Exploiting Hollywood 1980
Chapter 1212: The miracle of box office rising instead of falling
The plane had just landed in New York, and Ronald and his group were recognized by several reporters as soon as they walked out of the bridge. They came up and surrounded the main creators, vying to ask them to answer questions.
"Eddie Murphy accused "Ghost" of stealing the theaters for his "Another 48 Hours". Ronald, Demi, Patrick, what is your response to this?"
"Response? Eddie? Is he crazy?" Whoopi Goldberg blurted out.
"No comment..." Ronald hurried forward to unify the caliber, and then asked his assistant to pull away Whoopi Goldberg, who had just got off the plane and had not yet recovered. He stopped Patrick Schweitzer and Demi Moore, and the group quickly entered the lounge without saying a word.
"Do we have any questions?" In order to increase the box office of "Ghost", Demi Moore worked very hard to cooperate with the promotion. She was frightened by Whoopi Goldberg's fierceness. Was he going to scold him?
"Don't worry, as long as you and Patrick don't get involved in the verbal battle with Eddie Murphy, we will let Whoopi speak out here."
Ronald had just talked to the agents in Los Angeles on the phone. What Eddie Murphy accused had caused a big shock in Hollywood. To be precise, it caused extreme dissatisfaction in Paramount.
The box office of "Another 48 Hours" was not good and fell very quickly. This was very unfavorable for the senior executives who led the film within Paramount, and Eddie Murphy was also very arrogant. He did a lot of inappropriate things during the filming and distribution of the film.
Nick Nolte has been shooting serious dramas. There is a gap in their acting style and status. They no longer have the chemistry they did in the past.
And director Walter Hill has failed many times and has no authority in front of Eddie Murphy.
This led to Eddie Murphy using his star status to rewrite the script during the filming of the movie. The hard-core police and gangster film that Walter Hill originally planned was changed to a softer story to fit Eddie Murphy's current image.
Afterwards, Eddie Murphy was still in the editing room, violating industry rules and affecting the editing. The director's version of 145 minutes was shortened to 95 minutes. Most of the deleted parts were Nick Nolte's scenes and the foreshadowing of the story. This made the sequel more of a personal show for Eddie Murphy.
Moreover, he did not follow the contract and participate in the promotional schedule of "Another 48 Hours". This made the senior executives who supported him even more passive. The shooting and editing were all done according to your wishes, but Eddie Murphy actually refused to participate in the promotional link that most needed stars...
...
"Okay, I have issued a gag order to the two leading actors, and they will not make any comments on Eddie's statement. Only Whoopi Goldberg has the right to respond to the crew...Okay, okay, our crew is cooperating with Paramount..."
"Honey, are you afraid that Eddie Murphy will play the race card?"
"It can't be said that there is no such concern..." Ronald hung up the phone and smiled and hugged Helen in his arms. The two haven't seen each other for a long time. Helen has completed the documentary and has returned to New York. The documentary has been well received within PBS and will be broadcast soon.
America is coveting the market potential and production potential on the other side of the Pacific Ocean and is eager to improve relations. Therefore, many people are pushing for the early broadcast of this TV series that introduces China in a friendly tone.
The other side also won the right to host the Asian Games this year, and also needs the friendship with America brought by this documentary.
Ronald is very knowledgeable and immediately found a bunch of TV series and sent them to Zhu Liang, the general manager of Sino-US Cultural Entertainment Company. After the other party's selection, three relatively old series were selected: "Grand Hotel", "Roots", and an animation "Robot Robot".
These TV series are classics, because they were shot a long time ago, the broadcast rights are not expensive. Ronald also bought the highly acclaimed "Growing Pains"
"So you only let Whoopi Goldberg to lip sync with him?" Helen turned over, leaned close to Ronald's nose, and expressed her opinion.
"That's right..." Ronald smiled and kissed. In fact, both of them are suspected of drug abuse, and it's actually no big deal to have a passionate confrontation on TV. Anyway, Whoopi Goldberg's status is far from that of Eddie Murphy. Both of them are TV hosts, so when they have a verbal fight, Ghost always has the upper hand.
Besides, they are all black stars, so no one can say anything racist.
Sure enough, when it came to the interview in New York, Demi Moore and Patrick Schwitters only answered questions related to the movie. As long as there were questions about Eddie Murphy, they refused to answer. Those media reporters who interviewed Whoopi Goldberg had a great time at once, and the various black slangs opened the eyes of entertainment reporters.
Eddie Murphy's star status is all supported by the box office of the movie series. His previous movies were not as good as expected, and he finally found a scapegoat to prevent the box office failure of "Another 48 Hours" from falling on his back. When necessary, he could also resort to Hollywood's discrimination against black movie stars.
Unexpectedly, a crazy woman who is also black came out, who is even crazier than Eddie Murphy. It made it impossible for him to play the black card that has always been effective. Reporters came to ask Eddie Murphy about his response, and he felt a bit lost. He couldn't accuse Whoopi Goldberg of discrimination against black people, and he would be taken advantage of by her if he swore back...
"Mr. Murphy has not fulfilled his responsibility to promote the film. Although he helped conceive the storyline of the sequel, this film does not reflect the value of his salary compared to his star aura..."
At this time, Paramount's senior executives began to attack their own big stars. When it comes to taking responsibility, you still have to find a big person to take it. The long-term distributor complained publicly, and the media felt that there was gossip and immediately began to dig deep.
"I was under pressure from stars. I can't say the names, but I can say that I was forced to make a "softer" movie to take advantage of the success of "Beverly Hills Cop." "Director Walter Hill accepted a joint interview with the New York Times, the New York Post, and the New York Daily News in New York. He did not name anyone and accused someone of abusing the script and being responsible for the failure of the movie. Of course, everyone knows whose project "Beverly Hills Cop" is.
"Are you saying that Eddie Murphy proposed changes to the script?" The reporter found even bigger gossip.
"I don't want to name names, but anyone who has seen
Now, Eddie Murphy's accusation that Paramount did not do its best to promote a movie starring a black man is no longer tenable. Three people's accusations against him in different aspects quickly plunged him into a vortex.
This star from Saturday Night Live reacted quickly and immediately began to admit his mistakes in disguise. He never said a bad word about "Ghost" again, but attributed his disagreement with director Walter Hill to different views on art.
And he didn't have any intention of complaining about Paramount. What he wanted to say was that it was not as good as before. Movies could be shown in theaters for a longer time. Often, they could not be seen in less than two months, which would disappoint movie fans.
Anyway, the 300 theaters allocated by Paramount from "Another 48 Hours" played a good role. "Ghost"
"Mr. Ambassador Bandar, thank you very much. ”
Ronald visited Mr. Bandar in Saudi Arabia. It was the strong support of the Palm Tree Cinema chain he invested in that made the box office of "Ghost" continue to be strong in the two major cities on the east and west coasts.
"Come, try this camel meat, which was airlifted from my hometown." Prince Bandar cut a piece with a knife and handed it to Ronald personally. He didn't care about anything else. Anyway, he would do his best to schedule Ronald's movies. He couldn't see the movie in Saudi Arabia, and he was in America, which was a good way to make up for it. He would watch a few movies with beautiful women every week.
"I say, Director Ronald, is what the black actress said true? You didn't invite her at the beginning. Did she fight for it herself? "Prince Bandar, like the princes of the Middle East, is full of curiosity about Hollywood.
When Whoopi Goldberg was interviewed, she talked a lot, saying everything she could and couldn't say. Anyway, the audience and the host didn't know which part of her was fake and which was real. She was so excited about criticizing Eddie Murphy that she suddenly said that Ronald didn't look for her at the beginning. Although her original intention was to praise Ronald for his good eye for talent...
Ronald called her urgently and asked her to change the words on Rich Lake's talk show, saying that she had a schedule conflict with another movie at first, and then "Ghost" was postponed, Ronald
"That's all show effects. This is how we are in Hollywood. Most of the effects you see on TV are pre-arranged." Ronald took a bite of camel meat, which was roasted very charred and tender, and the ratio was just right, very refreshing.
"Hahaha, when will your new movie be released? I always feel that watching the movies directed or produced by you is more exciting..." Prince Bandar does not wear a headscarf in private, and his dress and lifestyle are very Westernized.
"This is Dances with Wolves at the end of the year. I like this movie very much. It has Indian
Dances with Wolves just fits their mentality. If they are willing to help arrange more theaters and shows, it will be a great help to Daydream
"Hunting American Bison? I like this. Let them schedule more shows. You Americans are good at everything, but there are too many restrictions on hunting. You need to get a license to hunt here..."
…
Paramount's copy factory worked overtime and temporarily produced hundreds of copies and sent them to all parts of the country. Overseas distribution is also being negotiated intensively. Those movie buyers saw the box office figures on the Hollywood Reporter. Needless to say, they automatically purchased a lot of copies. The number of copies ordered in Europe and Asia has increased very gratifyingly.
"11.9 million..."
I have seen movies that have a small drop in the box office charts and stick to the box office charts very strongly, but even the old employees who have worked in the distribution department for 20 years have never seen such a movie whose box office figures have hardly moved in three weeks.
Harrison Ford and Bonnie Bedelia, the heroine of "Die Hard", released their new film "Presumed Innocent" in July.
But everyone understands that it is just a normal performance of a normal movie. Ronald's "Ghost" next week is still likely to regain the top spot. This film, which did not look impressive at the beginning, may linger in the top three of the list for a long time...
"Keep working hard. If we can win the championship next week, I am afraid we will set a record." Ronald has returned to Los Angeles and encouraged his colleagues in the distribution department of Daydream and Paramount with a smile.
At the celebration party, Ronald used his own money on the spot to give bonuses to employees in the distribution departments of the two companies. In addition, specially invited bikini girls and young men dressed in fire brigade to liven up the atmosphere. The employees who had been working hard on the distribution work for more than three weeks suddenly felt motivated again.
"The Ghost Story" first week box office rankings
The following week, another sequel to a successful commercial film was released. It’s “The Young and the Restless 2.” Starring Emilio Estevez, whom Ronald hates so much, and Kiefer Sutherland, Julia Roberts' boyfriend.
When they were promoting it, they also said that the box office would be higher than "The Last Days" and that "The Young and the Restless 2" is a very good movie and worth buying tickets for.
"If you become a director and you come back and look at your own work as an actor, or anyone else's work, you're going to have a critical eye... I feel like I learned a lot from that, and I feel like westerns are a genre that has a long history. As for the historical genre, I have made a lot of tributes to classic westerns in the movie. The audience can go and see it. We all paid tribute to those classic movies..."
Emilio Estevez is still so annoying. Even though the movies he directed were a mess at the box office, he was still being talked about as if he had made some blockbuster movie. Intentionally or unintentionally, he was still belittling the relationship between humans and ghosts. unfinished".
"Humph, I want to see how much box office you can get..." Ronald laughed a few times. These failed actors, plus Christian Sis, who filmed "The Legend of Billie King" with Helen, Leiter, Alan Rucker, who has been on the streets since becoming famous in "Spring Is Not a Reading Day", and rock star "Joan Bon Jovi" who has always wanted to play in movies. If these people come together, they can still compare to " Is the box office of "The Endless Love Between People and Ghosts" high?
"How could they have what you have? My dear." Diane hugged Ronald from behind. Among the leading actors, several of them wanted to ask her out on a date back then. Female stars in Hollywood have big-name husbands. It can indeed stop many so-called celebrities from coveting beauty.
"Breaking news..." Suddenly the interview on the TV was interrupted, the screen returned to the studio, and the news host said to the audience.
"We apologize for interrupting the original program, now is the special news..." The picture-in-picture jumped out of the road in the desert background. Tanks, armored vehicles, armed helicopters and a large number of infantry were attacking forward on the TV screen.
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