Go back to 1980 and enjoy it

Chapter 466 Sales surge, changes in Naye Village

After spending the Spring Festival with his children and grandchildren in his hometown, Deng Shirong planned to go to Hangzhou and Shenzhen after the children went to school.

It is now 1995, and it is time to meet the famous Ma brothers.

If there is a chance, I will also meet Ren and make friends in advance.

As the leading business tycoons in the future, Deng Shirong knows their development history very well, but he knows a lot about them.

Let's talk about Ma first. No matter what he did later or how famous he is, he really has many qualities of a successful person.

For example, perseverance. Ma had a serious bias in his studies. He took two years to get into an ordinary high school. Then he took the college entrance examination for the first time in 1982, but he only scored 1 point in mathematics. There is no doubt that he failed.

After repeating a year, Ma took the college entrance examination again in 1983. His math score increased from 1 to 19 points, but unfortunately he still failed the college entrance examination.

His parents thought he was not good at studying and repeatedly advised him to give up the idea of ​​going to college and learn a skill so that he would not starve.

But Mr. Ma was indeed determined. He did not give up and began to review and prepare for the third college entrance examination. His family did not support him, so he worked during the day and went to night school at night.

It was under such circumstances that Mr. Ma took the third college entrance examination in 1984. This time he scored 89 points in mathematics and entered Hangzhou Normal University to study for a junior college degree with a score 5 points lower than the undergraduate line. However, he was lucky. Since the enrollment quota for the English major was not met, in order to complete the further study plan, the Foreign Languages ​​Department selected some junior college students with good English scores and transferred them to the Foreign Languages ​​Department to study for an undergraduate degree. Mr. Ma was one of them.

His perseverance is not only reflected in studying, but also in entrepreneurship. His perseverance is unmatched by ordinary people.

Before he succeeded in starting his own business, he really didn't know how many times he hit a wall. If it were an ordinary person, he would have collapsed and accepted his fate, and honestly went back to be a teacher, and then spent his life in a dull way. Only people like Lao Ma who have amazing perseverance and firmly believe that the path they are on is right can persist until they succeed.

In addition to perseverance, Lao Ma's personality is also very active. He was a well-known activist during his college years. In the words of later generations, he was a typical social terrorist. It was because he was too active that at that time, in order to prevent Lao Ma from having other ideas, the then vice president of Hangzhou Normal University also made a "5-year agreement" with him, asking him not to resign within 5 years no matter which school he went to.

Successful people don't necessarily have to be those with active personalities, but it is undeniable that people with active personalities really have advantages in society.

At this point in time, Lao Ma's translation agency should start to make a profit after three consecutive years of losses.

Once the translation agency is on the right track, the five-year agreement will expire, and the restless Lao Ma will definitely look for other entrepreneurial opportunities.

At this time, Deng Shirong did not plan to invest in him, mainly because the timing was not right. He planned to make friends with Mr. Ma first, and then find an opportunity to invest when he planned to establish Alibaba in the future.

However, just when Deng Shirong was about to leave for Hangzhou, he received a call from his second son.

After the father and son greeted each other, Deng Yunheng said: "Dad, I will go to the Party School to study for three months. It is meaningless for Weiwei and A Mao to stay here. I plan to let them go back to Nanning or my hometown, and pick them up after I come back from studying."

"Then I will send security personnel to pick them up."

Speaking of this, Deng Shirong asked: "Yunheng, are you going to be promoted after you go to study this time?"

Deng Yunheng did not dare to say too much, and replied: "The leader does have this intention, and the details will be discussed after I come back from studying."

Deng Shirong knew what he meant when he heard it, and then the father and son chatted for a few minutes before hanging up the phone.

Since his second daughter-in-law and second grandson were coming back, Deng Shirong postponed his trip to Hangzhou and Shenzhen. Anyway, it was still early for Ma to establish Alibaba and Ma to establish Penguin, so there was no need to rush.

Three days later.

Gu Caiwei and her son and Deng Damei were escorted back by two security guards.

“Grandpa!”

Seeing Deng Shirong, Deng Changmao, who was already 5 years old, happily rushed to his grandfather.

Deng Shirong picked him up and asked with a smile: "Amao, do you miss grandpa?"

Deng Changmao turned his big black and white eyes and said in a baby voice: "Yes, grandpa, do you miss me?"

Deng Shirong said with a smile on his face: "Grandpa also misses Amao. Have you been good recently? Have you eaten well?"

Deng Changmao nodded his little head and said proudly: "Grandpa, I am very good. I don't need my elder sister to feed me when I eat!"

"Amao is so nice. Grandpa will take you out to play later."

"Grandpa, I want to go out to play now."

"Not now, we will have dinner later. You have to finish your meal first, and then grandpa will take you out to play."

"Okay, then I want to eat now!"

"..."

Gu Caiwei watched with a smile on her side. Her father-in-law was not only good to his sons and daughters-in-law, but also to his grandchildren. Several grandchildren liked their grandfather very much, just like her son, who would pester him to play with him every time he saw him, and everyone else would stand aside.

After chatting with his grandson for a few words, Deng Shirong looked at his second daughter-in-law and said, "Weiwei, how do you plan to spend the next three months? Do you want to go back to your parents' home?"

Gu Caiwei smiled and said: "Dad, I have already planned. I will live in Nanning until the Spring Equinox, and then we will go back to our hometown to shovel the mountain together. After the Qingming Festival, I will go back to my parents' home and live with Brother Heng until he comes back from studying. Return to Fuzhou.”

"Well, this arrangement is quite good."

Deng Shirong nodded, then looked at Sister Deng and said, "Sister, how about you, do you want to go home in the next three months?"

Sister Deng said: "Jinu Ancestor, I will go back with you at the Spring Equinox!"

Deng Shirong said: "That's fine."

Shen Wei is a senior management talent hired by Deng's Group. After he joined the group, he was appointed by the chairman as the person in charge of the mineral water brand Nongfu Spring.

He is a smart man, so he naturally understands that the chairman did not follow the nationally-known brand of Master Kong, but spent his efforts to independently create a new brand. This is because he has high hopes for the mineral water product.

Therefore, in the past few years, Shen Wei has been silently executing the chairman's instructions and waiting for the opportunity.

Now, finally, the clouds are clearing and the moon is clearing. As Nongfu Spring’s advertisement was broadcast on CCTV during prime time, Nongfu Spring, which was originally unknown, became an instant hit and became a hot mineral water brand.

The sales volume has soared by an unknown number of times. If the chairman had not had the foresight to make all preparations in advance, it would not have been so easy for the team led by Shen Wei to perfectly catch this wave of wealth.

And with the chairman's reminder, Nongfu Spring, which was well prepared, was so full of fat in this wave of soaring sales that it couldn't be more enjoyable.

At this time, Shen Wei reported to the wise chairman in the office: "Chairman, since our Nongfu Spring advertisement was on CCTV, sales have reached 23 million yuan this month. If we can maintain this Sales volume, or if we can go further, our profits will be quite considerable this year.”

No wonder he said this. The profit of this mineral water is very high. If Nongfu Spring can maintain the current sales volume, even if the more than 33 million yuan spent by the competition is deducted, it will still be huge. Make extra money.

"I'm not surprised that mineral water can make money this year. After all, we won the CCTV award."

Speaking of this, Deng Shirong couldn't help but sigh: "Unfortunately, the market for mineral water is still a little small now. Even if we swallow up the whole market, we won't make much profit. What we have to do next is to continuously expand the market. If more people develop the habit of drinking mineral water, it will be easy to make money as long as the market becomes bigger.”

The current mineral water market is indeed not big enough, only about 200 million at most.

According to the development trajectory of mineral water in previous generations, even without the emergence of Nongfu Spring, the mineral water market will expand rapidly in the future, with sales doubling and doubling every year. By the end of the 1990s, the overall mineral water market will be Sales volume will exceed 3 billion.

In the 21st century, the sales volume has been increasing year by year, successively making Zong Lao and the founder of Nongfu Spring the richest man.

The original development trajectory was so impressive. Now Nongfu Spring has emerged with the halo of CCTV’s standard king. It will definitely mature the market quickly and allow more consumers to accept mineral water. The market will grow faster. Far more than the previous life.

Shen Wei had known for a long time that the chairman was very optimistic about the market prospects of mineral water, so he couldn't help but said with confidence: "Chairman, with CCTV advertising paving the way, the mineral water market this year will definitely be bigger than in previous years. The sales of our Nongfu Spring mineral water The packaging is good, and drinking our mineral water may become a fashion among young people.”

Deng Shirong said with a smile: "The mineral water market will definitely continue to grow. What we are doing now is to add fuel to it and speed up its growth. Anyway, you have to manage it well and absorb the skyrocketing sales first. ”

"Okay, Chairman, I promise to complete the task."

Since the opening of Naye Hospital and the addition of thousands of medical staff and their families, Naye Village has been undergoing changes.

First of all, there are really more and more people doing business in the village.

You must know that before the 1990s, even on two prosperous polder days, the number of people going to the polder was only about a thousand. But now the permanent population of Naye Village is as high as about 1,300 people, which is equivalent to It’s a fair day every day, and the clever tribesmen and the families of medical staff have started small businesses in the village.

Not only that, some relatives and friends from Naye Village also flocked here when they saw the good business here.

As a result, the small Naye Village has now officially become the second market in Shuangwang, even much better than the market in Shuangwang, because Shuangwang only has so many people going there on the day of the fair. Wei, and there are so many people in Naye Village every day.

Gu Caiwei, who returned to Naye Village, saw this change and couldn't help but sigh: "Now our village can be regarded as a small market. From now on, if you want to buy anything, you don't have to go to Shuangwangwei. Everything is sold in the village." ”

Zhang Xiuping said with a smile: "Yes, generally only villages in the city will have such a situation. If the countryside can do this, I am afraid it is only our village."

Deng Yuntai also said with some surprise: "I really didn't expect that a hospital could bring such a big change to the village. With so many new people added at once, I feel like opening a supermarket in the village will not worry about losing business."

Deng Shirong thought of the big supermarkets in Shuangwang Town that made a lot of money in later generations, and said with certainty: "It is indeed profitable to open a big supermarket in the village. Not only our Naye Deng family will spend money in the supermarket, but also our Naye Deng family will Surnames surrounding the surname will also be attracted.

Go back and ask your cousin if she wants to open a supermarket. If so, take her with you and let her open the supermarket. "

Deng Yuntai nodded and said, "No problem."

After returning home, Dongzi happily picked up the shovel and bag and took his younger brother Amao to dig for earthworms.

The bait used for fishing in the countryside is all earthworms, and it is really not easy to dig up earthworms. Just find a shady place, remove stones, bricks or wooden boards, etc., you can see earthworms, and you can catch them directly if you are quick. Remember, if you move slowly, the earthworm will escape into the soil, and you will need to use a shovel to dig it out.

Dongzi has dug up earthworms several times and is already an expert at this.

It was Amao's first time to come into contact with this thing. He saw his brother grabbing earthworms with quick eyes and hands. He was very impressed. This thing looked a bit disgusting. He didn't dare to touch it with his hands, so he could only stand aside and watch. With.

Soon, after catching several earthworms, Dongzi called it a day and said with a smile, "Let's go, Amao, I will take you fishing today."

Amao asked: "Brother, is fishing fun?"

Dongzi nodded and said: "Of course it's fun. The fish in the river have grown up now. Today I will catch some big fish for you to show you."

Amao asked again: "Brother, what should I do?"

"You first see how I fish. If you think it's fun, I'll teach you."

"Oh well!"

After returning home, Dongzi put away the shovel and took the fishing rod to go to the river to fish.

Upon seeing this, Gu Caiwei immediately said: "Dongzi, when you take your brother fishing, you must keep an eye on him and pay attention to safety. Don't let him get so close to the river. Do you understand?"

Dongzi said: "Second Aunt, I understand."

Gu Caiwei warned her son again: "Amao, you have to listen to your brother and don't play with water, do you understand?"

Amao nodded sensibly and replied: "Mom, I understand, I don't play with water."

Gu Caiwei hummed and said, "Then you go and play!"

Dongzi responded and happily took Amao fishing.

It was a rare occasion to return to her hometown, so Xiaodonger also went to play with her little sisters with whom she had a good relationship.

Xiaodong'er's little sister is none other than Deng Changyuan's daughter Deng Siyan, whose nickname is Xiaoyanzi.

Deng Changyuan and Deng Yuntai grew up playing together, and his wife Ou Guohua is also the little sister of Deng Yuntai's wife Zhang Xiuping. It goes without saying that the relationship between the two families has been very close for so many years.

Xiao Dong'er is only half a year older than Xiao Yanzi, and they are truly the same age. Coupled with the relationship between the two families, they naturally play together.

As the saying goes, those who are close to vermilion are red, and those who are close to ink are black.

Xiao Yanzi became good sisters with a top student like Xiao Dong'er, and her attitude towards learning was naturally greatly affected. After several years of hard work, although her grades were far from those of Xiao Dong'er, she still ranked among the top in the class. The existence of San has already made her parents laugh from ear to ear.

At this time, the two of them got together and were exchanging learning experiences.

To be precise, it was Xiao Yanzi who asked Xiao Dong'er for advice. She asked: "Aunt Dong'er, I want to ask you, you have always been the first in the grade in your studies for so many years. How do you study?"

Xiaodong'er blinked and replied: "Before the fourth grade, I studied step by step. That is, I listened carefully to the teacher's lectures in class, learned everything the teacher taught, and then completed the homework carefully and memorized the books. Memorize it and ask the teacher if you don’t understand anything.”

Xiao Yanzi was surprised: "That's it?"

Xiaodong'er said matter-of-factly: "Isn't this all learning? Is there anything special about it?"

Xiao Yanzi said with shame: "I thought you had some special learning methods. What about after the fourth grade?"

Xiaodong'er said: "After the fourth grade, in addition to learning the knowledge of the fourth grade, I also learned the knowledge of the fifth grade by myself. Anyway, if I don't understand something, I just ask the teacher, and I don't find it difficult to learn. Then I will keep this habit. down.

For example, I am currently in the first grade of junior high school, but I am already self-study for the second semester of junior high school. "

Xiao Yanzi's eyes widened when she heard this. She studied with all her strength, not daring to relax for a moment, and managed to get into the top three in the class. As a result, the little sister easily won the first place in the whole grade, not to mention she still had energy. Go ahead and teach yourself higher level knowledge.

This is really unbelievable. The comparison is shocking. The gap between her and her little sisters is really too big.

Xiao Yanzi said with emotion: "Aunt Dong'er, I'm really shocked to learn from you. Your talent in learning is really enviable."

Xiaodong'er smiled and said: "Yanzi, you are not bad either. You are studying in the best primary school in Bobai. Being ranked among the top three in the class is already very impressive."

"That's right."

Xiao Yanzi is also the kind of person with a cheerful personality, so he didn't dwell too much on this, and then the two of them chatted about other topics.

After the Spring Equinox, the whole of Bobai once again ushered in the feast of ancestor worship and mountain shoveling.

In Bobai, if the brothers are not united, you don’t need to look at anything else, just look at the mountains being shoveled every year.

If brothers are united and worship their parents and ancestors, they will all contribute money and effort together and make an appointment to worship together.

If the brothers are not united, they will do their own things when worshipping their parents and ancestors, and will never choose to worship on the same day, and will definitely stagger each other.

In later generations, there are many such examples.

For example, if there are several brothers, even if only two of them are not in harmony, when clearing the mountain, the brothers can only do their own things, because the two brothers who are not in harmony are absolutely unwilling to clear the mountain together, and the other brothers can't get together even if they are in harmony, so they can only do their own things.

In fact, even now, the united Deng family like Naye still has this phenomenon.

Deng Shirong, the head of the clan, also knows it, but he really can't control such things.

After all, as the saying goes, the nine sons of the dragon are different. There are too many examples of brothers who end up not communicating with each other because of their personality differences. The relationship between many brothers is not as good as that between friends without any blood relationship.

After clearing the Dazhong Mountain, Deng Shirong's family also started clearing the Jiashan Mountain.

This year, there is another daughter-in-law who has been shoveling the mountain. Naturally, he has to talk to his parents and his late wife.

"Dad, Mom, I have good news for you. Xiaohua got married last year. This is his daughter-in-law Fan Yuemei. You must bless her in the future, let her live in peace and prosperity, and expand our Deng family."

"Old lady, I have good news for you. Our Xiaohua got married last year. This is his daughter-in-law Fan Yuemei..."

...

After shoveling the mountain, Deng Shirong personally sent his second daughter-in-law and second grandson to Wuhan. Anyway, he also had to go to Hangzhou to see Mr. Ma, so it was just on the way.

Today, Deng Shirong's status in the hearts of his in-laws is no longer the same as before. His father and mother Gu attach great importance to his arrival. Gu's mother even made preparations in advance and made a large table of famous dishes in Jingchu to entertain him.

During the meal, Deng Shirong praised: "Your Hubei Jingzhou fish cakes are really delicious!"

Mother Gu smiled and said: "My dear, if you like it, take some back. Weiwei's sister gave us a lot!"

Deng Shirong shook his head and smiled: "Wait until next time. I have to go to Hangzhou this time."

Father Gu asked: "My dear, are you going to Hangzhou for business? I have acquaintances there too."

Deng Shirong said: "Thank you, my dear, it's just some small business matters. There's no need to trouble your friends."

"Well, I'll give you a contact later. Anyway, contact him if you need help."

"Okay, thank you, my dear."

"You're welcome!"

...

Deng Shirong stayed in Wuhan for one night and took the train to Hangzhou the next day.

It was already eight o'clock in the evening when he arrived in Hangzhou.

As the saying goes, "There is heaven above and Suzhou and Hangzhou below." Since Hangzhou came on the historical stage, its economy has been relatively strong. It is one of the few cities in the country that has been rich from ancient times to the present.

But such a great city was ridiculed as a food desert by the world in later generations. It has to be said that this is a very sad thing.

In fact, there are still many delicious dishes in Hangzhou, including Longjing shrimp, Dongpo pork, West Lake vinegar fish, scallion wrapped cypress, Wushan butter cake, Hangzhou cat ears, Zhiwei Xiaolonglong, beggar chicken, Dingsheng cake, Pianerchuan, etc.

In particular, Longjing shrimp is a famous specialty of Hangzhou, with beautiful color and fragrant taste.

Generally, Longjing shrimp is made of live large river shrimp, and is cooked with Longjing new tea around the Qingming Festival.

After the production, the shrimp is white and tender, with the fragrance of tea, refreshing and appetizing after eating, and has endless aftertaste, which is a unique Hangzhou cuisine.

There is also West Lake vinegar fish, which has a long history in Hangzhou. According to the Hangzhou Cuisine Museum, it can be traced back to the Song Dynasty.

At that time, the West Lake Vinegar Fish was made from the grass carp of West Lake. Before cooking, the grass carp was starved in the fish pond for a day to expel all the impurities in its body and remove the dirt. When cooking, the temperature is very strict. After the fish is cooked, it is drizzled with a layer of hot sweet and sour sauce, and the pectoral fins are erected. It must be served within three minutes to appreciate its freshness and beauty.

If it is made according to the strict craftsmanship and taste of ancient times, then the West Lake Vinegar Fish should be a delicious dish, instead of nine out of ten people who eat it in later generations find it unpalatable.

After all, if this dish is really so unpalatable, it would never have such a great reputation.

Unfortunately, the restaurants that can perfectly restore the West Lake Vinegar Fish in later generations are estimated to have disappeared. Even if there are chefs who know how to make it, it is not something that ordinary people can eat.

Deng Shirong did not rush out to find delicious food, but went to the hotel to book a room and stayed there first, and it would not be too late to go out to find delicious food tomorrow.

PS: Speechless, I accidentally clicked before updating, and the following part was a bit confusing, now it has been fixed.

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