I am farming in the real world

#227 - Ruixian Racing City, the future Chinese New North!

Chapter 226: Rui County Racing City, the Future Nürburgring of China!

"Racing City?"

"This… is it feasible?"

Chen Jue's crazy idea stunned the leaders present.

Especially Wu, the older Party Secretary, couldn't imagine building a racetrack along the Feiyun River just for car races.

How much capital would that require? How many tickets would they have to sell to make the money back?

What if it ends up like those generic ancient towns all over the country, built but with no one coming to visit?

One by one, the leaders of Rui County voiced their doubts.

Chen Jue, however, remained calm: "As long as the events are grand enough and the prize money is high enough, people will definitely come to participate."

As the saying goes, heavy rewards bring forth brave men.

Even marathon events can be successfully held in China, attracting countless African athletes to break records and earn extra money. There's no reason why an international car race can't be organized.

"How much should the prize money be?" County Chief Li Xiaobo asked.

Chen Jue thought for a moment and then quoted an exaggerated figure: "For international-level competitions, the annual championship prize should be at least 800 million RMB. Domestic events can be scaled down a bit, around 100 million RMB should be enough."

Secretary Wu frowned: "With such high prize money, plus the initial investment in the venue, can we make a profit?"

Chen Jue patiently explained: "The F1 Grand Prix championship prize is as high as 104 million euros! If there wasn't so much prize money, major car companies wouldn't spend huge sums of money every year to build their own teams to participate."

Of course, the reason Chen Jue suggested that Rui County host international events like F1 was not only to solve some of Rui County's economic development problems but also to create a good domestic racing mecca for Chinese racing fans.

In the past decade or so, China's auto consumption market has consistently maintained the world's largest growth.

The popularity of private cars has also led to the prevalence of various racing and modification cultures.

Japanese JDM, German hot hatches, Italian supercars, American muscle cars, etc., are almost becoming clichés in the car community.

But after all the fuss, no domestic car has been recognized by the racing world.

The reason for this is not that China lacks a racing environment.

But international events like F1, the Nürburgring 24 Hours, and rally races simply don't include Chinese car companies!

Even if they spend a lot of money to sign up and grease the wheels, others are unwilling to open the door.

It's like the International Space Station project strictly prohibiting Chinese people from participating.

The reason for such blatant discrimination is that foreign car companies have formed a monopoly in the racing world.

As vested interests, they use racing culture to highlight the technological advancement of their car companies, attract consumers around the world to buy their cars, and increase the brand premium of their automotive brands.

Once Chinese car companies, who are good at internal competition and cost-effectiveness, join in, how can these established car companies survive?

Therefore, various events have resisted the entry of domestic new energy vehicles, which has become a tacitly understood unspoken rule.

To break the event monopoly, domestic car companies must take the lead in sponsoring events themselves.

But these domestic car companies are fiercely fighting each other internally. They are so focused on market share that they have no energy to do these things.

Only someone like Chen Jue, who makes money like crazy and doesn't care about money, has the energy to do it.

"I used to visit Europe and found that the racing atmosphere is indeed very strong. Especially for F1 races, when they arrive at a grand prix station, the entire city gives way to the main road."

"If we can build Rui County into a city track similar to Monaco, it is estimated that it can attract many tourists." Wang Delong very much agreed with Chen Jue's proposal.

International large-scale events are not just about attracting teams to participate.

The consumption around racing is also very considerable.

First of all, there are television broadcasting rights. For large-scale events like F1, the live broadcasting rights sold to television stations around the world often start at hundreds of millions of euros.

There is also betting around racing, racing peripherals, such as car models, stickers, cultural shirts, autographed photos of champion drivers, and even modified parts produced by the organizers, which are all considerable sources of income.

Most importantly, given the huge base of domestic racing enthusiasts.

Once a large-scale event lands in Rui County, it is estimated that many people will drive to the venue to watch.

The tourism economy that can be driven at that time, the influence is probably even more exaggerated than the 'Chen's Popular All Over the Internet' incident.

And this is just the foreseeable income!

Compared to simply building a car manufacturing base, the impact is more than ten times greater.

Most importantly, there is currently no 'Racing City' in China.

Once Rui County eats the crab, it will be a unique existence among the top 100 counties in the country.

This is Chen Jue's vision of 'differentiation, competing through innovation', which is much more reliable than those ancient town cultural tourism projects that are launched at every turn.

"Betting? We don't do that in China!" Secretary Wu said, stopping him.

Chen Jue laughed upon hearing this: "Old Secretary! We are going to organize regular sports events, let the domestic sports lottery specifically create similar football lottery-like betting games, not running a casino to gamble."

As soon as these words came out, the eyes of all the leaders present lit up.

They increasingly felt that this 'Racing City' project was very promising.

… …

After initially persuading the leaders in the county, Chen Jue turned around and began to prepare for a big undertaking in his hometown.

The first point is the location of the track.

He plans to create the 'Cube Racing' brand and create China's own Nürburgring, so he must create a unique main track.

He is not worried about the city track for public open days.

With China's infrastructure level, the roads built are better than those shabby old roads in Europe. Any urban main road can easily run F1.

Only a group of pro-Europeans on the Internet are constantly boasting that European roads are conscientious and can be used for 100 years without rotting.

Little do they know that China's roads carry the world's largest traffic flow.

It took 30 years to complete the 200-year infrastructure journey of developed countries. The usage rate and loss are too high, which led to the frequent repairs of urban roads.

Let those slag trucks and hundred-ton kings run on European roads twice and try it. They will crush the roadbed underneath in minutes!

As for the location of the main track, Chen Jue and several county leaders discussed it and finally decided on the area near the Xiwang Scenic Area on the city development sand table.

That place is close to the Cube Factory and the deep-water port terminal project. In addition to facilitating the display of Rui County's manufacturing strength, it also has beautiful coastline and mountain natural scenery.

If the racetrack is built in this place, it will definitely attract the interest of many tourists.

After watching the car race, you can also go to the seaside for a vacation and relax, and take a yacht to go out to sea for a spin.

Won't the name of this Rui County, Little Monaco, come about?

So soon, the location of the main stadium was finalized.

It was just when Chen Jue happily returned to the Cube Factory, went down to the underground experimental base, and planned to test the performance of those lithium battery samples.

A strange big-nosed figure emerged from the MC village, holding [Lithium Mica] and a BYD blade battery from the square wooden house.

"Report, boss!"

"I am Chen Cai, a fellow villager of Chen Nong and Chen Shang. Feeling your call, boss, I came here to serve you!"

Tap the screen to use advanced tools Tip: You can use left and right keyboard keys to browse between chapters.

You'll Also Like