Rebirth of the Cyber ​​Hegemony

It's just that their WPS uses the activation code just to prevent WPS piracy.

Unexpectedly, the activation code can be used in online games, and the effect is so amazing.

"That 5173 is a bit interesting. Once the activation code is issued, it turns the internal test that everyone can test into a test that requires certain qualifications. And such qualifications stimulate players' yearning for the game, and let players I feel that the closed beta is sacred, and not everyone can participate, which further increases the popularity of the game.”

Lei Jun is a big boss.

Before the major giants became famous, Lei Jun had already started mixing in IT, and he could be said to be the predecessor of many bigwigs.

However, the IT industry is changing too fast.

Especially with the advent of the Internet, the entire industry has changed at once.

It turns out that the way of selling money only by writing software is a bit outdated, but Lei Jun, who has a good grasp of the market, is focusing on online games.During this period of time, Jinshan has also prepared an online game and plans to launch it on the market next year.

Gu Yongqiang just said it, but Lei Jun saw the way.

"Mr. Lei is really smart. I have to say that 5173 does have two skills. I underestimated him before. By the way, I heard that Mr. Lei and you Xishanju are also going to enter the online game industry?"

"I have this idea."

Lei Jun didn't hide it either. This matter had been spread long ago, so he said, "Chen Tianqiao has already told us what is the most profitable domestic business."

Although Jinshan is a well-known company, it is even one of the best software giants in China.

But it's useless if the software giant doesn't make money.

Although their WPS has played a national office software brand, it has been unable to compete with Microsoft's word.

Although Jinshan is still a domestic software giant, to be honest, life is really embarrassing.

At this time, I suddenly saw that online games are so profitable. If Jinshan has no idea, it is impossible.

Moreover, Xishanju Game Studio, a subsidiary of Jinshan Company, started making games a few years ago.

But at that time they were making stand-alone games, and they sold well at first.

But then there were pirated versions, and stand-alone games were not easy to sell.

However, although stand-alone games are not easy to sell, online games are now available.

In fact, online game technology is not much different from stand-alone technology, and it doesn't even need to be so complicated.

He only needs to be connected to the Internet, and a stand-alone game can become an online game.

Therefore, Jinshan wanted to turn the stand-alone game of Xishanju Studio into an online game.

Lei Jun told the truth: "JX Qingyuan has been doing stand-alone games before, and we intend to release the online version of JX Qingyuan."

"That's great, I'm a fan of JX Qingyuan. JX Qingyuan is one of the most popular in China. If an online version is released, it will definitely explode."

"You can't say that. Swordsman Love was originally a stand-alone game, but now it has become an online game. We have no idea whether it will succeed or not."

"Mr. Lei is being humble. In our Sohu Most Anticipated Online Game Rankings, your online version of Swordsman Qingyuan ranks first, which is dozens of times away from No.2."

"Ha ha."

Lei Jun said with a wry smile: "I haven't made any money from playing games for so many years, but I didn't expect to earn a lot of fame."

"Fame is also money. Once the online version of Swordsman Love is released, I believe it will definitely become a hit."

"Then thank Mr. Gu for his kind words."

Speaking of it, Lei Jun is actually looking forward to the online version of JX Love.However, Lei Jun has always been a person who strives for perfection. Although he very much hopes that the online version of Swordsman Love will be launched as soon as possible, but according to the progress, it will be next spring at the earliest.

"By the way, Mr. Lei, have you launched the promotion of Swordsman Love?"

"Not yet. We expect to conduct an internal test next year, and there is still time."

"Boss Lei, I think you should warm up now."

"Oh?"

"The online game industry is an emerging industry, and everyone accepts new things very quickly. The legend of the front foot has become so popular, and the popularity of miracles has surpassed that of legends recently. Warming up as soon as possible can also hold players' expectations. If it is publicized next year, I am afraid that time is too long. It’s too short to be rushed.”

"It is."

Lei Jun nodded.

"Hehe, then Mr. Lei, how about the promotion of your online version of Swordsman Love, how about we, Sohu, to help you promote it exclusively?"

"this."

"Mr. Lei, don't worry, I'm talking about Sohu, not just Sohu's game department."

Knowing that the 17173 of Sohu's game division is not as good as 5173, Gu Yongqiang added another sentence.

"Row."

After thinking about it for a while, Lei Jun nodded.

Although 17173 is not as good as 5173, if it is promoted by the entire Sohu portal, it is no worse than 5173.

Coupled with Gu Yongqiang, an old acquaintance, I believe the promotion efforts are not bad.

But even though he said so, Lei Jun still said: "However, Mr. Gu, I am not in charge of Xishan Residence at present. I can only verbally agree to your request. As for the formal signing of the contract, I have to wait until next month to be transferred to be in charge of Xishan Residence." Only later."

Lei Jun is currently the president of Kingsoft.

Although Lei Jun intends to enter the field of online games, he is not in charge of Xishanju for the time being.

Of course, the board of directors had already met before and expressed their intentions. Lei Jun will be transferred to Xishanju next month to fully take over the game business department, and all he needs to do is follow the procedures.

"Haha, Boss Lei is being humble again, it's just a matter of one sentence, I understand."

Gu Yongqiang was overjoyed when Lei Jun agreed.

Getting the promotion of JX Qingyuan is equivalent to getting the activation code of JX Qingyuan.

In a few days, he was going to throw out the activation code of Swordsman Love, to kill 5173's prestige.

He believed.

With the popularity of Swordsman Love, if this activation code comes out, I think you will have any miracles?

Chapter 115: Jinshan Fengyun

"Great, Mr. Chen, our activation code can be regarded as setting a precedent in the industry."

"That's right, Mr. Chen, the external activation codes have been sold at a high price of 300 yuan each."

"I said that the activation code should have been sold in the first place. At this price, hehe, we can sell it for tens of millions."

"Xie Zhang, I think you are open to money."

"Hey, where, I'm just talking."

The launch of the activation code can be described as a clever move.

Online game manufacturers rely on activation codes to attract popularity.

Relying on the activation code, 5173 declared its status as a portal website.

Although for ordinary players, it is somewhat difficult to obtain an activation code, and many people have even scolded their mothers.However, once they got an activation code, the excitement and joy was beyond anything.

This kind of experience is definitely not difficult to give in previous games.

Of course, 5173 also obtained additional gains in addition to launching the activation code.

This harvest is the advertising business.

In fact, the most original and common income of many websites is the advertising business.

However, since the Internet bubble in 2000, the website advertising business has shrunk significantly.

Many merchants feel that placing advertisements on portal websites does not have much effect, and the cost of portal advertisements is relatively expensive.

This is still the case for portal websites, let alone second- and third-tier websites.

Prior to this, most of 5173's advertisements were aimed at major games, that is, to help promote major games.

The advertising business is also part of the promotion business.

But now, 5173 has obtained dozens of pure advertising business.

Most of these businesses come from the IT industry, including mouse manufacturers, keyboard manufacturers, memory manufacturers, headset manufacturers, speaker manufacturers...etc.The reason why these manufacturers choose 5173 is also very simple. 5173 has accumulated a certain number of gamers.

The first thing gamers face is the computer.

Then, a series of peripheral products around the computer will have a good advertising platform.

Because gamers are the most likely target customers to buy these peripheral products.

In fact, this is indeed the case. After 5173 advertised, the feedback effect was very good.

After viewing these computer peripheral products, a large number of gamers choose to buy them.

Even, some IT manufacturers directly sell their products on the 5173 e-commerce platform for the convenience of sales.Although 5173 was originally only for the sale of virtual items, Chen Yu did not refuse to face this kind of computer peripheral products. He also wanted to try it out and see how effective this kind of sales would be.

In the end, if you don't try, you won't know. After trying, even Chen Yu was intimidated.

With a more direct sales platform, the sales speed of these computer peripheral products is simply terrifying.

Just that day, 5173 sold more than 1 orders just for these computer peripheral products.

Although the sum of more than 1 orders is not much, some of the mice, keyboards, speakers and the like sold above are not expensive.However, with the transaction volume of more than 1 orders, he has proved the potential strength of 5173.

To this end, Zhang Jianming also proposed to expand the business of 5173 and set up an e-commerce department.

However, for the time being, Chen Yu did not accept Zhang Jianming's opinion.

Now 5173's main business is still game portals, and it is possible to rely on game portals to do some online sales.

But to really enter the field of e-commerce, now is not the time.

Moreover, if you enter at once, it will attract the attention of other similar competitors.

5173's foundation is not yet stable, and now is not the time to fight recklessly with these big guys.

Instead of this, it is better to keep a low profile and develop slowly and secretly.

After thinking about it, Chen Yu entered the Sohu game channel, which is 17173.com.

17173 will not die for a day, and Chen Yu can't relax for a moment.

Originally, 17173 had no background, so it was much easier to compete with him.

But with Sohu's support, it will be difficult to kill 17173.

Even now that Chen Yu has launched the guild system and the activation code, Chen Yu still feels that Sohu cannot give up easily.

[Latest news: Swordsman Love will be tested next spring. 】

[Jinshan masterpiece: Swordsman Love online version. 】

[Jianxia activation code, waiting for you to get it. 】

really.

As soon as he opened 17173, Chen Yu saw Sohu's counterattack.

"The online version of JX Qingyuan, rely on me, Sohu actually won JX Qingyuan."

Chen Yu immediately called Wang Chang: "Wang Chang, what's going on, Sohu has cooperated with Jinshan?"

"No news from here?"

"Then why Sohu released the activation code of Swordsman Love? Didn't I ask you to contact Jinshan before?"

"Mr. Chen, we have contacted Jinshan before, but Jinshan's "Swordsman Love" has not been launched so soon, and there is no idea to promote it for the time being."

"You log in to the Sohu game channel now to see what's going on?"

hang up the phone.

After half an hour, Wang Chang called back again.

"Mr. Chen, I called the Xishanju studio under Jinshan, and they responded that they have not cooperated with Sohu for the time being."

"No cooperation with Sohu?"

Chen Yu was a little surprised: "Where did the activation code of Sohu Game Channel come from?"

"They said they didn't know."

"Strange."