I’m in Hollywood
Chapter 677 Only one point away
Recently, as long as he has spare time, Eric will take the time to study the Qualcomm information that Kelly collected for himself. As a technical blind man who knew nothing about mobile communications before, Eric also spent a lot of time trying to understand Qualcomm. What are the advantages of the CDMA code division multiple access technology compared to the time division multiple access technology of the second generation communication system such as GSM? ●⌒Fiction,
At the same time, Eric also found that Qualcomm is currently at the lowest stage in its development history. The mobile communication industry is rapidly shifting from the analog signal era to the digital signal era. The second-generation mobile communication technology is very mature and has entered the commercial stage. Although Qualcomm has proved the superiority of its CDMA technology over 2G through many experiments and tests, so far, there is not even a single CDMA commercial operation network in the world.
Recalling the information he had seen recently, Eric said to Kelly: I found that I took Qualcomm for granted. At first, I thought that since CDMA technology is better than GSM technology, Qualcomm is also in a difficult position. Among them, I invested a sum of money in it and spared no effort to support the development of Qualcomm, which will definitely make this company a leader in the industry. But the fact is more complicated than I imagined. Qualcomm's current situation involves the entire mobile communication industry in the Federation. In terms of development direction, the construction of any mobile communication network involves billions or even tens of billions of dollars of investment. Once a certain communication system is determined, even if this communication system lags behind other technologies, it is still impossible to change in a short period of time. Therefore, the communication standard formulation process involving the game of multi-faceted interests is not determined by the phrase 'my technology is better'. There are too many bad coins in the world that drive out good coins. Throwing money into Qualcomm is likely to lose everything in the end.”
Kelly listened to Eric quietly. Eric solemnly instructed her to collect Qualcomm's information. The female assistant also studied Qualcomm's information in detail in private, and had a deep understanding of Qualcomm's situation. learn.
Not to mention that major U.S. telecommunications operators are arguing over technical standards, Qualcomm also has entangled interests with operators. Qualcomm started out as an outsourcing businessman developing customized wireless communication solutions for communication companies. In this process, many communication operators hold shares of Qualcomm through capital injection. This kind of interest relationship is actually a potential advantage of Qualcomm in the competition of communication standards. However, if Eric forcibly squeezes into the ranks of Qualcomm's major shareholders with strong financial resources. Diluted the shares held by operators, which will inevitably weaken the competitive advantage of CDMA, and may even cause Qualcomm to lose to GSM and other standards in the final mobile communication technology standard for this reason, and become a marginal technology.
If it was before, Kelly would definitely hope that Eric would not rashly participate in Qualcomm. But listening to Eric's self-examination at this time, the female assistant's tender eyes showed more admiration. A man standing at the top of the pyramid can still maintain this sobriety and rationality. Kelly felt that she was a little obsessed. This little man is gone, and at the same time, she also gave up the idea of letting Eric quit, and said: Eric, San Diego is only more than 100 kilometers away from Los Angeles, I mean, after I'm done with things here, why not How about taking time to chat with Qualcomm's Irving Jacob? No matter how detailed the information we collect, it certainly can't compare with the information that the founder of Qualcomm has.
Maybe after you get in touch, you can get unexpected results.
Eric looked at the female assistant and said with a smile, Didn't you approve of my investment in Qualcomm?
That was in the past. Since you have a very clear understanding of this matter now, there is nothing wrong with giving it a try, and, I think, your point of view just now completely ignores your current personal influence. The capital in its hands. If it fully supports Qualcomm, it will definitely give it a greater advantage in the competition of mobile communication standards.”
Eric had already given up the idea of getting involved in Qualcomm in a big way, and only planned to slowly absorb some Qualcomm shares through Firefly Investments and become a large and small shareholder. But when I heard Kelly's words, I couldn't help but feel a little moved.
However, after thinking about the work schedule, Eric showed a helpless expression on his face again. Even if he could find time to meet with Owen Jacob, he would not be able to spend too much energy on Qualcomm. He already has too many things to focus on now.
Originally, this project could be handed over to Firefly Investments, but Chris’s personal energy was also limited. With the rapid development of several major companies under Firefly Investments, Chris was also very busy. To solve the personnel and production adjustment problems caused by Nokia's rapid expansion, Chris worked as a trapeze for several months and returned to the United States in a hurry before Thanksgiving.
Hearing Eric's concerns, Kelly reached out and patted the back of Eric's hand, and said, Eric, and me... As for us, you don't have to take everything on your own, we have a lot of Anyone can help you.
Okay, Eric squeezed Kelly's little hand that he wanted to withdraw, and said smugly: In this case, maybe I need to plan well and devote some of my energy to Qualcomm.
Although the decision was made, the meeting with Qualcomm Irving Jacobs can only be arranged after the new year at the earliest.
Entering December, commercial films such as Mission Impossible and Runaway Bride in the New Year's schedule are still continuing to harvest the box office. Heart also began a small-scale release in the early stage, and Firefly also released This Killer Is Not Too Cold directed by Luc Besson at the end of the year.
At the same time, the turmoil in Hollywood is still continuing. Sony finally announced a write-down of assets of Columbia Pictures up to 2.1 billion US dollars, which caused shocks in the entire capital market. After the rumors were announced, Sony's founder and chairman Akio Morita The resignation report was submitted to the board of directors. Although Sony publicly stated that Akio Morita's resignation had nothing to do with the Columbia incident in order to safeguard the reputation of the business tycoon who founded Sony, few people believed it.
Globally, Michael Ovitz's departure has become a foregone conclusion, but the issue of Michael Ovitz's sky-high severance pay eventually turned into a wrangling between Panasonic, Seagram and Michael Eisner. , Panasonic believed that the golden parachute agreement was Michael Eisner's personal work error, so Seagram asked Michael Ovitz to resign, and the compensation should be borne by Michael Eisner, but Michael Eisner Agreed that Michael Ovitz's golden parachute deal was approved by Panasonic's board. It has nothing to do with him, Seagram is very clear that Universal's future operations cannot be separated from Michael Eisner, and he can only put pressure on Panasonic, and even faintly threaten if Panasonic does not compromise. Seagram will transfer target to acquire Colombia.
While closely monitoring the situation in Hollywood, Eric completed the editing of the TV version of the Victoria's Secret show in early December, and once again focused on the marketing of the final stage of Victoria's Secret.
In order to maximize the influence of the Victoria's Secret brand, after the editing of the TV version was completed, Eric asked Firefly's distribution department to start making video tapes of the TV version. Before December 6, the first batch of 1 million cassettes had been produced, and they could be distributed to the whole country immediately after the TV broadcast was completed.
On Tuesday, December 6th, although it was already past get off work hours, there were still many people gathered at the headquarters on 66th Street today, because today is not only the final episode of the first season of Survivor that may create a miracle of ratings, but also It was also the day when the long-promoted Victoria's Secret Annual Show was televised.
Just experienced a fruitful autumn TV season, Friends, Survivor and The Story of the Emergency Room three-block ace shows took turns to go into battle, and various ratings data are all red. It has firmly occupied the No. 1 market share of public television stations, and the reality show Survivor has created a brand-new viewership miracle, with the average viewership of the first 12 episodes reaching more than 33 million. Therefore, every employee who was left to work overtime at the headquarters today was filled with excitement and joy, not only because of the super high ratings that the final episode of the first season of Survivor will bring, but also because of the ratings data After the release, the top executives of the group will definitely hold a grand party to celebrate.
In the large conference room of the headquarters, there were more than a dozen people gathered at this time. However, compared to the time when Survivor was broadcast. The people gathered in this conference room this time are mainly the people of the Wei Mi project team. In addition to Eric, Edward Lazek, Emily and others, they also include five Wei Mi spokespersons who were invited to come. . Knowing that the final episode of Survivor is destined to be a big success, there is no fanfare here as it was when it first aired. Only Robert Iger appeared at the scene. Tom Murphy was old and went home from get off work early, and Katzenberg didn't fly from Los Angeles on purpose.
In addition to the TV broadcast of the Victoria's Secret show starting at 9 o'clock, the Yahoo portal will also open the popularity voting of the Victoria's Secret Angels at the same time.
In the conference room, Cindy Crawford watched Eric pass by at the conference table. Skillfully typing on the keyboard of the laptop and communicating with Tina Brown, who was also working overtime in Boston, she rolled her eyes, got up and went out for a while, and soon brought a laptop in, followed by a man full of people. The male employee with a face to please, diligently helped Cindy Crawford to connect the network cable to the Internet. Linda Evangelin and the other women saw Cindy Crawford's actions and gathered around them one after another. In front of the laptop, talking enthusiastically at the computer screen.
Emily, who was sitting near Eric, watched the movements of the girls, and tugged at Chris beside her in a sour tone: Pretty women are born with privileges, I also want a laptop, why? Nobody lends me one.
Chris, who was looking at a magazine attentively, got up helplessly and said, Okay, let me borrow one for you. It's really... a woman.
Emily stared slightly: What are you muttering about?
Chris didn't answer, and hurried out of the conference room, causing everyone to laugh.
Emily was also a little embarrassed, so she could only pretend to look at her watch, then picked up the document in front of her and poked Eric who was chatting with Robert Iger in a low voice: Hey, Eric, those 1 million cassettes But it cost more than 5 million to make, do you think anyone would be willing to pay $30 for a short film that only lasts over 40 minutes?
Eric was a little unsure in his heart, but he had already thought of a solution, and said: If no one buys it, then give it away, carry out various activities through the Yahoo portal, and even give it away at the Victoria's Secret chain store. I don’t plan to use the sales of videotapes to make money. These 1 million boxes of videotapes are just like Victoria’s Secret’s Neiyi mail-order catalog, and their main role is to promote. Of course, all the expenses for this year’s Victoria’s Secret show will be paid by me. LTD paid for it by themselves.
Emily nodded with a smile. Because of the scruples about the advertising effect of this big show, LTD originally transferred the production rights of the Victoria's Secret show to Eric. Now it is only in the stock price, and the market value of LTD has increased. More than a billion dollars, not to mention next year, even if Eric now asks LTD to compensate him for the production budget he spent, the board will definitely approve it.
Seeing her boyfriend come back with a laptop, Emily moved to the side, remembering the Survivor played before the Victoria's Secret show, and curiously said: Eric, what do you think of Survivor? How many viewers will the last episode reach?
As soon as these words fell, the people in the office who were all doing their own things quieted down at the same time, and turned their attention to Eric.
Eric shrugged, pointed to the electronic clock on the wall of the conference room, and said, Everyone will know in half an hour. I believe everyone will be surprised.
There were regretful boos all around, and Robert Iger, who was sitting next to Eric, also asked a few words with a smile, hoping that Eric could give a prediction. Eric just shook his head without saying a word, which made everyone look forward to the next ratings data even more.
After the last episode of Survivor began to air, Nielsen's preliminary statistics on the ratings really surprised everyone.
The data of Survivor just reached 38 million last week, but just after the last episode started, the number of viewers rushed to a high of 49 million, and then it continued to climb. When the final results of this reality show competition came out, the ratings The rate has reached 56 million passengers.
Hearing this amazing ratings data, Emily looked at Robert Iger who was excitedly holding a mobile phone and stood on the speed dial in the corner of the conference room, and asked Eric: 56 million, that Victoria's Secret show. How many viewership figures will it reach?
Eric had already anticipated it, but he was not as surprised and excited as the others. He looked at the large-screen color TV in the conference room that began to broadcast advertisements, and said: According to the experience of leading programs with high ratings such as the Super Bowl, Victoria's Secret The average viewership of the show should be half that of the leading episode, and of course, after promoting it for so long, I think the ratings must be higher than usual.
Tsk tsk, even if it's only half, it's 28 million, Emily said excitedly: I'm looking forward to the stock market opening tomorrow, and the market value of LTD is only a little short of $4 billion.
Having said that, after the big screen color TV played an advertisement, the screen flashed, and the silver VS logo of Victoria's Secret appeared on the TV screen. After a line of subtitles reminding the audience to participate in the popular angel vote of the Victoria's Secret show through the Yahoo portal, the lights were bright. In the Manhattan night view overlooking the shot, the drum beat seems to be rushing from far to near. (To be continued.) SJGSF0916 Baidu search to see the latest and most complete novels!
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