Rebirth of Hong Kong 1981

But, the film industry is quite risky. Once the adjustment is not good, it will end up on the street, and the job may be lost.

Therefore, in many cases, directors will basically not switch companies and industries at will, because they cannot afford to gamble.

In order to make up for the lack of movies, Boss Lei abolished the theater subsidy system and implemented the sharing system of Hollywood.

The emergence of the sharing system has relieved the pressure on many film producers, and improved the enthusiasm of independent film production companies to arrange films and the vitality of their operations.

For a while, Princess Jin became famous, faintly surpassing Shaw Brothers and Jiahe who ranked first and second in Xiangjiang.

As the old saying goes, 'the first olives rot first'.

Princess Jin broke the rules and broke the long-standing guarantee system of the major theaters in Xiangjiang, and was naturally blocked by the entire industry.

Since Shaw Brothers and Golden Harvest jointly banned them, the number of films that Xiangjiang and other film companies can get screened in the Golden Princess theater has become less and less.

In many cases, the Golden Princess Cinemas even had to release western films to maintain the theater's operations.

Originally, everyone was waiting to see the good show, wondering when Boss Lei would leave in despair.

Unexpectedly, Boss Lei unexpectedly reached a cooperation with ATV, and the two film and television companies directly joined hands.

This made the people who eat melons suddenly dumbfounded.

The script was wrong, and the actors were wrong, but the plot after the release really shocked a lot of people.

Among them, Shaw Brothers and Jiahe are the most depressed. They never thought that Yang Chen, who just took over ATV, would get together with Boss Lei.

As for the benefits of the cooperation between ATV and Princess Jin, they really didn't see it.

On the contrary, on the side of Princess Jin, once there is a talent transfer from ATV, she will definitely be able to resurrect with full blood in an instant.

With Huang Xizhao's temperament, he would definitely not do this kind of loss-making business. It is definitely Yang Chen, the new boss, who is behind the scenes.

All of a sudden, Xiangjiang Film and Television also changed dramatically...

Chapter 246

AprilNO.15

Saturday

[-] am

After more than a month of renovation and rectification, Yuchen Clothing officially opened in various streets in Xiangjiang.

As early as a few days ago, batches of clothing were sent from Xue's Manufacturing to more than 100 Yuchen clothing stores in Xiangjiang.

After the bombardment of ATV's advertisements and the hot sales of fashion magazines, the word Yuchen clothing has already spread all over the streets and alleys.

Early in the morning, the women in Xiangjiang, who are resting at home during the holidays and like to have a beauty sleep on weekdays, came early to the entrance of the nearby Yuchen Clothing.

In order to get off to a good start, Yang Chen specially gave Xue Yufei a [-]% discount for the whole shop three days before the opening.

Because it is the first batch of Yuchen clothing, it is quite commemorative.

so.Yang Chen adopted limited sales again, and the first batch of clothing from Yuchen Clothing was only on sale for three days.

After three days, the first clothes that hit the market will never appear again.

In order to avoid possible looting, Yang Chen specially reminded Xue Yufei that each person can only buy two pieces of clothes at a time.

Yang Chen from later generations is very clear, if the purchase limit is not stipulated in advance, in the end everyone may have unimaginable consequences due to panic buying.

In order to ensure order, Yang Chen asked Chen Aiguo to send all the security guards he had recruited to various Yuchen clothing stores.

At the same time, Xue Yufei also transferred a group of employees from Xue's Manufacturing to help in various stores.

There are a group of security guards and Xue's employees to maintain order, and the people who come to buy are almost all young women.

The opening of Yuchen Clothing did not cause much commotion, and all buyers entered in batches.

A store can accommodate as many people as it can accommodate at one time.

These are all Yang Chen explained to Chen Aiguo in advance, he can't be blamed for being too cautious, taking history as a mirror, he doesn't want Yuchen Clothing to have to suspend business for rectification on the first day of opening.

Affected by this regulation, there were long queues in Yuchen clothing stores. This is the result of Xue's manufacturing industry clearly announcing the price of clothing in the last few days, so that buyers are psychologically prepared.

Every woman who comes to buy basically comes to buy clothes, not just to come and see.

For this reason, the police station near Yuchen Clothing was also busy. There was no need for people from Yuchen Clothing to invite them, and a group of patrolmen came over to help maintain the continuity.

In April and May, the weather in Xiangjiang warmed up, and the season was neither hot nor cold, but it didn't make everyone suffer.

In the early 80s, with the prosperity of Hong Kong's economy and the advent of a new era, young people gradually became the largest consumer group in all walks of life in Hong Kong.

At the same time, as the status of women has been improved, young women have also become the largest sellers in the major luxury goods industries.

After continuous advertising bombardment, mid-to-high-end novelty clothing such as Yuchen clothing has successfully attracted the attention of all middle-class young women.

"Beauty, please come here to draw a lottery."

At the door, an employee of Xue's Manufacturing who was in charge of the lottery draw reminded the young women who were about to leave after buying clothes.

"Lucky draw?" The young woman looked suspiciously at the turntable next to the employees of Xue's Manufacturing Industry.

I saw various prizes marked on the turntable, two-thirds of which were Carrefour consumption vouchers, and the other third were thank you for your patronage.

The highest consumption coupon amount has already reached the price of the two clothes she bought.

You must know that although the clothes of Yuchen Clothing have a [-]% discount because of the opening, even if there is a discount, the lowest price is around [-] Hong Kong dollars.

Two pieces of clothes cost six or seven hundred Hong Kong dollars, which cost her almost half a month's salary.

Although it was worth the money, it also made her feel a little pain.

When a woman bought two pieces of clothing, she could turn the turntable twice in total. The first capitalized thank you for your patronage made her feel a little depressed.

After that, he turned it around vigorously again, and slowly, as the turntable stopped, the pointer pointed to a voucher worth 50 yuan.

Seeing this, the employee of Xue's Manufacturing Industry handed a 50-yuan coupon printed by Carrefour to the young woman in front of him, and said with a smile: "Beauty, this is a 50-yuan coupon, and it is valid for three days. You can go to any place in Xiangjiang." A Carrefour supermarket offsets 50 Hong Kong dollars of goods."

"Carrefour?"

'What the hell is that? The young woman took the voucher, and glanced suspiciously at the cartoon head of Yang Chen, with the capitalized 50 yuan voucher on it.

Seeing Yang Chen's cartoon avatar, the young woman immediately remembered the news report some time ago.

To say that although Carrefour was exposed by the major media in Hong Kong before, many people also knew about the relationship between Carrefour and Yang Chen.