I’m Almost Losing to a Muggle

What made Lin Dong even more gratified was that Qin Baoer asked for the exclusive broadcast rights of the Spring Festival Gala.

The daughter of a rich family really doesn't care about money.

I still remember that in April 2012, Solang Video, Kiwi, and Goose Video jointly announced the establishment of a Video Content Cooperation Organization to jointly purchase copyrights for the Spring Festival Gala under the AA system.

But the profits brought by traffic are huge.

In less than a year, this copyright alliance has collapsed, and the current situation is that the battle for the exclusive copyright of each platform has entered into dire straits.

And that's just copyright.

It is the power that we can release after CTV is over.

In 2015, Kiwi announced that it had signed with CTV for the exclusive webcast and on-demand rights of the 2015 Spring Festival Gala.

It is the first time in the 30-year history of CTV's Spring Festival Gala to join hands with online video platforms other than CTV to live broadcast the Spring Festival Gala on New Year's Eve.

The outside world generally believes that the cooperation between CTV and Kiwi is related to Masi, who joined Kiwi as chief content officer last year. He has a close relationship with the chief director of the Spring Festival Gala, and the two have also worked together in the production of the Spring Festival Gala.

That year, Kiwi backstage data showed that the total broadcast volume of the Spring Festival Gala on all platforms exceeded 70 million, the cumulative broadcast time exceeded 50 million hours, the total number of broadcasters exceeded 40 million, the per capita broadcast time was 80 minutes, and the number of bullet screens exceeded 100 million.

This concept is rather vague.

Let's put it this way, the live broadcast traffic of this time has exceeded the online live broadcast volume of any large-scale event and party in the world before, setting a global single-platform online live broadcast record.

Previously, the number of simultaneous online live broadcast users in the world was recorded in the 2014 World Cup match between the Netherlands and Argentina, with a total of 4.7 million people.

The exclusive live broadcast of the Kiwi Year of the Sheep Spring Festival Gala has a maximum simultaneous online audience of more than 14 million, which is nearly 10 times that of ESPN.

However, by 2016, five video sites, namely Kiwi, Oil Barrel, Huanshi, Some Goose and Station M, were authorized.

This year, no one ate this cake with a big mouth.

Because the investment in solo broadcasting is too high.

In 2014, Kiwi had a loss of 1.1 billion. In 2015, even with the huge traffic, advertising and membership revenue obtained through the Spring Festival Gala, Kiwi’s loss exceeded 2.5 billion, more than doubled.

The loss outweighs the gain.

Therefore, everyone shared the cost and no longer asked for exclusive broadcasts.

Qin Baoer opened his mouth to claim the exclusive network broadcast rights of the Spring Festival Gala, which made Boss Lin very pleased. Not only would he not be beaten to death, but he had to take good care of it.

Yes, it seems that Bao'er has really worked hard. The idea of ​​broadcasting the Spring Festival Gala exclusively is very good. I look forward to the development of Station M this year. Pay attention to the upgrade of hardware and software, and don't delay in technology.

Lin Dong still remembers that last year, station B also tried to obtain the live broadcast rights of the Spring Festival Gala, but their website was attacked, and the protection was in vain, so they were naturally eliminated.

In case we have negotiated everything here and are ready to spend money, we are attacked over there.

Or there is a BUG, ​​won't it be broadcast exclusively by then?

Don't worry, Mr. Lin, I will do my best. Qin Baoer was very cheerful.

Everyone else is very envious.

Bo'er is really amazing, to think of such an idea of ​​spending money.

Perhaps, for the three major video sites, it doesn't make much sense to spend a lot of money on exclusive broadcasting rights, and it will only further inflate the figures in the loss column of the financial report.

But station M is different.

It is like a sponge and urgently needs more users, and the Spring Festival Gala broadcast can perfectly solve this problem.

It doesn't matter if you spend a little more money.

After all, the live broadcast of the Spring Festival Gala will not make less advertising money. Kleist and advertisers have always cooperated well.

The year before last, Kiwi won the exclusive broadcasting rights. The specific number has not been announced, but it should not be less than 600 million.

They collected about 200 million in advertising fees.

This year, the advertising fee should be able to charge more.

... Lin Dong originally wanted to ask if there were any more, but he also realized that it would be too shameless for him to do that, so he turned to look at Qin Baoer's sister: Bei Er, how are you doing?

The difference between these two children is not ordinary.

I... Qin Beier was a little dissatisfied.

You asked my sister just now, and you asked me again.

Boss, you are sowing discord.

Although my sister lost a lot of money, do you know how hard she worked?

Why, isn't the publishing department making money? Lin Dong asked without much hope.

He is indeed comparing.

It's just that it's not like most people think, using the money-making Belle to set off the money-losing Bao'er, but that Bao'er to set off Bell.

Can you learn from your sister?

What do you do to make money all day long.

How do you get money if you haven't seen it before? Your family's assets are probably over 100 billion.

Our publishing department, excluding the first quarter, will have a net profit of 700 million yuan. My sister will definitely make a lot of money in the future. Qin Bei'er snapped back.

Seven hundred million!

Lin Dong wanted to slap her, little girl, how did you make a profit of 700 million, you should hang up.

However, it should be digestible to use 700 million to develop Station M.

In other words, Qin Baoer + Qin Beier ≈ 0.

If it wasn't for your sister's sake, I would have thrown you out.

The publishing department is doing well, and Baoer's users are growing steadily, and they are doing well. I am very satisfied. Everyone should learn from them. Lin Dong frantically hinted to everyone.

I am satisfied with Baoer, and you all have to learn from Baoer.

After hearing this, everyone started applauding, and everyone understood what the boss was thinking.

Or it is to continuously create users like Baoer's M station or Alipay to feed back the entire group ecology.

Either it is like Bell’s general distribution, and it continuously generates capital flow for blood transfusions to the group, and other people can’t do it if they want to be lazy. Every department has to do something.

The capital market has been cold this year.

The corpses of start-up companies are everywhere, and news of layoffs from major manufacturers is inevitable. Capital has become calm again. No matter how difficult it is for start-ups to obtain financing easily, it is even more difficult to obtain a good valuation.

Coupled with Zheng Ce's strict management, everyone's living environment has become even worse.

The boss raised these two points as reasonable, so everyone immediately expressed their support.

Moreover, our cat factory is already considered a good one. In 2016, there are still many new projects released. At the beginning of the new year, the boss is spending money on a large scale, as if I don’t plan to pass it.

This also makes everyone full of confidence.

Mr. Lin, Miaoya Live's net profit this year is 1.2 billion. After deducting the 250 million that has been handed over in the first quarter, there is still a balance of 950 million. Please check and accept it. Chen Yinhui couldn't help it anymore.

Hold your head high and hold your chest high!

Don't keep praising them both.

Praise me quickly.