I’m Almost Losing to a Muggle

Chapter 706 The Rise of Short Videos

The lead actor in this play can be said to be absolutely outstanding, but the choice of supporting roles should not be too random. Fortunately, after so many years of accumulation, Happy Twist can make up two teams casually.

Lin Dong had a meal with them and finalized some details.

The most important thing is that there are several points where he can lose money, and he has arranged them all.

One is Buffett, first take pictures of his lunch, and then Kleist reveals his intention to go public on NASDAQ, which will definitely make the old man obediently cooperate.

It is estimated that at least 30 million yuan is needed to take pictures of lunch alone.

He may even have to ask for his permission to appear in the film, otherwise he may directly sue the film's creator. Wai Guoren is very serious about this.

Plus other miscellaneous things, maybe it will run to 50 million.

The cost increased by 50 million to achieve the achievement.

The other is to form a temporary team. If the lineup is selected from major domestic teams, it is unlikely that the money will be less than 10 million. If these people are required to cooperate with the show, 20 million is possible.

There is also Fu Huadao, Boss Lin always asks for the best.

After doing the math, after this meal, the cost of the film soared from 200 million to 300 million.

The most important thing is one more thing.

Boss Lin used hints to ask the film crew not to make the boxed lunch too unpalatable.

No matter how poor you are, you can't be a poor child, no matter how hard you are, you can't have a hard lunch.

In late October, the second seasons of I'm Getting a Record and Ultimate Challenge have come to an end.

These two variety shows broadcast simultaneously by Shencheng Satellite TV and Station M became the top and runner-up variety shows at the same time, with ratings exceeding 3.5%. Only Running in the first half of the year can be compared with it.

There is no doubt that Kleist has successfully completed the betting agreement with the TV station.

If the audience rating is higher than 3%, Shencheng Satellite TV will bear 80% of the production costs, plus give up 80% of the advertising revenue.

After the settlement of the TV station is over, Kleist can not only receive the 1.74 billion remuneration for the variety show, but also recover the cost of 500 million previously invested.

The Variety Show Business Department got 2.24 billion in one fell swoop this year. Even if 5% of the Miaoliang Cultural Fund is deducted, and a part is deducted to pay employees salaries and bonuses, the Variety Show Business Department can at least contribute more than 1.5 billion funds to the system account.

It's really disappointing to think about it.

Accidentally, a huge wave rolled up behind him.

In addition to the bad income of variety shows, the short video of Miaoyin is not to be outdone.

Back then, Maochang acquired Dami Music and Yinyuetai for making music, and later split from Yinyuetai into Miaoya live broadcast and short videos.

The early short video had an embarrassing status, and it was basically a subsidiary product of Miaoya Live.

Only a group of diehard users are still struggling to hold on to their positions.

However, a bigger blow was yet to come. Maochang then acquired Station A and established Station M, which is also a video-focused product.

Miao Er Music has an MV channel, Miao Ya Live has a video channel, and Station M is a comprehensive website that covers both long and short videos. The short videos are completely rubbed against by my brothers and sisters.

Short video users are further lost.

At its worst, the daily life of this product was less than 3,000.

Until one day Lin Dong discovered this poor little girl.

With the nasty idea of ​​letting his own products be torn apart, Lin Dong chose Yang Baofu, who didn't even get a diploma after five years of college, as the general manager.

Next, in order to reduce the advertising revenue of the Variety Show Division, the naming rights of I want to release an album were handed over to the short video software renamed Miaoyin.

It seems that the inclination of resources is not obvious. Lin Dong spent two times and gave a total of 700 million to the short video. On the one hand, he promoted the domestic market, and on the other hand, he started overseas deployment.

The diehard fans of Miaoyin’s short video burst into tears.

Finally made it through.

Whether this is a real son or at least a daughter-in-law level.

Facts have proved that Mr. Lin is indeed a good leader with a unique vision. Yang Baofu, whom he selected, took a short video to attack white-collar students, and at the same time went to rural towns, and completed the market share in just a few months.

Yang Baofu spent all his money on the real point.

Of course, there is also strong support from Kleist's public relations department.

With the help of Pei Qianlong, the short video of Miaoyin has gained official agencies to settle in one by one.

There is also a newly established technical research institute that has also made contributions.

Brush meow, brush meow.

Algorithms play an important role in how to make users continue to swipe.

There is no lack of sponsorship from friendly forces here.

My brothers and sisters who have been bullying my little brother, like Miaoer Music, Miaoya Live, M Station, are now starting to feed back Miaoyin.

Miao Er provides many karaoke talents and even professional singers.

Miaoya Live provides a lot of anchors and beauties.

And station M also has a lot of up masters who are pulled over by the website to settle in Miaoyin.

The more the merrier.

With the strong rise of Miaoyin, more headlines have moved from Weibo or official accounts to the short video camp, and the resources diverted from other software have brought Miaoyin into flames.

The momentum is unstoppable.

During this process, even some products that were originally developed better than Miaoyin have been cut off. If you say that others have no money, there is actually no shortage of proud sons supported by capital such as Goose or Weibo. .

Many people think that Yang Baofu has won by lying down and followed the general trend to get to where he is today.

However, there are still relatively sharp people who have touched the context of the rise of Meow, and made a more objective analysis.

Lying to win?

Don't always think that you can do whatever you want.

If you really lie there and do nothing, at most it will be a moment of excitement.

Whether it is the help of friendly troops or the drainage of competing products, in fact, the stickiness of these users is not strong enough.

Yang Baofu has been working hard on one thing.

That is to cultivate Miaoyin's own native talents.

Doing strategies and tutorials, the live broadcast university founded by Chen Yinhui has now produced a complete set of short video production and promotion tutorials, and the Miaoyin platform is also constantly signing and cultivating outstanding users.

Therefore, although Miaoyin launched its efforts relatively late, it has made big footprints step by step, which is fundamentally different from other short video websites.

It has long-term stable video suppliers.

And these video providers also quickly received the dividends brought by the traffic. In addition to the official subsidies for Miaoyin short videos, partners also came to them one after another. In the early days, the platform hardly charged any fees.

Miracles with annual income of one million are born one after another.

Attract more people to pour in.

By October, the total number of active users of Miaoyin’s short videos exceeded 140 million, climbing to the 24th place in Huaxia Aipit, second only to cu browser, and surpassed 365 security guards.

In the list of similar products, he is a well-deserved number one.

There are only 70 million active users of Kuaishou, another competing product, and only 30 million for another short video called Volcano. The second and third places combined are not as many as the short video of Miaoyin.

At present, the monthly ticket is 7874-3300=4500/500=9 chapters, and nine chapters need to be added. I will count again when I arrive at twelve o’clock. Don’t worry, I use a calculator, and there will be no mistakes.

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