tokyo writer
Page 89
Compared with these profits, the risk that needs to be borne is only more than 400 million yen.
Akihara Yuto saw that An Jiujin had just thought about it, and thought he was still struggling, so he said in a very sincere tone: "Are you willing to only publish books that don't have much value?"
In the previous collection of materials in the library, Hiroto Akihara found that Anjiu Bookstore did not switch to self-publishing business until the economic crisis broke out. Among all small and medium-sized publishing houses, it can be regarded as very late.
This proves that this President An Jiu is a person with pursuit, and he must not be satisfied with the current situation of the publishing house in his heart.
And what I have to do is to mobilize the unwillingness in the other party's heart besides the benefits.
"President Yasuku, this is all my plans, please tell me your answer?" Akihara Yuto raised his head, and met Akutsu Goichi's gaze.
An Jiujin just sighed, with a helpless expression on his face, "Akihara-san, you have convinced me. If it is this condition, I am willing to accept it."
Hiroto Akihara also breathed a sigh of relief, if it still doesn't work, he can only think of other ways.
An Jiujin also took a sip of tea and asked a question: "Akihara-san, can I ask you a question, after all, you are publishing a work for the first time, why are you so confident in yourself?"
Hiroto Akihara didn't know how to answer for a while. Could it be that he had memories from his previous life, did he know that the book "Suspect X" had sold millions of copies?
If I say this out loud, I think the other party will think of me as crazy!
After thinking for a while, he excused himself by using himself as a debut writer and the popularity of the "ZOO" series as the reason.
Hearing this explanation, An Jiujin Gangyi was a little stunned, he really didn't know that Akihara Yuto was a writer who had already debuted.
After all, although he is a person related to the publishing industry, most of the books he manages are business and home, and he doesn't know much about the literary world.
But his expression also became strange.
You revealed your identity earlier, and it also increased my confidence in the sales of the work!
Also, as a debut writer, if you don’t cooperate with the publishing house where you debuted, why did you come to me, a small publishing house?
[92.Chapter 92 Channels and Publicity]
As soon as Ajiujin agreed, Akihara Hiroto smiled, but just as he was about to take out the standard contract provided by the law firm, Ajiujin said something again, which surprised him.
"Akihara-san, although I agree to accept your terms, but for the 5% share, I request to change it to 8%."
Hiroto Akihara frowned, "President Yasuhisa, I think the figure of 5% is already a reasonable range."
He didn't lie about this. The figure of 5% sounds small, but it is calculated based on total sales, not purely net profit.And besides this fee, Akihara Hiroto still needs to pay the deferred payment fee.
As soon as An Jiujin took a sip of tea, he said unhurriedly, "Akihara-san, the extra 3% is actually for your own good."
He paused at this point, and then added: "Akihara-san, do you know anything about the distribution system of the Neon publishing industry?"
Akihara Yuto did not expect to hear this answer, and was a little surprised for a while, but he still replied politely: "Please tell me."
Before that, Hiroto Akihara's job was just to submit manuscripts to the editorial department of "New Novel" every week. As for the subsequent publication, he had no contact with it, so he was really in the dark about this aspect.
As soon as An Jiujin put down the teacup in his hand, he began to talk.During his explanation, Hiroto Akihara learned about the book publishing model of Anjiu Bookstore.
Generally speaking, there are two main modes of book distribution, namely direct sales and consignment sales: the former is that the publishing house directly provides the book list to the bookstore, and the bookstore places the order and the publishing house is responsible for the delivery; the latter is to provide the books to the distributor (Book agency company), first purchased by distributors, and then sold in batches to bookstores around the world.
But no matter which mode it is, as long as the sales of books in the bookstore are not satisfactory, the bookstore can initiate a return and ask the publisher to refund the corresponding purchase price.
Hiroto Akihara quickly realized that the extra 3% might be related to the release, so he asked, "President Yasuhiro, please tell me your plan?"
An Jiujin just coughed lightly, and then said: "Akihara-san, have you ever thought that if there is no additional publicity, even if these books are printed, they may only be..."
"Only?"
"It can only be purchased by bookstores and distributors on a small scale, and after the purchase, it is inserted on the bookshelf of the bookstore. At that time, it is likely to be ignored by readers, so it will not be sold for a long time, and it will end up being returned."
Hearing this sentence, Akihara Yuto was stunned. He thought that as long as he could write the masterpiece of his previous life, it would be as popular as his previous life. He didn't expect that there were so many twists and turns in it.
But after thinking about it for a while, he found that what President An Jiu said was not unreasonable.
When Keigo Higashino wrote "The Devotion of Suspect X" in his previous life, he had already published many works such as "White Night Walk" and "After School", and won the Edogawa Rampo Award and the Mystery Writers Association Award.
In other words, the other party has already gained a lot of fame in the literary world, and has a group of very loyal fans.
On these basis, the large cooperative publishing house further promoted it later, which resulted in the sales of this work exceeding one million copies and gaining a good reputation.
Hiroto Akihara thought for a while, then quickly made up his mind, and asked: "President Yasuhisa, I understand what you mean, the extra 3% is an increase in publicity. But I would like to ask you, you What's your plan?"
Although the question was a bit amateurish, he had to ask clearly to avoid being deceived.
Ajiujin just smiled and talked about the plan: In addition to the 850 million yen for the pre-production and distribution of books, Anjiu Bookstore will spend another 700 million yen, of which 200 million yen will be used to open up direct sales channels for bookstores, including poster printing And the production of the trial book; 400 million yen will be raised as a guarantee for the dealer, so that the other party can buy more goods.
Hiroto Akihara was still a little puzzled: "Then there is still 100 million yen left?"
"A special design company will be invited to remake the cover of the book." An Jiujin said solemnly one by one.
Hiroto Akihara said: "President Yasuhisa, can't you just use the simplest black and gray background as the book cover?"
In his previous life, he had read the Chinese and Japanese pages of "The Devotion of Suspect X" in a bookstore, and found that the cover of the Japanese version had white characters on a black background, while the cover of the Chinese version had white characters on a gray background.
This proves that even the simplest monochrome cover has no effect on book sales.
An Jiujin just shook his head and asked a question: "Akihara-san, do you know what the main function of a monochrome cover is?"
"Appreciate further details."
An Jiujin replied: "It is to highlight the name of the work and the author. So, if you are a popular writer, Akihara-san, I am naturally willing to adopt this proposal, but..."
Hearing this, Akihara Hiroto showed an embarrassed smile on his face. Doesn't this sentence mean that he is not well-known.
He intends to explain that he is called a "genius writer" by some book reviewers, but he also feels that this is suspected of boasting.
Hiroto Akihara struggled for a while, but agreed to the 100 million yen cover production request.Mainly, he also had his own considerations. He felt that the cover of the Japanese version of "Suspect X" he had seen in his previous life was a bit ugly.
So, if you change the cover, maybe you can sell it better?
After the two sides agreed, the two left Anjiu Bookstore and went to Beigang Law Firm to sign a contract.In the contract, in addition to the 8% sales share, it also stipulates that Anjiu Bookstore must pay additional publicity fees and cover production fees.
Walking out of the gate of the law firm, An Jiujin just looked at the contract in his hand, feeling a little complicated. After all, this is no less than a gamble for him. If his judgment is wrong, An Jiu Bookstore will lose at least tens of millions of yen.
So I hope that my decision this time is correct!
On the other side, Hiroto Akihara looked at the traffic on the road outside, and thought about other aspects: Speaking of publicity, should I ask some book reviewers to help promote it?But how can we touch these book reviewers?
After all, he no longer publishes works on "New Novel", and the big tree of Mandanshe is missing behind him, which means that he lacks a way to directly connect with newspapers and other channels.
At this time, An Jiujin just stepped forward, patted Yuuto Akihara on the shoulder, and asked, "Akihara-san, I will call you Teacher Akihara from now on. Do you have time the morning after tomorrow?"
Akihara Yurto didn't care about the address, but asked instead: "It's free if you are free. What can I do?"
"Mr. Akihara, in order to design a better cover, please go to the design studio with me."
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