I really don't want to eat soft rice

This is the beginning of the real dividend of self-media, and also the beginning of the era of self-media graphs.

A picture at the beginning, the content is all based on editing, as long as the reading volume is high, and you have money to get it, it doesn't matter whether the content logic makes sense.

The first development of anything is brutal.

In the beginning of Toutiao, the content in it was uneven, which is a fact.

Artificial intelligence recommendation has its advantages and disadvantages.

The upside is that everyone seems to be playing fair.

The disadvantage is that this gives the headline party and the number party a lot of living space.

They don't study the content, they just study the hot words on the title cover, which triggers the recommendation algorithm of artificial intelligence, and makes those chapters that sell dog meat become explosive.

So at the beginning of Toutiao, many people who worked hard to create, wrote very few chapters, and the natural income was also very sad.

But those headline parties are number parties, and manuscript washing parties have become the final winners.

At that time, in the self-media industry, it was widely rumored that there was an account party who spent money to hire a large number of teams to wash manuscripts, earning more than 2 million yuan in two years.

But then again, it is precisely because so many people have joined the self-media camp that the rising star Toutiao was born in the Internet era divided by the three giants.

The more creators, the more content.The more content, the more users.

The more users there are, the more advertisements will be placed. The more advertisements are placed, the more cash flow Toutiao will have. The more cash flow, the more it can continue to develop.

Then optimize the product and optimize the content.

This is a very benign operating model.

After the creators are saturated, the unit price of reading has shrunk significantly. Anyway, if you don’t write, others will naturally write.

It is nothing more than that it was easy to make money before, but it is difficult to make money now.

The rise of today's headlines has put a lot of pressure on the other Big Three.

The Big Three have also begun to copy similar platforms in accordance with the Toutiao model.

So the Tiantian Express, Baijiahao, and UChao began to follow behind.

But no matter how you do it, Toutiao is always the king in this field.

Later, as Internet fees became cheaper and cheaper, small videos began to rise, and the Toutiao system gave rise to video sites such as Douyin and Volcano Small Video.

In the Internet age, we are really one step ahead, step by step.

Han and North Korea feel that the current Yan Kingdom is obviously faster than the pace of the earth in the development of the Internet.

So he wants to combine the WeChat public account and Toutiao's model to start his own self-media road.

Start with the picture era, and then slowly intervene in small videos.

The current headlines and 9158 videos have genes in this regard. After a little optimization, upgrade, derivative and revision, the product will come out.

At that time, we will seize the fragmented time of users, and finally introduce these traffic into Taozuan.

After the first batch of self-media masters are created, then the era of mobile Internet anchors will start.

All these calculations are in his mind. Gui Wuji is just about to enter the e-commerce industry. How can he compare himself to himself?

Han and North Korea also decided to vigorously promote AliPay in the first half of the year, so that the software AliPay can completely open up the road of offline payment.

With this path, how can Gui Wuji compare with himself?

Thinking of this, Han and North Korea feel that in 2007, Chaoba Technology will become a real Internet giant.

Because as long as these are all connected, the coverage of all Chaoba Technology's product layout is too large.

After the coverage rate is too large, people will find that one day they lose these products and services of Chaoba, but they will feel particularly uncomfortable.

The mobile Internet era is different from the PC Internet era. The mobile Internet era is a fragmented time that needs to seize users.

For example, the time to rest after eating, the time on the bus, the time to go to the bathroom, and the time before going to bed.

Don't underestimate these fragmented times, they add up to a lot.

And once AliPay opens up the offline payment path, it is really not something that Gui Wuji can easily replicate.

The layout of South Korea and North Korea seems to be east and west, but after thinking about it, they all complement each other.

The reason why AliPay has not been vigorously promoted by Han and North Korea is that Han and North Korea also want to come up with a trick to openly build plank roads and secretly hide Chen Cang.

For example, we vigorously develop self-media on the Internet, and then quietly promote Paytong offline.

With two prongs, the enemy can't figure out what he wants to do.

Chapter 436 Consolation

Gui Wuji and Charlie once again disagreed over the development of Momo.

Charlie doesn't deny that this moment is better than last year's.

But he still felt that Momo's theme of serving the company and serving the boss was difficult to expand.

Charlie analyzed the phenomenon-level performance of the rapid development of Weichat to Gui Wuji.

How many users did a Weichat red envelope bring to Weichat in such a Spring Festival?

Regardless of those small red envelopes, the fun and participation of users is unparalleled.

Gui Wuji had learned the lesson from last time, so he listened to it a little bit.

However, he feels that he still has to try again this year, such as working hard on anti-cheat positioning, and giving bosses a promise to use advanced permissions for free for one year.

Still, Charlie wasn't too optimistic.

Charlie's idea is very simple, that is, to slowly optimize the product after the WeChat chat, and then develop some niche functions.

For example, put more effort into speed dating in the same city.

Although the steps are relatively small, as long as you keep following and wait for Weichao to make mistakes, there is nothing wrong with it.

However, Charlie's idea obviously does not conform to Gui Wuji's grand ambitions.

If he can only achieve such a large social market share, why would he spend so much money and energy on Momo?

How much less is he in Gui Wuji?

Just when Gui Wuji and Charlie hadn't reached a consensus, Chaoba Technology's Toutiao launched a content creation plan.

Weichat has also launched a Weichat public account platform.

However, the difference is that the public account on Weichat is not open to traffic hosts for the time being.

Toutiao supports traffic owners, that is, it actually distributes money to creators.

Chaoba also has its own considerations for why this arrangement is made.

Toutiao is a mature information software on which users share their lives and browse news, and the transformation is easy.

It is nothing more than opening up some long-form news channels.

Toutiao does this as a matter of course.

But Weichat is different, Weichat is a social software.

Things that want to add information need to be explored.

Therefore, Chaoba’s consideration is that some self-media players can apply for a Weichat public account while applying for a Toutiao account, and the content can be synchronized.

Keeping the number with the number will not make everyone have no money to earn.

On Toutiao, you can rely on the intelligent recommendation of the platform to get a lot of reading.

On the Weichat public account side, attract fans by writing content that resonates a lot.

In this way, the platform can also distinguish the content differences between the two sides, and it will not make the creators busy.

The Weichat public account also drew a big picture for everyone, that is, there is no money now, but the future will be rich.

As soon as Chaoba Technology's operation came out, the entire Internet world was in an uproar.

Ordinary people who eat melons think it is nonsense.

I have never heard of it, and I can still get paid for writing some chapters in the professional field.

Of course, the Toutiao account at this time has not only opened up traffic revenue for some existing big bloggers.

Or it may be that influential bloggers in other forums have opened traffic revenue.

For creators who enter and exit from the media, there is still an internship period.

What is the internship period, that is to see if the content you write meets the requirements of the platform.

The content plagiarized on the Internet will definitely not pass the internship period.

Failure to pass the internship period means no income.

This is understandable, and it is normal for the platform to have a slight threshold.

Otherwise, wouldn't everyone come to self-media?

Of course, this is just a small barrier. As long as there is money, there will always be people who will find ways to gather wool without violating the principle.

In any case, Chaoba Technology is not considered a small company anymore. Since it published these contents openly, of course many people still want to believe them.

As for those well-known content creators actively invited by the platform, Chaoba Technology will finalize contracts with them to guarantee their income.

No way, influential content creators themselves have stable content output, and the output is also guaranteed.

The quality of the content is also guaranteed, and there must be some high-quality content at the beginning.

This matter is that the platform does not make money, but it has to be done.

The Internet world is a little confused about Chaoba's operation?

Such a large amount of money?

Can Chaoba stand up?

The industry is generally not optimistic about Chaoba Technology's operation this time.

Everyone thinks this is the worst operation Chaoba Technology has ever done.

In the face of doubts from the outside world, South Korea and North Korea did not express any opinions.

Was the project a success?Facts will prove.

It's meaningless to fight a war of words now.

At the same time, South Korea and North Korea also arranged local promotion teams to start promoting AliPay's QR code collection method in some big cities in Yanguo.

It is nothing more than discovering gold red envelope coupons for users and benefiting merchants.

Support large payments, support credit card payments, do not charge any fees for merchants, and vigorously promote them.

This work is not something that will happen overnight, and the pilot project will start in big cities.

The headquarters of Chaoba Technology is in Yucheng, and the clothing market and some supermarkets in Yucheng are relatively easy to penetrate.

In Yucheng, everyone still wants to give Han and North Korea some face.

However, South Korea and North Korea have not done any media publicity for these things, and it is not yet time.

For the time being, it is only the early penetration stage.

Today Chaoba's PayPay has become the mainstream online payment software.

The channels for game recharge and phone bill recharge have all been opened up.

So unconsciously, PayPass, which never made any publicity, has penetrated into most of the online products.

Without him, this software is really easy to pay.

After binding the bank card, and then through this third-party payment software, the online payment is realized very quickly.

For those online products that need to be recharged, there is no need to worry about this

And it only needs to spend a small amount of money to realize it. It is much more expensive to develop such a product by yourself.

For some companies that focus on games or other online products, they only need to be convenient and cheap.

AliPay solves this problem very well, so everyone in the industry is willing to use this product.

Gui Wuji couldn't understand Chaoba's operations.