Hollywood superstars: Start as a child star
Chapter 202
Customized Movie
However, the audience seems to be rebellious. The harder the critics and experts criticize the movie, the more motivated everyone is to go see the movie.
The box office performance of “Twilight” broke the normal downward trajectory and began a reverse downward journey.
In addition to the summer box office record, the box office in the first week actually scored more than 90 million, second only to the performance of the magical masterpiece “Harry Potter” produced by 20th Century Fox that year.
This achievement seems to have once again angered the majority of film critics and expert media. Such a hot box office performance is simply a slap in the face! My uncle can bear it, but my aunt can’t either!
Criticism was even more intense than when the film was first released. This time, Claire couldn’t hide behind and was scolded directly…
# “The Christian Science Monitor” pointed the finger directly at Claire: “It is said that his vision is so poor that he actually invests in such a child who has no reputation.” Although the movie has made money, it is better to stay in school and learn to appreciate what a good movie is before investing in it!” After Claire read the
report of the “Christian Science Monitor”, she couldn’t help laughing and said to Roxy: “This reporter Are you sour and jealous that I have made a lot of money! Hahahaha~”
“Don’t misinterpret other people’s good intentions, this is admonishing you!”
Roxy explained palely, but Claire didn’t listen. He was watching “The Twilight Saga” 》box office analysis report.
“Roxy, look at one!” Claire pointed to the histogram analyzing the gender and age distribution of the audience.
“75% of theater audiences are women, and more than 60% of the audience are under the age of 25!” ”
This is the result of the all-female team of “Twilight”. They successfully captured the excitement of young women. !” Claire was filled with determination. This result finally lives up to his hard work, which was against all odds and pressure to insist on an all-female team!
…
Whether Claire is lamenting the concentration of moviegoers, the smartest industry professionals have also noticed this blind spot.
# Rogers, a well-known analyst in the industry, published an article in the media analyzing the phenomenon he observed: “Perhaps an era of customized movies for specialized groups is coming!” What is “customized movies”? The so-called
customization is tailor-made for some specialized audience groups. Customize their favorite movie content. Some people may want to refute me, haven’t this kind of customized movies already existed? For example, the scary horror ghost movie series released during the Halloween period, aren’t they so-called “customized movies” specially produced for horror movie-loving audiences?
In fact, this is not the case. This subjective initiative is completely different from “The Twilight Saga”. Even when producers create horror movies, they want to attract as many viewers as possible to watch their movies. Therefore, the horror and gore levels of horror movies have declined in recent years in order to cater to more groups. reason.
But “Twilight” was different from the beginning. From the beginning of the project, this film project did not consider any preferences and opinions of male audiences at all, and it focused exclusively on young female audiences. From the film’s content, casting, color grading, and editing, it is all specifically designed to serve the target young female audience.
It is precisely because of this service spirit that it has firmly grasped the pain points of the target audience and won a lot of box office. Therefore, in the face of this kind of ‘customized movie’, you cannot use a universal film evaluation scale to measure it, because you are not its target audience at all, and it does not care about your attitudes and opinions.
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…
Rogers’ views also caused conflicts among many media, and everyone began to talk about it. The box office and public opinion storm caused by this “customized movie” touched the nerves of many film industry bosses, and they are all thinking about copying and discussing possibilities of this form. Because no matter what the critics say, making money is the first thing.
The term ‘customized movie’ that Rogers summarized reached Claire’s ears, and she was quite interested. This old boy summed it up quite well!
…
Yahoo Community, the new Twilight Saga movie discussion group.
# The only praiseworthy thing about the film is the beautiful and melancholy images and the well-made music. But the rest is filled with boring long shots of handsome men and beautiful women’s pretty faces, shabby performances, protracted plots, breathless and incoherent lines. Why this kind of movie can get so much box office is really unbelievable. Makes me wonder if the world is crazy!
# I really can’t accept this vampire who speaks artificially and glows in the sun. He is just a female inflatable doll!
# First love, innocence, campus, all beautiful things exist in this movie. I will always remember the feeling of opening the door to a new world when I watched it for the first time. It turns out that vampires run so fast. It turns out that vampires have very hard and tough skin. Bing Liang, it turns out they don’t sleep…
# The looks of the male and female protagonists alone are enough for me to watch the entire movie, not to mention the exquisite pictures!
…
“I’m very happy to bring everyone together again today!”
Claire called the entire “Twilight” creative team together again in the name of a celebration dinner.
“Claire! Thank you! You gave us the opportunity to star in this movie!” Pattinson and Murphy both stepped forward and gave Claire a big hug in gratitude.
“Haha~ Just don’t blame me for causing you to be criticized by film critics in the media!” Claire laughed.
“How could it be weird~ We don’t care about the reviews of these film critics. What I care more about is that our movie’s box office will exceed 200 million US dollars!” “Hahahaha~
Yes!” Director Sophia also walked over and said with a smile. : “My family members were all so surprised that the highest box office of a movie starring my cousin Nicolas Cage was not higher than mine!”
This time, the box office performance of “Twilight” completely surprised Sofia. The members of the Coppola family were impressed. They originally thought that this time Sophia’s movie would be like the previous works, with tens of millions of dollars in the end being the top package.
However, the box office of this movie actually reached the US$200 million mark! As a movie with a production cost of only 30 million, this achievement is really unbelievable!
…
“Of course, in addition to celebrating the achievements of “The Twilight Saga” today, I have another news to announce!” Claire looked at everyone: “That is… the sequel to “The Twilight Saga” 2 “New Moon” is also ready to start filming!”
“Wow~~~” everyone cheered.
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