Hollywood Director 1992

“Ten days after release, the box office revenue ratio exceeded 700 times.”

“Link is truly an incredible person.”

In the president's office at New Line Cinema, Robert Shaye sighed as he looked at the newspaper.

“This movie's box office performance is indeed astonishing. After this week's box office data came out, the industry was practically in an uproar. No one dared to believe that in the fiercely competitive summer season, a movie with such a low production cost could sell so many tickets. It's almost a miracle.”

Simon Fields, the vice president of New Line Cinema, said.

“It's indeed hard to believe. I've seen this movie, and it's not bad, very novel, and the plot is well-arranged. But compared to mainstream Hollywood movies, the production aspect seems too rough. It's neither commercial nor artistic, and there aren't many selling points.

I estimated that this movie would make between two and three million at the box office, and the video sales might be good, but who could have imagined…”

Robert Shaye shook his head with a wry smile.

After seeing the box office numbers for 'Paranormal Activity' this week, he had to admit that he misjudged it.

He underestimated Link, underestimated the movie, and miscalculated the audience's love for it.

Starting with 'Buried,' it seems like he understands the audience and the movie market less and less.

Not understanding the market and not grasping the trends naturally means not earning that money.

“No one could have imagined it. Now, many people are studying the reasons for this movie's success, and we are too,”

Simon Fields said.

“Any results?”

“According to our research, there are three reasons for the movie's success.

The movie's filming method is very novel. Link uses a quasi-live broadcast style to film the daily lives of the male and female leads. It seems very rough, but the sense of immersion is extremely strong, and audiences, especially young people, like this novel filming method.

The second point is that the plot is very exciting, with both sensory and psychological stimulation, and the horror effect is excellent, which is loved and supported by horror movie fans.

From the first and second points, we can conclude that Link's audience positioning for this movie is very accurate. This is a movie aimed at young people.

The movie is thrilling, novel, and interesting, not as serious as other movies. This is also the reason why 'Paranormal Activity' quickly gained the support of young people after its release.

The third point is that Guess Pictures did a very good and very bold job in publicity.

In the month before the release of 'Paranormal Activity,' Guess Pictures spent more than two million dollars, using media channels to create a horror atmosphere in society, arousing people's interest and attention to paranormal events.

This is creating a market.

After the movie's release, Guess Pictures spent a lot of money to broadcast audience viewing highlights during prime time on three television stations.

This kind of publicity is novel and interesting, quickly attracting the attention of young people, and also making young people flock to theaters to watch this movie.

According to our understanding, Guess Pictures has currently spent more than 4 million US dollars on promoting the movie.

Link dared to spend 4 million US dollars on publicity and promotion for a movie with a production cost of only 20,000 US dollars. This is very bold, and it is also one of the main reasons we analyzed for this movie's success,”

Simon Fields said.

“4 million US dollars, that's indeed very bold.”

According to media reports, Link earned about 12 million US dollars in revenue through 'Buried.' 4 million US dollars is equivalent to one-third of his total net worth.

A person who came out of the slums is not stingy with money when doing things and dares to bet everything. This is very rare.

Link is not only stubborn and determined, talented, and has accurate vision, but also has a strong gambling nature.

If nothing unexpected happens to this kind of person, they will inevitably achieve great things in the future.

Robert Shaye stared at the box office numbers on the newspaper for a moment, then picked up the phone and called Link, once again hoping to have the opportunity to cooperate with Link.

If there really is an opportunity to cooperate with Link, he will no longer be stingy with money and will give Link the greatest support.

— —

“Go and get David for me.”

In the president's office at Caroc Film, President Mario Kassar looked at the box office data of 'Paranormal Activity' on the newspaper. He clenched his fist, and the veins on his forehead kept throbbing.

Before the 'Paranormal Activity' screening, Guess Pictures sent someone to deliver an invitation letter, inviting them to watch Link's new movie and discuss the possibility of cooperation.

At that time, he was busy with other things and didn't have time to go, so he arranged for producer David Rotman to attend the screening.

David Rotman came back after attending the screening and told him that Link's new movie was very bad, the kind of movie that anyone could make as long as they had hands.

He and Fred Olin and other producers watched it for three minutes, felt that their eyes were insulted, and didn't have the patience to continue watching, so they left early.

Mario Kassar saw that the newspaper had mostly negative reviews about Link's new movie, and thought that Link's new movie was indeed very bad, so he didn't take it to heart.

Later, Guess Pictures arranged for someone to come over to apologize, mentioning David Kassar's early departure, and he didn't care either.

But who would have thought that the bad movie in David Rotman's mouth would get so many tickets after its release, even higher than 'Buried'.

According to the current box office data and the magnitude of the ups and downs, the media predicts that the North American box office performance of this movie has a great chance of breaking 100 million US dollars.

100,000,000 US dollars at the box office! !

Last year, a total of 253 movies were released in North America, and only 6 movies broke 100 million at the North American box office. Without exception, they were all blockbusters.

And Link's movie, with a production cost of only 20,000 US dollars, has a chance to get 100 million US dollars at the box office.

If the prediction is correct, this will be a box office revenue ratio of 5000 times.

Adding video tapes and overseas box office, the revenue ratio has a great chance of exceeding 10,000 times. This number is more profitable than encountering a 'miracle stock' in the stock market.

Pity!

“Boss, you're looking for me.”

Producer David Rotman pushed the door open and walked in.

Mario Kassar was about to speak when he suddenly smelled a smell of alcohol. He was immediately furious and threw the newspaper on David Rotman.

“Get out! Get out of here! Immediately!”

When Mario Kassar, Robert Shaye, Harvey Weinstein and others saw the box office of 'Paranormal Activity', the senior executives of the seven major Hollywood film companies, the senior executives of the four major brokerage companies, and many big stars and directors in Hollywood also saw this number.

'Paranormal Activity' has accumulated 14.77 million US dollars in the North American region ten days after its release.

The production cost of this movie is only 20,000 US dollars.

Equivalent to a box office revenue ratio of more than 700 times.

The media predicts that the revenue ratio of the film is above 5000 times, which is better than Link's first film 'Buried'.

When the senior executives of the seven major film companies saw this data, they secretly regretted that they did not accept Link's proposal at the screening and give him 25% of the North American box office.

If they could get the distribution rights of this movie, the film company executives would be able to face the shareholders' inquiries more calmly when the board of directors meets in the future.

Unfortunately, the potential of this movie was underestimated.

The senior executives of CAA, WMA, ICM, and UTA brokerage companies wrote Link's name in their notebooks and listed him as a key focus.

As for the directors and actors in the film industry, some envied Link's ability to make money, and some actively walked into the cinema, preparing to learn Link's way of making movies.

Some began to find ways to befriend Link, hoping to have the opportunity to cooperate with him.

During this period, Link had to receive hundreds of calls every day, and his phone and ears were burning hot.

Ps. Finally waited for the second round of recommendations, thank you for your support. The follow-up reading on Tuesday next week is very important. Please read the last chapter on that day. I hope to have the opportunity to enter the third round. Thank you again.