The straight man of steel in the entertainment industry

Lin Li paused for a moment, then suddenly took two steps forward, put his hands on the corners of his mouth and on both sides of his nose, and raised his decibel to the camera and shouted: "Hey, how about Suifeng Express Company?"

After Lin Li finished shouting at the camera, he reached out and turned off the camera.

Liu Yishan was dumbfounded again.

People in the surrounding advertising buildings are also confused.

"Today's advertisement, it's not...it's this one..." Sun Le couldn't help muttering.

Everyone looked at each other, all looking at Lin Li.

"Yes, that's it." Lin Li said.

"Lin Li, if you have follow-up preparations, tell us about it. The commercial you shot is too short, and 15 seconds of commercial time is not enough!"

"Yeah, don't be a fool."

Lin Li saw that they were no longer denying his advertisement, but felt that he must have a backup, which was a little funny.

"Thank you for looking up to me, but this time the ad really has nothing to do."

Liu Yishan and the others were speechless. Today's advertisement is too low-level. Even Lin Li's words like "Suifeng Express is fast" at the end are better than him saying that he can't finish talking for three days and three nights, and finally faces the camera Asked a question.

The advertisement is to promote and introduce the company to consumers, but in Lin Li's case, it becomes endless. From the beginning to the end, there is no introduction to the content of Suifeng Express.

Such an ad is put up for bidding, so it's no wonder it doesn't lose the bid!

Even the people in the advertising building who believed that Lin Li would surprise everyone before could not bear the disappointment on their faces at this moment.

Only An Xiaoxi was silent. She also thought that Lin Li had a backup, but Lin Li said no, which seemed to be true.

She knew that Lin Li must have intentions for doing this, so she kept thinking about what she hadn't thought of.

So what is the mystery of such a short advertisement of more than ten seconds?

An Xiaoxi thought for a long time, and suddenly a flash of inspiration occurred, and he remembered something, and suddenly realized.

"Okay, listen to Lin Li! This advertisement is very good! It will have unexpected advertising effects!"

Saying that, An Xiaoxi smiled at Lin Li and said, "Lin Li, you are so good or bad!"

Everyone was stunned...

Seeing that An Xiaoxi had reacted, Lin Li smiled and said, "However, you like it."

An Xiaoxi laughed and said, "Yes, I really like it!"

Chapter 518 The strongest reversal advertisement

19 pm.

Youku Building Headquarters, No. [-] Recording Hall.

The recording hall was brightly lit, and all the personnel were present.

Qiu Tian walked onto the stage and said with a smile: "Welcome everyone back. After a whole day of shooting, I think everyone is ready, so let's take a look at the results of today's shooting by all advertising agencies!"

"First of all, let's start with TusHoldings, which ranked last in the last issue."

"This time Tus Advertising Company chose our iu mobile phone with the highest advertising fee this time. As far as I know, the two parties have had a long-term cooperation before, so presumably Tus Advertising Company has a general idea of ​​the advertising effect that iu mobile phone wants to present. understand"

This passage is very sensitive, both He Maozhong and the boss of iu mobile phone looked very unhappy, because it seemed to imply that they had reached some kind of agreement in private.

But Qiu Tian still said it, and added it on purpose.

Because the cooperative relationship between the two parties is a fact, the audience has the right to know this part of the information.

Secondly, Qiu Tian did have doubts in this regard. This time, life and death were at stake, and iu mobile phone suddenly joined and paid such a high advertising fee. No matter how you think about it, there are problems.

You can't suspect that Lin Li and the program crew are shady, but let's say it's not okay to mention the facts.

"Okay, let's take a look at the advertisement of Tus Advertising Company this time."

After Qiu Tian finished speaking, the big screen at the scene showed the computer screens in their seats.

Although He Maozhong was upset, Qiu Tian didn't say anything wrong. He couldn't take the initiative to say that he had no inside story.

He Maozhong gritted his teeth, and clicked on the advertisement on the computer that had been produced in the company and confirmed on the iu mobile phone.

Due to the length of the program, most of the advertisements shown so far in the program are realistic shots.

That is to shoot a short story, or some models make the product look fashionable and cool through gorgeous lighting and shooting.

And the advertisement of Qidi Advertising Company this time is a rare type in the program, and it is an advertisement completed with special effects.

At the beginning of the advertisement, it was the latest mobile phone of iu mobile phone. The camera shot around the phone, and then the camera shot seemed to be sucked into the charging port at the bottom of the phone by a gust of air.

Then there is the microscopic perspective, taking pictures of the internal operation of the mobile phone and some components, such as chips, lenses, batteries, etc., and introducing the mobile phone to the audience from the inside.

This ad is much better than the mobile phone adverts shown on TV in the market, but compared with Lin Li's previous adverts, it is incomparable.

But in this program, it can be said that Qidi Advertising Company produced such an advertisement in one day, it can be said to be very powerful, and it can even be said to be terrifying.

Due to time constraints, it really takes a lot of ability to make the internal microscopic perspective of the mobile phone so exquisite within a day.

It's not a matter of production level. Most advertising companies can achieve this effect, but the key is efficiency. In one day, for such an advertisement that lasts for half a minute and is full of special effects, other advertising companies can only sigh.

After Lin Li watched it, he naturally understood that Tus Advertising Company and iu Mobile had teamed up to sing a double reed on this show.

Although the special effects of this advertisement are not difficult, it is very time-consuming. Qidi Advertising Company makes this advertisement in a day, or the whole company is making this advertisement today, or they have already made it.

In fact, Qidi Advertising Company has already accepted the advertisement for iu mobile phone, and iu mobile phone is satisfied with this plan. It could have been sold last week, but last week He Maozhong lost face on this program, so he contacted the company After negotiations between the top management and iu mobile phone top management, an agreement was reached.

That is, Tus Advertising Company gave up all the advertising fees for the iu mobile phone advertisement, totaling more than 200 million yuan.

The iu mobile phone used twice the advertising fee to bid for the I am an advertiser program, and reached a cooperation with Qidi Advertising Company in the program.

Because after the advertisement is sold in the program, the advertising fee will eventually be split in half between the advertising company and the program group. At that time, Qidi advertising company will return its part of the income to iu mobile phone.

So for iu mobile phone, they have no loss from the beginning to the end. The more than 200 million yuan given to the program group is itself an advertising fee for Tus Advertising Company, and now it is just a different company.

But for them, it is equivalent to a free episode of I Am an Advertiser. This program is now so popular that it is naturally a dream for them.

Although Tus Advertising Company lost some money this time, the advertisement for this issue was selected by their company team from several proposals. It took a long time to produce the advertisement, and the quality of the advertisement is absolutely excellent.

So even if you lost money, but now the broadcast volume of the program is so high, it is still necessary to broadcast an advertisement of your own company's high quality on it, to restore a little reputation for the company and prove that your company is very powerful.

Otherwise, their position as the big boss in the industry will soon be replaced by the Forest Creek Advertisement Building.