“The Oprah Show”

“What kind of promotional interview plan?” Claire and Jessica were both curious.

“Focus the interview on the relationship between you two, not Spider-Man!” Roxy waved her hand and said word by word: “Those mothers, grandmothers, and grandmothers have no interest in Spider-Man at all. Even if you boast to the sky, they won’t step into the theater and buy tickets. We don’t need to do useless work.” ”

You just need to…”

The next day on the Oprah show, Claire and Jessica followed Roxy’s arrangement, and Oprah’s focus on her views on love fidelity, and the sweet interaction on the set. Jessica also intentionally or unintentionally emphasized that she comes from a conservative Christian family…

All of this undoubtedly touched the hearts of mothers in front of the TV. Look at this golden couple on the TV. Dress well, make up and hair style clean, gentle and gentle.

Claire let down her bangs and put on a warm white sweater and light-colored jeans to create a warm manly image. Jessica also tied up her princess hair and wore the same couple sweater as Claire.

What a pair of lovable, harmless and well-behaved middle-class children!

American society seems to be particularly open and free, but in fact that is just an appearance. As the backbone of society, the majority of middle-class white families still have the upper hand in the ‘neoconservatism’ preached by Christianity.

They discriminate against Latinos from Mexico and other Latin American countries, as well as blacks and mixed-race people.

Especially for these housewives, their preferences are no surprise. Roxy aimed at them and made Claire and Jessica dress in this direction.

The effect is very good!

After the show aired, many enthusiastic viewers called the “Oprah Show” program team to praise Claire and Jessica for being a reassuring pair of good kids! I am very touched that we can stay clean and rely on each other in the corrupt and dirty entertainment industry!

“Awesome! Really awesome!” Claire admired Roxy so much that he never thought that he would actually create an image like a good student and a good American boy in the United States on the other side of the ocean.

However, he is not worried about tipping over. Because, the real him and Jessica are indeed not much different. Claire rarely attends parties and doesn’t smoke or drink. The paparazzi have been following him for so long, but they haven’t found any news about him going to nightclubs or chasing hot girls.

So, it’s okay to set up a character! But the deviation cannot be too large, otherwise maintaining the character will be too hard.

Another important variety show that Roxy arranged for Claire was NBC’s “Saturday Night Live” (SNL), which premiered in 1975 and can be said to be the longest-running program in the history of American television.

For this show, Roxy even suggested that Claire directly wear Spider-Man’s suit to record the show. Anyway, it’s just as funny as it comes.

Claire takes good care of herself. He relied on his abnormal level of body control and physical fitness to treat the entire SNL recording studio as his parkour park. It brought a hearty visual feast to the audience and the host.

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The effect of the live broadcast was also very good. For the first time, the audience knew that the non-human tumbling and jumping in the movie were actually done by Claire herself. There were no so-called stuntmen or post-production special effects.

Through this variety show, Claire gained many male fans in one night. This can be regarded as a milestone event in the history of Claire’s fans. All along, women have accounted for 90% of Claire’s fans since her debut, while men are extremely rare.

“Billy Elliot” didn’t have an obvious tendency to attract fans, but Claire’s second film “Romeo and Juliet” successfully attracted a large number of female fans.

The main audience of “Spider-Man” is very different from that of “Romeo”, mostly teenagers and young men. Some of them are fans of Spider-Man comics, and some of them are naturally the audience for action and fighting scenes. Claire’s wonderful fighting performance in the movie attracted their attention.

Of course, when it comes to chasing stars. The power of action and topic expansion displayed by men are insignificant compared to women. The actions they support are also offline behaviors such as purchasing VCD videos and endorsement products. As for the intensity and breadth of speaking up for their idols online, they cannot compare with girls.

Since Claire finished filming “Spider-Man”, she has become very interested in action movie themes and fighting. This time the filming of “Pirates of the Caribbean” was a little easier, but it was still not enough. Claire wanted to make a more pure martial arts movie to fulfill her childhood dream. However, I don’t know when the opportunity will come, so I can only wait patiently…

Claire, your role in “Pirates of the Caribbean” will be almost completed next week, and “Spider-Man” is also starting to be released overseas. The global road show is about to begin!” Roxy explained the promotion plan for “Spider-Man”.

“Spider-Man” Claire has undertaken a lot of publicity tasks, not only because he is the protagonist, but also because he received 1% of the box office dividend.

What the movie says is: With great ability comes great responsibility.

The reality is: the more money you get, the greater the responsibility.

Claire needs to cooperate with the overseas promotion of “Spider-Man”.

With the global popularity of “Titanic” that year, major film studios in Hollywood in the United States were shocked to find that the overseas markets they had ignored had unknowingly grown to such staggering box office results.

The final total of “Titanic” at the North American box office (the United States and Canada) was US$660 million, and this US$660 million only accounted for about 33% of the total global box office of US$2.2 billion. The remaining 66%, approximately US$1.54 billion, is provided by overseas box office.

660 million:1.54 billion!

This ratio of box office contributions between North America and overseas has allowed major film studios to discover that overseas markets have such great potential that can be tapped. As long as it performs well overseas, even if it fails at the North American box office, the cost can be recouped overseas.

Since then, major film studios have paid special attention to overseas distribution and promotion activities of movies.

“Sony-Columbia Pictures has arranged promotional activities in which countries?” ”

In Europe, there are London, Paris, and Berlin; in the Americas, there are two stops in Mexico City and Rio de Janeiro, Brazil; in Australia there is one stop: Sydney; and in Asia there are four stops : Shanghai, Hong Kong, China, Seoul, South Korea, and Tokyo, Japan.”

“Wow, so many… such a heavy publicity task!” Claire collapsed on the sofa. But he is still very happy with Shanghai Station! Finally able to set foot in mainland China! It’s been almost 10 years


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