Exploiting Hollywood 1980

"This is fucking bad..." Ronald got angry and cursed.

Ronald, who rushed back to New York, watched the videotape that was suspected of insulting "Dances with Wolves" with Michael Gray, Richard, Michelle Cannold, and other Daydream executives who had already arrived.

This is an advertisement for a seafood restaurant, and the main content is a spoof of the plot of "Dances with Wolves". Lieutenant Dunbar and a young Indian

The corresponding plot in "Dances with Wolves" is Lieutenant Dunbar played by Kevin Costner, playing with children, two Indians

The reason why this spoof advertisement is so bad is that the original Indian

"This seems to be a vicious satire on the white people and Indians in Dances with Wolves

The speaker is Helen Slater. This time, she heard from Richard that Ronald came back alone, and she came to meet her lover immediately. She couldn't help but express her opinion.

Helen's mother is a human rights lawyer who supports the equal rights movement. She has been exposed to this since she was a child and is very sensitive to such things.

"Not that bad, right? This is just a spoof advertisement. If we sue, the other party has

Most of the time, this is for free advertising and news coverage. Sometimes, this is actually a sign of a successful movie. Of course, we still have to sue, but we sue in the name of infringement.

The case may be relatively simple at that time. Everyone will do the prescribed actions and then settle out of court after a period of time. By then, the movie may have been released, and the advertisement that took advantage of the popularity has also received free publicity. It is rare to be able to successfully sue.

"This time is different. This spoof is actually deconstructing the core of Dances with Wolves, which will damage our movie box office." Michael Gray disagreed. He believes that the spoof part of this advertisement is actually not very harmful. The key is the two people dressed like militiamen at the end, holding shotguns and pretending to be able to shoot the indigenous people.

The image of the "clam man" is also a kind of anti-India

The last sentence "He is a newcomer. He has not learned our way yet, but he will soon eat it at Ivar's Restaurant" is obviously very vicious.

"Hmm..." Ronald touched Helen's arm, which was tightly against him, "What language did they speak in the end? I don't think it was the language of the indigenous people..."

This spoof advertisement even copied the unique shooting method of Dances with Wolves. The two protagonists spoke in an incomprehensible foreign language, and then displayed it in subtitles below.

"This is Swedish. The founder of the seafood and chips restaurant is called Ivar Haglund. He built a fish and chips restaurant and a marine zoo in Seattle. Now the marine zoo has closed down, leaving only a few Ivar restaurant chains." Lawyer Lindsay Doll has already investigated the other party's situation.

"It turned out to be an advertisement for a seafood restaurant. Aren't fish and chips British food?" Ronald remembered Helen's mother's profession and turned to her and said, "Can you ask your mother to make an assessment? What can be confirmed about this advertisement in terms of equal rights and racial discrimination?"

"Okay, dear." Helen stood up happily and twisted to make a phone call.

Ronald stared at Helen's back without moving. She must have been doing yoga or some other fitness program. The pants she wore today were very tight, which made her waist look very attractive.

"Ahem..." Michelle Cannold had to pretend to cough. There was a large group of people here, waiting for Ronald's decision.

"I think the evaluation will have results soon, and then we can decide whether to sue." Ronald nodded to Lindsay Doll, the lawyer next to him. Whether to sue this spoof advertisement of Ivar Restaurant is actually not the legal aspect, but other factors.

"My mother said that this is a typical example of racial discrimination. She will contact the Anti-Discrimination League..."

After listening to Helen's explanation, Ronald immediately arranged for a lawyer to prepare for the lawsuit, and contacted several Indians who had good relations during the filming of "Dances with Wolves".

Seeing that Ronald had made a decision, everyone stood up and said goodbye. It was not convenient to say more about the boss's affairs. Everyone saw how he looked just now. It was better to leave him to deal with "private matters" as soon as possible.

"Michael... please wait a moment," Ronald called Michael Gray, a marketing consultant.

"How big a storm can we make in this case?"

"How big do you want to make it?"

"Of course the bigger the better, and it's best to drag it out for a long time, turning the court trial into a trial of public opinion..."

"I understand, let me find some friends in the media to talk in detail."

"All my resources in the New York Daily News and the TV station are at your disposal."

Michael Gray also left, leaving Helen alone. She took off her coat, revealing her yoga clothes. Ronald's boldness just now, in order to print

For a moment, she felt a surge of love from her abdomen, from her lower abdomen, through her chest, and all the way to her head. She felt hot and a little dizzy, and her neck and face were flushed like a peach.

"You are so beautiful today..." Ronald looked at Helen, who was blushing like an apple, and hugged her in his arms. The continuous hard work made him so emotional about Helen, who had been away for a while, and a stream of heat also came up.

"Hehehe..." Helen was overjoyed. She had reached the age where she needed to do yoga exercises to stay in shape. It seemed that the trainer she hired was of good quality, and Ronald seemed very satisfied with it.

"By the way, why did you dye your hair back to brown?" Ronald lay

"I now feel that playing Supergirl may have been a mistake. I am still suitable for this dark-haired role." Helen Slater murmured.

Americans like to divide women into several types based on their hair color. Blonde women are often considered to be sexy and brainless, and Marilyn Monroe is the representative. Dark hair is a symbol of a woman who is smart but not so majestic. JFK's real wife Jacqueline is the representative. Red hair represents Latin people who are impulsive and passionate and cannot control themselves.

This division may not be true, but in movies, actresses are often asked to dye their hair to strengthen the stereotype in order to make it easier for the audience to identify.

In fact, after Helen Slater finished filming Supergirl, she did not increase her protein intake to gain muscle as she did during filming. Now she has regained some of her slender figure as a girl. If we use stereotypes, she is actually more suitable for the role of a college girl or a working girl.

Ronald picked up Helen's hair with both hands and put it behind her head. Then he stepped back and looked left and right. "Tsk, maybe I should let you play the leading role of a working girl..."

"Really? Don't forget me next time..." Helen was very sensitive by her lover's actions, and she threw herself into Ronald's arms with a hum.

…

After staying in New York for a day, Ronald rushed back to Connecticut on Sunday night.

The release of "Dances with Wolves" coincided with word-of-mouth fermentation, and Disney allocated some theaters to come to the theater after Thanksgiving.

"Home Alone" is still the unyielding overlord,

For example, this time it occupied

This is also a typical movie that is scheduled to be released at the end of the year in order to win awards. The judges just watched it and they must have been embarrassed to have forgotten my movie when they were nominating it, right?

There are only two types of movies in theaters at the end of the year. One is movies that aim to win awards. Released in the next few weeks are Robert Redford's "Havana," Cher and Winona Ryder's "Mommy," which Coppola finally made in order to pay off his debts. The "Godfather"

The other type is to make money for the Christmas season, such as "The Rookie", in which Clint Eastwood sacrificed his appearance, and "Kindergarten Cop", in which Schwarzenegger switched his acting career to a comedy. As well as "Look Who's Talking 2" in which Ronald participated, movies that took advantage of the popularity of children's movies to make money.

At a time when many hit movies are coming out, "Dances with Wolves" needs some extra help to maintain its reputation and popularity.

"Ivar Haglund, the former famous singer's restaurant Ivar, is beloved by customers in Seattle and other West Coast cities. But their latest advertising is inspired by the hit Western drama Dances with Wolves. group's prosecution."

Everyone saw the news about Ronald on the morning news in the morning, and the crew and crew were all talking about it.

"Bah bang bang..." Ronald clapped his hands and invited everyone to gather together before turning on the phone.

“As you may all know, my production company, Daydream Pictures, sued a seafood restaurant called Ivar.

Anyone who knows me well knows that I am a fairly generous person. For the previous filming of The Kid and Dirty Dancing, many karate clubs and Latin dance studios used my movie posters as a means of publicity. I have not initiated any lawsuits against the business people quoted in good faith.

As you all know, I am not Disney. "

"Hahaha..." Everyone burst into laughter. I feel much more relaxed. If the director is such a fussy person, these people will feel pressured when they spread any gossip.

"I'm not upset about the Swedish restaurant's advertising, but I'm upset that they used such innuendo and slander in our film.

I invested in this movie because I like his rediscovery of India

…

"Racist parody, and genocide metaphors, oh, our Ronald Lee, that's a really serious accusation. That's what we got from one of the producers of Dances with Wolves, Ronald Highlights of the phone interview. He is currently filming a new film in Connecticut and cannot be present.

We invited famous jurists, and Indian

The news program of NBC TV station also felt that this lawsuit was caused by an advertisement that parodied "Dances with Wolves" and launched a special in-depth discussion.

Because the principle of equality needs to be met, they both invited

However, the legal expert sternly stated that he was a loyal fan of Ronald and Kevin Costner. He did not agree with this matter, but based on legal principles, he discussed whether this very vulgar advertisement was subject to

and seal

The live audience and the TV audience were all stunned by the words of this wrinkled chief with long white braids. I don't know if he really has such deep magic power.

The host was also frightened. After all, the former commander-in-chief had a hard time escaping the curse of being assassinated if he took office every year.

"Let's change the subject. Ronald Lee, Kevin Costner, and Mary McDonough and other major film creative personnel have all issued statements condemning Ivar's Restaurant. What do you think of their behavior? What do you think?"

"Let me tell you, I have lived for so long,

"So, are your wizards going to bless them?" the host quickly told a joke.

"No……"

"Um?"

The chief said solemnly, "They are not only our friends. My tribe and I deeply feel their deep understanding of the Sioux culture and their respect for our ethnic group. We do not treat them as distinguished guests, but A member of us, a part of our faily.

We have negotiated with the Council of Elders that if they are willing, we would like to adopt them on behalf of the tribe and make them part of our Sioux Nation. "