Exploiting Hollywood 1980
Chapter 1282: The movie that spoofs Top Gun wins the box office championship
Due to David Letterman's new media offensive, the successor of Johnny Carson of NBC has once again become unclear. The financial director's judgment on whether Letterman will stay in NBC has been seriously questioned, and they are now considering various response plans.
As a result, Letterman's workload has increased sharply, and Richard has to spend a lot of time on that aspect. Ronald's work here is temporarily taken over by a colleague named Kevin Hooven.
"You must be one of the young Turks?" Ronald has a good impression of this young agent. He looks sunny and has a square chin. If it were ten years earlier, he might not have no place in Hollywood.
"Ha, I didn't expect that even our clients know this nickname." Kevin Hooven's style is more like a college football player, a little aggressive, but not annoying to his own people. Ronald has a bit of resonance with such a person with a sports background.
Kevin Hooven's work style is also a bit like that of a sports athlete. He is more proactive. He actively participates in the marketing of Ronald's "other people's money".
The preheating by university professors in the early stage, coupled with the word stick, has made this movie well-known among the well-educated people. Kevin Huwen has come up with another way to make this popularity go beyond the circle of elites and enter the public's view.
His method is also very simple. Before, Harvard professor Summers used this movie as an assignment for business school students, which is a very good marketing selling point.
The public actually does not understand what business wars and mergers and acquisitions are, but Harvard is a name that everyone knows. If a foreigner comes to America and asks him about his impression of American universities, nine out of ten will
Since Harvard professors praised this movie as a movie that truly reflects the business war on Wall Street, and used it as an assignment, then the general public will definitely have a kind of curiosity. What will a business war movie recognized by Harvard look like?
"This is a good thing, but Summers went to work at the World Bank. He is no longer a Harvard professor." Ronald still feels a little regretful.
Finally, of course, it is Ronald's new film "Other People's Money". This movie is a rare film that shows how listed companies strive for the support of the majority of shareholders and the power of the board of directors. Compared with the business ethics he showed and the changes in the division of labor of companies after the further deepening of international trade, what is more practical and instructive is to help you understand the minutes and announcements of the board meetings of listed companies.
There is also "Tradg PCES" directed by John Landis in 1983, which shows some operating rules of the commodity futures market in the form of comedy.
"Well, your ideas are very good. How come you are also an expert in marketing and public relations?" Ronald was very satisfied with his proposal.
Ronald's "Working Girl" is also on the list. This movie tells about some difficulties of women in the business world and the enthusiasm and skills needed to win customers.
"It doesn't matter. Isn't it a better title to be a Harvard professor and a former Harvard professor who is now the chief economist of the World Bank?"
The movie list includes "Executive Suite" directed by Robert Wise in 1954, which tells the story of corporate property rights.
Whether you are a student of Harvard Business School or any business school, or a young person who is interested in doing business, by watching these movies, you will have a deeper understanding of the business world and Wall Street.
Summers readily agreed to Ronald's request. This scholar, who became a professor at the age of 28 and broke Harvard's historical record, was not the kind of person who buried his head in a pile of old papers. He had a strong willingness and ability to participate in social activities.
Of course, these real and accurate comments on the internal business operations of movies, and the content of which parts of each movie should be focused on to compare with the textbooks, although very interesting and accurate, are still very few that ordinary audiences can understand.
And "Wall Street" a few years ago gave people a deep understanding of stock market acquisitions and securities trading ethics.
A movie viewing guide for business school students written by Lawrence Summers, a former Harvard professor and current chief economist of the World Bank, has just been released.
"Good news, Ronald, the videotape of Working Girl has started to be produced again." Kevin Huwen smiled and brought him the new week's videotape rental rankings for him to see.
Ronald was very satisfied with the young man Richard had found. He also brought several heavyweight stars with him, such as Meryl Streep...
"Are you from New York too?" Ronald smiled slightly when he talked about New York.
"Very good... I'm from New York too..."
It can be said that the readers of the Wall Street Journal will applaud this list and the comments. And the readers of the New York Daily News only have two words that catch their eyes after reading the whole article:
"Harvard!"
These people are all potential allies. This time, Ovitz was sniped by Ronald's group in the company for David Letterman's contract, and the contradictions deepened. Although Ovitz did not dislike the company signing Letterman, with this person's style, it was only a matter of time before he turned against him. With the support of relatively cooperative agents among these young Turks, he could have more bargaining chips when he fell out.
"My brother Stephen is a public relations expert in New York..." Kevin Huwen replied with a smile.
At the beginning of this list, Summers wrote that the commercial plots in Hollywood movies are often criticized for being too simplified, but there are still some movies in history that combine drama and reality very well.
"Yes, I am from the Bronx, and my three brothers grew up in New York."
For a time, many young people in big cities were discussing this list, first going to video rental stores to complete the movies on the list, and then preparing to watch "Other People's Money".
In addition to several new works on the list re-entering the top 50 of the rental list, even the oldest old movie "Executive Suite" has begun to be watched by some people. CBS's nostalgic movie channel also specially played it twice in the midnight program in a short period of time.
"Hey, I really should have prepared in advance." Due to the sudden video tape market, the video tapes of Working Girl were rented out in many rental stores. Ronald did not make all the profits from the great opportunity.
"Who knew that the former Harvard professor had such a big name?" Kevin Huwen agreed with a smile. This public relations action was a business recruited by his brother, public relations consultant Steven Huwen. Not only did he make a lot of money from consulting fees, but he also earned a reputation as a New Yorker who helped Hollywood movies make a big splash. Now, celebrities from New York and Los Angeles have been calling his front desk secretary.
"Maybe the World Bank is still more famous..."
Ronald also asked Michael Gray to monitor this operation. Unlike Ronald or Hu Wen, ordinary people saw that the World Bank had a greater influence on them from Summers' title.
Ordinary people don't know what the World Bank is, but on the one hand, the name of the bank is famous, and on the other hand, in the writer's profile in the Wall Street Journal, they also saw the news that Summers left Harvard to take up the position.
A person who can give up his teaching position at Harvard to become the chief economist of this bank is definitely not a monkey bank registered in Delaware. (The World Bank is actually an international financial institution of the United Nations system that provides loans for capital projects in developing countries)
...
When the summer season is coming to an end, "Other People's Money" was released in the curiosity of Hollywood.
"Thank you, James..."
At the premiere, Cameron and Linda Hamilton came together to congratulate Ronald.
"Hahaha, I came to see Diane's performance..." Linda Hamilton held Diane's hand and whispered something beside her.
"How is the box office curve?" Ronald asked about the box office trend of "Terminator 2". This is his biggest investment in a movie this year.
"It's still falling quite fast, and there are signs of acceleration. A spoof movie was released last weekend, and the number of viewers for R-rated movies is limited..."
The box office of "Terminator 2" is still falling at a relatively fast rate. On the one hand, it is because of the R-rated movie, and on the other hand, it is also because the box office of "Boyz on the Hook" is strong and has loyal fans to support it, so the decline is slower.
Comparing the two, it seems that the box office of "Terminator 2" is still a breath away from the big winner. The average box office of a single theater on weekends has fallen below $3,500, surpassed by "Boyz on the Hook"'s $4,000.
"What spoof movie?" Ronald asked with a frown.
"Go back and watch it yourself. I'm not convenient to say, Diane..." Cameron smiled strangely and refused to say.
"Ronald... Diane..."
David Letterman also came to support, but he knew that he was the center of controversy, so he just said hello to Ronald.
"Today I am here to watch a movie, not to answer questions. Sorry... I urgently need knowledge about business contracts..." David Letterman made a joke, raised his hands and surrendered to the reporters. Then he walked into the cinema.
But he finally gave Ronald a rather amusing smile, "The new Condor Heroes is really funny."
"What's funny, what Condor Heroes?" Ronald felt a little confused.
"He is talking about the new movie, which surpassed Terminator 2 last week and ranked on the list.
"What does that have to do with me? "Ronald felt very strange.
"I'll check..." Kevin Huwen has been busy helping Ronald with marketing recently and has not paid attention to the rankings of new movies. He lost his professional impression points with Ronald, which made him embarrassed.
"Ronald, I wish you a success in your new film." Now it was the turn of Diane's good friend, Laura Dern. "Puchi..." She couldn't help laughing.
"What's the matter with you? "Ronald saw that Diane was also having a hard time enduring, and knew that they must know something that he didn't know.
"Let's talk about it when we get back, let's talk about it when we get back..."
Ronald was confused and very suspicious in this atmosphere, but the premiere was about to start, and he had no chance to continue exploring, so he walked into the theater.
"Wow, wow, wow..." The audience at the Los Angeles premiere was completely different from the previous preview at the university. They had no interest in these profound philosophical questions, such as: why American companies are not competitive, whether old-fashioned community companies like Gregory Peck can survive in the new era, and whether Tom Hanks' hostile takeover behavior is moral or not, and they didn't understand them.
It was the last speech that made the audience excited and excited. This kind of speech has the ability to influence the audience's emotions, which is particularly powerful in America. The public also likes to listen to speeches by such leaders. It is in the genes of Americans to feel very excited when a group of people are changed by an elite and then change their decisions.
…
"I say, what is it, can you tell me now?" After the premiere, Ronald couldn't help but still
This is the movie he has been in for so many years.
"The movie they are talking about, Hot Shot!... is, haha, is, hahahaha..."
Ann Dai was overjoyed...
"What is it?" Ronald felt bad.
"It's a spoof of your Top Gun. The male protagonist also flies a fighter and is in love with the instructor, but, but that plane is like a Disney cartoon movie, messy..."
"Huh?" Ronald felt embarrassed when he heard it. It is definitely not a bad thing for his movie to be parodied. It means that the popularity and classicization have reached a certain level. But Top Gun is considered to be his own
"Ring, ring, ring..." The phone rang in time.
"Hello..." Ronald picked up the phone, it was his temporary emergency man Kevin Hooven.
"The Condor Heroes was released by 20th Century Fox, and it was a spoof of your Top Gun... The box office was good, surpassing Terminator 2, and it came to
"What are Bruckheimer and Don Simpson doing?" Ronald couldn't understand why a movie that was only released for five years could be agreed to be spoofed by others?
"They don't have any power. 20th Century Fox made a borderline ball. Moreover, he also spoofed many recent movies, such as Nine to Five starring Jane Fonda, Sylvester Stallone's
"Fortunately, I'm not the only one who is embarrassed..." Ronald felt a little relieved. If everyone is embarrassed, it means that no one is embarrassed.
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