I’m in Hollywood

If Dragon Kills was a fuse, then Richard Gere's interview in The Hollywood Information became the spark that ignited it.

On the day this interview was published, a CAA spokesperson refuted Richard Gere's remarks in the media as nonsense that completely ignored the facts, and vowed to state that if the other party made these irresponsible remarks, CAA would sue. Legal means to seek justice for themselves.

Although many people can see that Richard Gere's remarks were made out of anger and put himself in the perspective of a 'victim'. There are many loopholes in his remarks as long as there are some industries. Anyone with knowledge can easily pierce it. But that doesn't stop the media from digging deeper into some of the facts in his remarks.

The power of gossip is powerful, so from the next day, articles about the feud between Michael Ovitz and Kapoor Sid began to appear in the media. After Kapoor Sid left CAA, it was difficult for him to move in Hollywood. Almost being forced to go to Europe has also been exposed again.

Although CAA has grown into a towering tree, it is not without any dark history. Coupled with its strategy of forcibly bundling sales, it will definitely lead to the failure of some movies. These failures are naturally picked up by the media.

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Industry Rule Breakers

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With more and more articles smearing CAA, a wave of demonizing CAA started unknowingly.

The development and growth of CAA in recent years has not only seriously squeezed the living space of other Hollywood brokerage companies, but also made many Hollywood film companies miserable due to a set of bundled sales strategies invented by Michael Ovitz. CAA not only increases the star's remuneration, but also has to pay a lot of over-budget costs because of the bundling strategy.

The six major Hollywood film giants are slightly better. Usually, they can get most of the right to speak in the confrontation with CAA, while a large number of Hollywood second- and third-tier film companies, as well as those independent filmmakers, are in the CAA bundling strategy. In front of them, there is absolutely no power to resist. They don't have the reputation and confidence of Eric that every movie is sold, so they can only accept the binding conditions of CAA obediently.

There are numerous brokerage companies, a huge group of film companies, countless independent filmmakers, and finally, there is a TV media that is very critical of CAA's bundled TV series projects. It's enough for CAA to have a good drink, not to mention that this time almost all the forces are instinctively exerting force without any communication at all.

Of course, it's not that no one has made a statement in support of CAA. Some actors under CAA have more or less said a few good things for CAA when they are interviewed. After all, CAA has increased the production cost of film companies, and The biggest beneficiaries are indeed these actors. But these voices basically did not produce any waves, mainly because of the manipulation of those forces, they deliberately downplayed the supportive remarks of CAA stars.

Although CAA also has strong media and public relations power, in this trend, the power in its hands basically does not play any role, and it is completely passive and scolded.

Immediately afterwards, the top management of Lianmei, who was devastated by the box office failure of Dragon Killing Array, suddenly jumped out and, according to Richard Gere's interview, blamed CAA for the failure of the film Dragon Killing Array. He even threatened to claim damages from CAA,

Of course, this kind of thing is impossible to succeed at all, and Lianmei just needs to find a scapegoat for the failure of tens of millions of dollars in investment. The CAA on the cusp of the storm is just right, and then there is another battle of words.

At the same time, in this trend, several other Hollywood brokerage companies have tacitly waved their hoes together. In just one week, more than 20 second- and third-tier actors from CAA have left. If any harm was done to CAA, what happened next caused a turmoil within CAA.

The reason is that Tom Cruise suddenly announced his departure from CAA!

Who is Tom Cruise?

The most popular idol star in Hollywood. Since his debut, he has almost never missed many films. The big films he starred in have all made huge profits for the film company at a small cost. 86's Top Gun, with The cost of more than 10 million US dollars won the global box office of 350 million US dollars. And the recent Rain Man won a number of Oscar nominations while getting a high box office. In Premier magazine's list of Hollywood's most powerful people, Tom Cruise is an actor. , is very advanced among a group of film company executives, big directors, and gold medal producers.

The departure of this kind of super A-level superstar has unsurprisingly caused a wave of waves in the industry. And Tom Cruise's departure actually has a lot to do with this storm.

Because of this demonizing CAA storm, after the media expressed sympathy for Richard Gere, some people turned their attention to the negotiations between the two leading actors in Eric's new film. Soon, with the cooperation of the media and caring people, the remuneration conditions proposed by CAA were exposed.

$6 million salary plus 20% profit sharing, this kind of robbery-like offer can only be thought of by a confident 'big company' like CAA, this is obviously CAA want to make Eric Williams again It is a hint of retreating in spite of difficulties. It seems that after the experience of The Wind and Moon, Mr. Michael Ovitz is still obsessed with the ridiculous idea of ​​'blocking' Eric Williams. It is unrealistic to want to pass this The offer of the 2019-09-20 , to stir up the cooperation between Eric Williams and the two superstars Tom Cruise and Tom Hanks. Not long ago, Mr. Richard Gere said that CAA has begun to treat actors as pawns in their hands. Words at the mercy are not aimless.”

In fact, during this period of time, CAA has been making concessions in the negotiation about the salary of Cruise and Hanks. Before the release of Dragon Killing Array, CAA's required profit sharing ratio had dropped to 12%. When the media exposed CAA's original offer, the other party's required profit sharing ratio had dropped to 10%.

Although CAA immediately clarified after the initial conditions were exposed, saying that the current offers of the two superstars are not that high, the media has seized on this matter and made articles repeatedly, and some analysts have also expressed their views in the newspapers, It is stated that if the CAA sharing model becomes popular, it will cause the production cost of the film company to further increase, while the profit margin will be greatly compressed, and it will be more difficult to achieve profitability. Under such circumstances, it will definitely affect the enthusiasm of Hollywood film companies to make movies, and bring a fatal blow to the rapidly recovering film industry in the United States.

Some media even began to call on the federal government to investigate the CAA's behavior of disrupting the film market. Under the influence of some forces, when a member of the California State Assembly was interviewed by the media, he paradoxically made some remarks about the possible investigation of CAA's salary quotation and suspected monopoly behavior, although the member quickly He denied his claims, but it still caused huge pressure on CAA.

What do the industry giants in the United States fear most? The first one is not the tax bureau, but the anti-monopoly investigation. Leaving aside the cases of other industries for the time being, it is only Hollywood, because of the Paramount Act of the year, which has caused the Hollywood film industry to be silent for many years.

In order to stabilize the situation, Michael Ovitz, who has thrown away the negotiation between Sony and Colombia and returned to CAA to preside over the overall situation, held an interview with Cruise and Hanks in person, hoping that the two would give up their previous relationship this time. Profit sharing plan, only taking a pure paycheck to help CAA through this crisis.

Hanks is still very talkative, because he has never received a profit share before, not even a high salary of 5 million. Hanks only took 2 million US dollars in Flying Over the Future, which has a box office of over 100 million. , and he also valued this cooperation with Eric, so he agreed.

Tom Cruise, on the other hand, expressed the hope that he could think about it. As a result, the next day, Liang Tang's consideration was to bring his agent, Ms. Paula Wagner, to announce that he had left CAA, and then reunited with the CAA in his personal capacity. Firefly has started remuneration negotiations.

Cruise has always been a very ambitious person, and the public opinion turmoil this time has indeed made Cruise feel that he is being manipulated like a chess piece by CAA. This feeling is extremely difficult for an energetic, controlling and capable superstar.

In addition, because of the success of Rain Man, he has seen another way, which is to cooperate with those film companies in the form of profit sharing as an individual, which can bring him more benefits, while avoiding Ruth also wants to gain more control over filmmaking.

Getting rid of CAA and going it alone was the first step Cruise had to take to get those things without being constrained by the agency. But Cruise breaking away from CAA at this juncture is tantamount to stabbed the opponent in the back.

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