The straight man of steel in the entertainment industry

The big screen shows the case of Zhengyi Advertising Company: Insurance can hesitate, but risks never practice.

Mr. Cui nodded and said, "It's not bad, let's take a look at Qidi Advertising Company."

The people from Zhengyi Advertising Company were a little discouraged when they heard Mr. Cui say that, knowing that their chances were not great.

"Okay, let's take a look at the case prepared by Qidi Advertising Company this time."

The big screen displayed: If you don’t have money to buy insurance, do you have money to get sick?

Mr. Cui nodded and said, "As expected of a benchmark in the industry, this case is fine!"

People from other advertising companies nodded after hearing this.

This is a rhetorical question. Most people will think about this answer in their hearts when they see such a case, and the answer is naturally no. Unless they are very rich, ordinary people really cannot afford to get sick.

After denying this answer, everyone will naturally realize the importance of insurance.

In comparison, buying insurance seems to be more affordable.

When everyone heard that Mr. Cui was so sure about the case of Tus Advertising Company, they all knew that Tus Advertising Company was probably on the mend this time!

Qiu Tian was naturally biased, she said: "President Cui, we still have two families, we will make a decision after reading it."

President Cui nodded and said, "Then let's look at the case of Junfeng Advertising Company."

"Okay, let's take a look at the case of Junfeng Advertising Company."

The big screen shows: You can never run out of risk, but you can afford insurance.

Mr. Cui didn’t nod this time. This case is similar to that of Zhengyi Advertising Company, and almost the same as the insurance cases in the industry. It’s all about insurance and risks. At the beginning, this kind of case might not be bad, but after customers read too much, they don’t feel it. , and even a feeling of being threatened.

Mr. Cui didn't comment, just smiled, and said, "Look at the advertising building of Lin Jian Xiaoxi."

Regarding the case of Linjianxiaoxi Advertising Building, Mr. Cui personally still has a little expectation, but because of the case of Tus Advertising Company, he feels that the case of Linjianxiaoxi Advertising Building is difficult to surpass.

Qiu Tian was also full of anticipation, and said, "Let's take a look at the case of Linjianxiaoxi Advertising Building."

Everyone at the scene was very curious, wanting to see whether the big brother like Qidi Company taught the younger brother like Linjianxiaoxi Advertising Building to be a human being, or the Linjianxiaoxi Advertising Building lifted the big brother's desk this time!

The big five words were displayed on the big screen: It's so dangerous, there is Nanshan!

Chapter 493 Is it so harsh?

The last copy was released, and everyone present looked at the words "It's so dangerous, there is Nanshan" on the big screen, and they all became very calm.

These five words were deeply imprinted in everyone's eyes, making it impossible for them to divert their attention.

Because these five words can be interpreted as: good insurance, there is Nanshan Insurance.

This is a real call to Nanshan Insurance.

But this is only the first level of meaning. There is another level of meaning in this copywriting, which is what it says when encountering a disaster.

It's so dangerous, there is Nanshan Insurance, otherwise it will be over!

This layer of meaning is much more powerful, and it makes people feel like the rest of their lives. Everyone hopes that they can rely on them when they encounter disasters, but the copywriting of Xiaoxi in the forest feels like it puts relying on you in front of.

Before, everyone thought that TusHoldings' copywriting was stable, but seeing the copywriting of Linjianxiaoxi Advertising Building, they all immediately changed their views.

Compared with the copywriting of Tus Advertising Company, the copywriting of the Linjianxiaoxi Advertising Building clearly reflects the importance of insurance.

Moreover, according to Nanshan Insurance's requirements of being concise, easy to remember, and refreshing, it is obvious that the copywriting of Linjianxiaoxi Advertising Building is better.

Even the people in Qidi Company changed their faces when they saw this copy of the Linjian Xiaoxi advertising building, and they felt that something was wrong.

The three copywritings that TusHoldings bid for today have been carefully discussed. They think that it is not a big problem to win the copywriting of the second and fourth sponsors they bid for, so they put most of their energy on the first Nanshan In terms of insurance copywriting, firstly, Nanshan Insurance copywriting cost the most, and secondly, Lin Jian Xiaoxi Advertising Building also bid for Nanshan Insurance.

This time the two sides were fighting each other, Qidi Company naturally wanted to save face, so it also put all its energy into the copywriting of Nanshan Insurance.

Before handing over the copy, Qidi Company was also most satisfied with the last copy. They heard that Mr. Cui of Nanshan Insurance expressed his affirmation, and they also felt that this time it was stable.

In the end, they didn't expect that the copywriting of the forest brook advertising building would be so brilliant!

They are all professional advertisers, so they naturally understand that the copywriting of Linjianxiaoxi Advertising Building is better than their own copywriting in terms of marketing communication and creativity.

At this time, the outcome seems to have no suspense.

"Mr. Cui, I have read the copywriting of the four advertising companies. Which copywriting do you like best?" Qiu Tian asked.

Mr. Cui was not very satisfied with the copywriting of Junfeng Advertising Company and Zhengyi Advertising Company before, because their copywriting, like most insurance copywriting, would make customers feel threatened, as if people who did not buy insurance would It was like a disaster.

However, the copywriting of the Linjianxiaoxi advertising building is just the opposite. After reading it, people feel that they have survived a catastrophe and saved their lives from danger. Although they are all useful to set off insurance, it is obvious that the copywriting of the Linjianxixi advertising building gives people a much better feeling. !

"Favorite, it must be the last one." Mr. Cui said, "Actually, the copywriting of Qidi Advertising Company is also good. If there is no final copywriting of Linjianxiaoxi Advertising Building, we will probably choose them."

This was originally a compliment, but to the ears of the Qidi advertising company, they couldn't be happy.

This is like telling you that the lottery ticket you bought is one digit away and you can win 500 million. This may be more sad than not winning at all.

The final choice of Nanshan Insurance Company is not surprising at all. While congratulating Linjianxiaoxi Advertising Building, everyone began to sympathize with Tus Advertising Company.

He didn't get the first place in the last round of voting, and he lost to Lin Jian Xiaoxi Advertising Building again in this round. It seems that the leading position of Qidi Advertising Company is going to be unstable.

And He Maozhong, a myth in the advertising industry, is afraid that he will lose his fortune at the end of the festival!

"Our President Cui finally chose the advertisement of Linjianxiaoxi Advertising Building. We congratulate Linjianxiaoxi Advertising Building for becoming our second advertising company with three consecutive awards in this issue!"

Everyone applauded and congratulated enviously. In today's episode of the program, only two advertising companies have won all the copywriting. One is the former Chuangmei Advertising Company, and the other is the Forest Creek Advertising Building.

But Chuangmei Advertising Company, even the three of them are the last few advertising sponsors, and the combined advertising fees are not enough for the advertising fees of the two forest creek advertising buildings, while the forest creek advertising buildings The three of them are all top ten sponsors, and there is still a big difference between the two.

It's just that the people in all the advertising companies can't accept that they clearly saw that the people from the forest brook advertising building went out in the morning and came back before the opening. It didn't look like they had seriously discussed the copywriting.

But even if they were not serious, in the end, Lin Li and the others had the last laugh. It was as if they were wandering around before the exam, and they still came first after the exam.

This makes all the people in the advertising building feel frustrated that they are scumbags.

Qiu Tian looked at Lin Li and asked, "I like your three copywriting very much. I want to ask An Xiaoxi, who came up with your copywriting? Or is it the result of a joint effort?"

In fact, Qiu Tian probably guessed in her heart that Lin Li wrote this copy. The reason why she asked An Xiaoxi instead of Lin Li was that she was afraid that if she asked Lin Li, Lin Li would give the credit to others. Will be towards Lin Li.

"Lin Li completed all three of our papers today!" An Xiaoxi said.

The employees behind the forest creek advertising building nodded one after another, saying that was indeed the case.

Seeing this scene, everyone's eyes were on Lin Li. Isn't Lin Li a singer?How come the advertising is better than their advertising professionals?

Several people from Qidi Company looked at each other with disbelief in their eyes.