This fresh food chain store is located in the best school district in Haicheng, surrounded by houses in the school district.
Therefore, the people who live here are also rich people.
"What, the cucumbers here cost 5 yuan a catty, so expensive"?
"Tomatoes actually cost 18 yuan a catty, did you forget to add the decimal point?"
"Pumpkin is 18 yuan a catty, and beans are 18 yuan a catty. Why are they so expensive?"
"Pork actually costs 80 yuan a catty. I know pork is expensive now, but it shouldn't be that expensive!"
Because the new store opened, many people came in to buy it.
However, everyone's reaction was surprisingly consistent, and the unanimous exclaimed price was too high.
"Everyone, the vegetables and fruits here are all certified organic, guaranteed to be pure natural, green and pollution-free, so the corresponding price is a little higher than the ordinary ones, which is normal."
Xu Feng also expected such a thing to happen, so he has specially trained every clerk in the fresh food store.
How to solve these problems.
Have a good attitude, tell us the advantages of our products, and most importantly, have absolute self-confidence.
First of all, if you believe that your product is worth the price, the other party will definitely want to buy some and go back to try it.
After all, they will think: These people are so confident, why don't they buy some and try it out?
Of course, these are ideal guesses.
Actually.
"No, even if you are organic, it can't be so expensive!"
"That's right, yours is several times more expensive than outside."
"Yeah, the price of your vegetables is almost the same as the price of mutton."
"That's right, look at this okra, it costs 100 yuan a catty, I'm really crazy about money."
Customers who are new to the store will not easily accept these prices just because of an explanation from the clerk.
After all, these prices have completely exceeded their cognition.
They are rich, but they can't spend money wrongly.
However, the clerk of the Four Seasons fresh food chain store still kept smiling and continued: "Everyone can buy some and go back and try it. After you try it, you will know why our products are worth the price."
When saying this, the clerk was very confident.
Of course, some people saw that they couldn't accept the price and left.
Some people are a little hesitant.
There are also some people who bought a little bit of green organic vegetables to go back.
After all, it is still possible to buy some and go back and try it.
The same situation also happened in several other actual fresh food chain stores.
In short, when the turnover came out on the first day, the turnover of the highest store was only more than 1000 yuan.
However, Xu Feng was not anxious or worried, this was just the beginning.
When the new store opened, Xu Feng also organized discounts.
However, after the discount, the price is still a bit high.
Well, it still needs to be accumulated slowly, and then the quality of vegetables and fruits should be released.
Only time can prove everything.
However, among these chain stores, Xingyue Plaza is the worst.
It's true that Xingyue Plaza is a newly opened shopping mall, but people have been promoting it recently, and the flow of people is still okay.
However, the purpose of these people is not to buy organic vegetables.
In addition, the price of the product is a bit high, so at the end of the day, the turnover is only 5 yuan.
That's right, it's 5 yuan.
The only 5 yuan was contributed by someone who bought a catty of cucumbers.
This situation made Xu Feng a little dumbfounded.
It is inevitable to settle in the mall, after all, it is also for future development.
In the future, if you go out of Haicheng, the best choice is to directly settle in the local mall.
In this way, the flow of people can definitely be guaranteed.
Looking at the turnover of the Xingyue Plaza store, Xu Feng took a few more glances, and stopped entangled.
Wait, wait for time to prove it.
However, before that, did he think of some way to promote his Four Seasons fresh food chain store?
Otherwise, relying on natural traffic alone will be a bit slow.
Well, thinking of this, Xu Feng felt that it was time to advertise.
On this matter, he decided to ask Song Wei for advice, to see if the other party has any good methods.
Four Seasons Fresh Store Qingfeng Community Store.
Because the business of Fenglin Dinner Restaurant upstairs is booming, so they can only choose here as the place to talk about things.
"Manager Song, I want to advertise for the chain stores of Four Seasons Fresh, do you have any good ideas?"
Xu Feng looked at Song Wei and asked for advice sincerely.
"Advertising"?
Song Wei looked at Xu Feng with some doubts.
"Yup".
Xu Feng nodded affirmatively.
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