I became famous after I didn't grow tall

After the release of "The Queen", the reviews on Guangying.com were somewhat divided, with some good and some bad.

'Three points. If it was shot by other directors, I would give it a higher score, but as Wei Lan, who just won the Best Director Award, this is obviously not the path she should take. '

'I don't understand what the movie is about. The elites are indifferent and ordinary people are mediocre. Where should we go? '

'The brilliant and sharp editing maximizes the visual stimulation. It is a qualified commercial film, but it does not have the humanistic depth like "Rural Teachers". ’

Even low evaluations appeared in the film reviews of professional film critics:

Three and a half stars: ‘A successful popcorn movie, but she shouldn’t make popcorn’

“Unique subject matter, unique characters, originally expected to have a sharp and angular work that will amaze you, but the director carved it into a round ball. I don’t know whether to praise or criticize...”

“...Of course, it is essentially a qualified work, with excellent actors. The ‘big devil’ Qin An in the movie is still the big devil among the acting school. Su Yining is on the right track this time. Even the supporting role is colorful enough. It is a breakthrough for her previous role type. Yang Xingyuan, who made a special appearance, showed the quality of a professional actor and didn’t see the shadow of the previous movie at all.”

“Wei Jia, who made his debut, is also excellent enough. He took on the immaturity and confusion of this role very well...”

“Even if "Rural Teacher" has a certain commerciality, it is still disappointing to see a director who just won an academic award to make a commercial film. Does Wei Lan still need to prove his commercial value so urgently?”

Of course, there are more praises.

‘I like this movie even more than The Rural Teacher. The vivid characters and rich plot made me spend a pleasant afternoon. ’

‘Just looking at the famous brands and clothing combinations in it is worth the price of admission. ’

‘Of course, women still understand women better. The scene of changing clothes is too classic. I think it will become a famous scene in various up-and-down videos. ’

‘There is no doubt that this movie should be included in the list of "Movies Every Girl Can't Miss". ’

The five-star praise left by a female film critic received the highest praise. ’‘Do you think this is a movie about fashion and the workplace? No, the movie is about choice from beginning to end. ’

“Yes, this movie is full of fashionable and gorgeous clothes, celebrity cocktail parties, and workplace intrigue.”

“Many people, including me, felt that the most beautiful woman returned to the ordinary when I watched it for the first time, which seemed to make the title of the movie too ‘chicken soup’, and it seemed to force positive energy. Ordinary people are not guilty, but what’s wrong with pursuing a more refined life and better-looking clothes?”

“But when I watched it for the second time, I noticed a lot of details.”

“When Lu Wei first appeared, when she just entered the workplace, she was holding a report she wrote in college. She entered Eve, which was a dream job for other girls, but for her it was a stepping stone to get a chance to enter the newspaper.”

“Did you notice? Lu Wei At the beginning, she expressed her original intention not to enter the fashion industry. She had an excellent resume and her goal was to become a reporter who reported the truth. "

"When did Lu Wei's transformation begin? It was when she really tried to understand this job. "

"However, as the film progressed, just as Lu Wei once fascinated the audience with her glitz, the audience also fascinated the audience, so they thought that getting a promotion in Eve and getting Moran's praise was the door to true success, but the success in the fashion industry was Moran's success, not Lu Wei's success. "

"The boyfriend and friends alienated Lu Wei because they found that the focus of her life had been completely placed on Moran's things, and her original intention had changed. "

"In a sense, Moran's last words were wrong. Lu Wei and her They are all talented people. As a working woman, they will face greater resistance to success than men. Similarly, if they work hard in such an environment, they will achieve more than men... "

"Mo Lan is an example. She is undoubtedly an absolute elite in her professional field and leads the development of the industry. This is her choice. "

"Even if Moran is vulnerable, she seems to have sacrificed her family, but has she ever shown a trace of regret? Doesn't she love the career she has? Yes, she only feels guilty about her children, but the first thing she does when she looks back is to tell Lu Wei to do her job well. Working women sacrifice their families, but they can still embrace their careers. "

"Wrong, many people have been baptized by society, and at first Hearts can change, but Lu Wei is not. After a series of random beauties, she saw Moran and realized more deeply what her original intention was. "

"As Xue De said, if you don't love your job from the bottom of your heart, even if you can do it temporarily with hard work and talent, the ceiling is limited. "

"Without passion and madness, you will never be the best."

"Many people think that Lu Wei's best choice is to return to the ordinary, as if the fashion circle has returned to ordinary people, but in my opinion, it is just the opposite-"

"Lu Wei did not become the second Moran, but she became Lu Wei."

No matter how the film reviews are divided and controversial, it is impossible to avoid the rocket-like rise of the box office of this movie.

Compared with the few movies that discuss the fashion circle, this movie obviously fully fills the market needs, and has won the pursuit of a group of fashion people and the love and recognition of female audiences.

During the promotional period, Wei Lan accepted a telephone interview with Film Weekly.

The topic naturally revolved around the movie. The host asked: "What prompted you to want to make a movie with such a theme?"

Wei Lan: "Because Su Yining told me at the time that she couldn't contact the brand of the skirt... I was kidding."

"Hahaha." The host couldn't help laughing: "Indeed, because of this movie, the film industry and the fashion industry can be said to have taken the first step to break the ice."

"On the one hand, it is to make money to invest in a movie..." Wei Lan paused: "Can you say this?"

"Okay, okay." The host was amused by Wei Lan's honesty again.

"On the other hand, I think it can promote the placement of advertisements in a movie. Many filmmakers have ideas, but lack investment. If this movie becomes a successful case, it will be an opportunity for both investors who want to promote it and directors who lack investment. This is a win-win model."

"You are right." The host nodded in praise, thought about it, and asked again: "Compared with your last movie, this one has caused some controversy among film critics and Guangying.com. What do you think about this?"

Wei Lan said: "There are a thousand roles in a thousand audiences. The ratings and film reviews are given to me by others, and the core I want to express was completed when the movie was born."

This interview was published soon, and the cover was the movie poster of "The Queen".

The title reads: A love letter to the fashion industry.

After the first week, "The Queen" earned 90 million box office. Compared with the reports in the film industry, the name of this movie was frequently mentioned in financial newspapers.

Even the Economic Weekly couldn't help but mock the brands that benefited from this movie:

'Kalo's most successful commercial ever'

'The most successful thing about the whole movie is not the director or the actors, but the brands that appeared in it'

In fact, it is true. The stock prices of Kalo, RRSS and EO, the three brands that sponsored this movie, rose. The three people who decided to participate in this project became the envy of other brand leaders, especially G.M. They also received Wei Lan's invitation, but they were concerned and missed such a great opportunity.

The three brands K, R and E all sent official letters and announced that they had reached a cooperation with Wei. All the actors in Wei Lan's studio can get the highest level of clothing sponsorship from their brands.

The media joked that it was not just Su Yining, and all the actors who cooperated with Wei Lan should have no shortage of dresses to wear.