Disaster Artist
Chapter 86: hot
The second week of July, weekend box office rankings:
Champion, "Unfriend", 530 million.
Runner-up, "Dinosaur Planet", 450 million.
Second runner-up, "Hell Messenger", 110 million.
Boom!
Boom boom boom!
The whole market is directly fried!
It is really hard to believe the level of my visual judgment just by reading it with my eyes. I have to confirm it again and again through friends or other media, and I am still jaw-dropping and unbelievable.
Five hundred and thirty million, what level is this?
In the first week of May, Pinnacle Entertainment's superhero blockbuster "Heroes Expedition 2" kicked off this year's summer season. The opening weekend swept 710 million box office figures in three days and made its debut.
Because of the outstanding box office performance of "Heroes Expedition 2" in its opening weekend, the entire market is full of confidence and joy, and is looking forward to another bumper harvest this year.
However--
Later, another superhero movie, "The Mutant Team Prequel: Future Alliance" from Lion Pictures, was well received.
Although the professional media and mass media both received the best reputation in the series and received positive reviews, the market response was mediocre, and the box office decline from the opening weekend to the follow-up was all lower than expected, which is puzzling.
Then, the box office performances of "Pangu" and "Super Legion" also continued to slump.
The long-awaited commercial blockbusters have encountered Waterloo one after another. The whole summer season seems to be in a downturn, and the heat wave of summer has not been felt for a long time. This also makes the entire film industry fall into thinking:
What is the reason?
Is it because the quality of the film itself is unsatisfactory? Or is it because of a change in market orientation?
Until "530 million" appeared.
This is the one-week weekend box office second only to "Heroes Expedition 2" this summer!
The problem is that the 710 million of "Fighting Heroes 2" is the opening weekend, but the 530 million of "Unfriend" is the weekend box office of the fourth week of release.
At the same time, "Remove Friends" easily suppressed the menacing "Dinosaur Planet", and won the championship in a row like a rainbow. Tianshan Pictures was severely crushed, and it had no temper at all.
horrible!
This……
The box office counter-attack curve of "Unfriending" was so terrifying that the entire market fell into a short-lived state of shutdown, and I couldn't believe my eyes.
A work with an investment of 600,000 yuan, a lightweight thriller film, an independent film created by "amateur producers and rookie directors", a film that "doesn't find this person" before it was released, a This is a work that has been completely ignored and ignored by major film companies and major distribution companies.
result?
The most amazing thing is that within four weeks of its release, the cumulative box office of "Unfriending" has exceeded 1.2 billion, and it is continuing to climb with astonishing momentum. This data has easily surpassed the box office figures of "Pangu" and "Super Power Legion". Chasing the box office results of "Heroes Expedition 2" in all directions.
From the cost of 600,000 to 1.2 billion at the box office, how many obstacles need to be overcome? You don't need to be very good at math, and you don't need to understand the twists and turns of the film industry to feel the shock of numbers.
How should I express my inner emotions?
The film selection manager of Fantastic Pictures accepted the interview very generously, showing that he has a broad mind as a big company, and he will not get angry because of the gain or loss of a movie——
They need to see the big picture.
"Yes, we had a chance to win the distribution rights of this film, but unfortunately, I missed it."
"I didn't think this new way of telling the movie was suitable for the big screen, but obviously I was wrong."
"It seems that I still have a lot to learn in the course of the film market. To be honest, I think I need to go to the cinema and watch this movie again, ha."
On the other hand, Streamer Films has closed its doors, avoiding mentioning keywords such as "unfriend" and Lu Qian, and refuses to make any comments.
In fact, people in the industry know the two or three things between Liuguang Films and Lu Qian, but from an objective standpoint, there is absolutely no need for Liuguang Films to be so petty. Such a silent attitude just proves that Lu Qian's affairs disturbed them. If they are willing to talk about it casually, they will be able to show the mind and spirit of a big company, proving that—
Lu Qian is just a mere director, not worth mentioning at all.
It's just...Liuguang Films is Liuguang Films, very "Scorpio", not only for revenge, but also for revenge.
Liuguang Pictures doesn't mind showing its firm attitude of killing and resolute, nor does it mind the gossip behind others' backside, and still goes its own way.
However, Liuguang Pictures refused to respond, and there were countless others who were willing to respond.
"I regret."
Nong Chenjie, who is out of the cinema, said so in an interview, showing a big smile.
"In the beginning, I should have completely bought out the exclusive screening rights. Obviously, I was not bold enough."
Beyond the cinema really missed a hundred million: the literal kind.
"But fortunately, my conservativeness allows the audience to enjoy this work in more cinemas. I will never say that it is all my credit, but at least a little bit, right?"
During the interview, Nong Chenjie was full of praise for Lu Qian, and there was no official politeness at all. It could be seen that he really appreciated the young director.
"I like the look in his eyes, calm and wise, flamboyant and energetic, it's really hard to believe that he is only twenty-two years old~www.wuxiaspot.com~ Not to mention Nong Chenjie, the focus of the news media has also turned to Landing dive gathering.
From an idol singer to a movie director, what kind of gorgeous turn is this? It is difficult for even the most experienced and professional industry insiders to say why, and it is completely unimaginable how much talent is hidden in Lu Qian's head.
Moreover, Lu Qian is only 22 years old this year. The director's first work has already created such a sensation, and he has undoubtedly become the biggest dark horse this year. What kind of experience?
The most interesting and realistic thing is that the "Youth Training Camp" is in full swing, the topic is good, fans are still cheering wildly, but the ratings performance has not met expectations, the degree of discussion among passers-by is really average, and the overall traffic Far from peaking, disappointing.
But Lu Qian was born out of nowhere and took all the sights effortlessly. What should I say?
"Youth Training Camp" program group: I don't envy, I don't envy, I don't envy, I read it ten thousand times silently.
Thinking about it seriously, there are really too many topics focusing on Lu Qian, "Idol singer", "Tragic hero", "22-year-old billion-dollar box office director", "Time management master" and so on, any one The labels alone were enough of a sensation, but now they all come together?
Really can be called a "legendary".
Previously, all the attention of the major news media was on Xia Yingjia, and then overnight, all the focus was on Lu Qian, especially after the live broadcast of the hour hand, Lu Qian's words and deeds left a deep impression on people , the olfactory-sensitive media immediately became excited:
This seems to be a precursor to the birth of a superstar!
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