You Meili Group just entered the United States, and you want to make a lot of money?

Where will the face of local daily chemical companies be placed?

After investigation and analysis, Yang Fei finally figured out where he lost.

The positioning of the product is wrong!

Positioning is the foundation of an enterprise's survival and development.

Without a solid foundation, the enterprise cannot stand up.

That night, the lights in Yang Fei's room were not turned off very late.

Chen Mo woke up in the middle of the night to drink water, saw that Yang Fei was still awake, knocked on the door, came in and said, "Yang Fei, why are you still awake? Is there any trouble?"

Yang Fei waved to her.

Chen Mo tightened her pajamas and sat down beside him.

Yang Fei said slowly, "We have already lost [-] million yuan in the US market."

Chen Mo asked in surprise, "Are there so many?"

Yang Fei nodded seriously and said, "Yes."

Chen Mo said nervously, "This is not a solution. The Meili Group has lost [-] million in just three months since it entered the United States? Is there something wrong?"

Yang Fei laughed and said, "Foreign markets, it is not so easy to open up the situation, not to mention we just came in, everything is in the initial construction, when we need the most money."

Chen Mo said, "Yang Fei, business expansion is a road of no return. Many famous entrepreneurs have fallen on the road of expansion. Should we be cautious?"

Yang Fei waved his hand, and said in a deep voice, "What is [-] million? Before I came to the United States, I had a budget, and if I lost less than one billion, as long as I can open up the American market, I can fight for it!"

Chen Mo sensed his majestic tiger power.

What an enterprise leader needs most is courage.

Yang Fei is willing to lose one billion to open up the US market!

He didn't even bat an eyebrow when he said this.

Chen Mo pursed her lips and smiled, "I also have a few words to tell you about Yang Fei's development of Meili Group in the United States."

Yang Fei said, "Please tell me."

Chen Mo said, "Maybe I'm worrying too much, but I have dealt with Procter & Gamble for several months, and I feel that they are more defensive than cooperative. Therefore, I suggest that you give up the cooperation with P&G!"

Yang Fei raised his eyelids and looked at her fixedly.

Chapter 905

Give up the cooperation with Procter & Gamble?

You know, how much effort did Yang Fei put in to win the cooperation with Procter & Gamble?

Give up now?

"It's easy to cut off the cooperation with Procter & Gamble, but we haven't established our own factory in the United States yet, so what can we sell?" Yang Fei said.

"Do we want to hold the lifeblood of the product in the hands of Procter & Gamble?" Chen Mo asked.

Yang Fei was stunned, and pondered, "It's not that I don't want to build a factory, it's just that the market has not opened up at all now, and the cost of building a factory is higher."

Chen Mo said, "Yang Fei, are you still planning to withdraw from the US market?"

Yang Fei said, "Of course I don't want to quit. I have come, so I never thought about leaving."

Chen Mo said, "In this case, why do you leave yourself so many retreats?"

Yang Fei said, "I'm not staying behind, I just want to walk more steadily."

Chen Mo said, "I didn't know you before. Recently, reporter Jeon Soo-yeon interviewed you, and I learned something about your past. After you made your first pot of gold, you immediately established your own factory instead of finding someone else to do it. At that time , you are full of vigor."

Yang Fei was startled again.

Yes, Yang Fei five years ago was not even 19 years old!

At that time, he never thought of finding an OEM for safety. He just wanted to build his own factory as soon as possible to produce his own products.

Building a factory is Yang Fei's belief!

And he succeeded.

Five years later, he was a little older, but he was in his best years. He went abroad to work hard, but he began to be timid.

Chen Mo said, "You are not someone who can afford to lose money. You just said that you have prepared one billion yuan to hit the market. If that is the case, why don't you build your own factory in the United States?"

Yang Fei hesitated.

He originally meant to borrow P&G's chicken to lay eggs first, and then build a factory to produce products after opening up the market.

But Chen Mo's words opened another window for him.

Chen Mo said, "After we came to the United States, our main job was to coordinate affairs with Procter & Gamble. I feel that Procter & Gamble's channels are not keen on selling our products. Although the quality of the products entrusted to their factory to be manufactured is passable, they are not Compared with their own brands, there is still a certain gap. Even if we send supervisors and conduct random inspections, they still do their own thing."

Yang Fei nodded slowly. He had expected this before.

The relationship between Meili Group and Procter & Gamble is both a cooperative relationship and a competitive relationship.

Yang Fei has read the quality inspection report. The quality of the white products manufactured by Procter & Gamble is still good, which is no different from the products produced by itself.

Procter & Gamble should not be so self-destructive if it cheats on product quality.

But there is one thing, there is a huge gap between the packaging of white products and P&G products in the United States.

Objectively speaking, Procter & Gamble's product packaging design is more in line with the appreciation taste of Americans.

As for channels, Yang Fei believed that Chen Mo's words were correct.

It is impossible for Procter & Gamble to pay too much attention to the sales of clean and white products through its own channels.

Before Yang Fei came to the United States, he once let go of his bold words that he could sell as much as P&G produced.

But in the past three months, the facts have slapped Yang Fei mercilessly in the face.

Yang Fei, who was going smoothly, encountered unprecedented pressure and setbacks in the United States.

Countless thoughts flashed through Yang Fei's mind, he took a deep breath, and said to Chen Mo, "You are right, we should have the determination to fight to the death and the courage to die!"

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like