I am farming in the real world
#83 - A new product that makes people cry! (Please subscribe)
Chapter 83: A New Product That Makes People Cry! (Subscription Requested)
Enjoying the cool breeze and watching the night sea view, I comfortably finished this dinner.
After that, Chen Jue began to experiment in the Cube Factory's kitchen, trying to create summer drinks that fit the 'Chen Ji' positioning.
However, before that, he tested the chilling effect of the Snow Golem to see if it could achieve widespread use.
If it only worked for canned pineapple beer and had no effect on other drinks, it would be a waste of effort.
So Chen Jue drove to the supermarket in Binhai Park and packed dozens of different flavors and brands of drinks and beers on the market.
He brought them back and individually stuck them on the Snow Golem to apply the chilling BUFF.
Then, he tasted each drink and beer to see the difference between the chilling effect of a regular refrigerator and the Snow Golem.
"Good heavens! I almost got diabetes!"
"These drinks nowadays feel like they're getting sweeter and sweeter, kind of like seductive vixens."
Half an hour later, Chen Jue rinsed his mouth with mineral water while recording the data comparing the tastes.
Drinking dozens of sips of drinks mixed with beer, even though it was just a taste, still made Chen Jue feel quite uncomfortable.
The sweetness of the drinks, mixed with the bitterness of the beer, made him nauseous after drinking too much.
He remembered that when he was a child, he loved drinking ice-cold drinks like Coke, Sprite, and Jianlibao soda in the summer.
But the older he got, the more he disliked these canned drinks.
He didn't know if it was because adults' tastes had become more sophisticated, but he became interested in freshly made, half-sweet drinks like those from Mixue Bingcheng or freshly squeezed juice.
"Chen Ji's drinks definitely can't go the route of these seductive vixens."
"It must be purely natural, green, and healthy, without any technology or harsh additives." Chen Jue stroked the stubble on his chin, slowly falling into thought and memories.
…
Countless thoughts surged in his mind, and soon Chen Jue circled and drew on his notebook, setting the direction for product development as 'old-fashioned taste' and 'childhood memories'.
Going around to a hidden compartment next to the boathouse and down the shaft to the newly opened underground base of the Cube Factory, Chen Jue took out the carefully selected bean seeds he had purchased from the supermarket from his backpack.
He spends most of his time busy at the Cube Factory now, and the time he spends back in Chen Village is getting less and less.
So he had the Iron Golems move the 'intensive cultivation' No. 1 MC experimental base here, including the wooden houses for refreshing villagers, all transferred over.
However, because nothing has been planted for a long time, the cultivated land will return to its original grassy state.
Seeing this, Chen Jue took the [Iron Hoe] and opened up a large MC cultivated area next to the canal, sowing all the soybeans, mung beans, and red beans with the comprehensive evaluation of [Vigorous] + [Excellent].
Since it was an experimental field, Chen Jue didn't plan to wait for them to grow and develop slowly, so he picked up the [Bone Meal] from his inventory and sprinkled it all the way down.
Recently, the Xianju chickens in the MC chicken farm have been raised more and more, and all the leftover chicken bones that are occasionally eaten are used by Chen Jue to synthesize [Bone Meal].
As long as it's not like mass-producing soybeans, using it to cope with these experimental fields is naturally more than enough.
After accelerating the ripening of the three-colored beans in front of him, Chen Jue harvested them in one wave.
Going up to the kitchen of the Cube Factory and searching for online video tutorials, he first soaked the three kinds of beans in separate buckets to make them swell.
Before, in order to cover up for the MC roast chicken, Chen Jue had specially bought a batch of kitchen utensils, but he didn't expect them to come in handy at this time.
After the beans were swollen, the yellow soybeans were thrown into the soymilk maker.
As for the mung beans and red beans, they were boiled in cold water separately, then taken out and soaked for three hours, repeating the boiling process to make the beans achieve a sandy texture.
After tossing and turning until late at night, Chen Jue looked at the three kinds of bean-based drinks he had DIY'ed: soymilk, mung bean soup, and red bean soup, with a sense of accomplishment on his face.
Compared to those industrial drinks bought outside, these three bean-based drinks, handmade using the MC system, have no technology added at all, not even white sugar.
"The whole house smells of beans!"
"Just smelling it, you know it must be delicious!"
Just right, he was a little thirsty after working for most of the day, so Chen Jue first scooped up a cup of soymilk and took a sip.
A delicate, warm, and slightly sweet bean fragrance rushed into his mouth, and after swallowing it in one gulp, Chen Jue felt that all the pores in his body had been opened!
His body sweated slightly, and his easily stimulated stomach was filled with a comfortable warmth.
"Hoo~"
"It's so delicious!"
"If this is sent to a girl who is on her period, any abdominal coldness or discomfort, one cup will definitely be more effective than brown sugar water!"
Chen Jue's eyes lit up, giving this MC soymilk a high score of 9.8.
Although it's not as amazing as the MC roast chicken, it definitely has a big market to sell it externally.
Especially in the breakfast market, the acceptance of soymilk in China is far higher than that of milk, which Westerners love to drink.
Because more than 100 million people in China have lactose intolerance, drinking milk can easily cause bloating and diarrhea, while drinking soymilk invented by the ancestors is more suitable for the Chinese stomach.
However, the tasting is not over yet, so he reluctantly put down the soymilk.
Chen Jue called over the Snow Golem and had it hug the two big buckets of mung bean soup and red bean soup.
In just a few seconds, the entire stainless steel bucket was covered with white frost, including the steaming soup inside, which instantly solidified into an ice slag!
Seeing this, Chen Jue immediately scooped out a bowl of this mung bean smoothie with the Snow Golem's chilling BUFF.
He smelled it under his nose, and a refreshing mung bean fragrance wafted over!
Then he picked up a spoon and put a mouthful into his mouth.
The next second, Chen Jue felt that his mouth had flown from the scorching desert of midsummer to the Siberian winter!
That kind of icy, slightly sweet, heart-cooling sensation, mixed with the mung beans that had been cooked into a sandy texture, made Chen Jue's taste buds bloom.
The feeling of dryness and heat that he originally felt from staring at the kitchen fire was instantly dispelled.
"Amazing!"
"This mung bean smoothie can definitely get a perfect score!" Chen Jue ate several mouthfuls in a row, tears streaming down his face.
…
One morning a few days later.
On Binjiang Avenue in Ruixian County, a 'Chen Ji No. 2 store' next to the Ruixian Bund was queuing up in a long line.
I don't know if it's one of life's great illusions, but any city with a river running through it will mostly be named 'Binjiang'.
What's even more outrageous is that Ruixian County, this remote little place, actually imitated a 'Bund Square' from Shanghai.
But imitation is imitation, the Binjiang Avenue in front of me, like Binjiang Road in Wenzhou, is a place where Ruixian's old rich people gather.
This Chen Ji No. 2 store has just officially opened, and it has already attracted a large number of wealthy Ruixian people who have come to taste the new flavors.
After all, the reputation of Chen Ji's main store in Wenzhou has spread to various counties and districts in a short period of time, and there are many Ruixian people who drive for 2 hours to taste it.
Now that the No. 2 branch has opened at their doorstep, these old money people in the county naturally have to come and help.
Even Ruixian TV station sent out an interview car to track and photograph the grand opening.
Including Zheng Bocheng, this flashy second-generation rich, also brought his wife and children, and after sending a few bouquets of wheat flower baskets, he parked his white G on the side of the road and chatted with Chen Jue and several buddies who came to support him.
"Opening 7 stores in a week!"
"Chen Jue, you're going to make a fortune for sure!" Zheng Bocheng looked at the crowded scene of the No. 2 store with a look of emotion.
He was a little fortunate that he had invested 2 million before and caught a wave of scenery.
With the current daily sales of hundreds of thousands in a single store, Zheng Bocheng almost dared not imagine how much money he could get in the year-end bonus.
But what Zheng Bocheng is most concerned about is not the booming business of this No. 2 branch.
But like all Chen Ji's loyal fans, they are all looking at the wooden menu board hanging at the entrance of Chen Ji's store, which has a brand new engraved wooden sign.
"Grandma's / Grandma's Summer Taste."
"28 yuan a serving?"
"What is this?"
Seeing that Chen Jue kept selling off and didn't reveal it, Zheng Bocheng felt a little itchy in his heart, so he didn't bother chatting with his buddies, and took his wife and children to join the long queue.
As a shareholder of Chen Ji, you have to queue up to eat, the main thing is to be fair to all customers.
However, after queuing for half an hour, the temperature in the morning began to become hot and scorching.
The diners in the queue were exposed to the sun, and they also put up the umbrellas they brought.
"The weather is too hot!"
"That's right! It's more than 40 degrees every day, and you can fry an egg on the road!"
"The weather has been weird in recent years. In the past, typhoons always came here in the summer, but in the past few years, it feels like they haven't come much."
The queuing diners were talking a lot, but their eyes kept glancing at the busy windows.
Because the new product was launched without any warning, everyone was paying attention to the fresh things that appeared in the store.
In addition to the secret roast chicken that had been tasted many times and was still amazing hanging in the incubator, the 100-square-meter store actually had a set of drink equipment similar to a milk tea shop.
The middle-aged big brother at the front of the queue waved his hand and packed two roast chickens after entering the store, and by the way, he stared at the suspicious new product on the menu and tried to place two orders.
"Sir, are you sure you want both Grandma's and Grandma's?" The Chen Ji girl in charge of the cashier asked.
"I want them all! Order two servings and take them back to try." The middle-aged brother nodded. For the old money people who live on the Bund, they don't care about these three melons and two dates.
As long as the taste is good, selling it for a bit more isn't a problem.
However, when the Chen Ji's staff, standing behind the clear display window, used two vintage enamel cups to scoop out two cups of mung bean and red bean shaved ice from two large buckets, the middle-aged man's face revealed an unnatural expression, as if he felt cheated.
"This is your Chen Ji's new product?"
The middle-aged man held the two retro enamel cups and curled his lip in dissatisfaction.
Nowadays, many restaurants that embrace a literary and retro style like to use this kind of packaging to make people feel the sense of age at a glance, the purpose of which is to raise the restaurant's sophistication and integrate sentiment into sales.
After all, hundreds of millions of these enamel cups were produced in the last century, and the inventory hasn't been cleared even after decades of being stored away.
Wholesale online costs 2 yuan each. Compared with those cool paper and plastic cups in milk tea shops, they do look a bit original, but in reality, that's about it.
Just then, Lin Leqian, the female host from Ruixian TV Station, was waiting at the entrance for an interview.
Seeing the middle-aged man looking duped as he came out with two enamel cups, Lin Leqian immediately led the photographer to surround him.
"Sir, you've been queuing for a long time, right!"
"What do you think of this Chen Ji branch?"
"Are these two the new products on the menu? They look so vintage!" Lin Leqian asked several questions in a row.
The middle-aged man seemed to have seen the world and spoke eloquently to the camera.
He even complained that Chen Ji wasn't focusing on making roasted chicken and had also started learning from those cold drink and milk tea shops by selling sentiment.
"Sir, have you tasted these two new products?"
"Is the taste good?"
"Everyone wants to hear your opinion after trying it!"
Seeing the first customer to enter the store expressing disapproval to the camera, Lin Leqian, as a loyal Chen Ji fan, started to help smooth things over.
The middle-aged man felt that what she said made sense.
Whether something is delicious or not cannot be judged solely by the naked eye and this original packaging.
In addition, the large group of people queuing behind him were all looking at him expectantly, wanting to see what Chen Ji was up to. So, the middle-aged man opened the lid of the first enamel cup in front of the camera.
As soon as he opened the lid, he saw the mung bean shaved ice inside, rising like a snow-capped hill.
The dense and finely crushed shaved ice, mixed with the fragrance of mung beans, brought a refreshing coolness that swept away the summer heat.
"This shaved ice looks really good!"
"Looks high-end!"
Seeing this, the middle-aged man's eyes lit up, and he suddenly felt that he had spoken too soon. It seemed that selling this for 28 yuan wasn't that expensive after all.
With this appearance and portion size, you probably wouldn't be able to order it for less than 68 yuan in a high-end restaurant.
However, when the middle-aged man picked up a small wooden spoon, scooped a spoonful from the enamel cup, and put it in his mouth for a taste, he immediately shuddered uncontrollably, closed his eyes, and seemed to be lost in some kind of memory.
Seeing his reaction, Lin Leqian, who was in charge of the interview, exclaimed in surprise: "Sir! You… why are you shedding tears as you eat?"
Guaranteed second update~
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