The richest man Yang Fei

Jeon Soo Hyun said, "I've already thought about the title of the book, and I'm going to call it "Daguo Daily Chemicals No. 1". What do you think?"

The richest man Yang Fei

Chapter 1020 Blue Ocean

Yang Fei was not satisfied with Quan Soo Hyun's design of her character, nor was she satisfied with the title of her book.

What he meant was that autobiography should be autobiography, just be mediocre.

However, Jeon Soo Hyun had a different idea.

The most important point of a bestseller is that the title of the book should be attractive. A good title is a prerequisite for a book to sell well.When the content is homogeneous, a good title can even increase the sales volume of a book by more than 50 or even 80.

"Daguo Daily Chemical No.1" can undoubtedly play such a role.

The title of the book has achieved the big background and the beat of the times.

"Mr. Yang, I have already contacted the publishing house in New York. They promised to publish this book. How about handing over the book you wrote to them for publication together? The publishing speed over there is extremely fast. of."

Yang Fei said, "Is the English version published in New York?"

Jeon Soo Hyun said, "Yes, we can also contact a Chinese publishing house to publish the Chinese version. Wouldn't it be more beneficial to publish the two versions at the same time and promote them together?"

Yang Fei said, "I don't know much about publishing books. I'll leave it to you to take full responsibility for this matter. Okay?"

"As long as Mr. Yang trusts me, I will definitely satisfy you."

"Then please all the reporters."

"When the sample book comes out, I'll give it to you for reading."

"I'm going to Africa in a while, and I may not be able to see a sample booklet. Just help me decide."

"As for the cover design of the two books, I would like to ask Ms. Li Yanan to do it. What do you think?"

"Li Yanan? Of course, I can call her."

"Who is the most influential person you can find about the book's prologue?"

Yang Fei smiled and said, "Myself."

Jeon Soo-hyun smiled and said, "Oh, preface, this is a good idea. I'll find a few bigwigs in the daily chemical industry, financial industry, and cultural circles, write a few words of recommendation for each, and print them on the back of the cover. That's all."

Yang Feidao, "The publishing affairs are all in your hands. You can just tell Su Tong what expenses you want."

"Don't worry, we are professionals in publishing books." Jeon Soo-hyun said, "What are you going to do in Africa?"

"Sell daily chemical products."

"Really? Well, I recommend you to sell whitening products. There are so many Africans, and their demand for whitening is also great. This business will definitely become a blue ocean."

Yang Fei smiled and said, "You know you are joking, but this may not be the direction of our efforts. It's just that there is a long way to go."

With the experience of promoting products in the United States last time, Yang Fei will no longer be aimless when he goes to Africa to expand the market this time.

Before entering Africa, Yang Fei must first study the market demand in Africa.

To this end, Yang Fei got in touch with the Chinese Society of Overseas Students in Africa, and through them, conducted research on daily chemical products in dozens of countries and regions in Africa.

Do Africans use washing powder?What brand of laundry detergent do you use?African friends, what special needs do you have for washing powder?

In the same way, African friends, what special requirements do you have for shampoo, shower gel, cosmetics, and skin care products?

Yang Fei respects the specificity of each ethnic group. Because of the differences in living habits and regional customs, people in each region must have different needs for daily chemical products.

Yang Fei started this research activity years ago.

But it was not until after the Spring Festival that he received feedback from students from various African countries.

Research activities by international students have their advantages, but they also have limitations.

Because most of them do research in the surrounding circles, they cannot understand the real needs of the vast number of low-level people.

After receiving the feedback, Yang Fei studied it carefully and made a decision to hire a professional market research agency in Africa to conduct another survey of the grassroots.

Yang Fei carefully crafted the questionnaire and handed it over to professional organizations in Africa for implementation.

Combining the research results of professional organizations and the research report of the African Chinese Association, Yang Fei conducted cross-research and gained a certain understanding of the daily chemical market in Africa.

Shower gel, antiperspirant, body lotion, these products are sold in large and small supermarkets in Africa, as well as in local duty-free shops, and the market prospects are very broad.

In addition, products such as body lotion, skin cream, and facial scrub of various brands are also very popular.

Facial scrub is a special kind of existence. For us, it is hard to be similar, because the particles of scrub are very rough, so rough that we doubt our life. Anyway, Asians should not try this product lightly.

Baby products are generally easy to sell. Products such as baby shampoo, baby shower gel, baby moisturizer, and prickly heat powder are widely welcomed by African women, which is also in line with Yang Fei's judgment on the African market.

As for shampoo, black hair is naturally curly and tangled. Many people simply shave their heads and wear wigs.

One of the great joys of many international students on the road is to never tire of distinguishing whether the dreadlocks on the heads of big black brothers passing by are wigs.

Therefore, there is not no market for shampoo, but the market is limited, especially for ordinary people. The locals say that they only wash their hair once a month, and some even wash their hair once every six months!

And locals say it is indeed a complex task.

If you want to clean and remake a dirty braid, it usually takes three or four hours for men, and seven or eight hours for women.After seeing the cleaned sewage, the international students said that it was really too dark to see.

It takes three years to make hair and one day to wash it!

This is the true portrayal of Africans.

Although Yang Fei only read the research report of the Chinese Association, he also seemed to see the long dreadlocks of African women.

How can such a place sell shampoo?

As for washing powder, Yang Fei received feedback that the local people don’t pay attention to any brand, just like the rural people in our country, they can buy whatever is cheap. Many washing powders are only packed in plastic bags without any brands or signs.

Moreover, Africa is generally relatively poor. Therefore, when buying laundry detergent, Africans only buy small packages, and the amount is very economical.

Although there are various difficulties and constraints, Yang Fei is still very optimistic about Africa.

First of all, Africa has a large area and a large population. There are poor people and rich people. The rich people pursue a high-quality life.

Africa is the second largest continent in the world. There are 61 countries and regions with a population of more than one billion. It is also the second largest continent in the world. Undoubtedly, this is a huge market.

According to the 20.00th principle, [-]% of the profits are generated by [-]% of the wealthy group.

20.00% of the rich are also a large market with a population of nearly [-] million, which is equivalent to the total population of the United States.