Rebirth just wants to make money
Page 257
And thanks to this game, our play together platform has accumulated a lot of users. "
Su Che said.
"..." Zhao Jiaxu was silent for a while, and then said: "Well, you won, our company has indeed made a lot of money. But I still say that, with our current strength, we really can't Have the ability to develop a good game. And even if we develop it, we will not be able to hide from Tencent's sniping, this is what you said to Mr. He. So boss Su, how do we deal with Tencent's biggest problem?"
"No need to deal with it." Su Che said an answer that Zhao Jiaxu couldn't accept for a while: "I expect the development time of this game to be three years. After three years, Tencent will start to enter a transformation period. Brother Ma is an ambitious player. People who have always carried the label of copycats, Tencent, a company that is not far away, so they will definitely transform.”
"Then how do you know it's exactly three years later?" Zhao Jiaxu asked.
But as soon as he asked this question, he regretted it a bit.
It seems that Su Che's guesses about others have always been accurate, and he has never made a mistake.Although it sounds fantastic, since Su Che's words have been spoken, basically there is little chance of falsehood.
So Zhao Jiaxu hastily added: "Forget it, pretend I didn't ask, let me ask you another question."
Su Che: "What's the problem?"
Zhao Jiaxu: "Together Pay has entered a bottleneck period. I have used some methods, but there is no way to further expand the scale."
Su Che was stunned for a moment, and asked, "Didn't I say that we just need to wait?"
"I don't know why you are always confident about the future, but I don't, so I have to ask you to be at ease." Zhao Jiaxu said angrily.
"It's very simple, we don't want to be the first bird." Su Che said: "The payment software is actually grabbing the cake from the bank. If we just rely on us to wrestle with the bank, we can't break it, so we need someone to be a power forward to replace us." Go ahead. Let them get the bank over there and we'll catch up."
"Are you talking about Alipay?" Zhao Jiaxu asked.
Su Che said: "He is the main force...Of course, it's not just because of this that I keep you waiting. Payment software like Pay Together can only be run on the PC side at present. The carrier of PC is bulky and serious. This restricts the development of payment together. It is fine when people play games online, and it is very convenient to use payment together while sitting in front of the computer.
But what if it is normal?When going on the street, even merchants can use it to pay the down payment together, but the problem is that people can't carry their computers all the time while shopping.So in the final analysis, for people now, paying together is still not as convenient as cash, credit card, bank card and other payment methods.
What we make is a software that goes deep into life, and convenience is the core.Unlike games, fun is fundamental. "
"You don't need a computer..." Zhao Jiaxu suddenly remembered something, and said, "I remember, you said before that Google is developing a new mobile phone system, and there will be smartphones on the market. Then We can launch the mobile phone terminal with the payment together, and further expand the scale.”
Su Che nodded and said, "That's right. So before that, what we have to do is to continuously expand 17ga's influence in all aspects."
Zhao Jiaxu fell into deep thought.
After a long time, he asked with some difficulty: "All aspects of influence... Have you ever thought about whether 17ga can hold it?"
"Isn't it money?" Su Che said with a mysterious smile, "You still don't believe my ability to make money?"
…………
…………
On the weekend, a certain branch of Qingcheng Esports.
Wang Lei came to the Internet cafe as usual, logged in as a member, and started his game journey.
I clicked on a web game before, which made him very happy to play. The only thing that felt bad was that I charged too much money, which made my heart ache.
But since it has been charged, let’s continue to play, after all, the game is very convenient, open the web page and search on Baidu to find it.
But today...
"Ok?"
Wang Lei suddenly saw an icon on the desktop, the icon is the Chinese character [-], and the three characters of playing together are written below it.
If this was just an icon, Wang Lei would naturally not pay special attention to it.But now this icon is like the previous browser, with a huge pop-up box on the side.
The pop-up box reads [Play together and log in to "Hot Blood World" to receive exclusive fashions. 】
This time, Wang Lei was completely attracted.
There is a characteristic of web games, which makes you feel that no matter how much you recharge, you will not be able to spend enough money. Moreover, there are various collection elements in it. Obsessed.
Wang Lei had previously charged a lot of money and collected several sets of fashion.
On the weekend, a certain branch of Qingcheng Esports.
Wang Lei came to the Internet cafe as usual, logged in as a member, and started his game journey.
I clicked on a web game before, which made him very happy to play. The only thing that felt bad was that I charged too much money, which made my heart ache.
But since it has been charged, let’s continue to play, after all, the game is very convenient, open the web page and search on Baidu to find it.
But today...
"Ok?"
Wang Lei suddenly saw an icon on the desktop, the icon is the Chinese character [-], and the three characters of playing together are written below it.
If this was just an icon, Wang Lei would naturally not pay special attention to it.But now this icon is like the previous browser, with a huge pop-up box on the side.
The pop-up box reads [Play together and log in to "Hot Blood World" to receive exclusive fashions. 】
This time, Wang Lei was completely attracted.
There is a characteristic of web games, which makes you feel that no matter how much you recharge, you will not be able to spend enough money. Moreover, there are various collection elements in it. Obsessed.
Wang Lei had previously charged a lot of money and collected several sets of fashion.
The pop-up box reads [Play together and log in to "Hot Blood World" to receive exclusive fashions. 】
There is a characteristic of web games, which makes you feel that no matter how much you recharge, you will not be able to spend enough money. Moreover, there are various collection elements in it. Obsessed.
Chapter 375 I'm Rich Again
There are many Internet addicted teenagers like Wang Lei, and each of them has contributed their own strength to the downloads of the Play Together client.Gradually turn a newly emerging software into one of the most popular software at the moment, and the speed of popularity is still so fast...
Because Shanda, the boss, opened the way, the development of 17ga was much smoother.
And when Chen Xuejiao got some data, she couldn't help raising her forehead... At the company meeting, she pointed to the data and asked: "Whether it is the number of players or player consumption, we are so much less than 17ga Who can give me a reasonable explanation?"
Even though Shanda’s income is high, it’s still a bit worse than 17ga… If it’s just player consumption, it might be fine, but the number of players is also less than the opponent’s, which shows that their company lags behind in game promotion.
One is Shanda, and the other is 17ga's fame... Well, at that time, because of the hot-blooded Jianghu copyright, the company 17ga quickly entered people's field of vision and became one of the most influential game companies in China.So although the strength is not as good as Shanda for the time being, the fame has already caught up.
But no matter what, the background of Shanda Group is there. Not to mention Tencent's copycat, it is a game jointly operated by the two defenses, and neither of them can compare to the other. If Tencent makes troubles again in the future, how will Shanda respond?
So Chen Xuejiao didn't wait for someone to answer, and then asked: "Is there a problem with our publicity strategy? Or is there a problem with our operation strategy?"
"Let me tell, Mr. Chen." A gentleman-looking man with glasses stood up, walked to the front desk, adjusted the ppt to the one he had prepared beforehand, and said to the people attending the meeting: "This is a comparison I made after my investigation, and I found that there is something very interesting about the promotion of 17ga.
In the promotion of the web game Hot Blood World, we still follow the traditional online game promotion model, publicizing the game screen, publicizing the game content, and marking the Shanda logo at the end to let people know that this is a Shanda game.Because our Shanda itself has a certain degree of popularity, combined with advertising, there are often many basic players.Normally, this kind of publicity model is feasible, but if there is no comparison of 17ga, we are now successful just looking at the income.
But the problem lies with 17ga. What they adopt is not the promotional model of traditional online games, but a method similar to rubbing our popularity. "
As he said that, he opened the official website of 17ga and said, "Look, this is the official website of 17ga. There is not much news about the hot-blooded world on it, but there is one related item in the latest news. Most of the rest are from Jianghu Er Updates, and various news about the Pay Together and Play Together platforms.
It can be seen from this that they are even concealing their cooperation with us. It can be understood that they deliberately mislead the players. The World of Hot Blood is a web game developed by Shanda...
Speaking of this, you may have doubts, why do 17ga players have more players than us?
This is also the point of the question.
In 17ga, they found a browser company to cooperate with. I don’t know if you have noticed that when certain browsers are turned on, the game Hot Blooded World will pop up on the browser icon, so some players will click on it subconsciously. go in.And the one who clicked in through this channel was the server of the hot-blooded world operated by 17ga.
However, if the player who is a shareholder ignores the pop-up window and directly enters the browser to search for the bloody world, what he searches will be the connection to Shanda's server.
This song alone is enough to make 17ga ahead of us in the number of players, but they have done more than that.They also put ads into the browser's home page.Especially Sogou browser, click on the homepage of this browser, the top is the search engine, and under the search engine are various modules.
Such as news, such as TV dramas, such as listening to music.When these modules are clicked in, corresponding links will pop up, which is equivalent to another mode of search engine.It's just that compared to players' active and accurate search keywords, these modules are reversely and proactively recommended to users.
Just like in a shopping mall, the difference between users choosing products by themselves and shopping guides recommending products to customers.
Originally, there were no game recommendations in these modules, but since the launch of Hot Blood World, such modules have appeared in browsers.
We can see that after clicking through this module, the most eye-catching location is the bloody world, and then there are a series of end games, even stand-alone games.And if I click on Hot Blood World, I will also enter the 17ga server, not our Shanda server.
This shows that 17ga has reached an in-depth cooperation with the browser.They took advantage of our Shanda brand in terms of game reputation, and through cooperation with browsers, they occupied the entrance for users to enter the game. This is why we have always been inferior to 17ga in terms of player numbers. "
"The above are the results of my investigation." After finishing speaking, the man returned to his seat.
The office fell into silence for a while, and Chen Xuejiao's face became more and more gloomy. She slowly asked: "Finding a browser to reach a cooperation is my plan from the beginning. Why didn't it go ahead? The Propaganda Department is responsible, you When you reported to me before, you said that you have reached a cooperation with the browser, and we signed the contract, are you lying?"
"No, Mr. Chen, we have indeed reached a cooperation with the browser, it's just..."
"Be sure to give me a reasonable explanation today, otherwise today it will not be as simple as the company's internal punishment, and I will sue you for commercial crimes." Chen Xuejiao's voice became more and more severe.
Then, the person in charge of the Propaganda Department said with some difficulty: "We are talking about the IE browser, which seems...no one uses it now."
Chen Xuejiao: "..."
After a while, she got up angrily, left the word "the meeting adjourned" coldly, then turned and left.
This is probably the pig teammate Su Che mentioned.
But Chen Xuejiao was more angry with herself, because she was also responsible for this matter.She committed a typical big company thinking, just like she always took it for granted that Shanda should be stronger than 17ga, she also believed that IE is the leader in the browser circle, and new browsers come and go, but using All are the core of ie,
So in any case, ie should be stronger than other browsers, right?
But the reality reminded her severely that Shanda is no longer invincible, and any new small company may overtake Shanda, just like IE has been completely eliminated by other browsers.
…………
…………
November is approaching, which means Halloween is almost here.Today, people's resistance to foreign festivals is not as serious as later generations, and festivals from the West are still very popular.
Huaxia is an excellent and powerful nation, but it is impossible for any nation to be without shortcomings, and overcorrection is one of the more obvious shortcomings of this nation.Perhaps this is also related to some of them who came from construction sites and like to play tricks.
From elementary school to junior high school and then to high school, Su Cheng, every Christmas Eve, small businesses around the school would prepare a large number of greeting cards for the students to consume.
Even Su Che remembered that when he was in elementary school, he exchanged greeting cards with his classmates.Some students from good condition bought the closed ones which are very expensive. After opening, there are three-dimensional paper-cuts inside, and some have music and neon lights.Ordinary greeting cards do not have these additional functions, so they can only write the words nicely.
At that time, almost everyone received and gave greeting cards.Not only for Christmas, but also for New Year's Day and Spring Festival.At that time, people would not deliberately distinguish between Western festivals and Chinese traditional festivals. Everyone only had one concept, that is to celebrate the festival.
But as time went by, the motherland became stronger and people became more confident, which was a good thing.But as time goes by, it becomes a bit sour.From [-] to [-], only imported goods were good, and domestic products were all rubbish. In [-], there was a mix of domestic and foreign products. In [-], there were voices of boycotting foreign products.
And by the way, the voice of boycotting foreign festivals also came out.
If one is not careful and eats an apple on Christmas Eve, it will either be sprayed that foreign countries do not eat apples at Christmas, or that they will be xenophobic.
But in fact, people just want to give themselves a blessing.
Such things as blessings are originally illusory, so why should they be so serious......
It’s a long way to go. In short, people were boycotting foreign festivals later, but now, this trend has not yet risen. Christmas, Halloween, Christmas Eve... These series of festivals are still familiar to people and have become accustomed to them. festival.
Festivals are often hyped up by merchants and used as a tool to make money.Perhaps this is one of the reasons why people later boycotted the Western Festival. After all, apples usually sell for two or three yuan a catty, but at Christmas they cost more than ten yuan each, which is really a bit of a scam.
But in such things as business, one is willing to fight and the other is willing to suffer.In the final analysis, it is not the fault of the festival, but the fault of people's enthusiasm for joining in the fun.
As a businessman, 17ga naturally likes this kind of festival, and prefers people to join in the fun.
Fantasy Westward Journey next door has already started Halloween activities, and Jianghu 17 of 2ga is not to be outdone, and has launched a series of activities such as Halloween dungeons, Halloween missions, Halloween maps, and Halloween gift packs.
And compared to the mode that everyone is already familiar with in Fantasy Westward Journey, the newly launched activities of Jianghu 2 have given players too many surprises.
In order to welcome the Halloween event, Jianghu 2 specially released a new map, which is the same as the original map in the game for fighting monsters and leveling up. The Halloween map is a brand new map opened in the game.But at the same time, this map is not the same as the traditional Xianxia style in the game. It has a half-cultivation and half-urban style. Simply put, it is a bit similar to the worldview of urban cultivation novels.
And the way to enter this map is also very special. It is similar to the map that crossed from the old version of the bloody Jianghu map to Jianghu 2 at the beginning of the game. The way to enter this Halloween map also requires players to go through a story through time and space.
As for the plot, you need to complete the task.
Tasks can be completed manually, so it is natural to give convenience to local tyrants, and they can be completed faster through consumption.
Of course, this will definitely not be as cheating as later generations of mobile games, as long as you don't charge money, it will definitely not be completed.Even if 90.00% of the previous work is completed, the remaining [-]% must be completed with money.
Online games on the computer side are still very conscientious, at least all kinds of activities and tasks, as long as you do it seriously and patiently, you can definitely complete it [-]%.
Of course, in order to reflect the difference between recharging and not recharging, the rewards for completing the task at the end of the two are also different.
The rewards for recharging are naturally better, and there are not many recharges, so the number of recharges has soared to a very considerable level not long after the event started.
And the result of this is that 17ga's income has been soaring since the Halloween event started.
In addition, Halloween gift packs, Halloween costumes, etc., this series of money-charging props have caused a wave of blood for the local tyrants in the game...
This is just the benefits brought by Jianghu 2 game, don't forget, there is also a purely money-absorbing game in 17ga now, called "Hot Blood World".
As a web game, its simple and rude mechanism of recharging to become stronger has played its role well.
Compared with the conscientious characters in Jianghu 2, the bloody world is very cheating.If this kind of game wants to go on, just one word, charge, two words, charge money, three words, charge.
For example, the Halloween carousel requires money to draw a lottery. Every time you draw a lottery, you can get a little lucky value. When the lucky value accumulates to a certain level, you can get [-]% of the epic rewards in the carousel.
To put it bluntly, in fact, it is to recharge a fixed amount to buy rewards.It just allows players to experience the lottery drawing process and gives players a sense of participation, so it won't be so boring...
Then, if there are players who don't want to play roulette, play scratch games.
Click on the Scratch interface, there is a wall with many cards on it, spend diamonds to open the cards, and you can get the corresponding rewards.Similarly, every time a card is turned over, one point can be accumulated.When the points reach a certain amount, they can be exchanged for rewards in the point mall.Or the reward can also have a chance to be obtained during the remake...
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