Entertainment Empire System
Chapter 1,379 A Last Stand
How to fly up and live in seclusion in Guanghan Palace. When you wake up from a dream in the world, what is the end of everything? --[Mid-Autumn Festival Excerpt No. 11]
The United States is a place like this. As long as you can find a reasonable reason, the introduction of Bididi cars will not have much speed problems. Although Bididi cars have not been authenticated by the American Automobile Association, as long as they sign a The prop-specific contract ensures that the Bididi car will only be used during the filming of Fast and Furious and will not go on the road independently. This is legal. The energy of Hollywood is very great. If you want to handle this prop matter, you basically don't need to worry about Ye Ming. Producer Alexander can handle such a thing.
Ye Ming also believed this very much. These words gave Manager Zhou and Accountant Wang a glimmer of hope. Finally, Ye Ming thought for a while and said: "If this is the case, you don't have to go. If you go to the bidding meeting, there will be nothing to bid for. Dodge has already gone, so I guess the price will be higher than I thought." , it is impossible for you to participate in the bidding. In this case, you go back to Director Rob Cohen and ask the crew to issue an invitation for prop production, inviting Bididi to make a few cars for our crew. Well, the price is 10 million, But there are relatively few opportunities for these props to appear in movies. Because they are given so little, they are not as important as those from Dodge and other companies."
Dodge, Honda, Toyota, etc. all pay a lot of money, so in a situation like this, there is no point in using these cars as props. At a time like this, not only will the camera often have close-ups, but also, in the thrilling racing scenes, there will be close-ups. This is inevitable.
An advertisement costs five million or more. At this time, it is impossible to fool it without a few satisfactory shots. As for how much it will cost and how it will appear in the movie, Hollywood already has a complete price list. Therefore, companies like Dodge don't worry about not spending their money at all.
If you give me five million, you will get five million shots. If you give me one million, you will get one million shots. Anyway, it depends on your product and how much advertising fee you will get.
Regarding such a question, Manager Zhou seemed to understand this. He nodded and said helplessly: "Actually, according to my ideas and my previous experience, we can come up with five million this time. US dollars, this is the most appropriate. Although such a price may be a bit too much for our company, no matter what, this is a huge publicity for our company's products.
As long as our company's products can be marketed, then we can earn back the advertising fees we invest on such a problem. This is very unfortunate. "
Because Manager Zhou has always been involved in publicity, he is very proficient in how to promote his Zen Forest. At this point, he saw a crew like The Fast and the Furious. Opportunities, but no matter how it is, Bididi is not under his control. On such a problem, Bididi's matter is much more complicated.
Therefore, ten million is already a very good price. This advertising fee is still based on the face of Hollywood's big production.
If we are talking about China, then at this time, Bididi can give one or two million, which is already a pretty amazing price for advertising fees. In Hollywood, 10 million is a price of about 1.5 million US dollars, which is not a big deal. Moreover, it is five million or even more, at a time like this. The price you bid Didi give is 1.5 million, which makes those Dodge Hyundais feel uncomfortable in their hearts.
Therefore, at this time, Bididi didn't actually have to bid at all. Ye Ming also knew their price. Therefore, it was a better result to go to the crew directly. And this is actually a price that Bididi hopes to see.
Regarding a problem like this, all Bididi asked was for the matter to be done properly. As long as you can participate in the Fast and Furious movie, and the price is controlled at 10 million, this is already a pretty good result.
Manager Zhou was also very satisfied and said: "This matter is actually not a big problem. I believe that on such a problem, the people in our company will go all out to do the best on this matter. Thank you Ye Manager support for our company.”
If it weren't for Ye Ming's support, Fast and Furious would never have known that there was a car company called Bididi. Let alone 10 million Chinese coins, even 20 million, even with shareholders, they wouldn't have known about it. Not necessarily useful. There are people in the court who want to be officials. In such a matter, Ye Ming played a very key role in this.
A problem with Bididi Auto was finally solved. Ye Ming went back quickly. There was still bidding to be done over there. Although Robert Cohen was said to be in charge of the reception, some of them were domestic, but were they? He, the director, can decide, so some things must be solved by Ye Ming himself.
After Ye Ming left, Manager Zhou also said with some relief: "Ten million, if we can get this thing done, it will be quite a rare thing. Accountant Wang, please give the result to the company as soon as possible Report it back and ask someone from the company to send the money. You have to do it as soon as possible. Things like this will change later." Although this matter has been settled, you have not signed a contract after all. In fact, signing a contract means that It doesn't mean that breaking the contract has never happened. Therefore, if there is no contract signed on such an issue, it is even more unsafe. This matter may change at any time.
Therefore, regarding such an issue, Manager Zhou believes that it is better to sign a contract with the Fast and Furious crew as soon as possible, so as to ensure that things will not change too much. Accountant Wang was also aware of the cruelty of Hollywood at this time. When he came to bid, he actually said that he did not participate in the bidding in the final result. This was because he was not confident enough and did not have much money, so he was looked down upon. Go.
However, Ye Ming's proposal is the best result. No matter how it is said, this matter is considered accomplished. As long as this is said, it is enough for Accountant Wang to explain to the people in his family on such an issue.
As far as other teams are concerned, he is really not that important. He is just here to show his face and play the role of a gold-plated seniority. Dodge is an American car brand. The logo is the name of the Dodge brothers, but the graphic trademark is two rams, a big one and a big one. Therefore, in China, Dodge is generally called the Dodge Ram by the people.
Although Dodge has several models, the Dodge Ram is almost universally considered the most famous. In the 1970s, Dodge also provided buses for China's capital and Shanghai markets, and the last Dodge minibus was scrapped in 1983. This company is a brand of Chrysler. Later, in 1998, Chrysler and Mercedes-Benz merged. As a result, Dodge became a product of this large group. Of course, Dodge has its own independent operating rights.
The car most recognized by the U.S. military is undoubtedly the Dodge car. This habit started from World War I. It can be seen that Dodge cars have the qualities that China appreciates most, they are solid and durable. And Dodge is also very well-known in the United States.
The manager of Dodge's marketing operations department is named Red, who was appointed by Chrysler headquarters. He is always considered an outsider in Dodge. Therefore, Red is considered a relatively marginalized person in Dodge. At this time, he If you can gain a foothold in Dodge, it will be very important.
In such a situation, Reid actually always wants to use some kind of results to gain a foothold. Marketing Manager, if there is no cooperation from other departments, it would be quite embarrassing to deal with such a matter. What should you do to make Dodge Company accept you? Reid needs to focus on an issue.
He has no chance now. The Dodgers won't give him any chance at all, they just exclude him. He must say that he will look for such an opportunity.
Finally, Red's waiting was very effective. At such a time, he encountered an invitation from the crew of The Fast and the Furious to promote his car on TV and movies. For Red, the marketing manager, , is also quite important. For example, in a situation like this, no matter how it is, if he can seize the opportunity and make a contribution to Dodge's publicity, then he will be able to gain a foothold and be able to Dodge stood firm.
Therefore, after seeing the invitation of Fast and Furious, Red decided on one thing very resolutely, that is, to seize the opportunity of Fast and Furious on such a problem. After all, the boss behind Fast and Furious is Universal, one of the eight major companies in Hollywood. With such a background, there is actually a certain guarantee in this matter.
And check the investors of Fast and Furious. One is Ye Ming, a Hollywood star, and more importantly, the president of Huihuang Film and Television and Huihui.com. There is also a very legendary Madoff, the uncrowned king of Nasdaq. Created the financial myth of Nasdaq.
Although such three-faceted investment is still looked down upon by everyone, on such an issue, Reid believes that this matter is worthy of gambling.
Therefore, regarding a question like this, Dodge might not be willing to go to an invitation letter that a headquarters like Mercedes-Benz would not even look at. However, after reading the invitation letter, Red decided to go. Yes. Otherwise, if something like this happens, I will be squeezed out of the company sooner or later. In fact, even if you look at a situation like this now, there are actually signs of being squeezed out.
It's just that Red was appointed by Chrysler headquarters, so it's not easy to drive him away directly. But in such a situation, if Red, the marketing manager, is always unable to complete his work well, then it would be logical for him to be driven away due to such a matter. Something happened.
This is the reason why Reid must achieve results in a short period of time. Without results, he will leave directly. Even if he is appointed by the headquarters, it will be the same in such a matter. Will be pushed away. Therefore, this time it is actually a bidding event that Red is bound to win.
Although it is about the crew of Fast and Furious, it is not highly regarded by everyone at this time. As a producer, Universal's last road movie was already a hit. To re-use this road movie this time actually means that Universal will not give in easily.
However, after all, there are lessons learned from the past, so it is difficult for anyone to say what kind of success this Universal movie will encounter.
Therefore, it is not mentioned that the Fast and Furious crew sent invitation letters to so many car companies, but the number of people who really responded to the message, that is to say, Dodge and other limited companies, was very small. This explanation highlights Dodge. Apart from Chinese, Korean and RB car companies, there is only one brand from the West, that is, Dodge.
Otherwise, there is no intention of cooperating with the Fast and Furious crew. Even for Dodge, it was actually because the marketing manager Raymond was desperate to fight against the odds. Even if he didn't want to be tragic at this time, he would just leave directly on such a matter.
Therefore, it was precisely because he was forced to do this that he had to succeed in this matter.
At this moment, there are many people in the Dodge Company who hope to see Red directly create puppets, which is the best result.
Reid glanced at his secretary Vivian and said: "This time, I don't need to remind you that you can't fail, you can only succeed. If you fail, then I will pack up and leave, but you don't want to Maybe you can get a foothold in this company."
After all, it is your own, secretary. If you say that you are leaving, then this Vivian will also be driven away. After all, even if the Dodge Marketing Department changes to a new manager, it is impossible to keep Vivian and continue to work. Secretary's, that's for sure. (To be continued)
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