Horrible! Actually playing this kind of game!

…

On the Pokeni side of the United States, they have long been prepared to welcome a large number of players. The backup servers have been taken out, and everything is being prepared for the next few hours.

"Everyone must hold on and at least ensure that the server is stable during the first 8 hours."

shouted Gracie Sam, the main programmer of "Border Online" in the United States.

Every staff member looked nervous, as if they were facing an enemy.

This is indeed the case.

The scale of the game this time is unprecedented, and the game mode of Border Online is also unprecedented.

Except for Qing Zhiyuan, everyone else is crossing the river by feeling for the stones. There is not even a stone. They themselves are the stone.

So it's normal to be nervous. Fortunately, no one was too panicked.

"The players are coming in," a programmer shouted.

A crowd of people immediately gathered around.

The data in the background shows the changes in the number of registered people and the number of people online.

U.S. President Breivik's heart jumped into his throat.

At 0:00, 10,000 people entered the server.

Crash, Breivik could almost hear the sound of stones falling into the water.

Just like dumplings, dense data poured out immediately. Just looking at it, Breivik himself felt a little numb.

Then it grew rapidly, and half an hour later, it had exceeded 100,000 people.

Immediately afterwards, servers in some places could not bear the pressure and began to run the kicking program set by Sam, and many players were kicked offline.

By 6 a.m., the number of people on the server had finally stabilized.

U.S. President Breivik is a little dizzy.

Oh my God!

In just 2 hours, 400,000 people registered and 20,000 people were online at the same time.

What a terrifying number this is? !

Even other colleagues were surprised, "I really don't understand why there are so many people still surfing the Internet in the early morning."

The time period Qing Zhiyuan chose was enough for the underworld.

It looks particularly weird, but even this can't resist the enthusiasm of the players.

…

Players who have just entered the game have not yet realized what terrible things are waiting for them in the future.

Just like pokeni’s colleagues in the United States who are staring at the data nervously now, they don’t know what terrible things are waiting for them in the future.

History deserves to remember this moment.

And "Border Online" is also destined to be a game that will be recorded in the history of games.

It’s hard to say whether it is great or not, but it is certainly of epoch-making significance.

Starting from this game, Qing Zhiyuan can already announce that the era of MMO is coming.

…

After players entered the game, they quickly discovered that "Border Online" was unusual.

There are some contents in this game that they are familiar with, such as different types of maps. In these maps, players can form teams to fight, and it is still a competitive mode between people.

At the same time, there are also some other maps, but they are biased towards PVE mode. Players can enter these so-called [dungeons] in team mode to fight the monsters in the dungeon, and there are also some BOSS with special gameplay.

The design of game levels has also been greatly enriched, with more elements added.

Some people even discovered that although the game is free, there is something called a [mall] in the game.

In-game currency and props will be sold inside, such as beautiful clothes, character models of different styles, etc...

Players can use point cards to exchange currency for purchases. Some currencies can be obtained directly in the game by playing games, while some require point cards to be consumed.

However, the principle of consumption is voluntary, which is actually in line with pokeni’s slogan of free publicity.

Even if you don’t spend anything, you can still play. As for whether you can play with personality and give people a sense of accomplishment, it depends on each person’s different understanding of the game.

But there will definitely be people who can’t help but consume.

This is the strategy of free games.

…

Fortunately, there was no danger. After crackling down a large pot of dumplings, a bunch of people were kicked offline. At the same time, the server set up online notifications and announcements.

The remaining players who failed to enter the server could only wait in line outside.

Therefore, under such circumstances, the server of "Border Online" did not go down due to overload.

It lasted almost until around 6pm, and the server was still running healthily.

Everyone was relieved.

Seeing this, Breivik couldn't help but wipe his hands in a cold sweat.

Fortunately, the big boss had thought carefully and anticipated today's situation from the beginning, so he had sufficient backup plans and made sufficient preparations to successfully pass the test.

Otherwise, the consequences would be unimaginable.

Breivik felt frightened when he thought about how much data had soared when he first came in.

Damn, I've never been so nervous when I first chased a girl.

Without the big boss, the server would have crashed by now.

I'm just afraid that they will be scolded to death by the players on the forum.

…

After stabilizing for the first dozen hours, in fact, most of it has been stabilized.

It was the most dangerous when the flood first came. Now the flood has been slowly diverted, although there are still many players on the Internet scolding:

“Pokeni’s server is so bad, it can’t even connect to it.”

"Can you believe it? I'm still queuing up. It's been almost a day and I haven't even gotten in."

Fortunately, I withstood the pressure.

After the main server passed the test and there were no major problems, Breivik started to activate the backup server as Qing Zhiyuan said.

This seemed not enough, so Breivik quickly contacted IBM and urgently ordered several additional sets of servers.

…

On the first day, 300,000 people filled the tank.

A week later, the number of servers more than quadrupled, almost meeting the current needs of American players and able to accommodate more than 500,000 people online at the same time.

The total number of registered users within a month also reached an astonishing more than 14 million.

Even Qing Zhiyuan, who was far away in Neon, had not expected this number.

I know Americans like to play with guns, but I didn’t expect them to like it to this extent?

Not only did so many "Border Online" users come in all of a sudden, it also further boosted the number of users of the Dandelion gaming platform.

Through investigation and analysis by colleagues in the marketing department, there are several reasons:

First, Frontier Online is the world's first MMORPG, and it is also a shooting game. It is rare and unique.

Second, the user base in the United States is indeed very large, especially players who are interested in firearms and shooting games. It can be said that they account for the highest proportion in the world.

Third, Border Online’s free strategy has attracted many non-target users.

At least half of them came for [free].

No matter which country it is placed in, the free strategy applies.

It is human nature to be greedy for cheap, so when many people see the word free, they will download one regardless of whether they like it or not, and whether they can adapt to the experience of 3D shooting games.

So in fact, the real user retention is definitely not as high as imagined.

After a wave of waves, the peak number of people online will naturally fall back and eventually stabilize within a normal numerical range.

As analyzed by the operators, after almost two weeks, the number of players online at the same time did indeed begin to decline.

Among them, many non-target users will withdraw from the game, and at the same time, new users will join in, forming a hedging situation.

Some players may not be fans of shooting games at first, but they may stay after experiencing the game. These players are considered potential users who have been successfully converted.

Everything was in line with Qing Zhiyuan's expectations.

Others may not be familiar with these data and processes, but Qing Zhiyuan, as a time traveler and having done this in his previous life, is naturally very familiar with it.

I can only say that there are some things that have crawled over along the original lines.

This world is a bit closer to the impression he had in his previous life.

…

However, it seems that the American experience cannot be applied to neon.

Two weeks after the server was launched in the United States, Neon's server was launched, and the number of players was not that many.

On the first day, many people came because of the free gimmick, so the download volume was quite impressive.

There were almost 200,000 people.

It also reached an astonishing 500,000 downloads within a week.

However, the number of online users is less than 20,000.

Compared with the United States, this data seems a bit too bleak.

After collecting data and interviewing players, the market research team at pokeni Neon came to the conclusion that:

First of all, the soil here in Neon is not as deep as in the United States.

It’s not that no one likes shooting games, but the proportion is not that high.

A large number of players did download it for free, but after downloading, they entered the game and found that it was not what they wanted and didn't like, so they quit the game.

On the other hand, Neon's market is still dominated by game consoles. Although Frontier Online can be played on DC, the handle operation is never as flexible as the keyboard and mouse, which is why many people cannot adapt.

Even pokeni has made many optimizations in advance on this basis, such as the adsorption function, so that when the handle moves the crosshair, the bullet can automatically move towards the target.

But it still doesn't have much effect.

The shooting game market has not been developed yet.

Neon players don’t seem to like this kind of high-intensity interpersonal confrontation.

This is actually inseparable from the long-term cultivation of user habits by Neon game developers.

If you are fighting zombies like "Resident Evil" in the previous life, it would be better to have a large attack area, but Frontier Online is obviously more hard-core and requires the operator to shoot accurately and move flexibly.

Under such circumstances, the mode that Neon players may like most is the PVE mode provided to them by Frontier Online.

In those dungeons, they can enjoy the same multi-person collaboration as usual, and the accuracy requirements are not so high. In addition, the impactful big BOSS and various explosion special effects give them a new experience and impact. .

So even in a place with relatively shallow soil like Neon, "Border Online" has reached the level of 20,000 people online.

…

As for Chinese players…

It is very inclusive, and the base is large enough, so there are many players regardless of what type of game they play.

After being tested and improved in the United States and Neon, "Border Online" entering the Chinese market is like a dimensionality reduction attack.

In just over a week, the number of registered users reached more than 2 million, and more than 100,000 people were online at the same time.

This data is even more explosive than Qing Zhiyuan imagined.

He originally thought that with the large number of Chinese players, the results would be better. However, due to the impact of computer costs, the number of online players may not be very large in the end.

But in fact, Chinese players have great enthusiasm for such [free] [multiplayer interactive] [competitive] and [cool] games.

They don’t necessarily have to buy a computer, and they don’t necessarily have to play at home or in their dormitory.

Internet cafes will become the largest gathering place for Chinese players.

So you can see such a phenomenon in China——

Once it reaches 6 pm, it becomes very difficult to find a game that can be played in an Internet cafe.

Many people spend nights playing games in Internet cafes.

And because "Border Online" is the world's first large-scale MMORPG, it has done enough advertising through Penguin's RTT, and everyone has a very high awareness of this thing. It is also the only large-scale network that allows multi-player online play without any choice. game.

So basically more than half of the machines in Internet cafes are playing this.

…

Precisely because of the existence of Internet cafes, pokeni's official statistics on the number of players are not simply comparing the number of downloads, but the [number of registrations], so that it is more accurate.

Judging from the number of user registrations, by July, the number of global registrations for "Border Online" had reached an astonishing 24 million.

Half of this was contributed by the Omi region.

Most of the rest comes from China.

This number directly frightened all the colleagues.

"What the hell? A Border Online can actually sell so many copies?"

"Online games are so scary."

Everyone was scared into silence, pokeni's tricks were so cool.

"Isn't this... this data too scary? A game has sold more than 24 million copies in one month? Then by this time next year, won't it be over 100 million?"

"Oh my God...these are such astronomical figures. It completely refreshed my understanding of the game."

Yes, before this, everyone's understanding was still that stand-alone games were sold one by one on discs.

Now that "Border Online" is completely separated from the entity, the theoretical sales limit is determined by the total population.

Then it is natural and easy to break through the limits.

"Think about it, a free Pokémon or a free Mario, how many copies would it have to sell worldwide? It's only 24 million now, which is already a small amount."

"Well...it sounds like that's true. If Pokémon were free, I guess we could sell at least 100 million copies, right?"

"100 million? 1 billion is possible. Any player can get one. If it's free, who wouldn't want it?"

"Then the question is?

Since "Border Online" is provided to players for free——

How to make money with pokeni? ! "

…

...(End of chapter)