Rebirth of the Cyber ​​Hegemony

Zhu Jun was a little embarrassed.

He also heard what Chen Yu meant.

"But it's okay, Mr. Zhu can return it after the public beta."

Chen Yu immediately seized the initiative in the negotiation.

Now Zhu Jun also found out.

This makes him very passive.

He has always been a high-profile person, but he didn't expect that he would fall into a tussle with Chen Yu today.

The guy in front of him who is more than ten years younger than him seems to be able to see through him, which makes him very awkward.

"It seems that Mr. Chen is very confident."

"Of course, if I don't have this confidence, then I have done a loss-making business."

"Well, I'll call you after the 300 million deposit is returned. Later, I'll look forward to good news from Mr. Chen."

Standing up, Zhu Jun didn't want to continue talking with Chen Yu.

He was afraid that if he talked about it again, Chen Yu would see everything about him.

"Mr. Zhu, happy cooperation."

Chen Yu shook hands with Zhu Jun.

Watching Zhu Jun leave in the car, Chen Yu said unconsciously: "In this era, online games really make money."

After finishing speaking, Chen Yu was suddenly moved.

It seems that he will also start an online game sometime.

However, there is no hurry now.

The era of making money from online games is still a long time away, and any time it enters is a great golden age.

17173 is not dead yet, this wave will stabilize 5173 first, and then it will not be too late to enter the game.

"Mr. Chen, Zhu Jun is gone?"

"gone?"

"Xie Zhang came up with a plan."

"Well, let's go to the office to study."

Chen Yu called Zhang Jianming, Xie Zhang, and Li Nan over.

Although Li Nan is in charge of technology, as long as he is in charge of technology.

But Internet technology is actually not high, the main thing is thinking, so Chen Yu also called Li Nan.

"Xie Zhang, I've read the plan. According to your plan, it is impossible for Miracle mu to reach 3 simultaneous online betas. Not to mention breaking 10 during the public beta."

Chen Yu rejected Xie Zhang's plan and put it aside.

Xie Zhang touched his head, and said weakly: "Mr. Chen, it is really too difficult to break through 3 in the internal test."

"Yes, Mr. Chen, I think what Zhu Jun means is that he is satisfied with breaking 1 in the internal test."

Zhang Jianming also said.

"Of course he is satisfied, but if this is the case, how can we get 1000 million."

It's just ordinary promotion, and the promotion fee is about 300 million.

1000 million, this is not so easy to get.

"Mr. Chen, I think we can hype it up."

"What kind of hype?"

"I did some research on Miracle mu. This is a game developed by a South Korean Webzen company. Unlike Legend, Legend was not very popular in Korea at the time, and it was a very low-ranked game. But Miracle mu is different. He ranked in Korea. In the first place, it was named the most popular online game."

"Of course, we can see this not only from the rankings, but from the perspective of game content, Miracle mu is also better than Legendary. Unlike ordinary 2D online games, Miracle mu is a 2.5D game. From its screen, The scene design, gorgeous skills and fighting effects are completely beyond the competition.”

"If you start from this aspect, it may be very tempting for players."

Li Nan analyzed and said.

But Chen Yu still shook his head: "It's just a simple hype, and at most it can only make everyone interested in Miracle mu. Isn't it true that the better the game in this world, the more people like to play it? Just like the legend you mentioned, which game is it now? The picture is not better than Legend, but the hottest is still Legend.”

"However, Li Nan, the hype you mentioned is also necessary. Without hype, players would not even know that this game exists. However, we must add a setting that can make players crazy on top of this hype."

"What setting?"

"Activation code."

Chen Yu said.

Chapter 111: Three Birds With One Stone

"Activation code?"

"Software activation code?"

Activation codes are not unique to online games.

The earliest activation codes were set for genuine software.

Generally, genuine software is purchased and installed, and then there is an activation code on it.

Fill in the activation code, you can pass the verification of the genuine software, and then use the software normally.

If you do not have this activation code, then you cannot use this software.

This setting is to prevent piracy.

It is a pity that even with the activation code, piracy cannot be prevented. The activation code or not is not much use for genuine software.

Of course, in addition to software activation codes, game activation codes are also available.

However, this game activation code is generally a stand-alone game.

Players who purchase stand-alone games and install them at home need an activation code to activate.

This activation code is equivalent to a key, without this key, you cannot enter the door.

The principle is the same as that of genuine software, and the activation code is also used to prevent piracy.

However, when using the activation code in online games, some people don't know what it means?

"Mr. Chen, don't online games need as many people as possible to play? Using the activation code may prevent most players from entering."

Zhang Jianming was very puzzled.

"Yes, Mr. Chen, what Zhu Jun means is that he wants as many people as possible to play. Once the activation code is issued, some people may want to play, but they cannot get the activation code, so they cannot enter the game. Once they cannot enter How can we ensure that 3 people are online at the same time?"

Xie Zhang also didn't understand what Chen Yu meant.

Li Nan wanted to ask, but the two had already asked, so he didn't say anything.

But even if he didn't say it, Li Nan was full of doubts.

He didn't understand, what did Mr. Chen come up with this activation code for?

Isn't it to attract people, and now it's the other way around?

"It seems that everyone has limited knowledge of the activation code."

Chen Yu smiled slightly: "Of course, the activation code was originally used by legitimate users, and he eliminated pirated users. Without the activation code, players cannot use the software or play games. Logically speaking, this is indeed the case. Players are limited, and it cannot be used by everyone on a large scale. But, why don’t you think about it from a different angle. Rare things are more expensive. When a thing is very rare but extremely popular, the more you can’t get it, the more convenient it is for you Think about it. And the more you think about it, the more exciting this thing will be."

"Mr. Chen, you are saying that we should first hype Miracle mu, and then release the Miracle mu activation code. In order to obtain the Miracle mu activation code, everyone will definitely spend countless thoughts and costs to fight for it. And in the process of obtaining the activation code, Has he stimulated the popularity of Miracle again? By repeating this, we will be able to promote Miracle to its peak."

Xie Zhang sorted out a speech and said.

"bingo."

Chen Yu nodded: "That's it. It is quite difficult to make Miracle's closed beta more than 3 people online at the same time. It is almost impossible to use ordinary promotion methods. However, if we use the activation code, we can use this The impossible becomes possible.”

This said, everyone suddenly realized.

At the same time, everyone became extremely interested in this activation code.

"By the way, Mr. Chen, how do we issue this activation code?"

After thinking about it, Zhang Jianming asked, "Do we sell activation codes?"

Xie Zhang rushed to say: "Haha, if we sell the activation code, we can also make a lot of money."

"What to sell, we don't care about such a small amount of money."

Chen Yu was speechless.

Why did these guys think of selling activation codes all of a sudden?

This is not selling software or stand-alone games, this is online games.

"Selling definitely won't work."

Chen Yu shook his head.

He doesn't know if other game companies sell activation codes, but he won't.

"Since we don't sell it, why don't we distribute it directly like this? I don't think this is okay. Players get it too easily, and they won't cherish it."

Zhang Jianming was a little confused.

Just came up with such a good idea, but encountered a problem again.

"It's very simple. We can distribute the activation codes in two copies, one to the guilds that have settled on our platform. As for the number of distributions, they will be issued in proportion to the tasks the guilds do. If they want more activation codes, they have to Complete more tasks and carry out more promotions. The other one is reserved for platform activities, so that players who have not joined the guild can also have the opportunity to obtain activation codes."

As soon as this plan came out, everyone clapped their hands and supported it.

"Mr. Chen, this plan can not only expand our 5173 reputation, but also further strengthen our cooperation with major domestic guilds."

"Yes, it turns out that those guilds only compete for honor. However, the number of places in the top [-] guilds is limited after all, and some of the guilds who did not enter the top [-] guilds do not have much motivation. But if you join this activation code, in order to obtain the activation code, These guilds will also firmly cooperate with our platform."

"Hehe, in this way, we don't have to worry even if Sohu is aggressively suppressing the situation."

Once the activation code is issued, it can be said to kill three birds with one stone, with many benefits.However, Chen Yu gave a special reminder: "We can use this activation code plan once, and Sohu and they will also use it. Therefore, in addition to our cooperation with Zhu Jun this time, we must immediately cooperate with other major games that are about to be launched. Vendors enter into exclusivity contracts."

What is an exclusive contract?

That is, after cooperating with 5173, you cannot cooperate with any other competitors.

In this way, once Sohu found out about the movement, it was too late for them to get the activation code.

"Mr. Chen, I'll do it right away."

"Okay, today's meeting will end here, everyone go to work."

Chen Yu announced the end of the meeting.

Zhang Jianming was busy contacting major game manufacturers.

Li Nan is formulating the activation code rules.

Xie Zhang perfected the promotion plan again.

In an orderly manner, each division of labor.

As for Zhu Jun, when he went back, he was still thinking about what method 5173 would use to promote their miracle.

The internal test broke 3. To be honest, Zhu Jun really didn't have much confidence.

However, when Chen Yu communicated the activation code plan with Zhu Jun, Zhu Jun suddenly became extremely excited.

He started out as a businessman himself.

He has long known what it means to live with rare goods.

If a rare item like an activation code is launched, it will definitely explode in the online game field.

Even if they don't need to operate in the future, countless players will go crazy for the activation code.

"I thought that kid, like me, is a master of pretense. Unexpectedly, he has some skills."

"It seems that 1000 million was not wronged, no, I just paid 300 million first."

Thinking of this, Zhu Jun thought of what Chen Yu said a few days ago to let them pay back the rest slowly.

This kind of confidence, I think this guy has already grown up.