I Know Everything

Chapter 1212 The first stop is London

After breakfast, Shen Huan sat on the sofa and read a book. After Wang Zhen and Ji Yinmei cleaned up the dining table and cleaned it, they also started their own work.

Both women are using their laptops to write articles, which will be sent to the company later.

Then the company publishes these articles on Weibo and websites.

This is a job, and they can't publish official articles on their meager blog to make a name for themselves.

After all, the salary is paid by the company.

What they usually post on their meager account are tidbits.

For example, Wang Zhen took the photo of Shen Huan resting in the car with his eyes closed last year.

The photo of the teenager under the setting sun even surpassed the photo of Shen Huan winning the championship last year, becoming the most clicked and downloaded photo.

The two teams are still frantically editing and compiling after getting off the plane early this morning. After finishing at noon, they will have a whole day off.

They are really busy on weekdays.

Even if Wang Zhen and Ji Yinmei rested, they still had to keep sorting out and editing the materials, so that the videos could be continuously sent to the country.

The watermelon team actually took advantage.

Even Wang Zhen was determined not to use his personal relationship to interview the Lakers, but because of Shen Huan, everyone knew the hostess and took the initiative to accept her interview.

Then other stars still remember her by Shen Huan's side, whenever they saw Wang Zhen being interviewed, they would come over and say a few words.

Even Barkley and O'Neill have been on Wang Zhen's simple talk show.

This is a very crude thing.

They are just narrators, and they have no obligation to participate in the interview. They come with a smile only because of Shen Huan's relationship.

From this point of view, Ji Yinmei suffered a bit.

Because she didn't invite those superstars.

But this year, Shanhai.com was too well prepared, and they reported all the affairs of the Lakers, as if everything was in detail.

So this NBA program on Shanhai.com,

It has become a favorite for all fans outside of North America.

On average, each episode is watched by more than 500 million people, and after the Western Conference Finals, there has been no less than 1 billion people.

The princess is already preparing for the road show here.

But because of this huge surge in traffic, the increase in advertising business, and the increase in the number of new members, investment banks such as Goldman Sachs and Citigroup in the United States urgently discussed with the princess again, asking whether the IPO valuation we set is a little lower ?

From this point of view, the 200 million US dollars bought out by the princess and the various filming and recording costs of more than 300 million yuan have already been earned back, and the benefits are dozens of times.

...

In Los Angeles in mid-June, even in the morning, the weather is already very hot.

In the air-conditioned living room, enjoying the sunshine outside, this feeling will be very good.

After Wang Zhen finished writing a paragraph, he remembered something, Shen Huan, have you confirmed your itinerary?

Well, it's been arranged. The two of you have done a good job. They don't have too many differences. Shen Huan nodded and said, So it's basically confirmed. The first stop is London.

Although the major brand owners signed the contract with Shen Huan, their respective interests are different, which leads to their different requirements.

They want to compete for Shen Huan's better time and more opportunities to promote, so naturally there will be fights.

In fact, this two-month promotion and advertisement has been decided since October last year, but how to arrange the itinerary and how to make a detailed plan, it is still after Shen Huan came to the United States that Wang Zhen and Ji Yinmei will pick it up together. The next job.

Shen Huan himself had to concentrate on training and competitions. They were close friends of Shen Huan, and they also graduated from media-related universities. Combining opinions from all sides, it was not difficult to draw up an itinerary plan.

It's just because there are six international-level companies involved in more than 20 countries and more than 30 cities, and the time is only 70 days at most. The actual operation really tested them.

The two women struggled continuously for more than 20 days before they finally made the first draft.

Then there was communication and coordination in all aspects, and 5 revisions were made in a row before it finally took shape.

Wang Zhenyu's hard work was in vain, but because Ji Yinmei wanted to go with Shen Huan, she could better grasp the opportunity of this promotion and bring herself greater exposure.

It is equivalent to Ji Yinmei going to most of the bustling cities all over the world, and the netizens of Shanhai.com can follow her to browse the various customs and habits of these bustling cities.

The reason for choosing London as the first stop is that starting from Los Angeles, the first big city after passing through the Atlantic Ocean is London.

Although basketball is not very popular in the UK, they prefer football and rugby, but for Shen Huan, who has surpassed the scope of basketball and become the world's number one sports superstar, they also love it crazily.

When the NBA live broadcast of the playoffs was broadcast on Sky Sports, more than 5 million people in the UK followed each game. The Western Conference Finals quickly rose to 80 million, and the record for the first three games of the Finals was even higher. It reached more than 10 million... According to this trend, the final fourth game of the championship should be more than 15 million.

The total population of the United Kingdom is only 66 million people. This proportion is equivalent to the fans who like to watch sports games. Almost everyone has watched them, and some people who don't watch sports games have also watched it this time.

Burberry, which signed Shen Huan's contract last October, is a British company.

After launching the new windbreaker endorsed by Shen Huan around Christmas, more than 2 million pieces of the same style were sold in the British Isles alone. This kind of appeal is stronger than that of Beckham in his heyday!

This behavior is not surprising.

Boss Joe has always been the number one sports star before, followed by Kobe, and then James.

Even when Messi was at his most prosperous, his income and influence were a little worse than that of James.

Not to mention Shen Huan, who is rare to see in a thousand years and unprecedented.

Burberry made a lot of compromises for Shen Huan to advertise in three cities in the United Kingdom, but they absolutely couldn't miss this kind of thing to improve their standing.

In addition, Adidas also pays the same attention.

After all, their hometown is in continental Europe. Adidas has a great appeal in football. England is a place where football culture is very hot. Adidas naturally harvested a lot of leeks.

This time Burberry can succeed, and the cooperation of Adidas is also essential.

At that time, the three promotional cities will also have Adidas activities in them!

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