Great country technology, I have a system where hard work pays off!
#79 - Penguin: Only a fool would spend 60 million to buy the game agency rights of "Dungeon &am
The next day, negotiations for "Dungeon \u0026 Fighter" resumed.
"Mr. Xu, here's a cooperation agreement for you to review. Penguin Company would absolutely never agree to this price!"
Gao Peng directly handed a cooperation agreement in both Chinese and Korean to Xu Ming, the CEO of NEOPLE.
Seeing this, Xu Ming, the CEO of NEOPLE, curiously began to read it, and was immediately shocked by the amount stated.
"60 million Hua Xia currency!"
Xu Ming, the CEO of NEOPLE, exclaimed in surprise.
This caused Ren Yuting, the operations director of Penguin Company and the current negotiation representative, to look at Gao Peng with a stunned expression.
Heavens, has Geek Computer Company gone mad?
To actually be willing to spend 60 million RMB to purchase the distribution rights for "Dungeon \u0026 Fighter" is simply insane! You have to know that Penguin Company's ideal price for "Dungeon \u0026 Fighter" was 15 million, with a maximum upper limit of 50 million for the distribution fee.
But now, Geek Computer Company is willing to offer 60 million, which is simply crazy!
Because this is 60 million, not 6 million.
Spending so much money to purchase the distribution rights for a game is simply insane!
It could be said that such a high price to purchase "Dungeon \u0026 Fighter" was a bit too much.
After all, back in 2004, the distribution rights for the famous "World of Warcraft" were only 3 million US dollars,
which, converted to Hua Xia currency, was only 20 million.
Admittedly, four years have now passed.
The potential of the domestic online game market has already been revealed, and now wanting to secure the distribution rights for "World of Warcraft" with 20 million is wishful thinking.
But "World of Warcraft" is a world-renowned masterpiece! What is your little "Dungeon \u0026 Fighter"? How can it compare to a monumental work like "World of Warcraft"?!
Therefore, before, when NEOPLE's CEO, Xu Ming, saw the price rise to 35 million, he revealed an excited expression.
This indicated that the other game companies' bids did not exceed 35 million, but now Geek Computer Company is offering 60 million, which is truly an epic bid.
"Mr. Xu, please take a look at our conditions on the following pages."
Gao Peng reminded him.
It's true that Geek Computer Company offered an extremely high game distribution fee of 60 million, but attached to that were a pile of exploitative conditions that would make them vomit blood in the future.
All of these conditions were designed to capitalize on the fact that they didn't yet know how strong or valuable "Dungeon \u0026 Fighter" would become in the future.
They specifically targeted aspects and things that they currently considered unimportant, but would actually be very important in the future!
For example, Geek Computer Company demanded the right to independently modify the Hua Xia version of "Dungeon \u0026 Fighter," to prevent NEOPLE from not focusing on developing the game or developing it haphazardly.
This way, Geek Computer Company could independently develop the next version according to the agreement, and ultimately completely decouple from them.
After this decoupling, their profit share would naturally decrease!
Another example is that Geek Computer Company directly demanded all copyrights for "Dungeon \u0026 Fighter" comics, movies, novels, etc., worldwide.
It could be said that, except for the game copyright, the thing that NEOPLE cared about the most, everything else was taken away by Geek Computer Company while the other party didn't highly value them.
In addition, Gao Peng also brought up the most important point: the right to independently develop and modify the mobile and tablet versions, wanting to directly obtain it and turn it into their own.
If they really agreed to this, it wouldn't be long before they would probably vomit blood three liters.
After all, the potential of "Dungeon \u0026 Fighter" on mobile and tablet devices is countless times greater than on computers.
After all, just imagine how many people will own smartphones in the future, and how many people will own computers.
Then you'll know which platform is the most profitable.
Therefore, if they really sell the right to independently develop and modify the mobile and tablet versions to Geek Computer Company.
Then, in the future, when the mobile and tablet versions show amazing sales performance, it will naturally make them vomit blood three liters!
In addition, there are actually many other exploitative aspects in the attached conditions.
Taking the profit-sharing ratio as an example, the ratio proposed by Geek Computer Company is 9 to 1.
That is to say, Geek Computer Company would take 90% of the profit, and NEOPLE Company would only get a mere 10% of the profit.
Considering that Penguin earned 1.33 billion yuan from "Dungeon \u0026 Fighter" in 2009 in the previous life, if they really signed this profit-sharing agreement.
Then they would only earn 133 million yuan in pre-tax profit, while Geek Computer Company would take away 1.197 billion yuan in pre-tax profit!
It can be said that in this cooperation agreement, NEOPLE Company seems to be making a huge profit at the moment, but in reality, every single clause is enough to make them vomit blood in the future!
"Mr. Gao, your demands are too harsh."
Xu Ming, the CEO of NEOPLE, said with a troubled expression.
In response, Gao Peng turned his gaze to Penguin Company's side.
"Mr. Ren Yuting, is your Penguin Company willing to offer 60 million to compete with us?"
Hearing Gao Peng's question, Ren Yuting, the operations director of Penguin Company, looked at Gao Peng with the eyes of someone looking at an idiot and said:
"We will not offer 60 million to acquire the distribution rights for "Dungeon \u0026 Fighter"!"
Saying this, Ren Yuting took the document handed over by the secretary, and then passed it to Xu Ming, the CEO of NEOPLE.
"This is our highest bid. If you don't agree, then forget it."
Seeing this, Xu Ming, the CEO of NEOPLE, took the Penguin Company's quotation and looked at it, then said disdainfully:
"It's only 50 million."
Although Penguin Company's attached conditions were much fewer than Geek Computer Company's, Geek Computer Company was willing to pay an extra 10 million.
Under such circumstances, NEOPLE Company naturally leaned more towards Geek Computer Company.
"Then that's too bad, but I still look forward to your contacting us again."
Having given the highest bid, but NEOPLE Company didn't like it, Ren Yuting could only helplessly get up to leave.
After all, this was already Penguin Company's highest bid, and Penguin Company couldn't offer any higher.
Being able to offer 50 million now was only because "Counter-Terrorism Hero's" concurrent online users had exceeded 400,000, showing good prospects, and only then could they barely divert and squeeze out this 50 million.
If they continued to raise the price to 60 million or even higher, it would far exceed Penguin Company's psychological upper limit.
After all, although they were optimistic about "Dungeon \u0026 Fighter" and wanted to obtain the distribution rights for this game, it hadn't reached the point of being willing to do so at all costs.
Watching Ren Yuting and the others leave, Gao Peng breathed a sigh of relief in his heart, and then looked at Xu Ming, the CEO of NEOPLE.
Just like that, Geek Computer Company and NEOPLE Company began to haggle, and this haggling lasted for several days.
In the end, Geek Computer and NEOPLE Company both compromised on some of their interests as the price, and reached a cooperation agreement.
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