is full of people, and people from different groups all gather together, chatting in twos and threes.

Some saw acquaintances and greeted each other.

Zhang Xiaoqin is sitting next to Zhou Siman at the moment, playing with her mobile phone boredly.

His eyes suddenly fell to Xu Wen who was walking up.

His face suddenly became ugly.

Seeing this scene, Zhou Siman smiled and touched Zhang Xiaoqin with his elbow.

"Hey, hey, you don't have to look so ugly. It's the China Merchants Association's ratings report. The ratings can't compare to him, but the China Merchants Association may not be sure. Who doesn't know that our "Happy Camp" has always been one of the most watched variety shows. This is our home court, show off your momentum."

Chapter 33: Sponsorship!

What Zhou Siman said made Zhang Xiaoqin look a little better.

"Not to mention anything else, we have never lost in "Happy Camp" at the China Merchants Association, so relax."

Zhou Siman patted Zhang Xiaoqin's face.

At this time, Su Xiao, who was preparing to go on stage, also saw Xu Wen walking into the meeting room, and his face froze.

She is the host of this investment promotion meeting, and she did not expect to see Xu Wen here this time.

For a time, my heart was full of mixed feelings.

Not understanding the two people with different expressions, Xu Wen stood at the door and looked around, then walked in with Yu Guangguang.

Of course he noticed, his ex-girlfriend and ex-colleague.

It's just that it's better to pretend not to see it on this occasion, the relationship isn't that close in the first place, isn't it?

As soon as I sat down here, a woman in a dress came over.

"Oh! Sister Yu, I haven't congratulated you for winning the third place in the ratings yet."

Zhou Siman smiled and shook Yu Guangguang's hand.

Yu Guangguang nodded.

"You guys are not bad, I'm afraid this time the China Merchants Fair is the one where you get the most advertising sponsorships again."

"Oh, what's the point, what's the use of advertising on the TV station? It's not based on the ratings. Our ratings are not as good as yours. What's the use of advertising sponsorship than you, right? So many advertisements sponsor our programs. Is there not so much broadcasting time, so, we don’t want so many advertising sponsorships, we only want good ratings”

Zhou Siman said with a proud smile.

Yu Guangguang: ...

Xu Wen quietly approached the alley.

"Just now, did she say three or four more words?"

"Don't worry, a few of the variety show group will ask for Versailles every time they come to the China Merchants Fair, so just pretend you didn't hear it."

Hutong said indifferently.

"My colleagues, please sit down, our investment promotion meeting will start immediately"

At this time, Su Xiao took the microphone and said something.

Everyone sat down in their seats one after another.

When everyone sat down one after another, Su Xiao came to the front.

"Welcome everyone to this investment promotion meeting. First of all, let us invite a few brands to participate in the investment promotion meeting this time, Mama's Chicken Essence, Su Boer Rice Cooker, Little Blue Book app, Dianniang Novels..."

Su Xiao mentioned several brands in one breath.

After she finished reading the name of the brand, many people in suits and leather shoes walked in from the door, including men and women, and sat in the seats opposite to everyone.

There was a lot of discussion.

“A lot of new brands have come this time.”

"Yes, there are many more brands"

"Oh, the brand that supported and sponsored us before didn't come"

"Me too"

"There are so many new brands here!"

......

Obviously, it was the brand change this time that made everyone a little unexpected, and they didn't react for a while.

Hutong's expression changed, and he quietly approached Guangguang.

"It's not good, team leader, the Red Moon laundry detergent that has been sponsoring us before didn't come this time, what about our advertising sponsorship for the next quarter?"

"What's going on, why hasn't any news been revealed?"

Yu Guangguang did not expect that things would turn out like this.

I didn't have any expectations for my own investment promotion. After all, there has always been only one advertiser sponsoring the documentary group. Now that the only advertiser has left, wouldn't it become a program group that has no advertising sponsorship in the audience?

Yu Guangguang took a deep breath and whispered to Hutong and Xu Wen.

"Wait until the sponsorship program is over, we will go quietly. We will not participate in any subsequent business meetings. Without brand sponsorship, it would be embarrassing to stay here. Don't go together, go in batches."

Hutong and Xu Wen looked at each other and nodded at the same time.

Su Xiao said with a smile at this time.

"This time the investment promotion meeting is different from the previous ones. Not only are there more brands participating, but the brand awareness is also wider. Before we start, let's invite our deputy director, Zhang Tai, to say a few words."

After Su Xiao finished speaking, everyone applauded. A middle-aged man walked up to the stage, picked up the microphone and began to output ideas.

After Deputy Director Zhang finished speaking, Su Xiao came up to the stage again.

"Next, please invite the major brands to watch the introduction of our popular TV programs. In the field of TV dramas, we have..."