Super Shenhao Technology System
Page 1078
For Cheng Ze, who cares, as long as it can bring commercial benefits, as the saying goes, the fragrance of wine is afraid of deep alleys, no matter how good the product is, it must be known, and it is useless if it is not known.
There must be domestic ones to have overseas spokespersons. Sports stars include table tennis player Ma Long, movie stars include Zhao Yingbao, and popular superstar Wu Jing. Of course, he has not forgotten Dili Reyi who has a very good "relationship" with the big boss.
In addition to the spokesperson, all David TVs have not let it go. What is called "firepower coverage" is not covered by the RMB 75 billion advertising budget.
These contracts have been negotiated and signed with major spokespersons or TV stations in October, but the videos and products of the various spokespersons have not appeared. The endorsement advertising videos have actually been filmed, but they have to be launched before the new product release. will be announced after the meeting.
Just the announcement of this series of spokespersons at home and abroad has made melon-eating netizens unable to sit still.
It is worth mentioning that this is not an official announcement, but an "accidental" leak of news. A "universal" netizen got internal information from nowhere and broke the news on the Internet, causing heated discussions.
In fact, they are all marketing routines. Although this kind of marketing method is used on the street, it works. It has been tried and tested.
The so-called internal information was exposed on the Internet, and netizens who eat melons on the Internet are also talking about it.
"Fuck me, spend 75 billion on advertising for a new product?"
"The gods from all walks of life have assembled, you big bastard!"
"Boss Li, Shen Haofei, you are really too much. Let me tell you, you can do whatever you want if you have money? Huh?"
"75 billion is really too much, and the annual advertising investment of the blue-green factory is only more than 20 billion."
"Haha, it's really too much, what does this look like?"
"Like a seaweed seaweed blown by the wind."
"Is that Xiu'er upstairs? Why can your comments have voice effects? - Ye Shi An'an."
"Hey, another one with a suffix? Is the dog still messing around here? Let me introduce to you, this is the one with a suffix all day wanting to be popular and crazy."
"Come on, An'an, drink this bowl of dung."
"Comments with suffixes, do you think you are a great writer? Do you know that the ones with suffixes are all dead?"
"You are the diary of unofficial history? What kind of nonsense unofficial history are you writing?"
"You guys, do you have any money hanging, and a bunch of hanging pictures."
"I'm convinced too, Toutiao f*ck is full of talents."
"Pull into the comment area and gradually forget the topic of the article, the content is getting farther and farther away, laughing and killing pigs..."
……
With the overwhelming publicity and advertisements, the Future Technology Group finally regained its popularity, and the world's attention shifted from General Electric ge, which has "returned to the front line", to Future Technology.
In November, the majority of netizens are destined to eat the melons of future technology. As soon as it enters November, they will start a "full firepower coverage" announcement, successfully drawing the public's attention to new products, and the public is very interested in future technology. propaganda offensive.What netizens feel through the screen is the breath of krypton gold overflowing the screen.
The whole screen can feel the bragging from Chi Guoguo, the boss of Li Da: I am rich, very rich, super rich, I can do whatever I want, I can play hardcore, but I am still a krypton gold player, and I can't afford to be offended.
The press conference of the first thousand and 540 chapters begins
But what makes people feel as uncomfortable as a cat scratching an itch is that Future Technology has made such a vigorous battle without announcing the details of the product.
At present, the information that everyone knows is the smart mobile holographic terminal recognized by the media. The easy-to-understand description is the holographic version of the smart phone.
This is the only reliable news about the new product at present, but that alone has already excited electric product enthusiasts.
The holographic version of the smartphone, the official does not even announce the shadow of the product?
It doesn't matter, the almighty melon-eating netizen turns into a designer to design. There are still three days until the final countdown to the official new product launch of the Future Technology Group. There are already n more "cottage" products on the Internet.
Not to mention, the masters are among the folks, trying to force the officials to death. Some product designs are still very compelling, but the goose is useless.
……
With the passage of time, it finally came to the day of the future technology new product launch. The overwhelming marketing publicity lasted for a week, and the consumer expectation index reached its peak.
For the new product release of Future Technology Group, if it was hosted by other personnel of the company, there might not be such strong expectations, but the one hosted by Li Linfei represents the real flagship product of Future Technology.
On the day of the press conference, media organizations at home and abroad sent reporters to the conference site of the Future Technology Headquarters to report, including many mainstream media in Europe and the United States such as "BBC", "Time Magazine", and "CNN".
In the morning, the press conference was about to start. All media guests stepped onto the red carpet and entered the square of the Future Technology Group Building. The press conference was held in the square, which can accommodate nearly 5000 people.
Today's grand event, the number of people who came to the scene reached a total of nearly [-] people, including people from the media, industry or other guests, and naturally a group of die-hard fans invited as usual.
At this moment, there was a low and noisy discussion at the press conference, and there were people signing in one after another, but more than [-]% of the people had already entered the venue.
"Boss Yu is here?"
"Damn it, it's Yu Dazui!"
"Haha, are you here to spy on the enemy?" The sharp-eyed fans at the scene whispered excitedly when they saw the arrival of "Yu Dazui". Many media reporters found out and locked the camera before the press conference started. It fell on Yu Chengdong.
Reporters at the scene were also communicating.
Yu Dazui came to join in, didn't he say that the future technology terminal and the designated terminal are competitors? "
"Yu Dazui seems to be in a good mood, and it's not like what the media said."
"Nonsense, it is inevitable for companies to achieve their super-large size, and there will be competition with each other. The rumors on the Internet are not that the future technology terminals will use the designated 5G communication. A giant of this size, There must be competition and cooperation, which is quite normal."
At 10:[-] in the morning, the press conference officially started, and the noisy discussions in the audience gradually quieted down, and the media at the scene also focused their cameras on the stage in the hall.
Under the eyes of everyone, I finally saw the founder of Future Technology slowly stepping onto the stage step by step behind the scenes, and once again appeared as the host of the new product launch conference.
On the stage, Li Linfei faced the audience: "Future technology, let science fiction shine into reality, good morning, thank you for coming to join us..."
In addition to the nearly 5000 spectators at the scene, there were also tens of thousands of Internet users who watched the live broadcast of the press conference through their respective streaming video channels. During the week-long overwhelming advertisements, anyone who surfed the Internet knew about it.
Among many friends and businessmen, Yu Dazui came directly to the scene to join in the "Mingzhong Observation". It can be said that he is the only big brother of a friend businessman. Perhaps he is the one who is least worried about the formation of this press conference. If there is an impact, the loss caused by the terminal will be offset by the communication business and the semiconductor business.
However, there are many friends and businessmen who "observe in secret". Rebus is observing in secret, and Blue Green Factory is observing in secret. They used to be eyeing the high-end market of mobile terminals. Since Future Technology stepped in, Rebus decided to Nima is still playing fast in the low-end market, but it's better than killing the pervert of Future Technology.
What makes people feel relieved is that the Future Technology Group finally did not kill the low-end market, and gave friends and business brothers a bite to eat. If this pervert also comes down, I really feel that investing a lot of money in research and development will be in vain. Rhythm.
Samsung is also watching secretly, and of course Cook is also watching secretly through the screen in the middle of the night.
As the saying goes, only by knowing yourself and the enemy can you lay down in a good posture, so that you can be buried in the ground as soon as possible.
At the press conference, Li Linfei on the stage smiled and said: "Everyone should know that Future Technology will release a brand new flagship product today, our first smart mobile terminal. You should know it. If you don't know, I don't blame you. I will look back. I went to Mr. Cheng to settle the score, and spent so much money on advertisements for half a month, all in vain..."
This remark caused the audience to burst into laughter. Cheng Ze, who was present at the meeting, was stunned for a while, and suddenly smiled awkwardly but gracefully.
As the current first vice president and retail president, Lao Cheng is also very helpless.So after the press conference, Cheng Ze went back and silently drew a sum of money for the advertising fee. He was addicted to the endorsement for a while, and he was always addicted.
In fact, for such a subversive high-tech product, coupled with the current brand of Future Technology, Cheng Ze naturally knows that there is no need to invest in such a large amount of advertising, but it is also his reason to insist on indulging in celebrity endorsements. He hopes that once and for all, As soon as the product comes out, it will lead the world trend in an all-round way.
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