What to do if you become famous too fast

"Within 3 minutes, I want all the information of the singing brother in the video!"

The point is, the owner of this comment he clicked on is actually a man.

Is it so scary online?

Wang Huan couldn't help but shuddered.

watched for a while.

He swiped his phone up.

The next second video is also a clip of him singing at the party last night, but this time it was not posted by Qi Qi, but a strange profile picture, which should be a fan.

In the video, Wang Huan is singing "You at the Same Table".

The creator of this video wrote:

"Until the man next to you toasts me..."

Simple words, but contain different emotions.

Even Wang Huan was inexplicably touched when he saw this sentence.

He clicked to comment.

"A seat, a lifetime of memories."

"How fortunate to be at the same table with you in this life."

"I am a husband, and she is a wife."

"Never comment. Today is an exception. I miss our lost youth."

This video has 122 million likes and more than 30 comments, which is only slightly worse than the video data posted by Qiqi just now.

Next, he flipped through dozens of videos.

Almost every few videos, there will be a video related to him.

Even the scene of him singing in the Qianzhihe BBQ bar was uploaded on the Internet.

"No wonder my reputation exceeded [-] in one night, and it's still rising rapidly."

Wang Huan finally understood the ins and outs of the matter.

Surprised.

……

At the same time, Douyin Company.

The conference room is holding daily meetings.

Director Yao sat on it and spoke.

"In a few days, it will be July, and the first half of the year is basically over. In the past six months, our company's development has been pretty good, and it has been ranking first in the industry. But I hope everyone will not be proud. I have a hunch that there may be some problems in the second half of the year. It’s been a fierce battle. I heard that Kuaihuo has drawn an investment of [-] million yuan and will fight a tough battle with us for resources.”

As soon as he finished speaking, there was a lot of discussion below.

Director Yao waited for a while before continuing: "So, everyone must keep their spirits up. Especially the operation department must ensure the quality and promote high-quality videos as soon as possible to attract users. Today's In the Internet age, users are the foundation of victory, and whoever can retain users will win the final victory."

"Okay, Mr. Yao."

The meeting room echoed.

Director Yao nodded: "Alright then, do you have anything else to say? If not, today's regular meeting ends here."

Manager Ye from the Operations Department stood up and said, "Boss Yao, I have something to report here."

"Oh, please speak."

Director Yao looked at Manager Ye.

"Around eleven o'clock last night, a hot event appeared on the platform. The singing of a student in Bingcheng at a graduation party suddenly became popular. By nine o'clock in the morning, it had spread in the three northeastern provinces. I checked Looking at the background data, in just ten hours, this matter has generated more than one billion views, involving more than 3000 million users. And the popularity is still rising rapidly."

As Manager Ye spoke, he handed a few pieces of information to Director Yao.

Director Yao looked at the information in his hand and asked casually.

"Is there a pusher behind this?"

In the past, it is not that there have been similar popular events, but most of them are hyped by teams behind the scenes, and the data cannot be taken seriously.That's why Director Yao asked such a question.

"I asked the technical department to check, and all the data are true, without any falsification."

"Are there many related videos on Kuaihuo? How is the popularity?"

"It's not a lot, but the popularity is much lower than our platform, and the highest number of likes is only [-]. I guess it should be the repeated calculation mechanism of their platform that limits the popularity of similar videos."

Manager Ye said.

Director Yao nodded and looked at the information seriously.

Suddenly he raised his head: "The songs sung by this student named Brother Huan are basically graduation tear-jerking songs? Manager Ye, have you analyzed the age level of users who click on videos?"

"85% are young people aged 16-24, 10% are young people aged 24-35, and the rest account for 5%. Moreover, young people spend an average of more than 30 seconds on each singing video page. Among this part of users, And 80% of people browse the video more than twice.”

Manager Ye had already done analysis and investigation, so he blurted out.

When Manager Ye finished speaking, more than a dozen department managers in the conference room showed shocked expressions.

This kind of data shows that users are quite sticky to this kind of videos.

In the past, as long as similar sticky data appeared, then there must be a kind of hot event on the whole network.

Because all data analysis shows that it has the potential to become popular.

For example, the incident of a certain first-line celebrity cheating half a month ago.A month ago, a superstar Uranus got married.At that time, related videos on Douyin showed similar stickiness of user data.

Sure enough, in the next three days, these events brought huge traffic to Douyin.

After listening to Manager Ye's words.

Director Yao stood up abruptly, looking at Manager Ye with piercing eyes.

"Manager Ye, first open some of these related videos to the whole country, and do a new data survey before getting off work."

On Douyin, the videos posted by users may not necessarily be seen by viewers across the country.