Last year's Spring Festival stall "The Mermaid" hit a box office of more than 30 billion yuan, and this Spring Festival stall was booked by a large number of blockbusters as early as half a year ago.

"Journey to the West", "Kung Fu Yoga", "Lost in Hong Kong", and "Riding the Wind and Waves", four films competed.

Three comedies, plus a literary youth Han Han, in addition to the annual "Bear Infested".

The most popular ones are of course "Journey to the West: Demons" and "Lost in Hong Kong". After all, the previous works "Journey to the West: Conquering the Demons" and "Thailand" were also phenomenal movies in the past few years.

Although "Journey to the West" has changed directors and actors, Zhou Xingchi is no longer directing, and "Journey to Hong Kong" has also replaced Huang Bo and Wang Baoqiang.

Huang Bo didn't have time, so he went to concentrate on his research and become a director, and "囧囧 in Hong Kong" is the third part of the "囧" series. Xu Zheng didn't know what he thought, and turned this movie into a solo drama of the leading actor. It doesn't make any sense to act.

Brother-in-law, wife, and first love, the three roles have completely become supporting roles.

Li Qian can roughly guess Xu Zheng's thoughts. If the core of a play is just a protagonist, it means that other supporting roles can be replaced at will.

The trend of "囧Mom" is even more serious. All other supporting roles are replaceable, and substitutes can be found casually.

No matter who can change, then no one is absolutely necessary.

"Lost in Hong Kong" has a conflict of interest with Wang Baoqiang. As the leading role in the first two films, and "Detective Chinatown" has just become a hit, Wang Baoqiang has enough capital to participate in the investment of "囧带" to share a share cake.

Li Qian did not force them to continue to cooperate, after all, it involved interests, and Wang Baoqiang was determined to be a director himself, and he was also studying hard.

Xu Zheng was the only one left, and the brother-in-law who made jokes was replaced by Bao Baer, ​​who was also a buffoon.

But this clown is really ugly, pretending to be crazy and stupid all the time, making people want to beat him up.

Without the effect of Wang Baoqiang, Wang Baoqiang's appearance is simple and honest, and he is lovable, even if he accidentally does something bad, for example, Xu Zheng's laptop was damaged by the Songkran Festival in "Lost in Thailand", which made Xu Zheng furious, and the audience is more What's more is laughter.

In the same mischievous scene, Bao Baer performed it... the audience felt the same as Xu Zheng, and wanted to beat him up.

However, although the audience's response was not good, it still won a high box office of 2 million on the first day.

However, "Lost in Hong Kong" did not win the box office champion of the day, and "Journey to the West" broke the first-day box office record in mainland film history with a box office of 3.3 million.

Although Zhou Xingchi is not the director of the sequel of "Journey to the West", he is still the producer, and Xu Ke's "Ghost Blowing the Lantern" and "Taking Tiger Mountain by Outsmart" sold a total of 30 billion, reaching his personal peak.

In order to invite him to make a sequel to "Di Renjie", Huayang Media also offered a sky-high director's remuneration plus bonus.

However, the word-of-mouth and reputation of "Journey to the West: Conquering the Demons" is far inferior to "Journey to the West: Conquering the Demons", and this is not a popcorn commercial blockbuster.

In the eyes of polarized people, ordinary audiences scolded bad movies.

Another part of the audience used various details and foreshadowing to refresh the screen.

Anyway, mixed reviews.

Cheng Long's "Kung Fu Yoga" is a Kung Fu comedy, the basic market is there, and it also got 1.1 million on the first day.

Cheng Long’s comedies are old routines, Cheng Long’s elements are basically merged into one pot, it’s time to fight, it’s time to make trouble, and finally the Belt and Road Initiative can be achieved, but prosopagnosia occurs, and it’s basically hard to tell who the actress is. .

But for the Spring Festival, the audience’s minimum requirement for a comedy is to be happy, and if you do this, you will pass.

As for the new film "Riding the Wind and Waves" by the literary youth Han Han, it is the best-known film in the Spring Festival.

The story of a son who was aggrieved by his father’s opposition to his racing career went back to the past. There are still many laughs. For example, Deng Chao, who played the son, almost gave his mother to him when he went back. Only at the critical moment did he realize that it was his mother. , only changed the name later.

After many years, Deng Chao played the role of a son again, but this time he played the son for someone younger than himself.

The word-of-mouth is good, and there are some jokes. In addition, Han Han's last film "The Future" also has a good reputation. Although it is not as strong as several comedies, it still won 5000 million box office on the first day.

In addition, "The Bears", a children's exclusive movie, also received 4000 million on the first day, and the market on the first day of the new year also hit a record high.

It can be said that none hit the market, all of them were sold well, and the producers and distributors were happy, hello, hello, hello everyone, it's been a good year.

Especially Huayang Media, which offered a guarantee of 20 billion for "Journey to the West: Demons", according to the trend of 3.3 million on the first day, it is very promising to break through 30 billion, and it is simply a big profit.

Huang Zhongjun was so happy that he couldn't close his mouth from ear to ear. This was a project he snatched from Li Qian at a high price on the first day, and he was happier than no matter how much money he made.

However, as the day passed, word of mouth of several films with mixed reviews also spread, and box office trends also varied.

"Journey to the West" received 3.3 million on the first day, but only got exactly [-] million on the second day.

The next day, he took a big dive and was stunned. Everyone in the industry was stunned.

In the past, no matter how bad a movie is, the peerless bad movie will not have such a drop the next day, at least it can be stable for a few days.

The first day was too explosive, and most of the audience probably came for Zhou Xingchi, but the second day was at a normal level.

Although the reputation of "囧囧 in Hong Kong" is not very good, but the trend is much more normal, with a slight increase and won 2.3 million.

"Kung Fu Yoga" also rose at the box office, earning 1.3 million.

"Riding the Wind and Waves" won 6000 million the next day.

All four movies were big hits, even if the bottom-end "Riding the Wind and Waves" can get this box office, it is quite successful.

The jubilant Spring Festival stalls passed quickly, and finally "囧囧 in Hong Kong" ended with 21 billion box office, reversing "Journey to the West" to win the Spring Festival box office champion.

In fact, compared to the 2 million on the first day, the box office of 21 billion is not high. If it has the level of "Thailand", it will be at least 30 billion.

"Journey to the West" did not win the runner-up. Instead, "Kung Fu Yoga", which broke 16 million on the first day, achieved a box office of more than [-] billion with its super stamina.

The box office of "Journey to the West: Fu Yao", which sold 15 million yuan on the first day, dropped all the way. It fell behind just after the Spring Festival, and finally only got more than [-] billion box office.

3.3 million on the first day, the total box office is more than 15 billion, five times the ratio, this is completely the trend of super bad movies.

No matter how many metaphors and connotations there are, this box office at least represents the attitude of ordinary audiences.

"Riding the Wind and Waves", as the best-known film, stubbornly broke through the one billion mark when the box office on the first day was only more than 5000 million.

In the spring of 2017, one movie with 20 billion yuan and three movies with one billion yuan were born. Although it is not as high as "Mermaid" with more than 30 billion yuan, it is still stronger than the spring movie last year.

Even the humble "Bear Infested" has set a new high in the series, breaking through the [-] million mark.

All were sold well, and none of the films was a loser. With the box office of nearly 70 billion, plus some other films, the four major ticketing platforms also contributed a billion in ticket subsidies for this record-breaking Spring Festival.

Even a ticket-buying platform that doesn't have access to it, has not lost. It has gained more users and can create more profits in the future.

However, the only loser is estimated to be Huayang Media, which gave a 20 billion guarantee for "Journey to the West".

Although it is not a guarantee of 20 billion, it means that the prequel will only have a box office of 20 billion, but with a box office of more than 15 billion, Huayang Media still has a small loss.

As the investors, Li Qian and Zhou Xingchi were the biggest winners. They got the income one year in advance, and the inflation in one year alone was quite a lot.

This Spring Festival, Huang Zhongjun can be said to have experienced the journey from heaven to earth. On the first day of the sale of 3.3 million, he was so happy that he almost jumped up.

Even if it fell to 2 million the next day, I was full of confidence. I felt that breaking 20 billion was as easy as eating and drinking.

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